Conference Program Day 01 : Tuesday, 07 th October 2014

1

Conference Program

Day 01 : Tuesday, 07

th

October 2014

Start

End

Bougainvillea

07.45 a.m.

08.30 a.m.

Conference Registration

08.30 a.m.

08.45 a.m.

Inauguration Session

National Anthem and Lighting the Oil Lamp

Welcome address by the Conference Co-Chair

Prof. Sarath Kotagama

(Professor of Environmental Science, University of Colombo, Sri Lanka.)

Speech by Conference Program Chair

Mr. Isanka P. Gamage

(Director- The International Institute of Knowledge Management (TIIKM), Sri Lanka)

Guest of Honor Speech

Hon. Lakshman Yapa Abeywardena

(Minister of Investment Promotion, Democratic Socialist Republic of Sri Lanka)

Chief Guest Speech

Hon. Basil Rajapaksa

(Minister of Economic Development, Democratic Socialist Republic of Sri Lanka)

Presenting the 1

st

copy of the book titled as

"She is mine - How to win

the hearts of Chinese tourists?"

to Hon. Basil Rajapaksa.

Launching a website named as

"www.srilankaeconomy.com"

by

Hon. Basil Rajapaksa

ICOHT 2014 Exhibition

declared opened by Hon. Basil Rajapaksa

08.45 a.m.

08.55 a.m.

08.55 a.m.

09.05 a.m.

09.05 a.m.

09.10 a.m.

09.10 a.m.

09.20 a.m.

09.20 a.m.

09.40 a.m.

09.40 a.m.

10.15 a.m.

Conference Photograph & Morning Refreshment

10

.15

A

.M

.

-

12

.30

P.M

.

10.15 a.m.

11.00 a.m.

Keynote forum

Ms. Zoritsa Urosevic

(Head, International Relations and Resource Mobilization, World Tourism Organization.)

2

nd

International Conference on Hospitality and

Tourism Management – 2014

“Finding practical & innovative solutions for challenges in tourism”

07th_{- 08}th _October

2

11.00 a.m.

11.45 a.m.

Prof. Sarath Kotagama

(Co-chair ICOHT 2014, Professor of Environmental Science, University of Colombo, Sri Lanka.)

Dr. Chandi Jayawardena

(Co-chair ICOHT 2014, Principal – Chandi J. Associates Inc. Consulting, Canada)

11.45 a.m.

12.30 p.m.

12.30 p.m.

01.30 p.m.

Networking Lunch

01.

30

P.M

.

0

3

.45

P.M

.

_{01.30 p.m.}

_{02.15 p.m.}

Keynote forum continue...

Ms. Catalina Etcheverry

(Consultant, Tourism and Environment Programme, United Nations Environment Programme (UNEP).)

"Sustainable Tourism: Integrating Sustainability in Tourism Policies & Operations"

Mr. Hiran Cooray

(Chairman – Jetwing Group, Sri Lanka)

“Sustainability: A Heartfelt Commitment”

Dr. David Ermen

(Manager for hotel & tourism projects – Lodging & Tourism Clients Group, PwC Switzerland. Lecturer in Service Management.)

"Hotels' responses to online reviews"

02.15 p.m.

03.00 p.m.

03.00 p.m.

03.45 p.m.

03.45 p.m.

04.15 p.m.

Evening Refreshment

04.15 p.m.

04.45 p.m.

Keynote forum continue...

Dr. D.A.C Suranga Silva

(Scientific Committee chair ICOHT 2014,

Coordinator, Master of Tourism Economics and Hotel Management (MTEHM), University of Colombo, Sri Lanka)

04.

45

P.M

.

05

.4

5

P.M

.

04.45 p.m.

05.05 p.m.

