Online Consumer Reviews
A Classification of Presentation Forms of Travel and Tourism-Related Online Consumer Reviews
... available online play an important role in this information-gathering and decision-making ...use online consumer reviews and recommendations to seek advice (Fick & Hauser, ...of ...
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STRUCTURAL RELATIONSHIPS BETWEEN PERCEIVED RISK AND CONSUMERS UNWILLINGNESS TO BUY HOME APPLIANCES ONLINE WITH MODERATION OF ONLINE CONSUMER REVIEWS
... appliances online. The moderation of online consumer reviews with the relationship between perceived risk and consumers' unwillingness to buy home appliances online is also ...
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Modeling the Helpful Opinion Mining of Online Consumer Reviews as a Classification Problem
... helpful reviews from online consumer reviews via the quality of the ...many reviews, efficiently identifying the helpful ones earlier can benefit both consumers and ...helpful ...
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Modeling the Helpful Opinion Mining of Online Consumer Reviews as a Classification Problem
... helpful reviews from online consumer reviews before mining the ...helpful reviews before they purchase a product, while the companies can acquire the true reason why one product is ...
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Aspect Ranking: Identifying Important Product Aspects from Online Consumer Reviews
... the online consumer reviews of a spe- cific product, we first identify the aspects in the re- views using a shallow dependency parser (Wu et ...
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The effects of familiarity and online consumer reviews, on consumers’ trust, risk perception, and behavioral intentions
... 1995). Online consumer reviews written by satisfied customers could possibly increase purchase intentions among consumers, as consumers get influenced and informed by the satisfying (positive) ...
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The Impact of Online Consumer Reviews Dimension on Online Purchase Intentions In Tokopedia
... of online consumer reviews consisting of source credibility, review quality, review quantity, review valence affect the online purchases intention in ...
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How Culture Influences the Perception of Online Consumer Reviews
... While online-shopping grew explosively in the early 2000s, a new type of Word-of-Mouth (WOM) evolved which is mostly referred to as Online Consumer Reviews (Elwalda & Lu, ...
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The Impact of Emojis and Emoticons on Online Consumer Reviews, Perceived Company Response Quality, Brand Relationship, and Purchase Intent.
... a consumer and posted on the internet (Lee, Rodgers& Kim, ...of online consumer reviews (OCRs) on purchasing intent, consumer participation, brand relationships, customer ...
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The influence of online consumer reviews on purchasing intent
... of consumer-generated OCRs, it is possible to examine the way in which the content and style of word-of-mouth messages contribute to their helpfulness in enabling consumers to make purchasing decisions that they ...
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Consumers’ Attitude toward Insurance Companies: A Sentiment Analysis of Online Consumer Reviews
... and reviews could be helpful for those who want to understand other consumers' experiences with particular products or services (Chen et ...consumers' reviews has changed the way consumers shop and helped ...
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What happens in Vegas stays on TripAdvisor? Computerized text analysis of narrativity in online consumer reviews
... experience reviews are narrative (Jurafsky, Chahuneau, Routledge, & Smith, 2014) and that their narrativity is likely to persuade consumers (Pechmann & Wang, ...affects consumer behaviour (Van Laer, ...
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The impact of online consumer reviews factors on the Dutch consumer buying decision
... the consumer to consider this particular aspect to be ...the consumer buying decision of inexperienced buyers more then those of experienced ...the consumer is ready to move to the purchase ...the ...
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Does the Valence of Online Consumer Reviews matter for Consumer Decision Making? The Moderating Role of Consumer Expertise
... whether reviews truly indicate product ...when consumer expertise is low. Whereas, when the consumer with low expertise reads positive WOMs, the intrinsic vagueness of these WOMs enhances, which ...
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Self or simulacra of online reviews : an empirical perspective
... computer-mediated online reviews, ratings, and feedback. The impact of online consumer reviews has been widely studied particularly in e-commerce, online marketing, and ...
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Exigency Management Response to Negative Online Reviews
... on consumer-generated information rather than the information available on the official websites or other social networking ...positive online review, negative online reviews are counted as ...
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Identifying and Ranking Product Aspects based on Consumer reviews
... products online. Consumers enable to write reviews to express their opinions on various aspects of the products in various websites ...The consumer reviews of product are collected by the ...
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The consumer to consumer persuasion : application of rhetorical appeals in consumer’s reviews
... of online consumer product reviews in sales, purchase behavior and firm marketing strategies as well as the value of online consumer reviews for sales ...the reviews ...
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Consumer Behaviour in Online Shopping
... The majority of all the respondents were overall mainly concerned with the factor Price. This factor was shown to be present not only as the primary choice but also as a secondary choice within Segment One (High ...
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ONLINE CONSUMER BEHAVIOR AND ADVERTISEMENT
... Business Objects and the Business Objects logo, BusinessObjects, Crystal Reports, Crystal Decisions, Web Intelligence, Xcelsius, and other Business Objects products and services mention[r] ...
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