• No results found

the Evolution of Internal and External Networks within Bangalore IT Cluster **

3.3 Explorative and exploitative networks

3.6.2 Managerial and policy implications

Considering the world-wide growth of offshoring phenomenon, the dynamic race for acquiring new sources of competitive advantage other than a mere, fast-shrinking cost-driven benefits, the managerial implications of our study are several. Most important, this work clearly highlights the possibility to leveraging the local domain with a strategic, exploration-based intent, thus unfolding the advantage of being located in an offshore high-tech cluster such as Bangalore. All the companies surveyed can be considered as success stories: all of them independently have developed a degree of exploration of the local cluster, which goes far beyond the seek for local skills or cost advantages documented by the literature so far.

Despite what previous studies have claimed, Bangalore shows to offer an increasingly rich systemic environment, which leverages on inter-firm cooperation and cross-reference to enhance both local and global value. Considering previous empirical evidence, our findings can also witness a further stage in the development of the local cluster, which has now managed to trigger the proper mechanisms to enhance its attractiveness for both domestic firms and MNC subsidiaries.

3.6.3 Limitations and directions for future research

We need to point out several limitations of this study, which can be considered as starting points for future research. First of all, a generalizability issue arises, due to the specificity of the six case studies and the idiosyncrasy of the context. A relevant effort has been made, in order to guarantee extremely different cases and thus to enhance the generalizability of the proposed theory, according to what stated by Eisenhardt and Graebner

(2007). Yet, some problems can arise from the specificity of the empirical setting, which is common to all case studies. Bangalore IT cluster holds some unique features, which sharply differentiate it from other traditional industrial clusters. Far below the overembeddedness threshold, Bangalore IT cluster is strongly export-oriented, which entails a limited local networking activity and a strong local focus on external linkages. Moreover, the service-based nature of the products engenders knowledge flows which are purely intangible. Fast-paced dynamics of change can be observed in this relatively young cluster. On the one side, this has given us the opportunity to gain a close insight into the key turning point of the evolution of the cluster and of the strategy of the companies under observation. On the other side, limited longitudinal evidence could be gathered, covering only four years of the companies’ history with a retrospective bias. Further research is needed, to gather extensive longitudinal evidence on the evolution of internal and external networks and to test the shift from an exploitation-based to an exploration-based leveraging of the local domain.

Considering the networks, the present work has focused on the relational dimension only of the social capital, namely considering the quality and strength of the linkages involved. The cognitive as well as the structural perspective of the social capital, as theorized by Nahapiet and Goshal (1998) have been neglected. A much more exhaustive analysis can be undergone through large sample data, which could specifically allow appreciating the structural dimension of the network. In particular, the exploitative/explorative strategic intention could be operationalized through the company’s position in the network, as suggested by Rowley et al. (2000). By thus tracing the evolution over time of the firms’

structural behaviour, one can observe and give strong empirical test to the evolution over time of the firm’s strategic leveraging of the local domain.

References (Chapter 3)

Ahuja, G. 2000. Collaboration networks, structural holes, and innovation: A longitudinal study. Administrative Science Quarterly 45(3): 425-455.

Arino A, de la Torre J. 1998. Learning from failure: towards an evolutionary model of collaborative ventures. Organization Science 9(3): 306–325.

Athreye, S. 2005. The Indian software industry and its evolving service capability. Industrial and Corporate Change, 14(3), 393–418.

Basant, R. 2006. Bangalore cluster: Evolution, Growth and Challenges. W.P. 2006-05-02.

Indian Institute of Management, Ahmedabad.

Bresnahan, T., Gambardella, A., Saxenian, A. (2001). “Old economy” inputs for “new economy” outcomes: Cluster formation in the new Silicon Valleys. Industrial and Corporate Change, 10(4), 835–860.

Burt, R.S. 1982. Toward a structural theory of action, New York: Academic Press.

Campinas, Brazil.

Coleman JS. 1990. Foundations of Social Theory. Harvard University Press: Cambridge, MA.

De Rond M., Bouchikhi H. 2004. On the dialectics of strategic alliances. Organization Science 15(1): 56–69.

Doz Y.L.. 1996. The evolution of cooperation in strategic alliances: initial conditions or learning processes. Strategic Management Journal, Summer Special Issue 17: 55–83.

