There are three kinds of cross-border platforms contributing to the development of China’s cross-bordere-commerce. The first one is the original and well-known cross-bordere-commerce platforms, like e-Bay and Amazon. As the data from eBay, Chinese sellers sell their goods to more than 220 countries. The next one is some new platforms, include both the platforms developed by huge e-commerce enterprises, like Tmall Global and the platforms no user base like Darling. The last kind of platform is developed by traditional industry. These enterprises take the advantage of financial resources to build the cross-bordere-commerce platforms for holding tight the opportunity of it. For example, Heysroad Technology is a cross-bordere-commerce company founded by ZET group, who is famous as the producing of mobile phone. ZETmart is the export platform of Heysroad Technology, on which the main goods exported are shoes. There are also some other enterprise starting to set up online sales channels, through which sell their products to other countries.
1)The number of research results rose rapidly while the theoretical innovation needed to be strengthened. China CBEC research was currently in a period of rapid growth, however, the core author group and the core research teams have not been formed. The research achievements were mainly applied research, theoretical innovation was relatively little. There is great room for progress in both breadth and depth of journal articles  . 2) The research topic is relatively concentrated, and the research process needs to strengthen the interdisciplinary study. CBEC study focused on six orientations: study on the status quo and countermeasures of CBEC development, the trade issues caused by CBEC, logistics and supply chain issues of CBEC  , financial payment issues of CBEC, CBEC mode innovation research, policies and systems study on CBEC. The subject areas involved in these research orientations include trade economy, management science, law, computer science, etc. Subsequent research should speed up building interdisciplinary theoretical framework and constructing interdisciplinary research teams.
Through the data analysis of cross-bordere-commerce in 2015, online shop- ping and B2B accounted for a large proportion, and e-commerce and entry and exit could not leave the entry and exit form of bonded areas of parcels, express mail and goods. Its main form is to enter the country through air transportation. It can learn from the management mechanism of mail parcels, focusing on nuc- lear and biochemical prevention and control, as well as epidemic control and animal and plant epidemic diseases in the scope of health and quarantine, and investigate and prohibit the entry of prohibited items. For the detection re- quirements of the online shopping model for cross-bordere-commerce, strict inspection is required. For the B2B model in e-commerce, the main means are supervision and control, and the means of using incentives, especially the nor- mative detection at the time of entry and exit. For similar classification man- agement, mails, goods, and articles belonging to the “detection scope” should be treated in an open manner, and actively released, and gradually promote the de- veloping enterprises through the electronic management system of the uninter- rupted inspection mechanism. Overseas trade development.
paths were given to cultivate the talent needed to implement the Belt and Road: strengthening international awareness and capabilities, deepening curriculum reform, encouraging overseas practice, strengthening education for studying in China, and launching multilevel overseas schools  . Yu Xiaozhong and Gao Qingxin believed that through the cooperative mechanism of collaborative innovation, the establishment of a new Belt and Road cooperation mechanism, the most important is the collaborative innovation of talents. Only when talent training meets the requirements, can it play a role in supporting the Belt and Road initiative  . Yang Hongyun and Su Shibin, drawing on the "three plus one" model, which are putting forward the development of general courses related to the Belt and Road countries, and strengthening the guidance of cultural creative entrepreneurship, interacting with the innovation and entrepreneurship education of the countries along the route through "Send out, bring in"  activities.
With the emergence of Alibaba, Jingdong and other business enterprises, China's e-commerce has been rapid development, and gradually become e-commerce power. The emergence of e-commerce, changing people's spending habits, more and more consumers are more willing to purchase goods through the network. With the improvement of people's living standards, consumers demand for foreign goods growing. Similarly, foreign consumer demand for domestic goods is also growing. However, cross-bordere-commerce and domestic e-commerce, faced with more difficulties, such as customs clearance, tax rebates, settlement and other issues have affected the development of cross-bordere-commerce. In 2014, Zhoushan City was identified as China's cross-bordere-commerce pilot cities. In this context, Zhoushan City began to actively promote cross-bordere-commerce construction. The paper based on the new Comprehensive Environmental Zhoushan Port Free Trade Zone, the construction of the Zhoushan Crossbordere-commerce trading platform for research.
In the past 10 years, e-commerce is in a period of rapid development. Cross-bordere- commerce is called the Internet thinking along with traditional import and export trade. Cross- bordere-commerce enables international trade towards more convenient and free open to cooperate between different countries in the world, incorporating developed and developing countries. In the short term, developing countries may be limited to IT, but in the long term, they would change the barrier to develop their IT facilities, and continuing to close to developed countries. The moment, developing countries like China and India are developing e-commerce very rapidly, such as China 's Alibaba, the financing capital (£15 billions) is the highest ever in e-commerce company. In addition, China is becoming the biggest e-commerce provider in the world. The number of Internet users in China which amounts to 600 millions, and which is doubled than USA users in total.
