The Internet of
Things
RELEASING THE POTENTIAL OF A CONNECTED
WORLD
Introduction
Definition of the Internet of Things
The Size of the Internet of Things Opportunity
Obstacles to the Development of the Internet of Things The Global Innovation Index and Lithuania
Internet of Things Application Areas and Use Cases The different layers of the Internet of Things Stack
Communications Technologies for the Internet of Things Regional adoption of the Internet of Things
Low Power Wide Area Wireless Networks for the Internet of
Things
What is the Internet
of Things?
AND WHY CAN’T WE JUST CALL IT
MACHINE TO MACHINE?
M2M
“Machine toMachine (M2M)
refers to
technologies that allow both wireless and wired systems to communicate wit h other devices of the same type.”
IOT
“The Internet of Things is a scenario in which
objects, animals or people are provided
with the ability to transfer data over a network
without requiring human or human-to-computer interaction. IoT has evolved from the convergence
of wireless technologies,
micro-electromechanical
systems (MEMS) and the Internet.”
“
”
IoT could generate $4.6
trillion in value for the
global public sector by
2022
CISCOSYSTEMS
• Cost savings, productivity gains, new revenues and improved
citizen experiences
• $100 billion can be saved in smart buildings alone through
reduced energy consumption
• Cities can claim up to 2/3 of non-defence public sector
Who does the Internet of
Things impact and who should
care?
Manufacturers and
OEM’s
Solution Providers
Third Party Service
Providers
Systems Integrators
Users/End Customers
So what is stopping
this happening?
THERE ARE OBSTACLES HOLDING BACK
THE DEVELOPMENT OF THE IOT
Obstacles to developing the
IoT…according to Accenture
Poor information and
telecommunications
infrastructure
Poor access to capital
Lack of customer
demand
Lack of government
support
Insufficient science,
technology, engineering
and mathematics (STEM)
skills in the workforce
44% of C-level
executives cited poor
information and
telecommunications
infrastructure as the
chief obstacle to
developing the
Internet of Things
Obstacles to developing the
IoT…in my humble opinion
Lack of standards/harmonization
at various levels of IoT stack
Concerns over security
Issues surrounding data
ownership and privacy
Lack of understanding of
technology at C-level
Lack of clear, established
business cases
Tendency of bureaucrats to
want unrealistic ROI or to support
“sexy” initiatives
Global Innovation Index
0 20 40 60 80 100 120
Switzerland United Kingdom United States of America Germany Israel Estonia China Lithuania Russian Federation Brazil India Egypt Pakistan
Percentage Rank Score (out of 100)
IoT Application Areas
Building an IoT platform
•
Solutions more complex
and mission critical
•
Platforms need to evolve
•Extension of managed
environment to the edge.
•
Increasing tendency to
outsourcing solution
creation to experts
•Partnerships of best-in-class
solution elements
(ecosystem creation
•Increasing importance of
data management, API
management and security
IoT Communications
Technologies
Source: Machina Research, 2015
IoT Connections by
16
There is a connectivity
gap
Long Range
17
in urban areas
Long range connects the
dots
18
Low power opens up
opportunities
less power
than mobile
100x
19
The benefits are
compelling
1,500
Trillion litres are wasted in agriculture each year The US alone has53
million acres of irrigated cropland Precision irrigation can reduce water use by40%
30%
of urban driving time is spent looking for a parking space Cities can gain up to40%
more parking revenue Urban CO2 levels can be reduced by10%
The opportunity is enormous
20
billion devices
The opportunities in LPWA
22
Full
hardware
stack
Hardware sales
for
device enablement
and network
deployment
The hardware is
23
Advanced
backend systems
Recurring
revenue
from per
device subscription
SAAS
data aggregation,
device and
network
management
The software systems are
Partner companies for reaching specific
industry verticals and end-users
24
Systems integrators and telecom
operators for large-scale platform projects
We have clear routes to
market
25
Truly scalable
for
networks serving
millions
of devices
Committed
to open
standards
We are positioned to win
Open and interoperable Proprietary “closed” technology Scalability
Supports 20,000
simultaneous transmissions
26
Getting started with
Connected Products –
Determine Use Cases
Data - how can Connected Product and
Connected Operations data transform business processes?
Customer priority – what is the value proposition of the
use case to the business or customer?
Risk and Complexity – what are the inherent risks
associated with this use case’s success?
Cost – what are the associated costs with this use
case?
Developing Business Models
for the Internet of Things
Gain executive-level support as all areas of the business
will be impacted
Create a vision for connected products and operations,
and define how you will monetize the opportunities identified in the use cases
Consider creating cross-functional teams to drive initiatives Build momentum from the bottom up – empower
functional areas
Funding the Initial Investment
Line of Business (LOB) is
controlling more budget for IT
Evangelize – Go to every
functional area and share the benefits – “If we collect X data, how can it be used by marketing, sales, design, service, etc.”
Distribute the expense of the
IoT project across business units that will benefit
Establish Metrics and Prove ROI
Identify and define metrics for
the specific use cases and goals:
• Reduce Service Cost
• Differentiate Product Offering
• Improve Operational Efficiency
Focus on customer success management – ensure
customer and business
stakeholders understand the value proposition and
proactively manage the value they capture
Establish baselines and
calculate changes, either cost savings or revenue gains
Key Trends in the Internet of
Things
Combining all forms of
connectivity technology in one solution
Increasing interoperability with
other solutions
Closer integration of IoT
solutions with enterprise IT systems.
Creating new services rather
than just the traditional operational cost savings
IoT solutions becoming more
mission critical
Increasing need for holistic
approaches to security
Iot solutions are becoming
a strategic necessity
IoT is moving from
monitoring to control, requiring much larger amounts of real time data
Richer applications
associated with connected devices require more data, more frequently
Increasing intelligence at
the network edge
Increased use of data