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Procedia - Social and Behavioral Sciences 213 ( 2015 ) 423 – 429

ScienceDirect

1877-0428 © 2015 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).

Peer-review under responsibility of Kaunas University of Technology, School of Economics and Business doi: 10.1016/j.sbspro.2015.11.561

20th International Scientific Conference Economics and Management - 2015 (ICEM-2015)

Performance Valuation of Credit Unions Having Social and

Self-sustaining Aim

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a,bKaunas University of Technology, K.Donelaicio st. 73, Kaunas LT-44249, Lithuania

Abstract

Credit unions (CUs) as finance institutions are valued by financial ratios, although they have a social aim as well. Moreover, the cooperative nature of activities should be taken into account. The paper aims to discuss the methodology for performance valuation of CUs and carry out the valuation on Lithuanian CUs example. Cost effectiveness estimated by data envelopment analysis is compared to different performance and outreach measures. The main results suggest that more cost effective credit unions are the larger ones, but efficiency is not described by other outreach measures.

© 2015 The Authors. Published by Elsevier Ltd.

Peer-review under responsibility of Kaunas University of Technology, School of Economics and Business. Keywords:Credit union; Microfinance institutions; Performance valuation; Outreach; Social aim; Self-sustaining aim; Lithuania.

Introduction

Credit unions (CUs) are treated as microfinance institutions (MFI) that provide microfinancial services to members, including the ones that are unbanked and may have irregular or low income. Although CUs have to satisfy the regulations in order to act as finance institutions, as liquidity, reserve capital, accountability. The concept of CU as well as MFI is changing from serving the poor to self-sustaining finance institution acting as competent market participant. Here the conception of quality credit unionappears, although the main services involve serving lower income groups with professional financial services offering quality products. With professional services MFIs become more attractive to middle-income earners (Jones, 2008). It could be predicted that target audience would not be reached if better financial state is achieved (Cull et al, 2009; Hermes et al, 2011), but certain studies as

Gutierrez-*Ginta Railiene. Tel.: +370 37 300561

E-mail address:ginta.railiene@ktu.lt

© 2015 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/).

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Nieto et al(2005), Louis et al(2013) advocate the positive relationship between social efficiency (outreach) and financial performance. Beside this, the dual target of CUs as cooperative unions should be taken into account: lower lending rates and higher deposit rates for members limit the ability to earn from interest payments. In this context the valuation of CUs as MFIs activities requires to clarify the methodology for valuation of financial self-sustainability and outreach.

Lithuanian credit unions compound slightly more than 2% of financial assets and only 5,55% of economically active population are involved in CUs (valuation of 63 CUs out of 75 by ENCU). The market width and penetration rate are low but gives the potential to CUs to balance the provision of financial services to poorly banked population and small businesses. It could be also assumed that regulatory environment and technological advances should help CUs to develop. There are still limited number of studies related to Lithuanian CUs, their activities, performance measurement and development possibilities. The main could be outlined as discussion on valuation of CUs major changes with introduction of new regulations (Levisauskaite & Rackauskas, 2013), risk management in CUs (Kaupelyte & Levisauskaite, 2005), risk valuation of CUs applying different statistical methods (Kedaitis & Zilinskas, 2013), clustering of CUs by performance (Balezentis et al, 2014) and non-parametric analysis of CUs performance (Balezentis et al, 2013). Thus the further research and recommendations would be of value for Lithuanian CUs performance improvement and clarification of CUs functions as reaching the target clients.

The main purpose of the paper is to discuss the methodology for performance valuation of CUs as microfinance institutions that have dual aims and make a sample valuation based on Lithuanian CUs. The problem for valuation is because MFIs have aims that face in different directions: social aim – to provide financial services for lower income communities, and self-sustaining aim – to be able to perform without outside assistance. Thus valuation is related to testing the efficiency of financial activities and outreach. The research was executed in three stages, the first estimates efficiency scores of CUs using data envelopment analysis (DEA), the second investigates the weight of importance of the main performance variables on CUs efficiency using regression analysis, and the third investigates the relationship of other performance and outreach measures with CUs efficiency using Spearman correlation analysis.

