SAP PartnerEdge for Application Development
- part of SAP PartnerEdge - Build
Building Business Success for the Future
September 2015
Digital Business is Here to Stay
-Disruption and Business Opportunities for Customers are Everywhere
• Under Armour is not just selling shirts and shoes. They
are connecting 38 million people on a digital health platform
• Facebook is not just a social network, it is the largest
media company even though it doesn’t create content
• Uber is not just another taxi company, it is
transforming into an “urban logistics” company with 200,000 drivers, roughly double the size of the UPS delivery workforce
• Siemens is not just an industrial powerhouse. They are
a software company connecting their industrial assets in the cloud and enabling customers to generate new revenue streams by selling services, not products
• Alibaba is not just the largest e-commerce company,
they are also a financial services and technology company blurring industry lines
•
Leaders are Emerging from Nowhere
90% of CEOs believe the digital economy will impact their
industry, but less than 15% are executing on a digital
strategy *
•
Early Adopters are Winning
Early adopters are achieving +9% revenue creation,
+26% impact to profitability, and +12% market
valuation.*
•
Industry Boundaries are Blurring
Every company is expanding beyond traditional industry
boundaries and also becoming a technology company
Digital business models are disruptive.
The rules have changed.
Winning solution providers will take advantage
of the Digitization opportunity
Accelerate
•
Deliver smaller projects
•
Provide rapid time to value
“Cloud first” strategy will
double to 70% over the
next four years among
CIOs
•
Leverage advanced
technologies
•
Productize custom best
practices
Innovate
Big Data technology and
services to grow six
times faster than overall
IT market until 2017
Simplify
•
Offer ready-to-consume apps
•
Support try-and-buy, on
demand
•
Sell and buy in new ways
80% of new IT investments
will involve line-of-business
executives by 2016
81%
believe simplification is
important for their organization
and 88% admit IT investment is important to achieve
simplification
Source: SAP Benchmarking
36
Enterprise apps per billion $ in revenue for the average company. This is driving most of the technical complexity.
Source: SAP Benchmarking
In a digital economy, speed and agility matters more than ever. While
standardization remains a key pillar to successful use of technology,
simplification & business innovation need to be added to the business agenda.
$50B
Incremental revenue available through simplification in U.S., UK, and Germany combined.
Source: S+G Global Brand Simplicity Index 2013
Complexity is an Obstacle to Digitization
SAP HANA and SAP HCP enable Bi-modal IT for
Simplification and Innovation
System of
Record
Partners can co-innovate to enhance
System of Insight
Intelligent Data; API monetisation
Embedded Analytics everywhere
Al
l
Pr
o
d
u
c
ts
(
F
IO
R
I/
M
o
b
ile
F
ir
s
t)
S
y
s
te
m
of
E
nga
ge
m
e
nt
System of
Differentiation
LoB Cloud extensions; Industry solns
Partners augment on same platform
System of
Innovation
Comprehensive Business Services
X-industry process orchestration
SAP H
C
P
Source: Gartner (Jan 2012), SAP
SAP S/
4
H
AN
A
SAP is your partner of choice to bring more innovations to
customers faster than ever
Sustainable innovator
>260k customers, ~18k ee‘s in R&D (>25%)
Partnering is key competence
~12k partners
Platform company
half of our sw revenue
„Build“-ecosystem growth
developers, start-ups and ISVs
SAP HANA platform
complete, open, on prem or in the Cloud
Best partner program for ISVs
Simple User Experience
Analytics
Applications Partners
SAP
delivers…
Get what you need to turn challenges into
opportunities with SAP
Partners
need…
Comprehensive partner
program with attractive terms
Smooth engagement with
low overhead
Adoption
of platform
SAP win
Attractive-ness of
platform
Partner win
Availability
of solutions
Customer
win
Access to SAP customer base
and Go-to-market services
Ability to expand markets
and scope
Self-service as well as remote
enablement and coaching
Effective and comprehensive
enablement
Platforms ready for
innovative solutions
Access to latest platform
technologies for differentiation
Innovate and monetize your business solutions leveraging SAP
PartnerEdge for Application Development
- part of SAP PartnerEdge - Build
Partner with SAP globally
Sell
M
ONE
TIZE
DI
S
-C
O
VER
Explore program as an Open Ecosystem member
Free
1 year
Choose your innovation packs
On premise
Cloud
SAP HANA Cloud Platform
INNO
V
A
T
E
Low
annual
fee
Base Fee:
€2000
HCP-Pack:
€1500
Each other
pack: €500
Application
integration
SAP HANA
and DBs
Mobile
Business
intelligence
SAP
Business
One
App Services
Cloud Integration
Bundle app with SAP
technology*
Co-Sell
SAP Store
Program and resulting applications appreciated
by the market
“Critigen is thrilled to be a part of this
cutting-edge
program and we would
highly recommend
it to
other organizations that would like to build
innovative applications.”
