Database Overview March 2014

(1)

Database Overview

atabase O e

e

March 2014

(2)

What's in?

What s

in?

•

The

way

of

classifying

•

For each type of medium:

•

For

each

type

of

medium:

–

Top

20

Total number of titles and sales houses

–

Total

number

of

titles

and

sales

houses

–

Chart

with

a

summary

of

the

total

#

titles

and

sales

houses

(3)

What’s

what?

•

1

Title

=

1

active

product

–

Medium

(Le

Soir)

–

‐

media

p

products

(Lesoir.be,

(

,

Le

Soir

Newsletter

…)

)

–

Packages

(PNU

Dailies)

•

Classification: based

on

‘

Type

of

Medium

’

(4)

Classification

•

Magazines

•

Door

‐

to

‐

Door

Media

–

Magazines

–

Direct

Marketing

(addresses)

–

Direct

Marketing

(e

‐

mail

marketing)

(5)

Classification

•

Digital

W b it

•

Radio

R di

L

l / R i

l

–

Websites

–

E

‐

News

–

On

‐

line

newspaper

–

Radio

– Local

/

Regional

–

Radio

– National

–

Radio

– National

Network

p p

–

On

‐

line

magazine

–

On

‐

line

trade

press

with

regional

advertising

–

On

‐

line

classifieds

–

On

‐

line

radio

On line TV

•

Television

–

TV

– Local

TV N ti

l

–

On

‐

line

TV

–

Blogs

–

Portals

–

TV

– National

–

TV

– Thematic

Networks

–

Teletext

•

Mobile

&

Apps

(6)

Magazines

Sales House # Titles

# Sales Houses: 472

Sales House # Titles

1. Sanoma 56

2. Roularta Local Media 43

3. Maison Moderne Media Sales 38

4. Roularta Media (Zellik) 34

# Sales Houses: 472

# Titles: 1.272

60 ou a ta ed a ( e ) 3 5. Publicarto 23 6. Gicom 21

7. IP Plurimedia (IP Press) 20

8. Jansen & Janssen Uitgeverij 20 ₄₀ 50 g j 9. Elma Multimedia 19 10.Mediahuis Connect 17 11.Custom Regie 16 12.Concentra Classifieds 15 20 30 40

#

Titles

13.IPM Advertising 15

14.Roularta Custom Media 14

15.Headline Publishing Agency 13

16.Rossel Advertising (ex Regie Number One 13

0 10 20

17.XL Communication 12

18.Edition Ventures ‐ Pôle High Level 11

19.Espace Médias (Lux) 11

20.ProduPress 11 0 1 ₂₆ ₅₁ ₇₆ 10 1 12 6 15 1 17 6 20 1 22 6 25 1 27 6 30 1 32 6 35 1 37 6 40 1 42 6 45 1

#

Sales

Houses

(7)

Newspapers

Sales House # Titles

# Sales Houses: 29

Sales House # Titles

1. IPM Advertising 29 2. Mediahuis Connect 29 3. Rossel Advertising 22 4. de Persgroep Regio 16

# Sales Houses: 29

# Titles: 209

35 de e sg oep eg o 6

6. Sudpresse 13 7. Concentra Classifieds 10 8. L'Avenir Advertising 8 25 30 g 9. Mediahuis Classifieds 8

10.de Persgroep Advertising Dailies 6

11.de Persgroep Rubrieken Print 6

12.Espace Médias (Lux) 6

15 20

#

Titles

13.IP Luxembourg (Lux) 6 14.Jobs Régions 6 15.Trustmedia 6 16.Jobat nv 5 5 10

17.Dynamique Media Marketing sprl 3

18.Saint‐Paul Luxembourg 3

19.MGraphics Group 2

20.Presss s.a.r.l. 2

0

1 11 21

(8)

Door to Door Media

Door

‐

to

‐

Door

Media

Sales House # Titles

# Sales Houses: 109

Sales House # Titles

2. Rossel Advertising (ex Regie Number One) 73 3. Roularta Recruitment Solutions 67

4. L'Avenir Advertising 37

# Sales Houses: 109

# Titles: 578

g

5. Corelio Connect Regional 34

6. Sanoma 24

7. Philipsen & Partners 16

8. Mediahuis Connect 14

70 80 90 100

9. Shopping Magazine bvba 11

10. Magi‐Hebdo 10

11. Themamedia (Primetime Communication Gro 9

12. Evolution Media Group 8 40

50 60 70

#

Titels

13. Uitgeverij InterMedia 8

14. Elite Reklaam ‐ Crescendo nv 7

15. Goeiedag 7 16. Groupe Facteur 4 sprl 6 0 10 20 30 17. Jobs Régions 6 18. Mediatopper 6 19. Transit Press 5 20. Alpub 4 0 1 26 51 76 101