Eisendhardt, K.M. and Graebner, M.E. 2007. Theory building from cases: opportunities and challenges. Academy of Management Journal, 50(1): 25 -32.

Giarratana, M., Pagano, A., & Torrisi, S. 2005. The role of multinational firms in the evolution of the software industry in India, Ireland and Israel. In A. Arora and A.

softwareindustry in Brazil, China, India, Ireland and Israel: 207-235. New York:

Oxford University Press.

Giuliani E., Bell, M. 2005. The micro-determinants of meso-level learning and innovation:

evidence from a Chilean wine cluster. Research Policy 34: 47-68.

Granovetter, M. 1985. Economic action and social structure: A theory of embeddedness.

American Journal of Sociology 91: 481–510.

Gulati R, Nohria N, Zaheer A. 2000. Strategic networks. Strategic Management Journal March Special Issue 21: 203–215.

Gulati R. 1999. Network location and learning: the influence of network resources and firm capabilities on alliance formation. Strategic Management Journal 20: 397-420.

Gulati, R. 1998. Alliances and networks. Strategic Managemet Journal 19: 293-317.

Hite, J.M., Hesterly, W.S. 2001. The evolution of firm networks: from emergence to early growth of the firm. Strategic Management Journal 22: 275–286.

Hoffmann W.H., 2007. 2007. Strategies for managing a portfolio of alliances. Strategic Management Journal 28: 827-856.

Keeble, D., Wilkinson, F. (Eds.), 2000. High-Technology Clusters, Networking and Collective Learning in Europe, Ashgate, Aldershot.

Kenis P, Knoke D. 2002. How organizational field networks shape interorganizational tie-formation rates. Academy of Management Review 27(2): 275–293.

Koka, B.R., Madhavan R., Prescott J. E. The evolution of interfirm networks: environmental effects on patterns of network change. The Academy of Management Review 31(3):

721-737.

Koza M.P., Lewin A.Y. 1998. The co-evolution of strategic alliances. Organization Science 9(3): 255–264.

Koza M.P., Lewin AY. 1999. The coevolution of network alliances: a longitudinal analysis of an international professional service network. Organization Science 10(5): 638–653.

Larson, A., Starr J. A. 1992. A Network Model of Organization Formation.

Entrepreneurship: Theory and Practice 17: 5–17.

Lavie D. and Rosenkopf L., 2006. Balancing exploration and exploitation in alliance formation. Academy of Management Journal, 49(4): 797–818.

Lechner C., Dowling, M. 2003. Firm networks: external relationships as sources for the growth and competitiveness of entrepreneurial firms. Entrepreneurship & regional development 15: 1–26.

Lechner C., Dowling, M. 1999. The Evolution of Industrial Districts and Regional Networks:

The Case of the Biotechnology Region Munich/Martinsried. Journal of Management and Governance 3: 309–338.

Lee TW. 1999. Using Qualitative Methods in Organizational Research. Sage: Thousand Oaks, CA.

Lorenzoni G., Lipparini A. 1999. Leveraging inter-firm relationships as a distinctive organizational capability: a longitudinal study. Strategic Management Journal 20:

317-338.

Madhavan R., Koka B. R., Prescott J.E. 1998. Networks in transition: how industry events re(shape) interfirm relationships. Strategic Management Journal, 22: 275–286.

Manning S., Massini S., Lewin A.Y. 2008. A dynamic perspective on next-generation offshoring: the global search for science and engineering talent. Academy of Management Perspective August: 35-54.

March, J.G. 1991. Exploration and exploitation in organizational learning. Organization Science 2(1): 71-87.

Malipiero, A., Munari, F., Sobrero, M. 2005. Focal firms as technological gatekeepers within industrial districts: knowledge creation and dissemination in the Italian packaging machinery industry. Paper Presented at DRUID Winter Conference, Copenaghen.

Maskell, P., Pedersen, T., Petersen, B., Dick-Nielsen, J. 2006. Learning paths to offshore outsourcing: From cost reduction to knowledge seeking (CBS Center for Strategic Management and Globalization Working Paper 13/ 2006). Copenhagen, Denmark:

Copenhagen Business School.

McEvily B., Zaheer A. 1999. Bridging ties: a source of firm heterogeneity in competitive capabilities. Strategic Management Journal 20(12): 1133–1158.

