INTRODUCING THE PICMONKEY MOBILE APP: YOUR PLUS-ONE AT THIS PARTY CALLED LIFE

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INTRODUCING THE PICMONKEY MOBILE APP:

YOUR PLUS-ONE AT THIS PARTY CALLED LIFE

PicMonkey was born from the idea that sophisticated photo editing and design tools don’t need

to be hard to learn. That anyone—your mom, your boss, anyone—can create and share stunnaing

pictures with the right solution. What’s more, editing photos can be quick, streamlined, and

downright affordable.

Now, PicMonkey’s taking its beloved photo editor on the road with a mobile app for iOS and

Android, doing what PicMonkey does best: delivering a startlingly fun editing experience that’ll

make anybody feel like a photo editing master.

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WHY PICMONKEY MOBILE?

Easy to learn, with all the features you need and

none you don’t

Top-notch quality of tools, filters, stickers, and fonts

Totally free to use

A fun, funny brand voice that brings a smile to your face

even when you accidentally hit delete

WHO USES PICMONKEY?

The short answer is … everyone! Because PicMonkey’s solution

combines ease of use with a robust feature set, PicMonkey users

span all ages, professions, and level of comfort with photography

and photo editing.

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Our app enhances the PicMonkey experience by allowing people to edit photos

the way they take them: on the go. We’ve designed the PicMonkey mobile

app with special attention to the way people use mobile photo editing tools,

creating a resource that is exceptionally responsive and isn’t weighted down

with features people won’t use and don’t need.

OUR BOUNCING BABY APP

Features:

• Lickety-split adjustments. Crop, rotate, recolor, blur, and brighten.

• Layer multiple photo effects. We strongly

encourage going back for seconds … and thirds, and tenths. Pile on the filters!

• A responsive, intuitive Draw tool.Enjoy unfettered creativity with a Draw tool that’s been carefully crafted for a mobile experience.

• Fresh, modern stickers. Our selection of mobile

stickers is fun, expressive, and distinctive in style—you won’t find them on other photo editing apps.

• Add text to photos in a variety of fonts.

Whether you’re making a meme or sending a sweet wish-you-were-here, the PicMonkey

app’s got a bevy of popular fonts to choose from. Change the color and alignment of your text, and even add a drop shadow.

• Paint on effects exactly where you want. We

have two options: paint an effect onto specific areas of your image using the paintbrush, or paint them off with the eraser. Adjust an effect’s intensity with the fade slider.

• Start here, finish there. Royale members get integrated pic storage for mobile and web, available anywhere they’re logged into their PicMonkey account.

• Easy sharing to Facebook and Twitter.

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1. DOWNLOAD FROM THE APP STORE OR GOOGLE PLAY

The PicMonkey mobile app is available for iPhone and Android phones. You can download it from the App Store or Google Play, or you can request a download link via text message on

our mobile page.

2. OPEN THE APP AND START EDITING

When you open the PicMonkey app, you’ll see images from your phone’s camera roll or photos. Tap an image to select, and you can immediately start editing.

Here’s a few tips for navigating the app:

• Zoom in/out by touching with two fingers and spreading them apart or pinching together.

• Rotate text and stickers by touching with two fingers and turning.

• After you’ve zoomed in, use two fingers to pan across the image while preserving your zoom.

• Double-tap an image to instantly zoom fully in or out.

3. TAKE ADVANTAGE OF SOPHISTICATED PHOTO EFFECTS

We’ve brought some of our standout features from our online photo editor to the mobile app, providing the expressive

power you need to make pics you love. Try layering multiple effects for your own custom combo! Or use paint on/paint off to, say, turn your pic black and white except for one brilliant spot of color.

4. SAVE AND SHARE

When you’re finished working on a photo, you can save it to your Camera Roll or Photos, save to Hub, or share it.

GETTING STARTED

PicMonkey lets you share instantly from Facebook and Twitter, but you can also email your pics or send ‘em out via text.

5. UPGRADE YOUR MEMBERSHIP FOR INTEGRATED PIC STORAGE

Because PicMonkey mobile is truly part of the family, we’ve integrated it with our web-based product. All of the PicMonkey app’s features are free to use, but members of Royale, our premium subscription, get the bonus of Hub: integrated storage for mobile and web.

• Start here, finish there. Hub is specialized storage for all

your photos and PicMonkey creations, offering instant access from other computers or mobile devices. Save photos from your phone to Hub and edit them on the web. Save photos you’ve edited online to Hub and share them on the go! The world is yours.

