THE BUSINESS
TAKES SHAPE
Today there is a very effective way to
promote products and services in an
original way:
®is the new
project that permits to the
brands
to increase their business thanks to
a network of
shopping centres
present in the whole territory.
A SUCCESS
FORMULA
FOR
A GREAT
BUSINESS
OPPORTUNITY
®
aims to:
1. offer an important window
to great brands interested in
promoting themselves
2. propose areas in high
attendance galleries
3. allow an effective
presentation of your own
product
4. ensure an impacting promotion
at a very advantageous cost/
contact
The network of CBRE galleries is a very interesting commercial circuit: it is made of 48 STRUCTURES, including shopping centres, outlet and retail parks, distributed in the Italian territory, specially in areas recognizable for their dense population and strong buying power.
Even when considered as single actor, the shopping centre represents the place where
temporary exhibitions of products and services are successfully held.
Specially nowadays, in a moment in which architectural innovation and interactive communication are making the most of themselves, the mall is becoming a more and more excellent means of communication, a great opportunity for demand and supply to meet.
Today, the companies interested in promoting their brands, find in the network of malls a promotional tool among the most efficient, able to balance PRICE AND QUALITY.
A WINNING MEANS
TO CREATE
DEVELOPMENT
Cagliari Palermo Catanzaro Bari Potenza Napoli Campobasso L’AquilaCittà del Vaticano Roma Ancona Perugia Firenze San Marino Bologna Genova Trieste Venezia Trento Milano Torino Aosta
Albacenter
Alba (CN)
Location Hypermarket
Total GLA sq mt Total GLA sq mt Total units E-Leclerc Conad 12.739 29.895 23 Total GLA sq mt 3.431
Baggiovara
Baggiovara (MO) Location Supermarket Total units Conad 19 Total GLA sq mt 38.813Belvedere
Melilli (SR) Location Hypermarket Total units Auchan 69Area 12
Torino Location Hypermarket Total units E-Leclerc Conad 58 Total GLA sq mt 16.558Eurosia
Parma Location Hypermarket Total units Ipercoop 33 Total GLA sq mt 30.000Domus
Roma Location Supermarket Total units Emme Più 72 Total GLA sq mt 38.562Il Castello
Ferrara Location Hypermarket Total units Ipercoop 91 Total GLA sq mt 12.130I Leudi
Carasco (GE) Location Hypermarket Total units Ipercoop 20 Total GLA sq mt 22.309I Portali
Modena Location Hypermarket Total units Ipercoop 49 Total GLA sq mt 25.951Fidenza Shopping Park
Fidenza (PR) Location Hypermarket Total units -20 Total GLA sq mt 5.580
Corte di Mare
Varazze (SV) Location Supermarket Total units Coop 28 Total GLA sq mt 23.900Centroluna
Sarzana (SP) Location Hypermarket Total units Ipercoop 34 Total GLA sq mt 21.000Città Sant’Angelo Outlet
Città Sant’Angelo (PE)
Location Hypermarket Total units 100 -Total GLA sq mt 41.094
Centro Sicilia
Misterbianco (CT) Location Hypermarket Total unitsSuper Spaccio Alimentare
138 Total GLA sq mt 22.911
Costaverde
Montenero di Bisaccia (CB) Location Hypermarket Total units Iper Oasi 45 Total GLA sq mt 16.620Il Porto
Adria (RO) Location Hypermarket Total units Interspar 47 Total GLA sq mt 23.858Il Gabbiano
Savona Location Hypermarket Total units Ipercoop 60 Total GLA sq mt 26.901Il Borgogioioso
Carpi (MO) Location Hypermarket Total units Ipercoop 28La Cittadella
Casale Monferrato (AL)
Location Hypermarket Total units Ipercoop 54 Total GLA sq mt 17.840
L’Aquilone
Genova Location Hypermarket Total units Ipercoop 38 Total GLA sq mt 22.655Latinafiori
Latina Location Hypermarket Total units Panorama 58 Total GLA sq mt 23.848 Total GLA sq mt 51.959Le Befane
Rimini Location Hypermarket Total units E-Leclerc Conad 126 Total GLA sq mt 12.276La Filanda
Faenza (RA) Location Supermarket Total units Conad 30 Total GLA sq mt 15.447La Scaglia
Civitavecchia (RM) Location Hypermarket Total units E-Leclerc Conad 32 Total GLA sq mt 28.743La Favorita
Mantova Location Hypermarket Total units Ipercoop 41 Total GLA sq mt 18.295La Rotonda
Modena Location Hypermarket Total units E-Leclerc Conad 41 Total GLA sq mt 18.000La Riviera
Arma di Taggia (IM)
Location Hypermarket Total units E-Leclerc Conad 42 Total GLA sq mt 23.793
Le Colonne
Brindisi Location Hypermarket Total units Ipercoop 59 Total GLA sq mtLe Serre
