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Open Source Software And Collaborative Projects Models, Value Chain, Strategy. Cédric Thomas, OW2 Net Futures 2016 Brussels, April 21, 2016

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Open Source Software

And Collaborative Projects

Models, Value Chain, Strategy

Cédric Thomas, OW2

Net Futures 2016 Brussels, April 21, 2016

(2)

Apr 21, 2016 2

2016, Cedric Thomas

Agenda

Three Free software and open

source models

Four lessons from the software value chain

Five recommendations for a proactive OSS strategy for Collaborative Projects

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Apr 21, 2016 3 2016, Cedric Thomas Developers Entrepreneurs Co-Innovators

Three Models

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Apr 21, 2016 6

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Apr 21, 2016 7

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Apr 21, 2016 8

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Apr 21, 2016 9

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13

2016, Cedric Thomas

→ Technical Efficiency

Access to R&D resources

Technical excellence Peer Review

State of the art Global debugging

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www.ow2.org

© OW2 2015 15

Commercial Open Source Free Software

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How do you make money

How do you make money

with free software?!?

with free software?!?

I'm not in the charity business.

I'm not in the charity business.

Why should I care?

Why should I care?

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Systems Systems Integration Integration Training Consulting Consulting Add-ons Add-ons Solutions Solutions Certification Certification Support Support On-Line On-Line Services Services Suites Suites Packaging Packaging Expertise Expertise

Product

Insurance

Service

Updates Updates

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2015, Cedric Thomas

→ Business Efficiency

Reduced marketing costs

Free community expertise Market share

Profitability

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www.ow2.org

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25 2016, Cedric Thomas Private, Integrated platform

Business powered

by open source

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26 2016, Cedric Thomas Private, Integrated platform Open Source Commons

Business powered

by open source

Ecosystem-based

innovation

Android Chrome Bootstrap Kafka Open Compute Future Internet hadoop

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27 © OW2 Consortium 2014 www.ow2.org

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28

2015, Cedric Thomas

→ Strategic Efficiency

Time to market

Shared R&D costs Joint market definition Reduced contract costs

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1983 1997 2010

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Apr 21, 2016 30

2016, Cedric Thomas

Code vs Product

Research not market ready Open source governance IT industry support

Four lessons

from the Software

Value Chain

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Apr 21, 2016 31

2016, Cedric Thomas

Software is Code

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Apr 21, 2016 32

2016, Cedric Thomas

What is a Software

Product*

?

Developer Customer

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Apr 21, 2016 33

2016, Cedric Thomas

What is a Software

Product*

?

Developer Customer

Documentation

Upgrades

Roadmap Training Etc.

Pricing Contracts Support Expertise Packaging

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2016, Cedric Thomas

Research & Development

Software Market Value

Code POCs Use-cases Demonstrators Documentation Roadmap Upgrades Bug-fixing Training Support Packaging Case studies Collateral Pricing Contracts Early adopters Etc. Predictability Quality Sustainability

Product & Marketing

Open Source Governance

Without the code, the rest does not exist,but it's the rest that gives market value to the code

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35

2015, Cedric Thomas

Research & Development

Software Market Value

Code POCs Use-cases Demonstrators Documentation Roadmap Upgrades Bug-fixing Training Support Packaging Case studies Collateral Pricing Contracts Early adopters Etc. Predictability Quality

Sustainability Without the code, the rest does not exist,but it's the rest that gives market value to the code

Delivery Challenge

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36

2016, Cedric Thomas

Code is only a fraction of

the software value-chain

that delivers

market-ready offerings.

Users expect market-ready

offerings, i.e. code complemented by: packaging, services, training,

maintenance, support, etc.

Users want a full business proposal, not just bare code.

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2016, Cedric Thomas

Research projects do not

deliver market-ready

offerings.

Collaborative R&D projects are expected to deliver POCs

demonstrations and components. Open source developers natural bias is to concentrate on core code functionalities.

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43

2016, Cedric Thomas

Successful projects

implement flawless open

source governance.

Open source governance best practices help build sustainable communities.

Code complementers more likely to contribute to trustworthy OSS

projects.

Non-Profit open source

organizations provide neutral support and sustainability.

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44

2016, Cedric Thomas

Successful open source

projects are supported

by IT companies.

Corporate support ensures roadmap consistency and long-term

sustainability.

Corporate support develops

industry-grade distributions and market-ready offerings.

Corporate support helps grow market outreach, sign-up early

adopters and provide use cases for mainstream market.

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45

2016, Cedric Thomas

Enforce OSS Governance

Develop technology commons Engage with EU OSS orgs. Create business opportunities Grow OSS marketplace

Five Recommendations

for a Proactive OSS

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2016, Cedric Thomas

IT Industry

Collab.

Projects Delivery MainstreamMarket

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2016, Cedric Thomas

Enforce Open Source

Governance best

practices

Require OSS projects to implement OSS project management best

practices

Proper OSS governance as a project evaluation criteria

Add OSS Manager to Exploitation and Innovation managers

IT Industry

OSS Governance Collab.

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2015, Cedric Thomas

Engage with

EU-driven OSS

communities

Involve EU-centric communities, such asOW2, LibreOffice, in EU industry engagement mechanisms

Incentivate industry to support global EU-centric communities

Require OSS projects to join and comply with OSS communities.

IT Industry

OSS

Governance SupportOSS

Collab.

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2015, Cedric Thomas

Create business

opportunities for OSS

Use EC and Govt IT buying power to grow OSS market attractiveness

Develop user-side policy guidelines supporting OSS

Do not be just a consumer, be a co-producer, be responsible, contribute!

IT Industry

OSS

Governance SupportOSS OpportunitesBusiness

Collab.

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2016, Cedric Thomas

Pay to develop OSS

technology commons

Establish financial support for project contributors

Develop market-ready technology commons

Implement selection process of high-potential OSS projects

IT Industry

OSS

Governance SupportOSS

Collab.

ProjectsCollab. GovernanceOSS OpportunitesBusiness TechnologyCommons MainstreamMarket

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2015, Cedric Thomas

Support the EU OSS

shopping mall

(AppHub ;-)

Marketplace for selected open source technology commons.

Facilitate connexion between projects and market

Technology commons are ''pre-competition''

IT Industry

OSS

Governance SupportOSS OpportunitesBusiness TechnologyCommons MarketplaceOSS

Collab.

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2016, Cedric Thomas

Support the EU OSS shopping mall Pay to develop technology commons Create business opportunities Support EU-driven OSS organizations Enforce OSS governance IT Industry OSS

Governance SupportOSS OpportunitesBusiness TechnologyCommons MarketplaceOSS

Collab.

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53 2015, Cedric Thomas FLOSS Models Industry Rationale Proactive Strategy

Summary

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2016, Cedric Thomas

Summary

Three free software and OSS

Models

Developers Entrepreneurs Ecosystems

Four lessons from the software value chain

Code vs Product Delivery Challenge

Governance makes the Difference Industry support

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55 2015, Cedric Thomas Questions Disagreements Complements Feedback etc.

Thank you

References

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