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(1)

Business Performance

without limits…

how in memory

(2)

Worldwide digital content will

double in 18

months, and every 18 months thereafter.

VELOCITY

In 2005, mankind

created 150 Exabyte of

information. In 2011,

1,200 Exabyte’s

will be created

VOLUME

VARIETY

80% of enterprise

data will be

unstructured

spanning traditional and

non traditional sources

Information Explosion is unprecedented

An inflection point for the enterprise

Source: Gartner Source: IDC

(3)

Line of Business

Reduced Speed and

Quality of Response

Rampant IT Complexity, Spiraling Costs, Poor/Late Decisions

Difficult for IT and Business owners to keep up

3

2

1

 Inefficiencies due to misaligned strategies

 Lack of insight into demand signals to make market driven decisions

 Proliferation of ‘excel marts’ due to slow response times  Inability to execute timely precision recalls and satisfy

traceability compliance directives

 Offline data analysis eroding single value of truth

High TCO,

Complex IT

 Over aggregation of critical information  Inability to deliver rich user experiences  Difficulty getting value from BI resulting in low adoption rates

 Inability to create new applications

Inability to

Innovate

 Multi-layered IT infrastructure  Unable to scale

 Multiple databases, data redundancy

Adhoc queries taking an inordinate amount of time leading to analysis not being done

 Excessive time spent on building aggregates and indexes

 High reliance on IT for basic information needs

(4)

Line of Business

Information Technology

100x Faster Analytics and Transactions,

Predictive Simulations, Contextualized

Insight

Combines breakthrough

Innovation in In-Memory

Hardware and software

simplified IT

architecture

platform for new apps,

Instant Access to

structured or

unstructured Data

without

over-aggregation, ability to deal

with change

rapid business

innovation

adapt, plan and

execute in real-time

to change

SAP Offers Game Changing Innovation without

Disruption

3

2

1

Flexible

Scale

(5)

SAP HANA™

In-Memory software + hardware

(HP, IBM, Fujitsu, Cisco, Dell)

Data Modeling and Data Management

Real-time Data Replication via Sybase Replication

Server

SAP BusinessObjects Data Services for ETL

capabilities from SAP Business Suite, SAP

NetWeaver Business Warehouse (SAP NetWeaver

BW), and 3rd Party Systems

Capabilities Enabled

Analyse information in real-time at

unprecedented speeds on large volumes of

non-aggregated data

Create flexible analytic models based on

real-time and historic business data

Foundation for new category of applications

(e.g., planning, simulation) to significantly

outperform current applications in category

Minimises data duplication

SAP In-Memory Appliance (SAP HANA™)

Architecture

SQL MDX BICS

SQL

SAP In-Memory Computing studio

Sybase Replication Server SAP Business Objects Data Services

SAP HANA™

Other Applications SAP BusinessObjects BI Solutions SAP NetWeaver BW SAP Business Suite 3 rdParty

SAP In-Memory Database Calculation and

Planning Engine

(6)

SAP HANA Proof-Points

(7)

Business Process

Periodic financial reporting and close

Pre HANA

•Queries can run for hours or overnight

•KPIs calculated on monthly/quarterly cycle. Not a notion of daily or real-time proactive performance management

•Inability to react quickly to problems/opportunities

•Large data volumes create latency and need for aggregation

Post HANA

•Real-time financial reporting and analytics that allow you to continually monitor key performance indicators (KPIs) and get access to the latest management and financial reports as part of your everyday activities

•Diagnose financial issues on the fly with drill-down visibility to customer, employee or transactional details—and quickly take action to drive business performance.

•Analyse information in real-time at

unprecedented speeds on large volumes of non-aggregated data

How SAP HANA helps Financial Services

Sample scenarios for your business:

Financial Reporting/Analysis

Customer/Market Analytics

Business Process

Manage marketing activities to successfully

increase sales

Pre HANA

• Queries can run for hours or overnight

•Large data volumes

•Iterative processes are elongated

•Business creativity is interrupted

•Inability to react quickly to market opportunity

Post HANA

•Queries run in in seconds

•Data storage volume reduced by ~82%

•Processes are real-time and continuous

•Business creativity is maximised

•Speed to market as competitive advantage

(8)

SAP HANA for Financial Services

Value proposition

Quickly analyse customer data to gain customer insight

and improve customer service

 Manage customer communication through several different business process channels (Online Banking, ATM, Branch, Mail)

 Leverage customer, business partner, and market data in order to optimise business strategy and cross-sell/ up-sell opportunities

 Think it, get it: Real-time access to the 360 view on customer data

Enable real time finance & risk management processes

 Quickly understand financial positions so that management can address both business problems and opportunities

 Understand risk exposures and make more informed risk decisions

 Go Low: For example, cash flows, posting documents, etc. can be readily available

Any volume of transactional data available for real time

decision support

 Improve service and performance to customers

 Create flexible business models accessing real-time detailed data and historic business data at once

(9)

Thank You!

Contact information:

Doug Gibson

References

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