TECHNICAL SESSION 1 : SUSTAINABLE DEVELOPMENT (i)

Chaired by Dr. Chandi Jayawardena

(Co-chair ICOHT 2014, Principal – Chandi J. Associates Inc. Consulting, Canada)

 Dr. Robert Wimmer (GrAT-Center for Appropriate Technology, Vienna, Austria)

Zero Carbon Resorts Success in the Philippine Tourism Sector

 Assoc. Prof.Miyamoto Setsuko (Faculty of Arts and Sciences, Sagami Women’s University, Japan)

Advocating, serving and educating: Multiple roles of medical interpreters in cosmetic surgery in Thai Private Clinics/Hospitals

05.05 p.m.

05.25 p.m.

3

05.25 p.m.

05.45 p.m.

 Mr.S. Yoharajan (Provincial Planning Secretariat, Northern Provincial Council, Jaffna, Sri Lanka)

Improving indigenous medicinal tourism in the Northern Province by using Information and Communication Technology as a tool

07.00 p.m.

onwards

Conference Gala Dinner & Cultural Show

@ Galadari pool side - Hosted by Switch Asia & TIIKM

Day 02 : Wednesday, 08

th

October 2014

Start

End

08.30 a.m.

09.00 a.m.

_{Bougainvillea}

Plenary Speech:

Prof. UEK Dr hab. Jadwiga Berbeka

(Department of Tourism, Faculty of Management, Cracow University of Economics, Poland.)

" Implementation of knowledge intensive business services by meeting industry in KRAKOW as the solution for contemporary challenges"

09

.00

A.M

.

-10

.0

0

A

.M

.

09.00 a.m.

09.20 a.m.

Bougainvillea

TECHNICAL SESSION 2: TOURISM POLICY, PLANNING AND

GOVERNANCE

Chaired by Prof. UEK Dr hab. Jadwiga Berbeka

(Department of Tourism, Faculty of Management, Cracow University of Economics, Poland.)

 Ms.Malmi L. Wickramaratne (Department of Industrial Management, University of Kelaniya, Sri Lanka)

Discovering the accommodation preference of Sri Lanka inbound tourists: Coastal region

 Ms. Zilmiyah Kamble (School of Hospitality, Tourism and Culinary Arts, Taylor’s University, Malaysia)

Reinforcing social cohesion in a post-war destination via tourism

 Mr. C. Hettiarachchi (University of Colombo School of Computing, Sri Lanka)

Forecasting tourist arrivals in Sri Lanka

09.20 a.m.

09.40 a.m.

4

09

.0

0

A.M

.

-10

.0

0

A

.M

.

09.00 a.m.

09.20 a.m.

Tulip

TECHNICAL SESSION 3 : COMMUNITY ENGAGEMENT

Chaired by Dr. D.A.C Suranga Silva

(Scientific Committee chair ICOHT 2014, Coordinator, Master of Tourism Economics and Hotel Management (MTEHM), University of Colombo, Sri Lanka)

 Ms. H K Amarasinghe (Department of Business Economics, University of Sri Jayewardenepura, Sri Lanka)

The impact of seasonality of tourist arrivals upon the quality of life of self-employed people in handicraft industry

 Mr. Mohamed Nafiz & Mr. Jamseed Rasheed (Accommodation Department, Faculty of Hospitality and Tourism Studies, Maldives National University, Maldives)

Tourism for All

 Ms. Chandi Karunarathne (Department of Management Science, Uva Wellassa University, Sri Lanka)

An evaluation of the quality of homestay accommodation in Sri Lanka- The case of Ella area

09.20 a.m.

09.40 a.m.

09.40 a.m.

10.00 a.m.

09.00 a.m.

10.00 a.m.

Anthurium

“SWITCH-Asia solutions to sustainable tourism in Asia”

10.00 a.m.

10.30 a.m.

Morning Refreshment @

Bougainvillea

10

.3

0

A

.M

.

12

.3

0

P.

M

.

10.30 a.m.

10.50 a.m.

Bougainvillea

TECHNICAL SESSION 4: SHORTAGE OF QUALITY HOSPITALITY

EMPLOYEES

Chaired by Dr. David Ermen

(Manager for hotel & tourism projects – Lodging & Tourism Clients Group, PwC Switzerland. Lecturer in Service Management.)

