Sports and Social Media
SPORTS EVENTS AND SOCIAL MEDIA MARKETING
13
Twitter takeover : an examination of the United States Women's National Soccer Team twitter during the 2011 World Cup and recommendations for the 2012 Olympics
72
“It’s Funny to Hear a Female Talk About Routes”: Social Media Reaction to Cam Newton’s Comments About a Woman Reporter
20
The Role of Culture in Sports Sponsorship: an Update
25
The Role of Culture in Sports Sponsorship: an Update
26
Building brands and fan relationships through social media : the case of the Grand Slam tennis events : a thesis presented in partial fulfilment of the requirements for the degree of Doctor of Philosophy in Sport and Exercise at Massey University, Palmerston North, New Zealand
11
Fan Engagement in Motorsports: A Case of the FIA World Rally Championship
14
Olympic Agenda 2020, Social Media and Online Strategies for the Social Value of the Olympic Games
20
Social Media
6
AUTOMATIC SPOKEN LANGUAGE RECOGNITION FOR MULTILINGUAL SPEECH RESOURCES
16
Digital Skills Development : Effective digital profiles for researchers
37
ANALYSIS OF THE SIGNIFICANCE OF EWOM ON SOCIAL MEDIA FOR COMPANIES
13
Social Media and its Impact on Consumer Behaviour
6
Volume 4, Issue 11, 2018
11
The Impact of Social Media on Purchasing Intentions of Green Products
6
New Media, Professional Sport and Political Economy
26
Borrower’s default and self-disclosure of social media information in P2P lending
6
USE OF SOCIAL MEDIA FOR SOCIAL RESEARCH: AN OVERVIEW
5
Sports and decentralization: An outline of a typology of municipal sports policies in Benin
7
Why customers intend to co create on Facebook in the case of customer engagement
35