Umkhambathini Post Event Report August 2011

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Umkhambathini

Post Event Report

Busisizwe Communications partnered with the Umkhambathini Municipality Youth Desk to host the inaugral Mkhambathini Career Awareness Expo from 17th _{- 19}th _{August 2011 at the Camperdown Primary School.}

The purpose of the Career Expo was to expose the rural youth to various career path opportunities which will in turn motivate them and contribute towards addressing the current state of unemployment in Mkhambathini Municipality and the surrounding areas. The Expo served ƚŽĐƌĞĂƚĞĂŶŝŶĨŽƌŵĂƚŝŽŶƐŚĂƌŝŶŐƉůĂƚĨŽƌŵĨŽƌ^d͛Ɛ͕WƌŝǀĂƚĞŽŵƉĂŶŝĞƐĂƐǁĞůů

as Tertiary Institutions.

'ƌĂĚĞ͛ƐϭϭĂŶĚϭϮ͛ƐĨƌŽŵůŽĐĂů,ŝŐŚ^ĐŚŽŽůƐwere informed about Learnerships, Bursaries and their potential to provide

critical and scarce skills acquisition which in turn leads to gainful and sustainable employment.

dŚĞZƵƌĂůĞǀĞůŽƉŵĞŶƚĂƌĞĞƌdžƉŽ͛ƐƐĞƌǀĞĂƐĂŶ excellent youth empowerment initiative and information sharing

ƉůĂƚĨŽƌŵ͘dŚĞĞǀĞŶƚĂĨĨŽƌĚƐƚŚĞƵŶĞŵƉůŽLJĞĚLJŽƵƚŚǁŝƚŚƚŚĞŽƉƉŽƌƚƵŶŝƚLJƚŽŵĞĞƚƚŚĞ^d͛^͕ƉƌŽƐƉĞĐƚŝǀĞĞŵƉůŽLJĞƌƐĂŶĚ

companies they want to work for face to face. Busi Msimang , Busisizwe Communications

Career Expo Highlights

‡ The event featured distinguished speakers such as the Hounorable Mkhambathini Mayor, Asmang Manganese Engineers and Human Resource Managers, AGRISETA,

&WΘD^d͕/E^d͕,/d͕ƚŚĞƵĚŝƚŽƌ'ĞŶĞƌĂů͛ƐKĨĨŝĐĞĂƐǁĞůůĂƐƉƌŝǀĂƚĞdĞƌƚŝĂƌLJ

Institutions.

‡ Presentations, interactive and informative Q&A sessions enabled the youth to get

ĐůŽƐĞĂŶĚƉĞƌƐŽŶĂůǁŝƚŚ^d͛^͕'ŽǀĞƌŶŵĞŶƚ/ŶƐƚŝƚƵƚŝŽŶƐĂŶĚ Asmang Manganese and acquire skills that drive development in their industry.

‡ A presentation by book author Xolani Shelembe Úkulungiselela Nokuqeqeshela

hŵƐĞďĞŶnjŝKǁƵĨƵŶĂLJŽ͛ŽĨĨĞƌĞĚan opportunity to really dig deep into the most critical issues faced by the youth.

Busisizwe Communications

‡ Busisizwe Communications is a Non Government Organisation (NGO) that emerged in the light of our new democracy. The Company was founded by Sibusisiwe Msimang with the aim of creating an information sharing platform for the disadvantaged rural youth to lead to

economic growth and empowerment

‡ We aim to create educational, uplifting, empowering and sustainable Youth Development Initiatives in our district. Our Company is made up of passionate and dynamic torch bearers who are driven to achieving the quest to realize economic empowerment and social

upliftment and development in our communities.