 Asst. Prof.Sharmishtha Singh (Amity School For Communication Enhancement and Transformation, Amity University, India)

English for Sustainable Development in Tourism & Hospitality Industry

 Miss.Charuwan Phongpanichanan (Taylor’s University, Malaysia)

Employee Career Development in the Hotel Industry - A review of 5-star hotels

 Ms.Rahushath Ibrahim & Ms. Aishath Shany Habeeb (Tourism Management Department , Faculty of Hospitality and Tourism Studies, Maldives National University, Maldives)

Perceptions of Maldivian female employees towards upward mobility within Maldivian resorts

10.50 a.m.

11.10 a.m.

5

11.30 a.m.

11.50 a.m.

 Ms. Mariyam Shifa & Mr. Ali Hafeez (Tourism Management _{Department, Faculty of Hospitality and Tourism Studies, The Maldives} National University, Maldives)

Women Participation in the Tourism Industry of the Maldives

 Asst. Prof. Parameshwari G.( Department of Commerce, PES College of Science, Karnataka, India)

Quality of work life and human resource management in tourism and hospitality industry – with special reference to Karnataka

 Ms. Hanshika Herath (Department of Public Administration, Faculty of Management, Uva Wellassa University, Badulla, Sri Lanka)

Emotional labor in commercial hospitality: Motivations and behavioural characteristics

11.50 a.m.

12.10 p.m.

12.10 p.m.

12.30 p.m.

10

.30

A.M

.

-12

.3

0

P

.M

.

10.30 a.m.

10.50 a.m.

Tulip

TECHNICAL SESSION 5 : CULTURE AND HERITAGE TOURISM

Chaired by Dr. D.A.C Suranga Silva

(Scientific Committee chair ICOHT 2014, Coordinator, Master of Tourism Economics and Hotel Management (MTEHM), University of Colombo, Sri Lanka)

 Mr. Subramanian Karan (Department of Allied Hospitality Studies, Manipal University, Manipal, Karnataka, India.)

The Impact of Sports Tourism on UAE – A Case Study of Indian Premier League (IPL )

 Dr. Lata S. Patil (Principal, Empee Institute of Hotel Management And Catering Technology, Anna Nagar (East), Chennai)

Ecotourism Management: A Strategy for Conservation and

Sustainability of Heritage Resources in Selected Areas of Maharashtra

 Mr.Wang Wenhui (School of Landscape Architecture, Beijing Forestry University, China)

Grounded research on the protection awareness development of teenagers in mount Taishan world heritage, based on personal roles theory

 Ven. Karagaswewe Wajira (Department of Pali and Buddhist Studies, University of Peradeniya, Sri Lanka)

Buddhist aspect of hospitality and its importance for a peaceful world

 Ms. Zakiyya Moosa (Jamaluddin School, Maldives)

Authenticity and commodification of cultural events for the Maldivian tourism industry

 Ven. Galle Dhamminda (Department of Pali and Buddhist Studies, University of Peradeniya, Sri Lanka)

The Buddhist Instruction for Promoting the Heartiest Welcomed Tourist Services: With reference to the âgantukavatta of the Vinaya-piṭaka

10.50 a.m.

11.10 a.m.

11.10 a.m.

11.30 a.m.

11.30 a.m.

11.50 a.m.

11.50 a.m.

12.10 p.m.

12.10 p.m.

12.30 p.m.

6

10.30 a.m.

12.30 p.m.

Anthurium

“SWITCH-Asia solutions to sustainable tourism in Asia”

12.30 p.m.

01.30 p.m.

Networking Lunch

01

.30

P.M

.

0

3.1

0

P.M

.

02

.30

P.M

.

-04

.1

0

P.M

.

01.30 p.m.

01.50 p.m.