1. Literature review

The aim of CUs as cooperative organizations differ from other financial institutions as the shareholder and the customer are in one position. Thus there are no conflicts between depositors and borrowers as customers and owners, but the conflict between borrowing members and saving members exists (McKillop, Wilson, 2011). If decisions in typical financial institution are aimed to rise the shareholder value, in CUs the shareholder aims have to be matched with economic and social goals of customers (members). The return to members is in form of financial services at more favorable or acceptable conditions. There are limited possibilities of CU members to use their shareholder rights, except to use CUs financial services with more favorable conditions or to exit the CU. The broader discussion on ownership rights in CUs, owner involvement, participation and power may be found in Hoel (2011) report and on value proposition in Byrne & McCarthy (2014) paper. Moreover, in order to grow, CUs have one way of rising capital – attracting more members. Thus the CUs have to balance between charity to members and performance efficiency, generally paying much attention to cost effectiveness. The viability-social role conflict in CUs is addressed not only in cost and profit perspective, but also in valuation of lending conditions in order to minimize risk of default (Ralston & Wright, 2015). The sound lending practices should be applied when lending to members, but financially constrained members fall under highest risk and conditions larger write offs.

The debates of politicians as grouped by Hermes et al (2011) are the ones of welfarists that propagate the dominance of outreach and institutionalists that stress the importance of sustainability, but the most important are studies in fact measuring the performance and outreach as in Cull et al(2007), Louis et al(2013). More in-depth discussion on early studies of negative and positive relationship between outreach and performance may be found in Hermes et al (2011). In general the studies may be grouped to the ones measuring the relationship between profitability and outreach, and the ones stressing on cost effectiveness and then outreach. The most common performance ratios used are grouped in table 1 and used in further research (see more in Sollenberger, 2008). Outreach indicators used in studies differ, but the most explicit could be stressed: average loan size (per borrower; compared to GNP per capita; compared to GNP per capita of the poorest 20%), part of small loans to total portfolio,

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part of woman borrowers, average savings, part of clients with least income, region (by number of active population; place of activities as urban or rural) (Cull et al, 2007; McKillop & Quinn, 2009; Glass et al, 2011; Hermes et al, 2011).

Table 1. CUs performance measurement ratios (marking as used in further research) Performance measurement ratios

Earnings quality:

G3_ROA; G4_ROE; G5_interest income to earning assets; G6_interest income to earning assets; G7_ interest expenses to interest income; G8_ operating expenses to operating income; G9_net interest to assets; G10_ net interest margin to total assets; G11_cost of funds; G12_loans to deposits; G13_loans to total assets

Growth:

G29_assets; G30_loans; G31_deposits; G32_equity;

G33_capital; G34_operating expenses; G35_net income; G36_ net interest margin; G37_ total growth (sum of loans, deposits and equity)

Asset quality

G38_ Cash to total assets; G39_ Investments to total assets; G40_ Loans to FI to total assets; G41_Loans to Members to total assets

Productivity:

G14_ earning assets to total assets; G15_ operating expenses to total assets; G16_ total expenses to total assets; G17_salary to operating expenses; G18_ marketing to operating expenses; G19_ marketing to equity; G20_ total assets to FTEs (full time employees); G21_loans and deposits to FTEs; G22_equity to FTEs; G23_total income per FTEs; G24_ operating expenses to FTEs; G25_ salary expenses to FTEs; G26_ members per FTEs; G27_ loans and deposits per Member; G28_ operating expenses per member

Characteristics:

G42_county (by number of active population); G43_region (by number of active population); G44_urban/rural; G45_ number of members households; G46_ Number of members enterprises; G47_ Number of branches; G48_ duration of activities (years)

Required:

G1_capital Adequacy, G2_liquidity

2. Methodology

The data used for research were taken from annual reports of CUs, either from the Association of Lithuanian Credit Unions (LKU) which unites 63 out of 74 CUs (as of 2014) or from CUs internet site. The requirement to publish financial accounts makes it easier to access the data. The data on employee numbers were taken from Lithuanian State Social Security Fund. The data on active population (population over 15 years and over) were taken from the databases of Lithuanian Statistics department. The year researched was 2013 with 74 active CUs. Because of data inconsistences only 66 CUs compounded the sample.

