TouchPoints Privacy Policy – How we use your information
This Ipsos MORI Survey and your personal data
Ipsos MORI UK Limited is a specialist market research agency and part of the Ipsos worldwide group of companies. Ipsos MORI is a member of the Market Research Society, abides by the Society’s Code of Conduct and associated regulations and guidelines and is accredited to the International Standard for Information Security, ISO 27001.
More information about us can be found on our website: https://www.ipsos.com/ipsos-mori/en-uk
Ipsos MORI is the Data Controller for the TouchPoints research. This Privacy Notice explains who we are, the personal data we collect, how we use it, who we share it with, and what your legal rights are in relation to your participation in the TouchPoints study. Ipsos MORI has appointed a Data Protection Officer, for whom contact details are provided later in this Policy. This App is a mobile application specially designed for this type of research by a third-party company called RealityMine Ltd. Ipsos MORI has engaged RealityMine Ltd. to provide
software applications and data processing services for the purposes set out in this Policy. The App communicates via your mobile device with RealityMine’s servers. As a Data Processor for the TouchPoints study, RealityMine have also appointed a Data Protection Manager, for whom contact details are also provided below.
For more information about the TouchPoints study, or the TouchPoints App, please contact our TouchPoints Team. They can be contacted by email sent to [email protected] Or by letter sent to: TouchPoints, Kings House, Kymberley Rd, Harrow, HA1 1PT
Topics:
What is Ipsos MORI’s legal basis for processing your personal data? Where did you get my contact details from?
What is the TouchPoints Application?
What information do we collect about you and your device? How will we use the information you provide?
Do you collect information from Children?
Where will my personal data be held and processed? How long will we keep the information you provide?
How can you get access to your information and/or correct it? How do you ensure my personal information is secure? Security Incident Notification
Cookies Your rights
When was this privacy policy last updated? Useful links
What is Ipsos MORI’s legal basis for processing your personal data?
Ipsos MORI is required by law to identify the legal basis on which we process your personal data. Ipsos MORI’s legal basis for processing is your consent to take part in this TouchPoints research survey. If you wish to withdraw your consent at any time, please see the section below covering ‘Your Rights’.
Ipsos MORI also collects personal data on your ethnic background, religion, disabilities, sexual orientation and current health. These are ‘special categories’ of personal data for which we are required to have an additional legal basis for processing. Our additional legal basis for processing these special categories is also “informed consent”. You will have an option not to answer these questions but your choice to do so is taken as evidence of your informed consent for us to process this data.
Where did you get my contact details from? You provided your contact details when you either:
• took part in an Ipsos survey in your own home about newspapers or radio listening or the television equipment in your home, or as part of our “CAPIBUS” survey on a variety of different topics, and agreed to take part in further research;
• you participated in our MobiTest Travel Survey where we asked you to carry around a GPS device for 2 weeks, and agreed to take part in further research;
• took part in a telephone survey conducted by Ipsos, and agreed to take part in further research;
• joined one of Ipsos’s online research panels and completed a recent online survey expressing interest in taking part in the TouchPoints survey;
• are registered as part of the Ipsos iris Panel;
• participated in a previous TouchPoints study and agreed to be re-contacted for follow- up research.
Your details may also have been provided from a 3rd party sample suppliers who collect data
based on legitimate interest – the data provided consists of telephone numbers and standard demographic details. We then will ask for your consent to participate in our research.
Full details of the source of your contact details can be obtained by contacting the TouchPoints Team. They can be contacted by email sent to [email protected]
Or by letter sent to: TouchPoints, Kings House, Kymberley Rd, Harrow, HA1 1PT, UK
What is the TouchPoints Mobile Application?
The TouchPoints App is a mobile application specially designed for this type of research by a third-party company called RealityMine Ltd. Ipsos MORI has engaged RealityMine Ltd. to provide software applications and data processing services for the purposes set out in this Policy. The App communicates via your mobile device with RealityMine’s servers.
The app is designed to collect information about what you do in a day, what media you use and what mood you are in through a diary you need to fill in for each 30 minute slot across a 7-day period.
If you change your mind about taking part in the research, please let us know so that we won’t contact you again for this research.
• In this case, if you are using a phone sent to you by Ipsos MORI, please send it back in the freepost envelope provided.
• Or, if you are using your own device for this research, please follow these instructions to remove the App from your device.
a) If you are using an Android device, simply open ‘Settings’, scroll down to Apps, find TouchPoints, and then click ‘Uninstall’.
b) If you are using an iPhone, simply hold down on the app icon. When an ‘X’ appears above TouchPoints, tap the ‘X’ to remove the application.
What information do we collect about you and your device?
