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How To Get A Cloud Cloud Infrastructure (Cloud) To Work For You

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Cloud Channel Summit 2015 | @rhipecloud #RCCS15

Antonius Susanto | Partner Business & Development Lead | Microsoft

Hybrid Cloud Infrastructure-as-a-Service (IaaS)

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75% 49%

10K 40% 75% allow personal

mobile devices for

business use

~49% of work

requires network

contribution

10K new federal &

industry regulations

created in last 5 years

80% of employees

are ineffective at

collaboration!

only 24%

have a BYOD

policy in place

93% of employees

admit to violating

compliance policies

40% growth in

global data

generated / year

62% can’t use info

for effective decision-

making!

¥ Computing Technology Industry Association's (CompTIA) 2nd annual Trends in Enterprise Mobility study from February 2013.

*The Future of Corporate IT 2013-2017

** CEB Survey of 165,000 employees

2012 Survey on Self-Service BI and Analytics, Unisphere Research

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2017

$107Bil

67% 84%

$107 Billion 84% want an established relationship

with a vendor to trust them as a Cloud

Service Provider

Spending on public IT cloud services

is expected to be more than

$107Billion in 2017

67% of customers expect to

purchase a wide variety of cloud

services from a single vendor

59% look to their cloud provider for

planning, integration and ongoing

management

59%

(6)

70% of CIOs will embrace

a “cloud first" strategy

in 2016

-IDC

45% of total IT services will

be spent on cloud

services by 2020

-Forrester

71% of companies see

rising demand for IT

projects in 2013

-InformationWeek

Datacenters are being transformed

Sources: “Outlook 2013,”

InformationWeek Report, 12/06/2012;

“Worldwide CIO Agenda 2013 Top 10

Predictions,” IDC, doc #238464,

December 2012

; “Prepare For 2020:

Transform Your IT Infrastructure And Operations Practice,” Forrester Research, Inc., October 24, 2012;

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Development

Management

Data

Identity

Virtualization

Microsoft Cloud Platform

• Transform the

datacenter

• Unlock insights on any

data

• Empower enterprise

mobility

• Enable application

innovation

Microsoft’s vision of the unified platform for modern business

Customer

Service

Provider

Microsoft

Consistent

Platform

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(9)

Azure innovation everywhere

Datacenter Microsoft Azure

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Opportunity to transform your datacenter

Hybrid cloud

Cloud options

on demand Reduced cost

and complexity Rapid response

to business

Datacenter

without

boundaries

Cloud

innovation

everywhere

Dynamic

application

delivery

Microsoft Azure Windows Server 2012 R2 Microsoft SQL

Server Microsoft System Center

Today’s

datacenter

Benefits

Speed

Resilience

Cost-efficiency

Security

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As customers grow, and look to scale their

infrastructure, multiple options exist for

deployment of workloads

Private Cloud – Utilize and optimize existing

on premise capacity

Connect to Service Providers – establish

secure connectivity and harness Service

Provider capacity for workloads

Connect to Windows Azure – utilize the

Windows Azure Virtual Networks to provide

seamless connectivity into Microsoft Azure

and an extension to your own network.

Utilize External Capacity

through Seamless Integration

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Why The Cloud OS Network value prop resonates in these scenarios, and more:

How service providers make money

through the Cloud OS Network

(13)

Storage Network Compute

Cloud innovation everywhere

Microsoft System Center

Microsoft Azure

Service provider

Identity

Storage Network Compute

Identity

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Microsoft Azure

Site Recovery

Communication Channel

Replication channel:

Hyper-V Replica or

SAN Replication

Primary

Windows Site

Server Recovery Site Windows

Server

Microsoft Azure

Site Recovery

Download InMage Scout

Replication &

Orchestration

Channel: InMage

Replication

Primary

VMware/ Site

Physical Recovery Site VMware

InMage

Scout InMage

Scout

(16)