• Save smarter. When you edit and save to Hub from

PicMonkey.com, your text and overlays are re-editable even after saving.

And of course, by upgrading to a Royale membership, PicMonkeyers enjoy Royale’s full feature set on

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1. WHY DON’T I SEE ALL THE FEATURES OF PICMONKEY.COM IN THE MOBILE APP?

PicMonkey’s mobile app is designed to give you all the features you want in a mobile app and nothing you don’t. We know you’re on the go when you’re using your phone to edit photos, so all your favorite effects are there for you, with sliders to fine tune the look, and tools to paint them on exactly where you want them. Some tools, like Curves and Clone, are better for a true desktop experience, so we left them out. We knew Draw would be particularly fun on mobile, so we tricked it out to be super-responsive and delightful. We think we arrived at the Goldilocks-perfect combo.

But we’re innovation freaks, here at PicMonkey HQ. So we’re already hard at work on new features to add to subsequent releases of the PicMonkey mobile app. Stay tuned; there’s much, much more to come.

2. WHY PLAY IN SUCH A CROWDED SPACE?

There’s a lot of photo editing apps out there, so why apps? Why now? To understand this, you gotta understand our users. Not only are PicMonkey users creative, entrepreneurial, and generally fun people, but the way they take pictures is changing: more and more, they’re taking photos on the go and editing them using mobile apps.

PicMonkeyers use our product every day for projects big and small. To support them in their continuing editing adventures, we’re throwing our hat in the app ring, so they can see a face they know and trust amid a strange sea of photo editors.

3. HOW DOES THIS APP FIT INTO YOUR LARGER STRATEGY?

Not only are people taking and editing photos

differently, but the whole creative process has changed along with it. We’re in an agile, visual world, where more people than ever are using photos to tell their stories. As a result, the PicMonkey mobile app is just our first step towards solving the problems creatives face in today’s world. By introducing Hub’s integrated storage along with mobile, we’ve connected our mobile

experience to the desktop experience, allowing our users to edit the same photo across multiple devices. They may be on the go, bouncing from mobile to

desktop and back, but now PicMonkey will meet them where they are.

4. WHAT DOES PICMONKEY’S MOBILE APP COST?

The PicMonkey mobile app is 100% free! That means you get our full on-the-go editing experience for exactly zero dollars.

5. DO YOU HAVE TO TAKE A CLASS TO USE PICMONKEY?

Nope. Most of our users love PicMonkey because it’s easy, and find it really intuitive to navigate through the tools. However, if you’re feeling like you’d like some more help, we’ll never give you up or let you down: run around to our blog for a whole bunch of tips and tutorials.

6. HOW DO PAINT-ON EFFECTS WORK?

To paint on an effect, first tap the effect you want to use. The effect immediately transforms your image,

with a fade slider and brush and eraser buttons below it. Tap the paintbrush, and you’ll be in paint mode; the effect will only appear where you paint it on with your fingertip. Tap the eraser when you

want to paint off the effect from pecific areas.

7. HOW DO I ADD MULTIPLE EFFECTS AT ONCE?

To apply multiple effects to a photo, tap the effect and tap the check mark in the upper right corner to accept changes. Tap the Effects button again, choose a new effect, and tap the checkmark to accept changes. Repeat until you have added all the photo effects you want.

8. I USED THIS APP TO EDIT AN IMAGE. HOW DO I GO BACK TO MAKE CHANGES?

From the app’s home screen, tap your PicMonkey album under Camera Roll/All Photos to add new effects,

stickers, and text. Or you can add an image to Hub and open it later on PicMonkey.com. In both cases it will be flattened: you won’t be able to change existing stickers or text, or undo any saved changes. If you want to be able to change text or stickers after saving, you can do so if you edit the image and save to Hub from PicMonkey.com

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LEARN MORE ABOUT PICMONKEY

Founded in 2012, PicMonkey offers photo editing and design tools to fulfill the world’s creative yearnings.

PicMonkey.com has millions of users and hundreds of thousands of paid subscribers in more than 190

countries, where more than 5 billion images have been edited with PicMonkey. The company’s intuitive

editing, design, and collage tools work in the browser, no downloads or manuals required. Most of the

site is free, and premium effects are offered with monthly or annual subscription options. The company is

headquartered in Seattle, WA.

For more information, visit PicMonkey.com

and

Blog.PicMonkey.com, or contact us at Press@PicMonkey.com

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