Participation in this research is voluntary, and you are free to decide not to take part if you do not want to. If you do take part, we will collect the information you provide when completing the 7-day diary via the TouchPoints App and the separate questionnaire (online or on paper). We will also collect the information you provided over the phone when you agreed to take part as well as during the survey when we call you to check on your progress with the survey. In order to assist with any requests for help or support when installing, using or uninstalling our App, the App also logs the following events:
• Date and time of installation and when uninstalled. • Date and times when the App is active.
How will we use the information you provide?
We will use the information you provide when you complete the research recruitment survey and the separate questionnaire, in combination with the information collected when you complete the diary via the App, to better understand how people use various forms of media, the context in which they did so and how they felt when using that media.
We can also assure you that we will NEVER use your information for any purpose other than research and that the results of this research will only ever be published as fully anonymous data. Neither you, nor your individual device will be identifiable in the results of this research. We will NOT try to sell you anything, nor use your information for marketing purposes. Nor will we ever pass your personally identifiable information to any third parties unless you give specific permission for us to do this at the end of the separate questionnaire (see section below “Permission to match your TouchPoints data with data held about you by third-party companies”).
We may also send your information to our sub-contractors who may carry out some of the work we do on our behalf, and under our control. We may also store and process your information in countries other than the country in which you are resident.
Your contact details will be used only to contact you during the study to encourage your participation or to respond to you if you contact us about your participation.
Permission to match your TouchPoints data with data held about you by third-party companies
At the end of the separate questionnaire we will ask you whether you give permission for us to match the information you provide during your participation in the TouchPoints research with data held about you by other third parties. Only if you give your consent at this point will we ever pass your personally identifiable data to any third parties.
These third parties will be from one of the categories outlined in the permission request, namely high street or online retailers, loyalty card providers, media organisations, service companies (e.g. broadband, gas, electric, etc.), data marketing companies or information from your social media profiles.
If you agree to this, we will pass your name and other relevant contact details, such as your postcode and/or email address to the third party, so that they can identify the relevant data they hold for you and match it to your TouchPoints data. Ipsos will have agreements and processes in place with the third-party company to protect your personal data and to ensure that your linked personal information will be deleted by the third-party companyimmediately after the matching process and that the matched data will be anonymised.
On some occasions the third-party company may subcontract a second third-party company to handle your personally identifiable information to ensure that your TouchPoints data will be fully anonymised at all times.
If you give your consent for matching with the data that third-party companies hold about you, it is also possible that your personal data will be processed in countries outside of the United Kingdom and EEA (European Economic Area).
Do we collect information from Children?
Only individuals aged 15 or over are permitted to take part in this research. For any participants under 18 years of age, we will seek the consent of the young person’s parent, legal guardian or other person legally responsible for the young person before inviting them to take part in the research.
All of your personal data used and collected for this survey will be stored by RealityMine in United Kingdom and EEA (European Economic Area) and by Ipsos MORI in data centres and servers within the United Kingdom and EEA (European Economic Area). See the section “Permission to match your TouchPoints data with data held about you by third-party companies” above for exceptions to this clause if you consent to having your TouchPoints data matched with data held about you by third-party companies.
Your rights
You have the right to request access to your personal data within the limited period that Ipsos MORI holds it.
Providing responses to this survey is entirely voluntary and is done so with your consent. You have the right to withdraw your consent at any time. In these circumstances, we will delete all the data we hold about you within 90 days of your request.
Your rights include the standard rights of an individual: • The right to be informed
• The right of access • The right to rectification • The right to erasure
• The right to restrict processing • The right to data portability • The right to object
• Rights around automated individual decision making including profiling
If you want to exercise your rights, please contact us at the Ipsos MORI address below. If you have any complaints, we would appreciate if you would give us an opportunity to resolve any issue first, by contacting us as set out above. You are, however, always entitled to contact our regulatory body, the UK Information Commissioner (ICO) at:
https://ico.org.uk/global/contact-us/ or by sending an email to: [email protected]
How can you get access to your information and/or correct it?
Ipsos MORI can provide a copy of the information you provide in the initial telephone survey, the diary or the separate questionnaire, together with the personal information it holds relating to you that has been used to contact you for this research, on request at any time before the information held for the study is permanently anonymised anonymised no later than one year after the close of the fieldwork, in this case April 17th 2022. You may also request that all the information we hold about you is deleted.
How long will we keep the information you provide?
At the end of the project, Ipsos will securely delete all the personal information that could link you to the data collected in the diary and separate questionnaire, leaving only anonymous research results. We will only retain the link between your identity and your survey data data no longer than one year after the close of fieldwork, in this case on April 17th 2022. This is
purely for the purpose of being able to follow up enquiries from survey participants about incentives, which may be prompted by an invitation to take part in the following TouchPoints survey.
How do you ensure my personal information is secure?