Bougainvillea

TECHNICAL SESSION 6: DESTINATION MARKETING

Chaired by Dr. Chandi Jayawardena

(Co-chair ICOHT 2014, Principal – Chandi J. Associates Inc. Consulting, Canada)

 Ms. Kim-Kathrin Kunze (Department of Marketing, University of Siegen, Siegen, Germany)

The Impact of Regional Marketing Projects on the Development of Regions with Respect to Different Stakeholder Perspectives

 Miss. A.M Prabodha Rathnapala (Faculty of Architecture, University of Moratuwa, Sri Lanka)

Architecture as a branding tool in marketing tourism:

With special reference to resorts in Southern Province, Sri Lanka

 Prof. Shaomei Yan & Prof. Xijuan Gu (Culture and Tourism School, Yunnan Open University, China)

Exploring the origin of Chinese tourist spots names: Aesthetic features, issues and cultural recreation

 Mr. Sarath Munasinghe (Department of Tourism Management, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, Sri Lanka)

Determinants of repeat visitation to beach resorts in Sri Lanka

 Mr. Mohammad Mehdi Kalantarzadeh & Ms. Aylar Noroozifard (Islamic Azad University of Sepidan, Iran)

How Is the City of Colombo Presented to the World? A Discourse Analysis Study of Colombo Branding in Travel Guide Websites

01.50 p.m.

02.10 p.m.

02.10 p.m.

02.30 p.m.

02.30 p.m. 02.50 p.m.

02.50 p.m. 03.10 p.m.

03

.15

P.M

03

.5

5

P.M

.

03.15 p.m.

03.35 p.m.

Bougainvillea

TECHNICAL SESSION 7: SUSTAINABLE DEVELOPMENT (ii)

Chaired by Prof. Sarath Kotagama

(Professor of Environmental Science, University of Colombo, Sri Lanka.)

 Mr.Rangana Sri Shalika Wadippuli Arachchi (Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, Sri Lanka)

7

03.35 p.m.

03.55 p.m.

 Ms.Musliha Ahmed & Ms. Zeenath Solih (Tourism Management Department,

Faculty of Hospitality and Tourism Studies ,The Maldives National University, Maldives)

Introducing the Theme Park concept to the Maldives tourism industry

01

.30

P.M

.

03

.1

0

P.M

.

01.30 p.m.

01.50 p.m.

Anthurium

TECHNICAL SESSION 8: INFORMATION COMMUNICATION

TECHNOLOGY

Chaired by Dr. Nalin Abeysekera

(Senior Lecturer and Chartered

Marketer, Department of Management Studies, Open University of Sri Lanka)

 Mr. Mohammad Mehdi Kalantarzade & Ms. Aylar Noroozifard (Islamic Azad University of Sepidan, Iran)

Internet as a Tool for City Branding

 Assoc. Prof. Jan Velvin & Dr. Olaf Hallan Graven (Department of Industrial Economics and Technology Management, Buskerud and Vestfold University College, Norway)

Tourist Monitor–Supporting value creation in tourism

 Mr. Graham Romello Perera & Ms. Irosha Sanjeewani Perera (School of Business , National School of Business Management, Sri Lanka)

Influence of Social Media Marketing on the Brand Image of Organizations in the Hospitality Industry of Sri Lanka

 Ms. Thilini Chathurika Gamage (Dept. of Marketing Management Sabaragamuwa University of Sri Lanka, Sri Lanka)

Market orientation and customer perceived value in the internet-mediated environment: Is information-based value creation a missing link? Empirical evidence from hotel industry in Sri Lanka

 Ms. Shyama Jinasena (Faculty of graduate studies, University of Colombo, Sri Lanka)

How to use the social media to promote the Sri Lanka tourism: Content analysis of face book

01.50 p.m.

02.10 p.m.

02.10 p.m.

02.30 p.m.

02.30 p.m.

02.50 p.m.

02.50 p.m.

03.10 p.m.

04.00 p.m.

04.30p.m.

Evening Refreshment

04.30 p.m.

05.00 p.m.

Conference Concluding Session

05.00 p.m.

05.30 p.m.

Awarding Ceremony

05.30 p.m.

05.40 p.m.

Vote of thanks by the Conference Publicity Chair :

Mr. Oshadee Withanawasam

(Director- The International Institute of Knowledge Management (TIIKM), Sri Lanka)

8

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