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(1)

Chapter 12

(2)

Causes of the Depression

 Election of 1928

Republicans ran Herbert Hoover

 Democrats ran Alfred E. Smith (first Catholic)

 Campaign issues

Dry vs Wet: prohibition

Religion: Protestant vs Catholic

Economy: Hoover ran on the promise “Two cars in every garage”

(3)

Problems with agriculture

 Farmers made up ¼ of the workforce

 During WWI they had increased their production which led some to

increased debt

 After the war the demand for crops fell

Farmers were not able to sell enough crops to pay their debts

(4)

Roots of the Great Depression

Uneven distribution of income: Overproduction

Output per person-hour rose 32% while worker’s wages

only rose 8%

About 60% of families earned less than $2000 a year

with very little money for “extras”.

People bought on “installment plan” low down payment

and then monthly payments

People buying less led manufacturers to cut production

(5)

Uneven distribution of wealth

 Industrial workers were making a low wage, but the price

of goods was going up.

 Corporate profits went up 65% - the rich became richer,

the worker grew poorer.

 The wealthiest 1% of the population earned the same

amount of money as the bottom 42% of the population.

 24,000 Americans had incomes of $100,000.

they bought 50% more cars

(6)

The Long Bull Market

 Stock Market: Established as a system for buying and

selling shares of companies

 Bull Market: long period of rising stock prices. By 1929

about 3 million Americans owned stocks

 Margin: buying stock with only a minimal amount down

($1,000 down could buy $10,000 in stock) the rest came from a stockbroker who loaned you the money

 Margin Call: as prices started to fall the stockbrokers

demanded investors to pay their balances

 Speculation: buying stock in a company without regards to

(7)

The Great Crash

Stages:

October 21, stockbrokers start calling in their margins

October 24 Black Thursday stocks continued to fall at record

number

October 29 – Black Tuesday stocks lost $10 - $15 Billion in

value

By November the market had lost $30 Billion.

While the Stock Market crash was not the major cause

(8)

Banks in a Tailspin

 Two ways that banks were effected:

They had lent money to stock speculators

They had invested depositors’ money in the market hoping for higher

returns

 When stocks collapsed the banks cut back on the amount of

loans available

 With fewer loans, this put the economy into a recession.

(9)

Many banks were forced to close.

No government insurance so when the bank

closed you lost all your money.

Bank runs: people were so afraid that their bank

was going to close they rushed in and demanded

all of their money NOW.

During the first 2 years of the Depression more

(10)

Business and the cra

sh

 Businesses started cutting production, laying off workers,

eventually closing plants and going out of business.

 Henry Ford’s Detroit plants laid off 75,000 workers.

 Cycle:

Business cut employees because people are not buying

the product

(11)

Government involvement

Hawley-Smoot Tariff

Raising the average tariff rate to the highest level

in American history

Goal was to protect American goods abroad but

it backfired

As we raise the tariff so did foreign countries

By 1932 fewer American products were being

(12)

 Federal Reserve Board’s failure to raise interest rates helped

cause the Depression in two ways:

By keeping interest rates low it encouraged banks to make

risky loans

Low interest rates led business leaders to think the economy

was still good

Once the Depression hit the Fed raised interest rates, which

made credit harder to get.

European countries like Germany also went into an economic

(13)

What caused the Great Depression

 Milton Friedman- contraction in money supply: stock market crash

and run on banks,

 John Maynard Keynes – lack of government response to the crisis.

 Best Guesses:

Economic hardships in EuropeUneven distribution of wealthOver speculation

Stock market crash

(14)

Americans face hard

times

(15)

The Depression Worsens

Banks and Employment

 Unemployment from 1921-29 was at 3.7%.

 After the crash unemployment rose to 24.9%

By 1933 more than 12 million workers were unemployed –

¼ of the workforce.

Those that did find work were paid up to 30% less than

what they were making pre-depression.

Average family wages went from $2300 a year to $1600 a

(16)

Lining up at Soup Kitchens

 Bread Lines: to receive a free handout of food

 Soup Kitchens: private charities set up soup kitchens to help

give the poor a meal

 Makeshift villages

If you could not pay mortgage or rent you were homeless

Those that would not move were forced out by bailiffs

 People put up shacks on public lands forming communities called Shantytowns or Hoovervilles (referring to the president for their problems)

(17)

Pictures of the Depression

Breadlines

(18)

Poverty Devastates Rural America

 Crop prices fell to lowest levels.

Great Plains area was suffering from a drought.

 1919 a bushel of wheat sold for $2.16 but in 1932 it sold for 38 cents

Milk farmers – when they could not get a good price for milk –

dumped 1,000 gallons of milk on the road.

(19)

The Dust Bowl

 When crop prices dropped farmers left many fields uncultivated.

