RATE CARD 2014 IT for professionals

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IT for professionals

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Version2.dk is a serious news site

for IT professionals. The site is aimed at IT managers, software developers, IT consultants and project managers. The site can be viewed on PC, tablet and mobile telephone. For the advertisers,

this means that their advert will reach a wider audience.

Targeted advertising by subject heading

Banner campaigns can be targeted towards a specific target group of IT professionals via advertising by subject headings (see all headings at www.version2.dk/emner). For example, place your banner in all articles on IT management, IT security, Project Management etc. Contact your consultant for a quote based on your preferred subject heading.

For longer-term agreements, there is the option of purchasing sponsorhip of the keywords front page. For longer-term agreement on advertising by subject headings there is the option of buying sponsorship of the subject heading’s front page. Here, top and article banners, wallpaper and the text box is placed exclusively with on the page with your own content. The content of the box can be product news, seminar calendars, video, white papers, press releases, unsubscribing from newsletters etc.

The partnership is purchased for at least 6 months at a time in categories A, B or C.

Version2

Version2.dk

Number of users: 90,0001

Page showings: 1,540,000

20% of visits are from a mobile phone, 6% from a tablet

User profile

72,000 employed users, including3

78% of users work as IT professionals

56% of users have more than 10 years’ experience

with IT

46% of users work in a company with more than 100 employees

22% of users have influence on purchasing at work

Material and cancellation deadline

No later than 2 working days before the start of the campaign

Delivery of material

Send to [email protected]

Sources: 1_{DMR: Jan.-Sept. 2013} 2_{Google Analytics Jan.-Nov. 2013} 3_{Userreport Jan.–Feb. 2013}

Rates DKK/1,000 page views (cpm)

Rates – front page, keywords

Rates - front page,ownership

Placement Top banner (930 x 180) Article banner Mega (300 x 600) Article banner Upper (300 x 250) Article banner Lower (300 x 250) Run-of-Site 250 285 250 175 Keywords 380 485 380 275 Version2 mobile (320x150) 250 Banners DKK per day Wallpaper DKK per day Interstitial DKK per day 22,500 2,500 8,000 Category DKK per mth. A 10,000 B 7,500 C 5,000

App

Version2 app 3 months 6 months

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Rates Version2´s newsletter DKK/1,000 page views (cpm)

Material and cancellation deadline

No later than 2 working days before the start of the campaign

Delivery of material Send to [email protected]

Version2 newsletter

• 2 out of 3 open more than half of all newsletters2

• 3 out of 4 receive the newsletter for work reasons

• 8 out of 10 readers are working

• 3 out of 10 have IT purchasing influence at work,

both private and work perusal1

Combine internet version and newsletter, internet and printed versions

Version2’s newsletteris published every week day and

provides a quick overview of the latest IT news. The newsletter is received by 14,400 IT professionals.

Megaboard

banner

Article banner

Top

Article banner

Centre

Article banner

Bottom

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New online magazine

Version2 Insight equips IT decision-makers to take decisions on core aspects of IT when the 75,000 + users of version2.dk regularly have the opportunity to download magazines with background stories, cases and tips and tricks within specific areas of the IT profession.

Version2 Insight is

published in a user-friendly A4 PDF format – ideal for reading directly on a PC, tablet or printed on paper – and it’s written by Version2’s own editorial team. The magazine’s sponsors have no influence on the content, which is prepared independently by the editorial team. This gives the product a high degree of reliability, which has a positive effect on the sponsors.

There are more advantages for sponsors. Besides having their log on the front page, advertising in the magazine and a description of their company on the back page, all sponsors get hot leads when users give their permission to be contacted along with their contact information when they download anything.

Version2 Insight

Rates

Insight themes 2013

Advertising in the online magazine, Insight _{Whole page + 50 leads}Sponsor I _{Half page + 25 leads}Sponsor II Extra leads

DKK 20,000 DKK 15,000 DKK 520

TENDENS: Øget efterspørgsel efter mobilitet tvinger producenter til at tænke i smartphones og tablets

BLOG: Fremtiden er smart for UCC

CASE: Københavns Lufthavn kæmper med mobiliteten i UC-løsning ANALYSE: Hvilken Unified Communications-løsning skal jeg vælge?

INSIGHT

SPONSORER

Unified Communications Fotos: Arne V. Petersen, Københavns Lufthavne A/S

Material and cancellation deadline

No later than one week before publication date

Delivery of material

Send to [email protected]

No. Publication Issues Deadline Heading

1 05.02. 22.01. Data centre

2 19.03. 05.03. IT-security

3 30.04. 16.04. Bring your own device 4 21.05. 07.05. Business Intelligence 5 17.09. 03.09. Storage & Flash 6 10.10. 26.09. Backup & recovery 7 05.11. 22.10. Project tools

Specifications

A4/A5 adverts are delivered in PDF format. Logos are delivered as a separate file.

Company information (address, telephone, www) Description of company: 260 characters including spaces Material deadline is 2 weeks before the day of publishing

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Version2 Pro gives direct access to IT customers

Version2 Pro is Denmark’s most comprehensive guide to IT suppliers, where users have easy access to search among more than 5,000 IT companies by choosing the relevant industries, solution areas or products. When you link these areas of activity to your company, you will be easier to find. As a company, you can take over your own profile, edit master data and add news and products - and obtain a host of other advantages:

Version2 Pro

Functions Light Pro

Display of company profile Editing of master data

Attach solutions 2 10 Attach products 2 10 Attach industry focus 2 Unlimited Uploading of white papers (purchase of leads)

Display of logo Company description

Uploading of product descriptions Uploading of industry news Uploading of case studies

Industry news is displayed for related Version2 articles

Facebook-Twitter-integration Displayed at the top of search results