Marketing Effectiveness
Internal Marketing and Marketing Effectiveness of Hotel Industry in Rivers State
... with Marketing Effectiveness in the Hotel Industry in Rivers ...ternal Marketing relates very strongly and positively with Adequate Marketing Information, moderately and negatively with ...
20
Gamification and Mobile Marketing Effectiveness
... and effectiveness when used in mobile marketing ...the marketing potential of mobile gamification, focusing on differences across genres is important: RQ4: How does genre affect the marketing ...
39
A systematic review of social marketing effectiveness
... social marketing effectiveness across a wide range of outcomes, a broader and more inclusive approach was judged to be more appropriate, even if the resulting heterogeneity made comparison across studies ...
102
Marketing effectiveness: Metrics for effective strategic marketing
... of marketing effectiveness is considered to be a very up-to-date subject in the highly competitive ...environment. Marketing effectiveness may be characterized as the function of improving the ...
9
Social Media Marketing Effectiveness, Methods and Luxury Brands
... media marketing is a form of Internet marketing that utilizes social networking websites as a marketing ...the effectiveness of social media, strategies and tools used by companies for brand ...
11
A Study On The Determinants Of Marketing Effectiveness Of Mobile Marketing Communication On Social Media For Small And Medium Enterprises & Neighborhood Stores’ In USA
... mobile marketing content, message credibility, authenticity, its relevancy to weekly shopping along with human supports through chats and customer service (Empathy) and consistent quality and performance ...
26
A study on customers' perception on proximity marketing in USA
... the marketing effectiveness of Proximity marketing communications, its contribution to Marketing Return On Investment(MROI) and the way it influenced customers purchase decisions in ...
11
THE IMPACT OF SOCIAL MEDIA MARKETING IN THE TELECOMMUNICATION INDUSTRY: A CASE OF NETONE PLC. LTD, ZIMBABWE
... media marketing on sales revenue at NetOne ...media marketing can be adopted as a solution to the problem ...media marketing campaign has a potential of increasing sales revenue by ...other ...
7
Marketing strategies of private hospitals in coimbatore and its consequences
... R.K.Jain (2004) highlighted that Indian health care industry is worth Rs 73,000 crore today or roughly four per cent of the country’s Gross Domestic Product. In view of the economic liberalization, there is likelihood of ...
5
Study on Computer Generated Electromagnetic Effects on Computer Users
... as effectiveness of marketing communication of builders’ are necessary for growth of the ...added effectiveness of the promotion tools by synergy through of integrated marketing ...the ...
12
Measuring Effectiveness of Distribution Channel Practices among Merchants: An Empirical Study on Logistics Companies in Chennai City
... The Indian logistics industry is defined by its ability to function as an integral service to the customers in helping them ameliorate their overhead costs in the logistics sector in India. The logistics market in India ...
9
A STUDY ON THE EFFECTIVENESS OF SOCIAL MEDIA AS A MARKETING TOOL
... media marketing refers to the process of gaining website attention through social media ...Social marketing, means building a business through many different media, like viral videos and blogs, because ...
9
THE IMPACTS OF SOCIAL MARKETING APPLICATIONS ON CUSTOMERS’ BEHAVIOR AND CUSTOMER LOYALTY
... social marketing applications on customers behavior and ...social marketing activities affect the behaviors of customers and they have a great impact on customer ...social marketing activities, ...
14
Content marketing on social media : Evaluating the effectiveness of Facebook posts in a content marketing context
... content marketing is scarce and most published texts on the topic refer to blogs and other popular writings (Abel, 2012; Cramer, 2012; Kho, 2014; Pulizzi, ...services marketing. A content marketing ...
156
Strategic Marketing Communication: The Case For SMME Development
... Strategic marketing communication is imperative for the successful implementation of projects of developmental ...effective marketing communication from the NWDC regarding its support services and the lack ...
16
Improving the Effectiveness of Marketing and Sales using Genetic Algorithm
... Tracking the items frequently purchase by the customers can improve the effectiveness of marketing and sales. Marketing is nothing but the activity of identifying what market wants to buy. It also ...
6
The Effectiveness Of Digital Marketing On Consumers' Post-Purchase Decision
... conduct marketing activities in the digital ...the effectiveness of digital marketing on consumers’ post-purchase ...the effectiveness of digital marketing on consumers’ post- purchase ...
24
Effectiveness of Marketing Mix Strategies on Customer Satisfaction, Loyalty and Retention in Banking: Case Study of Zenith Bank Plc, Nigeria
... overall effectiveness of the marketing mix strategies, the coefficient of correlation (R) is ...the effectiveness of Zenith marketing mix strategies between customer satisfaction, customer ...
14
Trademark As The Marketing Tools To Enhance Small And Medium Enterprise (SME) Image
... delivery, marketing, raising financial resources, exporting and licensing or ...how effectiveness trademark as the marketing tools is in making their business more advances and to be the people‟s ...
24
An Analysis of Indian Foreign Trade in Present Era
... Internet marketing in increasing the read and awareness of ...internet marketing have Promina impact with the effectiveness and in cornering the awareness of the consumer ...of effectiveness ...
5