Sales

Houses

(9)

Trade Press

Trade

Press

Sales House # Titles

# Sales Houses: 250

Sales House # Titles

1. Professional Media Group (PMG) 26

2. RMN (Reflexion Medical Network) 12

3. Rekad 11

4. Boerenbond Media‐Service 9

# Sales Houses: 250

# Titles: 536

30 oe e bo d ed a Se ce 9

5. Confédération Construction (Finition) 9

6. Elma Multimedia 9

7. Evolution Media Group 9

8. Kluwer Regie 8 ₂₀ 25 g

9. VOKA ‐ Kamer van Koophandel 8

10.FCO Media 7

11.Louwers Mediagroep bvba 7

12.Maison Moderne Media Sales 7

10 15 20

#

Titles

13.MMM Business Media 7 14.Omicron 7 15.Propaganda 7

16.Tenacs Publishing & Communication 7

5 10

17.Trevi 7

18.ActuaMedica 6

19.Charlie Mike (ex Media Selling Place) 6

20.EMG (Editing Media Group) 6

0

1 21 41 61 81 101 121 141 161 181 201 221 241

(10)

Television

Sales House # Titles

# Sales Houses: 30

Sales House # Titles

1. IP ‐ RTL Belgium S.A. 27 2. Média13 sprl 11 3. Regionale TV Media (RTVM) 11 4. Transfer 10

# Sales Houses: 30

# Titles: 119

30 a s e 0 5. RMB TV 9 6. SBS Belgium 8 7. Triade Media 5 8. Medialaan TV Advertising 4 20 25 30 g 9. VAR 4 10.IP Luxembourg (Lux) 3

11.Roularta Media (Zellik) 3

12.Transport Media 3 15 20

#

Titles

13.Arendsoog 2 14.Mediahuis Connect 2 15.TV Limburg 2 16.Actua‐TV 1 5 10 17.Belgacom Skynet 1 18.MENT Media 1 19.NTV nv 1 20.Think Media 1 0 1 11 21

#

Sales

Houses

(11)

Radio

Sales House # Titles

# Sales Houses: 42

Sales House # Titles

1. IP Plurimedia (IP Radio) 97

2. IPM Advertising 23 3. CFM NV 19 4. Vlacora 18

# Sales Houses: 42

# Titles: 228

120 aco a 8 5. Sanoma 10 6. City Music 7 7. IP Luxembourg (Lux) 5

8. Medialaan Radio Advertising 5 ₈₀ 100 g

9. VAR 5

11.FM Goud VZW 2 12.Media.concept GmbH 2 40 60 80

#

Titles

13.Radio FG Belgium 2

14.Vrije Private Omroepvereniging Land van Waas 2

15.Airtime bvba 1

16.Bingo VZW 1

0 20 40

17.Brasschaatse Radio Omroep VZW 1

18.Cercle Ben Gourion 1

19.City Radio Productions 1

20.De Bie 1

0

1 11 21 31 41

(12)

Digital

Sales House # Titles

# Sales Houses: 335

Sales House # Titles

1. Hi‐Media Belgium 139

2. Beweb 110

3. Pebble Media 85

4. Rossel Advertising Online 63

# Sales Houses: 335

# Titles: 1.490

160 osse d e t s g O e 63

6. Belgacom Skynet 50

7. L'Avenir Advertising 39

8. Sanoma 37

120 140

9. Corelio Connect Regional 34

11. Think Media Digital 27

12. Gicom 22 60

80 100

#

Titles

13. Roularta Media Online 18

14. de Persgroep Advertising 15

15. IP ‐ RTL Belgium Digital 15

16. Kluwer Regie 15

20 40

17. Maison Moderne Media Sales 15

18. Stepstone 14

19. Event & Expo België 13

20. Minoc Media Services 13

0

1 26 51 76 101 126 151 176 201 226 251 276 301 326

(13)

Mobile & Apps

(S

t h

T bl t

)

Mobile

&

Apps

(Smartphones, Tablets,…)