‡ Busisizwe Communications is a company driven by African values. As a Black Empowerment

ŽŵƉĂŶLJ͕ǁĞĐĞůĞďƌĂƚĞŽƵƌĐŽƵŶƚƌLJ͛ƐĚŝǀĞƌƐŝƚLJ͕ĐƵůƚƵƌĂůǁŝƐĚŽŵĂŶĚǁĞĂƌĞƉƌŽƵĚĐƵƐƚŽĚŝĂŶƐ ŽĨƚŚĞƵůƵƉŚŝůŽƐŽƉŚLJƚŚĂƚƐƚĂƚĞƐ͚umuntu ngumuntu ngabantu͛͘

Rural Development - The Youth Challenge

™

One of the biggest hurdles for learners living in rural areas has

been the access to information and the availability of reading

materials and literature to empower them in their quest to make

informed career decisions.

Rural Career Expo Objectives

‡ The main objective of the expo was to create career awareness campaign

focusing on scarce skills. We aim to provide a vehicle to disseminate information.

‡ To provide a platform for creating more access to various career options for the rural communities and youth.

‡ We aim to strengthen the linkages between schools, colleges, local communities and businesses. We intend to explore innovative channels that will strengthen the

ƌĞůĂƚŝŽŶƐŚŝƉƐďĞƚǁĞĞŶ^ĞƚĂ͛Ɛ͕dƌĂŝŶŝŶŐŽůůĞŐĞƐ͕>ŽĐĂůŽŵŵƵŶŝƚŝĞƐ͕WƌŝǀĂƚĞ

Companies and Consultants.

‡ Delegates received comprehensive presentations and information on various career opportunities.

The event attracted approximately 500 delegates from the Umkhambathini/Mid Illovo

ĂƌĞĂŽǀĞƌĂƉĞƌŝŽĚŽĨϯĚĂLJƐ͘dŚĞĂƵĚŝĞŶĐĞǁĂƐŵĂĚĞƵƉŽĨ'ƌĂĚĞϭϭĂŶĚϭϮ͛Ɛ

learners from the following High Schools:

1. Ngangezwe 2. Banqobile 3. Mabovini 4. Dwengu 5. Gcewu 6. Ismont 7. Nsongeni 8. Inhlanhlayebhuze 9. Nsikakazi

Our Audience

Marketing

BELOW THE LINE CAMPAIGN

‡

Radio Announcement

‡

Posters

Youth Employment

‡ Young unemployed youths were identified for the role of event management. marshals gained experience in dealing with the public, customer service and handling different personalities.

‡ They also had an opportunity to network with the representatives of the SETAs and government departments as unemployed young people from in and around Msunduzi

‡ These young people got the opportunity to meet other young people from other parts of the city and gained valuable insight from the manager of the youth

Key Learnings

‡

The organizers of the Expo resolved that a concerted effort was required

to reach out to youth and schools and local municipalities located in rural

areas.

‡

ƚDĂƚƌŝĐůĞǀĞůƐƚƵĚĞŶƚƐƐƚŝůůĚŽŶ͛ƚŚĂǀĞĂĂƌĞĞƌWůĂŶŝŶƉůĂĐĞ͘

‡

A large number of rural youth do not know about Learnership's or where

ƚŽĂƉƉůLJĨŽƌƵƌƐĂLJ͛Ɛ͘

‡

dŚĞƌĞŝƐǀĞƌLJůŝƚƚůĞŬŶŽǁůĞĚŐĞŽŶ^d͛ƐĂŶĚƚŚĞƐĞƌǀŝĐĞƐƚŚĞLJƉƌŽǀŝĚĞ͘

‡

Due to high poverty levels there is a great need for this information to be

available to rural youth.

Way Forward

‡ Government has made an impassioned plea for greater attention to be paid to rural areas. The serious challenges of geographical location, poverty, poor infrastructure and a serious lack of resources have made the chances of success for youth living in rural areas virtually insurmountable.

‡ The conceptualizers of the Umgungungundlovu Career Awareness Roadshow seek to creatively and effectively create a platform that will afford these learners the

opportunity to access information and thereby make critical decisions related to their futures.

‡ One of the biggest hurdles for learners living in rural areas has been the access to information and the availability of reading materials and literature to empower them in their quest to make informed decisions

‡ Busisizwe Communications will be participating in the Career Awareness Expo Roadshow and seeks partners to MAKE THIS INITIATIVE A SUCCESS.

