2.6. Absorptive capacity
2.6.2 Dynamic capabilities theoretical background
The resource-based view of the firm was criticised for ignoring the processes related to
resources and instead assumed that they did exist. Considerations such as how resources were
developed, how they were integrated in the firm and how they were released were under-
explored in the literature (Teece et al, 1997). Dynamic capabilities perspectives attempted to
bridge these gaps. By adopting a process as a buffer between firm resources and the changing
business environment, dynamic capabilities help a firm to adjust its resource mix and thereby
maintain the sustainability of the firm's competitive advantage, which otherwise might be
quickly eroded.
The central focus of dynamic capabilities is thus on the degree of “fit” over time between an organisation’s changing external environment and its changing portfolio of resources and capabilities (Porter, 1996). Extending Teece’s (1997) research, Bowman & Ambrosini (2003) argued for four main processes in dynamic capabilities perspectives: reconfiguration,
leveraging, learning and integration (Bowman & Ambrosini, 2003). Reconfiguration was
described as the transformation of resources, while leveraging was the transfer related process
of methods and experience from one part of the firm to another. Learning, which was itself
defined as a dynamic capability, would be the tool for developing measurements of good and
poor results. Integration was described as the process converting external new knowledge to
internal knowledge. Collaborations and partnerships can be a source for new organisational
learning. Similar to learning, building strategic assets is another dynamic capability.
Moreover, these new strategic assets, like knowledge and technology, have to be integrated
within the firm (Teece et al, 1997; Eisenhardt & Martin, 2000).
The dynamic dimension of this concept is thus closely related to strategic processes. In order
to meet the challenges arising, there is a need for an organisation to learn quickly and to build
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Furthermore, Teece et al (1997) pointed out that the degree of effective and efficient internal
coordination or integration of strategic assets may also determine a firm's performance.
Performance is related to specific organisational routines for gathering and processing
information, and competitive advantage requires the integration of external stakeholders. Fast
changing markets demand the ability to reconfigure the firm's asset structure, and to
accomplish the necessary internal and external transformation (Amit & Schoemaker, 1993).
Change is costly, and firms should develop processes to minimise low pay-off change (Teece
et al, 1997, p.521). The capability of changing depends on the ability to evaluate markets and
to quickly accomplish transformation ahead of the competition (Teece et al, 1997; Eisenhardt
& Martin, 2000).
An investigation of different levels of dynamic capabilities and further a capability hierarchy
was suggested. While Collis (1994) was the first one to propose different levels of dynamic
capabilities, Collis (1994) and Winter (2003) distinguished between the modification of the
resource base and the creation and extension of the resource base. Winter (2003) further
developed the idea of a capability hierarchy. His hierarchy begins with operating capabilities or ‘zero-level’ capabilities which allow firms to earn a living in the present (in other words, these are the resource base). He then described first-order capabilities that allow for a change
in zero-order capabilities to occur, for example they effect changes to the production process.
Finally he considered higher order capabilities being the outcome of organisational learning which further results in creating or modifying a firm’s dynamic capabilities. Zahra, Sapienza and Davidsson (2006, p.947) argued that an "infinite spiral of capabilities to renew
capabilities could be conceived". They further commented that these capabilities would have
the ability to change the way the firm solves its problems being "a higher-order dynamic
capability to alter capabilities" (Zahra et al, 2006, p.921). Further, their article focused on
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capabilities founded in the firm without any time or incitement for renewal will not
necessarily give any improvements in a given situation and might even be a part of the reason
for new problems in the organisation (Argote, 1999; Zahra et al, 2006).
The deployment of regenerative dynamic capabilities will also depend on how often managers
perceive the need for this order of change, and this perception may be based either on external
environmental characteristics, such as competitive rivalry, product lifecycles etc., or on
personal characteristics, such as dissatisfaction with the current level of performance, or a
cognitive frame towards risk taking. This reinforces Teece et al (1997), framework of processes, position and paths, and Antonacopoulou’s (2006) argument that there is a constant connection between micro and macro contexts.
The arguments by Zahra et al (2006) about a higher-order dynamic capability for developing
the regenerative dynamic capabilities is related to a learning process of a firm from internal
and external sources. Ambrosini et al. (2009) further proposed in their definition of the higher
order concept that a need for further creation, extension and modification of the firm’s
resource, is in the nature of the dynamic capability concept. These definitions and suggestions
move the attention towards the theory of knowledge sources and use of knowledge and skills
in firms.
The concept of "absorptive capacity" is directly linked to learning processes (Lane et al, 2006)
and is defined as one of several dynamic capabilities (Zahra & George, 2002). The absorptive
capacity concept thus represents a link between the learning theory and dynamic processes in
firms, related to the development of knowledge resources and skills on an individual level as
well as a group and an organisational level (Cohen & Levinthal, 1989; Todorova & Durisin,
2007; Zahra & George, 2002). A detailed review of this concept will be presented in the
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