Cross-bordere-commerce means different countries or regional parties trade via the Internet and its associated information platform. It is a new form making the traditional international trade to be networked and electronic. It is a more advanced mode of the processing e-commerce applications. In recent years, cross-bordere-commerce, especially small foreign trade has injected new vitality to the development of foreign trade. In 2011, the overall export of China's cross-bordere-commerce small business was more than 10 billion U.S. dollars. September 2008, the Nielsen Company did a data survey on eBay found that U.S. buyers like to buy the goods from Chinese sellers best. The highest turnover of the Chinese sellers can reach an average daily production of 1.5 million U.S. dollars in sales, with annual sales up to $548 million, equivalent to about 3.7 billion RMB  . In China, there are thousands of sellers selling their products to dozens of countries and regions like the United States, Canada, Europe and Australia through eBay. There are more than millions of Chinese products in sales everyday.
Cross-border electronic business platform plays an important role. Compared with developed countries, China’s cross-border business platform is still not de- veloped enough. The relevant government departments have a clear under- standing about that and gradually introduced specific support policies to secure the relevant platforms to carry out cross-bordere-commerce effectively, in order to play their role in the integration of domestic enterprise resources, docking and other aspects of international market . At the same time, actively support the cross-border electronic business platform to learn from the foreign advanced business platform and international standards as soon as possible, and then car- ry out the standardized management, improve service quality, summed up the domestic electronic trading mode. Through the encouragement and promotion of this series of policies, pace of development of cross-border electronic business platform in the future will be greater, while the overall level will have a relatively large upgrade.
Cross-bordere-commerce (CBEC) has become an important channel to help a firm to go into the international market. This phenomenon has been highly recognized, especially in China. Many CBEC firms have emerged in the past decade, including both AliExpress (launched 2010) and Lightbox (2012). The recent influx in development of CEBC has caused a simultaneous influx in accumulation of big data. Among the vast majority of big data, text data is particularly useful. Namely, text data containing consumer feedback has been noted as a significant resource. Successful techniques can identify consumers’ feelings, both before and after the purchase stage. Indeed, text mining can help businesses to better understand consumer behavior, helping to expand a firm’s brand into an international market.
As the home of tea, the tea products of China spread all over the world include various kinds of tea and tea set. It also contains rich spiritual connotation as China called tea culture. It helps people to be quiet and empty spiritual in the noisy world. With the rapid development of global economy, and faster pace of people’s daily life nowadays, people around the world are eager to pursue a healthier way of life. While tea has natural pollution-free and health care func- tions, and its unique way of drinking is superior to the popular carbonated Drinks all over the world.
Compared with the traditional commercial activities, e-commerce has the ad- vantages of abundant product varieties, strong selectivity, materiality and timely delivery. It also indicates that the development of e-commerce is more depen- dent on the logistics industry. At present, logistics has become an important fac- tor restricting the development of e-commerce. Among cross-bordere-commerce enterprises, air transportation is often selected, which has relatively high cost. It will charge higher transportation fees, which will also increase the cost of enter- prises. From the perspective of current development, China’s logistics system in cross-bordere-commerce is still relatively lacking, which affects the healthy de- velopment of e-commerce.
Foreign products find their way to China often yet not via official b2c channels. If Chinese consumers do not buy the desired products abroad by themselves or through friends, they often call in purchasing agents, who also sell through c2c platforms such as Taobao. Namely, the grey channels through which many overseas products enter China, do not pass customs inspections, and no import duty is paid. Import procedures are often a hassle and duties can go as high as 50% of the product value, which can make alternative channels very lucrative. With the current development of cross-bordere-commerce, however, official channels are quickly replacing purchasing agents. First, almost all large e- commerce platforms currently have a b2c segment for overseas products. Overseas products displayed on b2c platforms, are sent to the customer directly from abroad or from bonded warehousing in China. Since merchants on these platforms have to be established and authorized abroad, they are considered more trustworthy. Customers are willing to pay a bit more for that. Moreover import procedures and tariffs for postal items have been relaxed somewhat, and the government promises to take more steps on the short term.
DOI: 10.4236/ojbm.2018.62019 273 Open Journal of Business and Management present, ABL company has experience shops in first-tier cities such as Shanghai, Guangzhou, and Beijing to facilitate consumers to experience their products, so as to promote online sales, improve consumer awareness, and foster customer loyalty. Three managers all stated that the practice of opening an offline expe- rience shop did increase the likelihood of consumers buying back. In terms of traditional distribution and services, ABL has set up third-tier offline agents. The first-level agents are mainly responsible for the development and management of lower-level agents within the four major regions of the country, including East China, Southern, Northern and Western regions. Offline agents can flexibly ad- just the retail price according to the scope of change agreed in the contract. Currently offline sales channels include shopping mall counters, cosmetics stores, beauty salons, and individual direct sales. The ABL company also uses advertising and public relations for product marketing. The advertising aspect includes optimizing the search engine and holding product brand recommenda- tion meetings. For the public relations, it is mainly through news media coverage to increase the visibility of platforms and product brands. At present, we can al- so find the news reports on the Internet, and the content is about the entrepre- neurial experience of the three founders of ABL.