Nachum, L., Keeble, D., 2003. MNE linkages and localised clusters: foreign and indigenous firms in media cluster of Central London. Journal of International Management 9:171-192.

Nahapiet J., Ghoshal S. 1998. Social capital, intellectual capital and the organizational advantage. Academy of Management Review, 23: 242–266.

Nohria, N. 1992. Introduction: is the network perspective a useful way of studying organizations?. In N. Nohria and R. Eccles (eds.), Networks and Organizations:

Structure, Form and Action. Harvard Business School Press, Boston, MA, pp. 1–22.

Owen-Smith, J., Powell, W. 2004. Knowledge Networks as Channels and Conduits: The Effects of Spillovers in the Boston Biotechnology Community. Organization Science, 15(1): 5-21.

Porter, M.E. 1998. Competitive strategy. Free Press: New York.

Porter, M.E. 2000. Location, competition and economic development: local Clusters a in global economy. Economic Development Quarterly, 14(1): 15-34.

Rowley T., Behrens D., Krackhardt D. 2000. Redundant governance structures: an analysis of structural and relational embeddedness in the steel and semiconductor industries.

Strategic Management Journal, Special Issue 21(3): 369–386.

Sako, M. 2007. Outsourcing and offshoring: implications for productivity of business Services. Oxford Review of Economic Policy 22(4): 499-512.

Schutjens V., Stam E., 2003. The evolution and nature of young firm networks: a longitudinal perspective. Small Business Economics 21: 115–134.

Scott, A. 1998. From Silicon Valley to Hollywood: growth and development of the multimedia industry in California. In: Braczyk, H.J., Cooke, P., Heidenreich, M.

(Eds.), Regional Innovation Systems: The Role of Governance in a Globalised World.

UCL Press: London, 136–162.

Storper, M. 1997. The Regional World: Territorial Development in a Global Economy.

Guilford Press: New York.

Uzzi, B. 1997. Social structure and competition in inter-firm networks: the paradox of embeddedness, Administrative Science Quarterly, 42: 35-67.

Yin RK. 1994. Case Study Research: Design and Methods. Sage: Thousand Oaks, CA.

Yli-Renko H., Autio E. 1998. The network embeddedness of new, technology-based firms:

developing a systemic Evolution Model. Small Business Economics 11: 253–267.

Zaheer, A., Bell, G. 2005. Benefiting form network position: firm capabilities, structural holes, and performance. Strategic Management Journal 26: 809-825.

Exhibits (Chapter 3)

Table 3.1 – Comparative table across cases

Company S7 Software

Solutions BangaloreSoftSell Symphony IGate HP Yahoo!

Size (employees) 50 40 3400 6500 30.000 13.000

Year of

foundation 2004 1987 2002 1993 1989 2000

Ownership structure

Domestic firm Domestic listed firm Domestic listed firm

Domestic listed firm MNC Subsidiary MNC Subsidiary

Core business

Company S7 Software

Solutions BangaloreSoftSell Symphony IGate HP Yahoo!

Characterization

3IINFOTECH

Fig. 3.1 – Evolution of the six ego-networks over time (2005-2008). The circle portrays the boundary of the cluster.

Within the cluster, the square symbol indicates a MNC subsidiary while the round symbol represents a domestic firm.

3IINFOTECH

3IAPAC 3IEUROPE

Table 4.1 – Descriptive statistics and correlation matrixFig. 3.2 - The six ego-networks represented simultaneously to highlight the role of some partners in generating new alliances. The dotted arrows highlight the causal linkages between the inter-firm relationships

Fig. 3.3 – Relationship between firm age and average exploration degree of the local network.

Note: The size of each mark is proportional to the size of internal network.

Fig. 3.4 – Relationship between the long-term orientation of external network and average exploration degree of the local network.

Note: The size of each mark is proportional to the size of external network. The red dotted lines highlight the influence of firm age on the relationship.

Fig. 3.5 – Relationship between the capability dispersion of external network and average exploration degree of the local network.

External capability dispersion and internal exploration

S7

BangaloreSoftSell Symphony

IGate HP Yahoo!

0 2 4 6 8 10 12

0 2 4 6 8 10

Exploration

Capability dispersion

Note: The size of each mark is proportional to the size of external network. The red dotted lines highlight the influence of firm age on the relationship.

CHAPTER 4

Directions and Paths of Knowledge Flows