Albenga (SV) Location Hypermarket Total units Ipercoop 33 11.748Leonardo
Fiumicino (RM) Location Hypermarket Total units Auchan 201 Total GLA sq mt 61.810 Total GLA sq mt 13.454Le Barche
Mestre (VE) Location Supermarket Total units Pam 21 Total GLA sq mt 18.854Le Masserie
Ragusa Location Hypermarket Total units Conad Superstore 59Le Mura
Ferrara Location Hypermarket Total units Ipercoop 52 Total GLA sq mt 23.053 Total GLA sq mt 8.710Il Terminal
Genova Location Supermarket Total units Coop 32 Total GLA sq mt 25.900Le Due Valli
Pinerolo (TO) Location Hypermarket Total units Ipercoop 54 Total GLA sq mt 19.089Le Cupole
San Giuliano (MI)
Location Hypermarket
Total units
Carrefour
Puntadiferro
Forlì (FC) Location Hypermarket Total units E-Leclerc Conad 98 Total GLA sq mt 33.848Montedoro Freetime
Muggia (TS) Location Hypermarket Total units Ipercoop 63 Total GLA sq mt 32.457Montefiore
Cesena Location Supermarket Total units Conad 24 Total GLA sq mt 10.366Primavera
Roma Location Supermarket Total units Simply 46 Total GLA sq mt 12.297Porto degli Ulivi
Rizziconi (RC) Location Supermarket Total units Auchan 58 Total GLA sq mt 24.464
Vialarga
Bologna Location Hypermarket Total units E-Leclerc Conad 45 Total GLA sq mt 21.156TerminalNord
Udine Location Hypermarket Total units Carrefour 38 Total GLA sq mt 32.340 Orio al Serio (BG) Location Hypermarket Total units Iper 188 Total GLA sq mt 75.090Oriocenter
Bologna Location Supermarket Total units Coop 34 Total GLA sq mt 18.365Officine Minganti
Porte di Moncalieri
Moncalieri (TO) Location Hypermarket Total units Carrefour 32 Total GLA sq mt 20.054Centro Meridiana
Casalecchio di R. (BO) Location Hypermarket Total units Esselunga 49 Total GLA sq mt 33.085Ligabue
Gualtieri (RE) Location Hypermarket Total units Famila 31 Total GLA sq mt 11.800SUCCESS
IN NUMBERS
In the circuit of CBRE galleries, more than 800exhibition areas can be counted, getting to a
total surface of 8,000 sqm, integrated with the commercial proposal of the malls.
With an average of 70,000 weekly visitors in a shopping centre, the temporary leasing is a highly effective promotional tool with a cost/
contact of 0,018 €.
70,000
WEEKLY
VISITORS
CONTACT
COST/
0,018 €
800
EXHIBITION
A CUSTOMIZED
TEAM
• The project sets its basis on a new way of interpreting the TEMPORARY LEASING; a CUSTOMIZED TEAM of Area Managers is there for you, pursuing the important aim of SELLING.
The team is composed by:
• AREA MANAGER presenti sul territorio a seconda dell’area di competenza coordinati da un PROJECT MANAGER. • AREA MANAGER on the different
sections of the territory, coordinated by a PROJECT MANAGER. Their task is identify and involve those brands who might be interested in investing in the network of the commercial galleries, each one on their assigned area. The presence of the area manager allows to develop long-term partnership with brands, granting them a lasting and efficient contact. • Further to the area managers, the team
gets completed with the support of the MANAGEMENT OF THE CBRE CENTERS, they are in charge of taking care of locally, involving the local companies interested in promoting their brand and products.
®
allows brands to have a ready-to-use product, offering a widely complete panel of services.
The services we offer can be summed up in few points:
1. Partnership with national companies, temporary shops and sponsorships
2. Local and national promotional strategies
3. One-way management of a network counting 48 galleries
4. Customized team of Area Managers 5. Single contact for promotional tours
6. Definition and elaboration of economic and contractual proposal
THE SUCCESS
WHY
CHOOSING
EXPOSPACE
1. it’s a new and impressive promotional tool
2. it allows to plan promotional national tour in a network of high attendance galleries
3. it grants a direct interaction with the client
4. it represents a promotional tool to make know your own brand with an extremely advantageous cost
Modena
Via Alberto Brasili, 91 41122 Modena - Italia T +39 059 2924811 F +39 059 355076
Roma
Via Leonida Bissolati, 20 00187 Roma - Italia T +39 06 45238501 F +39 06 45238568
Torino
Palazzo Paravia, P.zza Statuto, 18 10122 Torino - Italia
T +39 011 2272901 F +39 011 2272905
Milano
Via Del Lauro, 5/7 20121 Milano - Italia T +39 02 3037771 F +39 02 30377730
www.cbre-srl.com