Tom Turchioe
, CTO, Critigen
“offer
great value
to gicom and are perfectly
aligned with our strategy […]
we will become even
more
productive
”
Stefan Hilger
, gicom
“excellent product enablement and go-to-market support from
SAP's channel team have helped Innovapptive grow from five
employees as a startup in 2012 to 110 employees today.”
Sundeep Ravande,
President and Co-founder, Innovapptive
“We’ve deployed Liquid Decisions to ~1,000 salespeople.
The app is receiving rave reviews and
very high adoption
.”
Interact easily with SAP through one gateway
Application Development Partner Center
Full lifecycle coverage
Hot topics and news
Quality-assured enablement assets
Onboarding tools
Process wizards
Access to self-service and remote services
Community access
Expand your market reach by leveraging digital commerce
https:\\store.SAP.com
1,800+
Solutions (>50% from partners;
as of Sept. 2014)
8,000+
Online transactions (+24% YoY)
+60%
YoY-increase in visits
1,000,000+
Unique visitors (+74% YoY)
Reach Potential: 260,000+
SAP customers
Listing of all partner apps
Federated search across
SAP and partner apps
Ability to sell as agent
PayPal option for collection
Available in 36 countries
In App search for certified partner
apps for SuccessFactors Extension
Revenue sharing (15%) only for transactions
closed via digital channel
Take advantage of marketing support from SAP
Marketing support for partners
Featured
Partners on SAP
Social Media*
SAP
Events
or Roadshows
SAP Joint
Demand Gen
Campaigns*
SAP Community
Network
SAP Internal
Field Awareness
and Promotion*
Marketing Support Options
eLearnings
/ Trainings
References
Tool
Promotional
Tools on
www.sapadpc.comBest
Practices
Virtual Agency
(coming soon)Partner App
Catalog
(for SAP sales)
Tools and Infrastructure
Partner
Finder
Customer Webinar
•
Invite your customer to speak
on a webinar*
•
SAP endorsement as applicable
•
Co-branded event templates
and promotions
*) Additional terms & conditions may apply
**) Service is subject to additional terms & conditions with a third party.
Pipeline Activity
•
Establish pipeline cadence with
SAP
•
Convert pipeline faster
•
Co-Sell with SAP Sales
Demand Generation
•
Webinar platform and registrations
•
Social Media promotions, blogs,…
•
Direct e-mail and list rental for
reduced fee**
Drive Demand and Increase Pipeline Activity
SAP Go-to-market support
Customer Success Story
•
SAP branded templates
•
Increase awareness
Get exposure to Customers & Influenc
ers
The SAP PartnerEdge for Application Developme
nt Challenges
Decide to be part of the game and submit your proposals
Get creative and enter your application ideas
now
Commit to get enabled
Sign up to the SAP PartnerEdge program for Application Development.
Sign-up as a Partner or Open Ecosystem Member
now
to receive program benefits
Build your application
Use the enablement provided by the program to create a market leading
application and submit that application for certification
Join SAP PartnerEdge for Application Development as
partner
And publish your application on the SAP Store
Your chance to win big!
Experts select the winners and finalists. Your chance to win an Award
and get promoted at a key SAP or industry event!
Summary: Three
reasons to join
SAP PartnerEdge program
for
Application
Development
- part of SAP PartnerEdge
- Build
Expand your business and customer reach
in alignment with SAP’s open platform strategy
1
Differentiate yourself through accelerated innovation
based on SAP’s platform innovations in Cloud, Mobile & Big Data
2
Benefit from SAP’s comprehensive development
and demand generation services
provided under one simple partner program – globally
Simple Sign-up - On-Line!
Turn business trends
and innovative
technologies into new
sales opportunities
www.sapadpc.com
Visit the partner center
and sign up now!
SAP HANA Cloud Platform
Innovation pack plus additional resources options
(prices in EUR p.m.)
Portal Site visits (1.000) Portal Administrator User 14.58 33.33 SAP HANA dedicated instance Professional (2 cores, 4GB)
SAP HANA Cloud – Compute Unit Premium (4 cores, 8GB) 129.- 189.-32 GB 64 GB 290.- 390.-3rdparty Connection Document Storage (10 GB) Custom Domain 100.- 10.- 100.-Bandwidth (10 GB)
4.-SAP Jam test tenant 40.84
SuccessFactors test
tenant* On request SAP Cloud for Customer
test tenant 165.83
€1500 per year
Innovation pack
for SAP HANA
Cloud Platform
SAP HANA App Services, 2 Cloud Portal Administrators
SAP HANA App Services, Cloud Portal, 4000 Site Visits
SAP Web IDE
Coaching, online learning, Webinars
SAP HANA Cloud Platform SDK and tools for Java
2 compute units "lite edition" for development and testing
1 GB structured shared SAP HANA database storage
10 GB bandwidth
10 GB of unstructured storage volume tier
SAP Jam addtl language
pack 165.84 SAP Jam enterprise
language pack (37 lang.)
1999.-Database
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