Orchestration

& Replication

Microsoft Azure

Site Recovery

Primary

Site Windows

Server

InMage

Scout InMage

Scout

Orchestration

& Replication

Microsoft Azure

Site Recovery

Primary

Site VMware/

Physical

InMage

Scout

2015

(17)

Microsoft

Azure

Service

provider

Physical network

Network virtualization

Network A Network B

Virtualization

Compute and network virtualization

Hyper-V advancements | Networks virtualized and connected across datacenters and clouds

Compute virtualization

Virtual machine A Virtual machine B

Virtualization

Physical server

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Microsoft Azure

IT Admin

Customers

Microsoft Azure

technology…

(19)

Azure

Pack

Customer

s

Admin IT

. . . in your Datacenter!

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Storage

Flexibility with minimum investment through storage virtualization on industry standard hardware

LUNs

SAS SAS

JBOD

Storage space

Bronze

Storage space

SATA SATA

JBOD JBOD

Storage space

HDD SSDs

Microsoft

Azure

Cloud-integrated

storage (CiS)

StorSimple

Silver

Gold

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Identity

Access across clouds

Enterprise IT

Microsoft Azure

Active Directory

Microsoft Azure

On-premises

infrastructure Service provider

Windows Server

Active Directory

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What next?

 Evaluate how Microsoft can help growing the

business

Let’s have a real business discussion

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23

Save 95% on Linux

Guests with CPS

Value of SC

Consolidation on

Hyper-V

Build portfolio of

hosted applications

Using UC to grow

email only applications

Efficient hybrid Cloud

with System Center

WAP

SC for Linux

Azure SC Orchestration

12 CONVERSATIONS

System Center

Efficiencies Productivity

Economic

value of CPS

Economic Impact Through Savings

Customer Excitement

for Cloud OS Services

Case Studies

Scenarios

MS and Open Source

developer tools

WAP

System Center

Site to site protection

for the entire cloud

System Center

Azure

HRM (DRaaS) Premium Web

Cloud OS PaaS

Demand

New Services, New Revenue

Conversation

Name

Parameters

Theme

Event

Alignment

NA NA Exchange, Lync ,

Sharepoint NA NA NA

Sept Oct Nov Dec Jan Feb

HSP Partners like Uber are using CPS to manage their Linux environment and save up to 95% on workload virtualization and management costs. Addition value is realized with System Center (for management of Linux workloads) now in the price the Host Fabric.

Management of hosted data centers with Windows and Linux is a complexity and cost that is easily optimized by System Center by upwards of 70%. Microsoft’s Cloud OS with Azure and System Center equips HSPs to deliver high-value Hybrid Cloud solutions.

Hosting providers that offer Exchange plus one other Microsoft application are growing 25%, more than twice than their peers offering Exchange only (12%). Additionally, hosting providers offering Lync versus email-only solutions are seeing

$35 average revenue per user.

HSPs are seeing clear demand for Hyper-v based Cloud OS/Azure branded and SC managed solutions. This is driven by new and differentiated value enabled with MS technologies.

Windows Azure Hyper-V Recovery Manager (HRM) - extends site-to-site protection to entire Private Clouds. provides a easy method to centrally configure and administer business continuity between Private Clouds that are managed by System Center 2012 R2

WAP Web Sites integrates MS and Open Source developer tools and source control repositories. Customers and web devs can choose how they build and manage their websites because the ASP.NET, Classic ASP, PHP, and Node.js, customers can deploy using web apps with the click of a mouse.

Demand

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#1C -

1. Script

2. Target Audience

3. Objection Handling

4. Feedback from Field

Testing

5. Scorecard Alignment

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REGISTER NOW !

FREE ACCESS TO “12 CONVERSATION”

SALES & MARKETING TOOLS

http://www.rhipe.com/knowledge/microsoft-12-

conversations/

(26)

Cloud Channel Summit 2015 | @rhipecloud #RCCS15

[email protected]

References

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