When defining the efficiency of Lithuanian CUs (the first stage of research) the methodology used in Wheelock & Wilson (2012), Sanfeliu et al(2011), Hermes et al(2009) and McKillop & Quinn (2009) studies is followed. The statistical method used is Data Envelopment Analysis (DEA), defined as more exact for effectiveness estimation than stochastic frontier approach (used in McKillop & Quinn, 2009; Hermes et al, 2011). With DEA method the set of certain inputs and outputs (Table 2) is compared and the most efficient and inefficient units are identified. As defined by Gutierrez-Nieto et al (2005), the advantage of DEA (nonparametric) compared to other (parametric) approaches is that it can be used when conventional cost and profit functions cannot be justified (see more on DEA application in Hadad et al, 2013; Simar et al, 2012) and it can be used with several input and several output

variables. If looking at efficiency function as the ratio of outputs to inputs, the efficiency is reached with minimising

inputs and maximising outputs. The output variables were treated as the ones that represent the scope of services provided to members (loans to members and deposits) and quantity of members (CUs equity formed by member’s contribution). Inputs were treated as costs directly related to operational activities (cost of funds, cost of labour, operational costs and total costs). It could be argued that loans to assets ratio could be added to output ratios, as it would estimate best practices (or efficiency) not only by gross value but by the interest and scope of lending to members practices. The value recommended is 70 – 80 %, and in researched sample of CUs the ratio is only 50,7 % in average. Although this indicator was added further in variables tested as describers of cost efficiency.

The weight of importance and negative or positive influence of performance measures to cost efficiency (the second stage of research) was analysed performing the regression analysis, where exogenous variables are explanatory ones and the dependent variable is the efficiency score. The main variables used are provided in Table 2.

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The relationship of cost effectiveness to other performance indicators was tested using Spearman’s correlation analysis, presenting the data with significance level at 0.05. It allowed to define the sign and strength of relationship. Variables used for analysis are presented in Table 1.

3. Results

At the end of 2013 there were 75 active CUs, uniting 150.5 thous. members (LB, 2014b). The total assets during the 2013 decreased by 4.1%, although the loss decreased and in 2014 almost by 100% and amounted in 37 thous. Euros in total (compared to 17 mln. Euros in 2012). In 2014 the situation improved, although the rise in assets (7.2%) was mostly influenced by rise in debt securities (12.8%). Because of higher requirements of risk valuation the loan portfolio quality ratios decreased (5.8% provisions, 22.3% non-performing loans) (LB, 2014b). Lithuanian CUs are recognized as being too risky (LB, 2014a) thus the regulations of CUs risk testing, required ratios and financial disclosure have tightened, for example, starting on 2018 the capital should be not less than 145 thous. Euros (was 4.34 thous. Euros), number of members – not less than 150 (now 50) (LRS, 2014). The sample of CUs researched differs in size (the largest having equity of 3,5 mln. Eur and the smallest 60,6 thous.Eur), lending rates (max 80,2% and min only 3.6% loans to assets) (Table 2). Although all CUs meet the liquidity and capital adequacy requirements, most of CUs are acting comparatively long time (13 years in average; only 5 CUs less than 5 years). It is important to mention that there are only 5 CUs (8%) with loans to assets higher than 70%, and 15 (23%) between 60 and 70 %.

Table 2. Output and input measures for efficiency calculation (data of sample CUs)

Mean Median Min Max St. Dev. Skewness Kurtosis Output

Loans (to members), thous. Eur 3.536 2.218,9 78,0 15.727,4 3.490,9 1,7641 2,9630 Deposits, thous. Eur 6.421 3.696,9 293,0 26.475,6 6.636,3 1,7590 2,5470

Equity, thous. Eur 685 422,1 60,6 3.547,8 680,0 2,3537 6,8951

Input

Cost of funds (interest exp. to borrowings), % 2,1 1,9 0,5 3,7 0,8 0,2165 0,4582 Cost of labor (salary to FTEs), thous.Eur 10,8 10,5 3.2 34,0 5,7 2,0004 6,1277 Operational costs (oper. exp. to total assets, %) 2,9 2,7 1,0 8,6 1,3 1,6516 5,2933 Total costs (interest, noninterest, operating exp.) 363 237 29 1.715 381,5 2,1293 4,5241 Variables

Interest received (interest income to equity), % 47,8 47,3 3,0 90,8 16,7 0,1124 0,8253 Interest paid (interest expenses to equity), % 20,3 16,1 4,9 109,2 16,1 3,4370 13,2195

Loans to assets, % 50,7 53,6 3,6 80,2 15,7 -0,9164 0,8263

Liquidity, % 55,3 48,6 34,3 129,8 20,4 2,0619 4,7675

Capital adequacy, % 22,4 21,6 13,5 58,9 7,2 2,2572 7,8541

Cost to income (total costs to all income) 1,2 0,9 0,6 12,8 1,5 5,5690 31,7931 Age (duration of activities), years 13,6 14,0 3,0 20,0 4,6 -0,7863 -0,0715 Asset size, thoust. Eur 7.364,3 4.413,0 327,0 29.881,4 7.346,7 1,7301 2,4771

Cost effectiveness calculated with DEA method for each CU observed indicates that in average Lithuanian CUs could improve the efficiency by 20-21 % as mean and median are close (summary presented in Table 3). The efficiency is lower compared to 15.5% of Irish CUs researched by McKillop & Quinn (2009). It is important to note that the least efficient CU has a potential to improve its activities even by 59 %.