Chapter 3 resorts to the cost and benefit theory, some famous cases about judicial jurisdiction in cyberspace and the historical changes to the PE concept for references. With references to these experiences, this Chapter proposes the basic position China shall insist on, including the reservation or abolishment of PE principle and the concrete adaptations to the PE concept if we reserve PE principle to cope with the challenges E-commerce brings.
Fujian-Taiwan trade. The Fuzhou area will focus on creating four cross-bordere-commerce supervision centers, achieving full coverage of “sea, land and air” cross-border transportation, and implementing transaction volume to expand the flow of goods. As a financial development center, Xiamen Area is far ahead of Fuzhou and Pingtan in attracting investment. According to statistics, there are now more than 5,000 large families joining the cross-bordere-commerce in Xiamen. As the provincial capital of Fujian, the Fuzhou area has only more than 100, and Pingtan has fewer than 90. It can only be said that the strength is insufficient and the regulatory system is different in the face of such a situation. The Fuzhou area has formed a complete cross-border trinity logistics system through the construction of a customs supervision center and related supporting storage facilities. At the same time, the Fuzhou area's cross-bordere-commerce convenience measures take the "one outstanding, two lists, three sets, four guarantees" work mode. The Xiamen area plans to build a cross-bordere-commerce single-window customs clearance platform, focusing on expanding overseas warehouse operations and strengthening the construction of “one district and multiple parks”. The Pingtan area is also actively promoting the establishment of a cross-strait system.
contemporary economy. Cross-border trade, referring to company’s selling products to customers in other countries, is the latest trend in the e-commerce . Due to the substantial growth of online shopping transactions, e-commerce has become one of the most prominent industries in the world. The sales volume of global e-commerce has reached $2.842 trillion in 2018  and its volume still will increase in the future (Figure 1). Among them, cross-bordercommerce has captured an important position. Due to the huge market potential, the e-commerce field has attracted much attention from investors and companies. The goal of existing companies is not limited to the domestic market, instead, they intend to get more profits from cross-border trade. In addition, with the further development of the global economy, cross-bordere-commerce has become much more related to the future strategy of the enterprises. How to formulate the efficiency strategy has been put on the agenda. Amazon and Alibaba are the most representative firms, with outstanding performance in the cross-bordere-commerce market. By entering into the cross-border market, they can get more market share and earn more profits.
online consumption behavior. Firstly, based on the Clue utilization theory, we divide the information conveyed by commodity pictures into task-relevant cues and affection-relevant cues. Secondly, this study uses the central route and peripheral route of the ELM model to explain the information processing process when customers face online merchandise photos, and to explore the impact of specific elements of product photos on customers' purchase intention in the CBEC context. Practically, this study provides practical suggestions for the development of marketing strategies, which can help online sellers optimize product photos design to attract more buyers and create more profits on the CBEC platform, and help CBEC researchers to further understand the importance of product photos in sales.
Regarding to the current worldwide economic conditions, rapid development in the sphere of internet online shopping in Far East, above all in China and India, can be supposed. This presumption is supported, among others, by the economic development and development of world internet users. Towards the end of the year 2009, there are approximately 1 733 993 742 world internet users, from that 338 000 000 in China. (IMRWORLD 2009) Rightly China´s, India´s and other Asiatic countries´ markets will offer a big business potential in future. Contemporary software producers prepare for this fact and a great number of software contain Chinese and other Asiatic countries´ languages support. 3. E-commerce systems
Abstract. In recent years, cross-bordere-commerce has developed rapidly in Shandong province, but the development of logistics and distribution lags behind, exposing many problems. This paper deeply analyzes the development status of cross-bordere-commerce logistics distribution in Shandong province. Then, it further analyzes the influencing factors of cross-bordere-commerce logistics distribution in Shandong province, and conducts empirical analysis on the four factors closely related to cross-bordere-commerce logistics, including the government's support for cross-bordere-commerce logistics, the level of logistics infrastructure construction, human resources and transaction costs. Finally, based on the results of empirical analysis, countermeasures and suggestions for improvement of cross-bordere-commerce logistics distribution in shandong province are proposed.
Abstract. In recent years, cross-bordere-commerce in Shandong province has been developing rapidly, and the development of cross-bordere-commerce has raised the level of opening-up in Shandong province and has gradually become a new economic growth point in Shandong province. Firstly, this paper analyzes the research background and significance of cross-bordere-commerce on the import and export trade of Shandong province. Then, empirical analysis is used to study the influence of cross-bordere-commerce on the import and export trade of Shandong province. Finally, it draws a conclusion, and puts forward countermeasures and suggestions to promote the development of cross-bordere-commerce in Shandong province, so as to maximize the role of cross-bordere-commerce in promoting the economic growth of Shandong province.