In 1932 drought struck the Great Plains

Soil dried to dust

Winds blew blackening the sky for hundreds of miles

Buried crops and livestock like snow

 Dust covered everything in the houses

Most farmers had to abandon their farms and head west to California

(20)

Dust storms increased to 72 a year by 1937

There was no way the ground could hold water.

(21)

Depression and Family life

 Men felt they had betrayed their families.  Men that had jobs felt guilty.

 Women and children were put to work to help the

family.

 African Americans were the last hired and the first

fired. They were double the unemployment level of whites.

 Mexican Americans were encouraged to return to

(22)

Escaping the Depression Hollywood Style

People would save a little money and go to the movies to escape.

60-90 million weekly viewers walked into fantasy or thrills

Famous stars:

Groucho Marx – wise-cracking group with his brothers. Famous movie “Animal crackers”

Marlene Dietrich and Greta Garbo: helpless beauties

Walt Disney: first full length animated movie = “Snow White and the

Seven Dwarfs”

Jimmy Steward: Mr. Smith Goes to Washington

(23)

Marlene Dietrich Greta

Garbo

The Marx Brothers

(24)

Radio Shows

The Lone Ranger

 Fought injustice in the Old West  “Faithful Indian companion” Tonto

First Soap Opera: The Guiding Light

 Called soap operas because they were sponsored by

laundry soaps.

 Focused on the trial and tribulations of middle-class

(25)

Depression Art and Literature

Thomas Hart Benton and Grant Wood

artists

Novelist John Steinbeck

Grapes of Wrath

Novelist William Faulkner

The Sound and the Fury

Thomas Wolfe

(26)

Grant Wood

American Gothic:

(27)

Thomas Hart Benton

(28)

Photojournalist Margaret Bourke-White

The title is You Have Seen Their Faces,"

said Skinny. "How do you like it?"

The name implied just what I had been

searching for as I worked.

Faces that would express what we wanted to tell. Not just the

unusual or striking face, but the face that would

Speak out the message from the printed page

(29)

Section 3

(30)

Promoting Recovery

 Joseph Heffernan: “Why not tell the people the truth? ”

Black Thursday October 25 Hoover tells Americans that the nation

and industry was “on a sound and prosperous basis”

 March 1930 he tells the public that the worst of the crash will be

over in 60 days.

He organized conferences with business leaders, bankers etc. to

help find solutions

 Midterm Elections:

People blamed the republicans for their problems

(31)

Hoover’s Public Works programs

 Public works building projects

 These jobs only spur the economy a little

 He knew that in order to create enough jobs he would

have to increase government spending which he refused to do.

 How to pay for public works jobs

(32)

Hoover Dam

Built in 1931

 Everything had to be brought in including labor

 Unemployed workers flocked to the Grand Canyon  Entire towns were built to house the workers

 Took 5 years

 Created Lake Mead – 115 mile long reservoir  Supplies water for irrigation and hydroelectric

(33)
(34)

Pumping money into the economy

 Rescue the Banks

 Hoover asks the Fed reserve to put more currency into

circulation – they refuse

 October 1931 Hoover creates the National Credit

Corporation -

money to enabled troubled banks to

(35)

Creation of the Reconstruction Finance Corporation

 Congress started making loans to banks, railroads

and agriculture

 By 1932 the gov. had spent $238 million

 Were not able to send enough and the economy

continued to decline

 Direct help for Citizens

Emergency Relief and Construction Act

Called for 1.5 billion for public works and $300 million in

(36)

Country in an Angry Mood

 Hunger Marches

December 5, 1932 1200 hunger marchers assembled and chanted “Feed the hungry, tax the rich”

The police rounded them up and would not give them

food, water or medical treatment until Congress stepped in.

 Farmers Revolt

Between 1930 – 1934 banks foreclosed on nearly one

million farms taking possessions and evicting families

(37)

Hunger Marches

(38)

Bonus Marchers

 In 1924 Congress enacted a $1,000 bonus for each veteran of WWI

to be given to them in 1945.

1931 Texas Representative introduces a bill to give them the money

now.

May 1932 hundreds of veterans from Portland Oregon start

marching to Washington D.C.

Once in Washington they camped in Hoovervilles

 Within weeks they numbered 15,000

Senate does not pass the legislation

(39)

Bonus Marchers

Bonus marchers in D.C

Rally at the Capital for Bonus pay

Forced Eviction by the

(40)

Hoover’s Response to Veterans

 While most of the Veterans went home, some stayed in the

empty buildings around D.C.

 Hoover ordered the building cleared

 Army Chief of Staff Douglas MacArthur sent in the Calvary,

infantry, tanks and gas to clear the veterans

They chased out 700 veterans with bayonets and gas

The News media printed pictures and stories of how the military was attacking veterans

 The lingering Depression, images of the routed Bonus

References

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