THANK YOU TO OUR EXHIBITORS

6. AUDITOR GENERALS OFFICE 7. DAMELIN

8. PC COLLEGE

9. LOVE LIFE TRUST

Thank You To Our Partners

‡ Thank you to ASMANG MANGANESE for providing food parcels to the students over a period of 3 days. More than 500 food parcels were handed out.

‡ Thank you to Illovo Sugars for donating R1000 towards logistics of the expo.

‡ Thank you to the Umkhambathini Municipality for providing the Marquee, tables and chairs, PA system and transports for all 3 days.

Action Plan

2010 -2011

EVENT DESCRIPTION VENUE/LOCATON REGION KEY OBJECTIVES DATE STATUS

Edendale Career Exhibition Edendale KZN Awareness Campaign March 2010Complete

Impendle Career Exhibition Impendle KZN Awareness Campaign Ápril 2010Complete

Umsunduzi Midlands Career Exhibition Umsunduzi KZN Awareness Campaign Áugust 2010Complete

Pietermaritzburg Learnership Awareness Expo Pietermartizburg KZN Awareness Campaign January 2011Complete

Vulindlela Career Awareness Expo Vulindlela KZN Awareness & Workshop Campaign May 2011Complete

Edendale Career Awareness Expo Edendale KZN Awareness & Workshop Campaign June 2011Complete

Umkhambathini Career Awareness Expo Umkhambathini/Hammarsdale KZN Awareness & Workshop Campaign 17 - 19Áugust 2011Complete

Umlazi Career Awareness Expo Umlazi/Durban KZN Awareness & Workshop Campaign Sep-11Confirmed

KwaMashu Career Awareness Expo KwaMashu - Durban KZN Awareness & Workshop Campaign 21-23 September 2011Confirmed 3rd Learnership Awareness Expo - Durban Moses Mabhida Stadium - Durban KZN Awareness & Workshop Campaign 5-6 October 2011Confirmed 2ndLearnership Awareness Expo Dambuza (NEET(ʹTribute to Dr

Blade Nzimande ʹSeptember 2011 (TBC)

Impendle KZN Awareness & Workshop Campaign 05-Dec-11Pending

2012

Event Description Venue/Location Region Key Objectives Date Status

Umsunduzi Career Awareness Expo - DHET Edendale KZN Awareness Campaign 17 - 19 January 2012Confirmed

Umgungundlovu Career Awareness Exhibition Umkhambathini/Hammarsdale KZN Awareness Campaign March 2012Confirmed 3rd Learnership Awareness Expo - Tribute DrBonginkosi Emmanuel

"Blade" Nzimande (Happy Birthday)

Pietermartizburg KZN Awareness & Workshop Campaign Ápril 2012

Confirmed

Vulindlela Career Awareness Expo Vulindlela KZN Awareness & Workshop Campaign Ápril 2012Confirmed

4th Learnership Awareness Expo - DHET Pietermaritzburg KZN Awareness & Workshop Campaign June 2012Confirmed

Umkhambathini Career Awareness Expo Umkhambathini/Hammarsdale KZN Awareness & Workshop Campaign June 2012Confirmed

Umlazi Career Awareness Expo Umlazi/Durban KZN Awareness & Workshop Campaign July 2012Confirmed

KwaMashu Career Awareness Expo KwaMashu - Durban KZN Awareness & Workshop Campaign July 2012Confirmed 5th Learnership Awareness Expo - Tribute DrBonginkosi Emmanuel

"Blade" Nzimande (Tribute to Women)

Soweto Gauteng Awareness & Workshop Campaign

Áugust 2012Confirmed 6th Learnership Awareness Expo - Durban Ekurhuleni Gauteng Awareness & Workshop Campaign October 2012Confirmed 7th Learnership Awareness Expo - Soweto TBC Gauteng Awareness & Workshop Campaign October 2012Confirmed

Contact Details

Busisizwe Communications is seeking partnerships to help accelerate our

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to disseminate information . We look forward to hearing from you.

Busi Msimang

Busisizwe Communications Tel: 072 956 95 95