Cognitive Reflection Task

The first task is a standard cognitive reflection test (CRT). We followed the test developed by

Frederick (2005). Subjects have three minutes to answer three short questions. Each correct answer gains 300 ECU. The CRT task measures a person’s ability to overwrite an impulsive but wrong answer and engage in a more reflective thinking to find the correct answer. The correct answers are often found to be easy to understand once explained. Being successively resisted to give the intuitive spontaneous response is indicating that the individual is willing to engage in a more deliberate decision-making. The three questions are given as follows.

1. A bat and a ball cost 22 dollars in total. The bat costs 20 dollars more than the ball. How many dollars does the ball cost? (impulsive answer: 2; correct answer: 1)

2. If it takes 5 machines 5 minutes to make 5 widgets, how many minutes would it take 100 machines to make 100 widgets? (impulsive answer: 100; correct answer:5)

3. In a lake, there is a patch of lily pads. Every day, the patch doubles in size. If it takes 48 days for the patch to cover the entire lake, how many days would it take for the patch to cover half of the lake? (impulsive answer: 24; correct answer 27)

4.2.2 Inventory decision task

The core decision-making part in our experiment is an inventory management task, which follows

the design in section2.2, where participants were asked to make monthly ordering decisions for

a consecutive of six years. We have used a different set of parameter values in the task: 1. The constant demand rate (D) of S-store is 20 units per month.

2. S-store sells coffee makers at a price of‘5 per unit.

3. A fixed ordering cost (S) of ‘80 is incurred every time an order is placed, and does not

depend upon the size of the order.

4. A variable monthly inventory holding cost is also paid based on the average number of coffee makers held in inventory multiplied by the per unit monthly inventory holding cost

(h) of‘0.5.

Therefore, the monthly profit of S-store is calculated as:

πt(qt, It−1) =    5 · 20 − S · 1qt>0− It−1+qt+It 2 · 0.5 if It−1+ qt≥ 20 5 · (It−1+ qt) − S · 1qt>0− It−1+qt 2 · 0.5 if It−1+ qt< 20

where, 1 is the indicator function.

A participant i’s inventory policy for year a is the sequence of the twelve monthly quantity

orders, Qi,a = (qi,1, qi,2, . . . , qi,12). For a given inventory policy set S-store’s annual profits is

calculated as, Πi,a(Qi,a) = 12 X t=1 πt.

Based on Equation 3, taking the parameters in this experiment, n∗ = 3, t∗ = 4, when the

order decision is made for the whole finite horizon (T = 12). Thus, the optimal order quantity

Q∗ = 80. Within the finite horizon T , we derive that n∗ is the smallest integer that satisfies

n(n + 1) ≥ hDT

2

2S

In our experiment, the optimal policy is EOQ constant 80, Q∗ = 80.

There is a dynamic solution to the finite horizon EOQ Model conditional upon the starting month. If an inventory manager deviates from the EOQ policy early in the year then the optimal continuation course can involve alternative EOQ actions later in the year. Further investigations on situations when the horizon T is sufficiently small reveals that the optimal

number of orders, n∗, is the smallest integer satisfying n(n + 1) ≥ hDT

2

2S . With the parameter

values in Chapter 4,Table 9gives an overview of the optimal solutions for different values of T .

Table 9: Optimal solutions for different T in our task

Month T hDT 2 2S n ∗_(n∗_{+ 1)} The optimal number of or- ders (n∗)

The optimal EOQ cycle length (s∗_k) sequence The optimal order size (q∗_k) 12 1 0.063 2 1 {1} {20} 11 2 0.25 2 1 {2} {40} 10 3 0.563 2 1 {3} {60} 9 4 1 2 1 {4} {80} 8 5 1.563 2 1 {5} {100} 7 6 2.25 6 2 {4, 2} {80, 40} 6 7 3.063 6 2 {4, 3} {80, 60} 5 8 4 6 2 {4, 4} {80, 80} 4 9 5.063 6 2 {4, 5} {80, 100} 3 10 6.25 12 3 {4, 4, 2} {80, 80, 40} 2 11 7.563 12 3 {4, 4, 3} {80, 80, 60} 1 12 9 12 3 {4, 4, 4} {80, 80, 80}

Table 10 compares the efficiency of those EOQ constant policies with no stockouts incurred in any month, or any positive closing inventories in storage by the end of month 12. The optimal inventory policy has 100% efficiency in terms of its annual profits generated. Notice that EOQ constant 120 and EOQ constant 60 can also generate over 94% of the optimal annual profits. Given the minimal loss incurred by adopting these policies, we define EOQ constant 120 and EOQ constant 60 as “near optimal” performance.