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Table 3. Summary of cost effectiveness of CUs

Cost Effectivenes (CRS) Cost Effectivenes (VRS)

Min 0,4145 0,4197

Mean 0,7911 0,8123

Median 0,7999 0,8184

St. dev. 0,1613 0,1631

The regression function performed with variables (Table 2) proved that larger CUs are more cost effective than smaller ones (compared by asset size, correlation coefficient 0,460 at 0,01 significance level). All other variables tested were proved as not significant thus can’t be involved in regression function. The function with one variable is not presented as in author’s opinion further model improvements are needed. Kernels density estimation provides illustration showing that most CUs are at approximately 0,8 effectiveness level and partly at 1 (bandwidth 0.06281). When comparing larger (TA>4,4 mln Eur; bandwidth 0.06716) and smaller (TA<4,4 mln.EUR; bandwidth 0.07881) CUs, it is evident that cost effectiveness close to 1 is in case of large CUs (.

The summary of correlation results between cost effectiveness and other variables is presented in Table 6. Higher cost effectiveness is in CUs were the level of operating expenses compared to scope of activities is lower, but is not necessarily related to higher profitability. Most of productivity measures per employee are with the expected relationship – positive with assets, loans and deposits and equity per employee (FTE) and negative with expenses as salary per employee. Although marketing expenses with higher efficiency score are higher. It is worth to mention that marketing expenses in most of CUs are pretty low, not exceeding 1000 Eur in half of researched CUs (average marketing expenses to equity are 0,7 %, to operating expenses 2.3 %).

Table 4. Relationship between cost effectiveness (CE) and other productivity variables

Variable CE Variable CE Variable CE

Earnings quality Productivity

G5_IntInc to Earning Assets ,310* G15_OE to Assets -,649** G22_Equity to FTEs ,277* G10_Net Int to Earning Assets ,296* G18_Mark to OE ,335** G24_OE to FTEs -,251*

Growth G20_Assets to FTEs ,353** G25_Salary to FTEs -,244*

G32_Equity ,319** G21_LD to FTEs ,363** G27_LD per Member ,363*

G33_Capital ,268* Asset quality Characteristics

G36_Net interest -,269* G38_Cash to Assets -,274* G43_Members Households ,282*

G45_Branches ,250*

** Correlation is significant at the 0.01 level (2-tailed); * * Correlation is significant at the 0.05 level (2-tailed).

The outreach variables tested allow to conclude that higher cost efficiency is reached in CUs having more members as households (no significance with having more businesses as members) and the ones that have more branches (acts not only in one location). All other researched variables had no significant (at 0,05 level) relationship with cost effectiveness, thus when measuring the cost effectiveness and/or performance with outreach, no single prediction could be made. More cost effective CUs are not necessarily from regions with higher level of population density or acting only in urban areas. The age is not significant factor as most CUs are acting more than 10 years (13.6 years in average). The main target to provide loans to members is not reached, as CUs acting more effectively are not necessarily the ones that have larger share of lending to members in their assets, but they do invest more into government securities.

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Conclusions

The efficiency of researched CUs is comparatively low, thus there is much place for improvements. In total, rising deposits are not reflected in lending amounts: lending rates in most of CUs are low compared to recommendations, although investments into government securities have grown significantly. There is no significant prove of trade-off between social and self-sustainability aims. The conclusion that effective CUs are the ones that act only for self-sustaining purposes cannot be confirmed ether, because of absence of strong relationship of cost effectiveness with activities in urban areas, serving more businesses and being more profitable. The only significant relationship is that more efficient CUs are larger ones, having more branches, higher net interest income, lower rates of operating expenses, spending more on marketing, keeping less cash, but having more investments into government securities.

The limitation of current research highlights the possibilities for further improvement of performance and outreach measurement. It is necessary to test the results with other periods, to use the time series, complement the data with such measures as membership, lending rates to lower income population, woman and/or minorities borrowers.