Sales House # Titles

# Sales Houses: 49

Sales House # Titles

2. Rossel Advertising Online 13

3. Pebble Media 11

4. RMN (Reflexion Medical Network) 10

# Sales Houses: 49

# Titles: 212

90 ( e e o ed ca et o ) 0 5. Sanoma 10 6. Belgacom Skynet 7 7. Beweb 7

8. Maison Moderne Media Sales 6 ₆₀ 70 80

9. Mediahuis Connect (ex Corelio Connect / Co 6

10.Roularta Media Online 6

11.Trustmedia 6 12.de Persgroep Advertising 3 30 40 50 60

#

Titles

13.IP ‐ RTL Belgium Digital 3 14.IP Luxembourg (Lux) 3

16.CDesign Publishing 2 10 20 30 17.Gicom 2 18.Maxipress 2 19.Microsoft Advertising 2 20.Motorrijder bvba 2 0 1 11 21 31 41

#

Sales

Houses

(14)

Out of Home

Out

‐

of

‐

Home

Sales House # Titles

# Sales Houses: 117

Sales House # Titles

1. JCDecaux Airport Belgium 70 2. Clear Channel Belgium 63

3. JCDecaux Belgium 35

4. Boomerang Media (ex Indoor Media C 29

# Sales Houses: 117

# Titles: 754

80 g ( 5. LijnCom 29 6. Media Expo 28 7. Euromobile 27

8. Brightfish (ex Screenvision) 22

60 70 9. BHS Promotion 20 10. IP Luxembourg (Lux) 18 11. City Image 17 12. MediaReef 17 30 40 50

#

Titles

13. Publilux 17 14. Carrefour Belgium 16

15. A.M.P. (Retail Marketing) 14 16. Culture & Promotion 14

10 20

17. Spicymotion 13

18. Belgian Posters 12

19. JCDecaux MetroBusTram Belgium 12

20. Moving Ideas 12

0

1 11 21 31 41 51 61 71 81 91 101 111

(15)

Direct Marketing

Direct

Marketing

Sales House # Titles

# Sales Houses: 40

Sales House # Titles

1. Bisnode 42

2. B‐information 30

3. Willy Braillard SA/NV 14

4. Roularta Media Online 11

# Sales Houses: 40

# Titles: 158

45 ou a ta ed a O e

5. Think Media Digital 9

6. Thomas Cook Media 5

7. bpost 4 8. ProduPress 4 ₃₀ 35 40 9. Belgacom Skynet 3 10.ActuaMedica 2 11.Carrefour Belgium 2 12.Jobat nv 2 15 20 25 30

#

Titles

13.THEPLANNER.be bvba 2 14.Value Chain 2 15.4Entertainment 1 16.BDMA 1 5 10 15 17.Beweb 1 18.Confédération Construction 1 19.Custom Regie 1 20.CVBook.eu 1 0 1 11 21 31

#

Sales

Houses

(16)

All Media

All

Media

1400 1600 1272 1490 800 1000 1200 754 400 600 800 472 335 578 536 0 200 29 109 250 30 49 42 117 40 209 119 212 228 158 Sales House Title

(17)

All Media

All

Media

1600 1272 1490 1200 1400 754 800 1000 472 250 335 209 578 536 212 228 400 600 29 109 30 49 42 117 209 119 212 228 0 200

Magazines Newspapers Door‐to‐Door

Media

Trade Press Television Digital Mobile Radio Out‐of‐Home Media

(18)

All Media

All

Media

Sales House # Titles

# Sales Houses: 960

Sales House # Titles

2. Sanoma 137

4. Beweb 117

# Sales Houses: 960

# Titles: 5.098

160 e eb

5. IP Plurimedia (IP Radio) 97

6. Pebble Media 96

8. Rossel Advertising (ex Regie Number One) 87

120 140 g ( g )

10.Roularta Recruitment Solutions 75

11.Rossel Advertising Online 72

12.IPM Advertising 71 60 80 100

#

Titles

13.JCDecaux Airport Belgium 70

14.Clear Channel Belgium 63

15.Maison Moderne Media Sales 61

16.Belgacom Skynet 55 0 20 40 17.L'Avenir Advertising 50 18.IP Luxembourg (Lux) 48 19.Bisnode 42

20.Roularta Media (Zellik) 39

0 1 ₅₁ 10 1 15 1 20 1 25 1 30 1 35 1 40 1 45 1 50 1 55 1 60 1 65 1 70 1 75 1 80 1 85 1 90 1 95 1

#

Sales

Houses

(19)

Recently Launched & Stopped

Recently

Launched

&

Stopped

116 90 105 120 116 60 75 90 72 66 30 45 11 8 13 37 11 35 29 32 0 15 11 4 ₁ 8 ₂ 11

(20)

Info & feedback

Info

&

feedback

www.mediaspecs

.

be

Bart Kuypers

bart@mediaspecs be

Bart

Kuypers

[email protected]

0476

‐

41

77

86

015

‐

61 79 23

015

‐

61

79

23