Service-dominant (S-D) logic
Resource-based view and Service-dominant logic: Similarities, differences and further research
... – service dominant logic (Vargo and Lusch 2004, 2006, 2008a) – has ...S-D logic suggests that the traditional concept of a ‘good’ as a productive factor that creates value for the client ...
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Service-Dominant Logic and Licensing in International B2B Markets
... The service-logic in contrast implies that marketing is a combination of social and economic processes that focus on operant ...S-D logic is that the company takes care of customer ...and ...
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Innovative Service Business Models and International Market Resistance: Insights from Service-Dominant Logic
... the service-dominant logic explain the low adoption of TCO business models? If so, are there differences among different countries? We propose that most of the TCO business models are too ambitious ...
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Aligning the value in use of B2B and B2G segments with a fitting value proposition from a Service Dominant Logic perspective
... Goods-Dominant logic to an Service-Dominant logic within marketing practices is perceived within ...a Service- Dominant logic ...
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Adoption of Unified Communications and Collaboration from the Perspective of Diffusion of Innovation and Service Dominant Logic: A Preliminary View
... The service could increase flexibility, interoperability, efficiency, and productivity in managing business ...a service that continues to evolve in tandem with new developments in technology, it is thus ...
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Service-Dominant logic of marketing
... The service-dominant logic is a service marketing orientation that has the potential to challenge and change the way marketing is ...on service-dominant logic was held ...
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Exploring Moderation In Service Dominant Logic-Service Innovation Relationship In Tourism Sector-A PLS Analysis
... of service industry became widely visible as it began transcending across the industries spanning on continuum of the manufacturers to pure ...on service sector coupled with emphasis on collaboration, ...
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Transitioning from a goods dominant to a service dominant logic: Visualising the value proposition of Rolls Royce
... individual service attributes was determined by focusing on how each customer makes preferences between these service ...in service is the domain of operations management (Silver, 2004; Ponsignon et ...
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Service Mediator Model for Value Co Creation Based on Service Dominant Logic
... new service mediator model based on S-D logic discussed in this ...effective service businesses in Japan and Cookpad ...information service businesses to verify the effectiveness of the pro- ...
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Under what conditions do end users perceive high value of HR Shared Service Centers?: A Service Dominant logic perspective
... S-D logic is not complete and still ...S-D logic and emphasizes to build knowledge of the role that customers play in value ...S-D logic to the context of HR SSCs, by empirically testing the ...
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Transitioning from a goods dominant to a service dominant logic : visualising the value proposition of Rolls Royce
... individual service attributes was determined by focusing on how each customer makes preferences between these service ...in service is the domain of operations management (Silver, 2004; Ponsignon et ...
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A Discussion Of Goods-Dominant Logic And Service Dominant Logic: A Synthesis And Application For Service Marketers
... S-D logic is that value-in-use is generated by a “collaborative process of co-creation between parties” (Vargo and Lusch, 2008 ...a service system to increase another system’s well-being is ...of ...
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Reconceptualising service through a service dominant logic
... Yet, we argue that this reconceptualisation of service through S-D Logic could not have come at a more appropriate time. Advances in manufacturing and technology are achieving greater connectivity between ...
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Servitization and operations management : a service dominant logic approach
... the service mindset driving P-S transition enables firms to gain deeper insights into what customers value (Tukker, 2004), customer value creation is co-created in ...S-D logic perspective, users of ...
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A Perspective of Service-Dominant Logic on Customer Participation: A Meta-Analysis Approach
... their service providing process; 2) helping other customers parallel to the philanthropy aspect in organizational citizenship behavior; and 3) giving commercial recommendations to friends or family ...the ...
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S-D Logic and CSR: the management of social capital for the value creation in SMEs
... to Service Dominant Logic and Corporate Social Responsibility approaches, and the importance of the management of social capital, in order to strengthen the relational nature of ...
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Study on Information System Architecture Based on Service Dominant Logic
... channel service management system; the rest process of the production system packaged as a service was placed in personalized business services subsystem ...resource service subsystem stored these ...
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HR practices to affective commitment : through active knowledge and skill use
... the Service-dominant logic; value creation happens in co-creation with the ...or service is consumed. An unsold good has no value and a service provider without customers cannot produce ...
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Open Journal Systems
... Abstract. The growth of tourism in Indonesia makes Bandung, as one of the major cities in Indonesia, has to improve its tourism even further. One of the plans of the Department of Tourism and Cultural Bandung is about ...
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Poor governance design: Its impact on transaction costs and value creation
... R&M service delivery to the Social housing market generally remains product focussed, trade based, and contract managed and driven by Goods-Dominant ...a service focus, skill based, supply chain ...
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