Both Ipsos MORI and RealityMine take very seriously our responsibilities to keep your personal information secure. As such we take every reasonable precaution to ensure your information is protected from loss, theft or misuse. These precautions include appropriate physical security of our offices, controlled access to computer systems, and use of secure, encrypted internet connections when collecting personal information.
As part of our commitment to the security of your information, Ipsos MORI has regular internal and external audits of its information security and is accredited to the International Standard for Information Security, ISO 27001.
Security Incident Notification
If we become aware of a breach of security leading to the accidental or unlawful destruction, loss, alteration, unauthorized disclosure of, or access to Customer Data or Personal Data while processed (each a “Security Incident”), we will promptly and without undue delay take reasonable steps to mitigate the effects and to minimize any damage resulting from the Security Incident in conjunction with the Data Processor.
Notification(s) of Security Incidents will be delivered by Ipsos MORI to the Data Subject.
Under GDPR Article 33, we will notify the relevant supervisory authority and data subjects about such Security Incident.
Cookies
We may collect certain information in part through the use of a technology called a “cookie.” A cookie is a small text file that is saved to your device using your browser, which allows sites to recognise you and store preferences and other information if you return to the site using the same device and browser.
There are two types of cookies, session cookies and persistent cookies.
Session cookies are temporary. They allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Once you close the browser, all session cookies are deleted.
Persistent cookies remain on a user's device for a set period specified in the cookie. They are activated each time that the user visits the website that created the particular cookie
part of the technical process to trigger the App download process. You may remove cookies and/or control their operation by adjusting your browser settings. Please visit the ‘help’ section of your browser for more information.
The other cookies used in connection with this research are as follows: Site/Domain/Host Cookie
Name
Purpose of cookie
Ipsosinteractive.com
PJfNXlqz This cookie is used to balance the load between our servers and so improve the performance of our online surveys.
http://touchpoints.ipsos.com
https://www.ipsos.com/ipsos-mori/en-uk
These websites detect your computer's operating system, screen resolution and the browser you are using in order to adjust the site to best suit your system. This is done by the use of a cookie created on your computer. This information is returned to us and stored in an aggregated form for statistical purposes only. We do not collect or store any personal information. It is possible for you to delete 'cookies' or to prevent their use by adjusting the browser settings on your computer.
It is possible for you to delete 'cookies' or to prevent their use by adjusting the browser settings on your computer. However, if you do prevent our online surveys and website from using cookies, our surveys and website will not work properly and you will therefore not be able to participate in this research.
In addition to our use of cookies, our online surveys also automatically capture information about your IP Address, operating system, screen display settings, browser type, and use of Flash and Java. We use this information to:
• Ensure that the survey questionnaire is delivered in a form suited to the software your computer is using.
• Assist in providing support to you should you have difficulty accessing or completing a survey.
• Anonymised information is also used for research purposes. For example, to determine the percentage of our online survey participants in a specific country who use a certain type of browser.
For further information about cookies and how to disable them please go to the Information Commissioner’s webpage on cookies: https://ico.org.uk/for-the-public/online/cookies/ For more information about how to get a copy of the information we hold about you, or to request that it be deleted, please contact our Compliance Department. They can be contacted by email sent to [email protected], with “Ref: 20-075303-01 TouchPoints” in the subject line.
Or by letter sent to:
Ref: 20-075303-01 TouchPoints Data Protection Officer
Compliance Department Ipsos MORI UK Ltd 3 Thomas More Square London E1W 1YW United Kingdom
You can contact RealityMine Ltd for further details of their Privacy Policy by emailing their Data Protection Manager at [email protected] or by writing to:
Data Protection Manager RealityMine Limited Warren Bruce Court Warren Bruce Road Stretford
Manchester M17 1LB United Kingdom
When was this privacy policy last updated?
We keep our privacy policy under regular review and we will place any updates on the TouchPoints survey website. Our privacy policy was last updated on 19th December 2020.
Useful links
TouchPoints website http://touchpoints.ipsos.com
Ipsos MORI https://www.ipsos.com/ipsos-mori/en-uk
Information Commissioner’s Office www.ico.org.uk
ESOMAR: www.esomar.org
Ipsos TouchPoints Mobile App Terms and Conditions of Use – 19
thDecember 2020
These Terms and Conditions of Use are an agreement between you, Ipsos MORI and
RealityMine regarding your use of this TouchPoints app and the data collected via this app. App Provider:
This App is provided by RealityMine Ltd. and made available by Ipsos MORI UK Ltd on behalf of the Ipsos worldwide group of research companies.
Ipsos MORI’s registered address is 3 Thomas More Square, London, E1W 1YW.
The registered address for RealityMine Ltd is Warren Bruce Court, Warren Bruce Road, Manchester, M17 1LB. Their registered company no. is 07920936.