References

Balezentis, T, Kantaraviciene, A., & Kedaitis, V. (2013). A Non-Parametric Analysis of the Credit Union Performance in Lithuania, Journal of Management Theory and Studies for Rural Business and Infrastructure Development, 35, 176-184.

Balezentis, T, Kantaraviciene, A., & Kedaitis, V. (2014) The patterns of the Lithuanian credit union performance, Journal of Management Theory and Studies for Rural Business and Infrastructure Development, 36, 223-234.

Byrne, N., McCarthy, O. (2014) Value proposition preferences of credit union members and patronage activity, International Journal of Bank Marketing, 32, 567–589.

Cull, R., Demirguc-Kunt, A., & Morduch, J. (2007) Financial performance and outreach: a global analysis of leading microbanks. The Economic Journal, 117, F107ˀF133.

ENCU (2014) Re: Basel III: the Net Stable Funding Ratio - consultative document, European Network of Credit Unions Position paper.

Glass, J.C., McKillop, D.G., & Rasaratnam S. (2009) Irish credit unions: investigating performance determinants and the opportunity cost of regulatory compliance, Journal of Banking & Finance, 34, 67-76.

Gutierrez-Nieto, B., Serrano-Sinca, C., & Molinero, C.M. (2005) Microfinance institutions and efficiency. International Journal of Management Science, 35, 131-142.

Hadad, Y., Friedman, L., Rybalkin, V., & Sinuany-Stern, Z. (2013) The relationship between DEA efficiency and the type of production function, the degree of homogeneity, and error variability, Central European Journal of Operations Research, 21, 595–607.

Hermes, N., Lensik, R., & Meesters, A. (2011) Outreach and efficiency of microfinance institutions, World Development, 39, 938-948.

Hoel, R.F. (2011) Power and Governance: Who Really Owns Credit Unions? Report by Filene Research Institute, 54p. Accessed on 2014 02 04 http://filene.org/assets/pdf-reports/244_Hoel_Power_Governance.pdf

Jones, P.A. (2008) From tackling poverty to achieving financial inclusion—The changing role of British credit unions in low income communities, The Journal of Socio-Economics, 37, 2141–2154.

Kaupelyte, D., Levisauskaite, K. (2005) Risk Management in Credit Unions: Tendencies and Impact on the Sector’s Development in Lithuania,

Journal of Management of Organizations: Systematic Research, 33, 63-84.

Kedaitis, V., Zilinskas, E. (2013) Application of multidimensional analysis to the activity of credit unions, Journal of Statistics, 52, 72-86. LB (2014a) Reform details of credit unions’ system, Report of Lithuanian Bank, Vilnius.

LB (2014b) Review of activities of credit unions and Lithuanian central credit union, Report of Lithuanian Bank, Vilnius.

Levisauskaite, K., Rackauskas, M. (2013) Possible changes in the performance of credit unions according to new Central Bank regulations,

Journal of Applied Economics: Systematic Research,7, 71-86.

Louis, P., Seret, A., & Baesens, B. (2013) Financial Efficiency and Social Impact of Microfinance Institutions Using Self-Organizing Maps, World Development, 46, 197ˀ210.

McKillop, D.G., & Quinn, B. (2009) Cost performance and Irish credit unions, Journal of Co-operative Studies, 42, 23-36.

McKillop, D.G., & Wilson, J.O.S. (2011) Credit unions: a theoretical and empirical overview. Journal of Financial Markets, Institutions and Instruments,20, 79-123.

Ralston, D., & Wright,A. (2003) Lending procedures and the viability-social objectives conflict in credit unions, International Journal of Bank Marketing, 21, 304 – 311.

Sanfeliu, C.B., Royo, C., & Clemente, I.M. (2013) Measuring performance of social and non-profit Microfinance Institutions (MFIs): An application of multicriterion methodology, Journal of Mathematical and Computer Modelling, 57, 1671–1678.

Simar, L., Vanhems, A., Wilson, P.W. (2012) Statistical Inference for DEA Estimators of Directional Distances, European Journal of Operational Research, 220, 853–864.

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Sollenberger, H.M. (2008) Financially “High-Performing” Credit Unions: Evaluating Performance within a Strategic Financial Vision, Filene Research Institute, USA, 105 p.

Wheelock, D.C., & Wilson, P.W. (2013) The evolution of cost-productivity and efficiency among US credit unions, Journal of Banking & Finance, 37, 75–88.

References

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