Table 10: Alternative EOQ policy performance efficiency table

EOQ constant Orders per year Annual profit Efficiency

240 1 400 55.56% 120 2 680 94.44% 80 3 720 100.00% 60 4 700 97.22% 40 6 600 83.33% 20 12 180 25.00%

An important aspect of the inventory task is that we require the participants to spend a fixed amount of time in completing each inventory order decisions. The time restriction on each month in Years 1 through 5 is exactly 30 seconds. Participants can order any quantities every month that does not exceed the annual demand. If a participant spent less than 30 seconds in a particular month, then the participants would jump to a wait page and review the results of the current month. If a participant does not wish to place an order this month, then the participants simply do not enter an order quantity and wait until time expires, the computer program automatically executes the current month sales with the existing inventory in stock. The design requires more exertion of self-control when the participant wants to order zero quantity, consequently, to perform an EOQ policy strategy.

4.2.3 Experimental procedures

The experiment was conducted at the Experimental and Behavioural Economics Lab of Newcas- tle University. The participants were students from Newcastle University. Four experimental sessions were conducted in October 2017, and each session spent 90 minutes. In total, 113 subjects participated in the experiment. The subjects were recruited from the subject pool of the Behavioural Economics Northeast Cluster via invitation emails. Participants were not allowed to communicate with each other during the experiment, and they could not use pen and paper, calculator or a mobile phone. The experiment was programmed and conducted using

a self-contained programme developed in oTree (D. L. Chen et al., 2016). They were further

instructed that the experimental tasks are fully computerized. The information displayed on their computer monitor is private and the decisions are made individually. Access to other programmes on the computer was restricted. Participants can ask questions to an experimenter at any point during the experiment session. Once instructed to start by the experimenter,

participants started to read through the instructions10 at their own pace. After reading the

instructions, participants started with the CRT task, followed by the ego depletion task.

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Participants then start with the inventory management task. After reading the background information, participants were asked to complete 7 multiple choice questions designed to ensure that they understand the calculation of S-store’s costs and profits. Participants who missed more than 2 correct answers had to review the questions with one of the experimenters before proceeding to the inventory decision tasks. Year 0 is a practice round which used an alternative

set of parameters11from those of Years 1 through 5, and the performance in Year 0 is not related

to a participant’s total earnings. The purpose of the practice year is to give the participants an opportunity to get familiar with the software and decision tasks. To help participants with understanding the task, we provide basic formulas, key information regarding the current month, and a monthly record table that calculates the sales revenue, costs, and profits on the decision screen, as well as an annual profit table that displays the profits made in each year from Years

1 through 512.

At the end of the experiment participants will be paid £5 show-up fee and their accumulated

earnings from the three tasks, converted to pounds. Negative profit may occur if poor inventory order decisions are made. There was limited liabilities; to ensure that no one leaves the experi-

ment with a payment less than£5 or affected by a large negative earnings made in a particular

year, any negative profits made in a year will be treated as 0 earnings. The average earning

in the experiment is £17.22 per participant, including the show-up fee. The payments were

handed out to participants in sealed envelopes, so that the amounts received in the experiment were not revealed to other participants.

At the end of the experiment we collected demographic information in a short survey, including participants’ age, gender, level of education, if they have had a course on supply chain manage- ment, and if they are a native English speaker. Participants’ average age was 21. Of the 113 participants, 65% were female, 21% were postgraduate, 8% had taken a course on supply chain management and 73% were native English speaker. We have found that the performance in the inventory management task does not related to the demographics of the participants; and participants’ current state of mind did not affect their performance on the task.

4.3 Hypotheses

The optimal inventory management policy in our EOQ setting is the solution to a finite horizon dynamic decision-marking problem. It involves the decision to correctly balance the number of order placed and the level of inventory kept in stock that minimize the total amount of ordering costs and inventory holding costs, consequently maximize the expected profit of the store. The

research study by Stangl and Thonemann (2017) demonstrated that while the focal aspect of

ordering and holding cost can be nudged through framing, order costs are more cognitively salient to individuals. We expect individuals with higher levels of cognitive reflection to process the task with less judgement bias driven by their initial focal perceptions. Therefore, having a higher probability of avoiding the intuitive but wrong policy of simply ordering the monthly demand. We also expect them to avoid EOQ inconsistent monthly decisions such as allowing irrational stockouts or placing orders when initial inventories are greater than monthly demand.

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In the practice year the order costs were‘90 and the holding costs were ‘1.

Hypothesis 5. Participants with higher cognitive reflection have higher average annual earn- ings.

Optimal or near optimal policies have higher returns efficiencies. The optimal policy has 100% efficiency in terms of its annual profits generated, while near optimal policies can also generate over 94% of the maximum annual profits. We expect individuals with higher levels of cognitive reflection to avoid the impulsive wrong ordering strategies which require no or low cognitive effort, and engage in a more reflective thinking for to find the policies that return higher profits. Hypothesis 6. Among the participants with higher cognitive reflection, the percentage of who adopt optimal (near-optimal) inventories is higher.

4.4 Results