By installing and using this App you are agreeing:
• That you are aged 16 or over; or are aged 15 or over and have parental consent to participate in this research;
• That you have consented to participate in Ipsos MORI’s TouchPoints research, to the data being collected via this TouchPoints app being used for that research and have been invited to install this TouchPoints app for the sole purpose of participating in this research;
• To these terms and conditions of use.
The data collected by the app will only be used as described in our Privacy Policy. You should read the Privacy Policy to understand how we collect, use, disclose and manage that
information.
IF YOU DO NOT AGREE WITH THESE TERMS AND CONDITIONS OF USE OR THE PRIVACY POLICY, PLEASE EXIT NOW.
If you no longer wish to take part in our research, and are using your own phone, you can remove the app from your device at any time by following these instructions:
a) If you are using an Android device, simply open ‘Settings’, scroll down to Apps, find TouchPoints, and then click ‘Uninstall’.
b) If you are using an iPhone, simply hold down on the app icon. When an ‘X’ appears above TouchPoints, tap the ‘X’ to remove the application.
If you no longer wish to take part in our research and this App is installed on a device provided by Ipsos, please return the device to Ipsos MORI in the freepost envelope provided.
Information collected by the App:
The App only collects the information you enter when completing the research diary. The data collected via the app is stored on RealityMine Ltd’s servers in United Kingdom and EEA (European Economic Area) and by Ipsos MORI in data centres and servers within the United Kingdom and EEA (European Economic Area).
For full details of what information we collect and how it will be used please see our full privacy policy.
Your use of the App
The app remains the property of RealityMine Ltd and Ipsos MORI. You are only allowed to use this App for the purpose of taking part in our research. You are NOT allowed to make copies of the App, give it to someone else, nor try to sell it, make it available for other people to use or distribute it in any other way. You must not remove or attempt to alter any copyright, proprietary or legal notices contained within the App. Nor are you permitted to attempt to decompile, reverse engineer or attempt to modify the App in any way.
You also agree to allow the TouchPoints app to operate as described herein, including allowing the software to automatically upgrade provided that any such upgrades do not change the functionality of the app beyond what is described in these terms and conditions of Use and the Ipsos MORI TouchPoints Study Privacy policy.
You can only use it on your own personal mobile device or a device sent to you by Ipsos MORI. If someone else owns the device, or pays the bills for the device, you must have permission from the owner or person who pays the bills BEFORE you install it.
If this App is installed on a device provided by Ipsos, both the device and the App remain the property of Ipsos.
Costs Associated with this TouchPoints app
The TouchPoints app is made available to you for free and will cost you nothing if you are using a phone sent to you by Ipsos MORI.
If you are using your own phone, the TouchPoints app sends small amounts of data over the internet at intervals. Depending on how your network provider charges you for data use, you may be charged by your network provider when the TouchPoints app connects to the
internet.
Warranties and Liability
The App and Services are provided "as is" and "as available" meaning that we do not
guarantee that the App, or any Services, will always be available or be uninterrupted. We will not be liable to you if for any reason our App is unavailable at any time or for any period. We do not guarantee the speed with which you will be able to access and use the App (as it will depend upon factors such as the Device you are using and the number of people using the App and Services) or that you will have uninterrupted or continuous access to the App. Access to the App and Services is permitted on a temporary basis. We may suspend, withdraw, discontinue or change all or any part of the App and Services without notice to you.
To the greatest extent permitted by law, Ipsos disclaims all warranties of satisfactory quality and fitness for a particular purpose and that content, information displayed in or on the App is accurate, complete up-to-date and /or does not infringe the rights of any third party. While we use reasonable efforts to ensure that the App is free from viruses and other malicious code, neither we nor any other party involved in producing or delivering the App assumes any responsibility, or liability for any viruses or other malicious code that may infect your mobile device as a result of downloading, installing or using the App. Except where required by applicable law, neither RealityMine Ltd. nor Ipsos shall be liable to any person for any loss or damage they suffer as a result of viruses or other malicious or harmful code that they access from or via the App.
Save in respect of any liability for personal injury or death caused by our negligence, Ipsos shall not be liable for any damages, loss or injury arising in connection with these Terms and/or your use of, or the inability to use, the App, or any function of the App, howsoever caused.
Third Party Rights
These Terms are personal to you and Ipsos and may not be enforced by any third party, whether pursuant to the Contracts (rights of Third Parties) Act 1999 or otherwise.
Governing Law and Jurisdiction
These Terms shall be governed by the laws of England and Wales and any matter or dispute arising in connection with them or in connection with the Apps shall be subject to the exclusive jurisdiction of the courts of England and Wales.
Ipsos TouchPoints App Terms of Use
