Transform your
Datacenter
Enterprise Media Solutions in the Cloud
Cloud Computing
2011
2016
5x growth
50% spend
compute
networking
storage
New Social and
Hybrid design
People-focused
Enterprise-grade
Global reach, scale, and security for your
business demands—all in a flexible and open
platform
Cloud capacity and services in a way that fits
your business needs and roadmap
Extends IT, developer, and employee
skillsets to the cloud for new
innovation
Microsoft vision for a new era
Customer
Service
Provider
Microsoft
CONSISTENT
PLATFORM
Cloud OS
Unified platform
Server
Capacity
20 year Technology
2.0+ PUE
Colocation
Generation 1
Density
Rack
Density & deployment
Minimized resource impact
1.4 – 1.6 PUE
Generation 2
2012
2009
1989-2005
2007
Contained
1.2 – 1.5 PUE
Containers, PODs
Scalability & sustainability
Air & water economization
Differentiated SLAs
Generation 3
Modular
1.12 – 1.20 PUE
ITPACs & Colocations
Reduced carbon
Right-sized
Faster time-to-market
Outside air cooled
Generation 4
Integrated
1.07 – 1.19 PUE
Integrated modules
Resilient software
Common infrastructure
Operational simplicity
Flexible & scalable
Generation 5
is the enabler
Chicago
Cheyenne
Dublin
Amsterdam
Hong Kong
Singapore
Japan
San Antonio
Microsoft has datacenter capacity around the world…and we’re growing
Boydton
Shanghai
Quincy
Des Moines
Brazil
35+ factors in site selection:
Proximity to customers
Energy, Fiber infrastructure
Skilled workforce
Australia
Microsoft Cloud for Business
https://www.eff.org/who-has-your-back-government-data-requests-2014
1+ million
databases in SQL Azure
200+ Cloud Services
1+ billion customers · 20+ million businesses · 90+ markets worldwide
7+ billion
queries per month on WS
1 in 4
enterprise customers
minutes of connections handled
50+
billion
each month
48+
million
users in 41
markets
50+
million
active users
400+ million
active accounts
250+
million
active users
20 trillion
15
SharePoint, SQL, SAP, Oracle on Azure
Develop, test, run your apps
Store, backup, recover your data
Reach where your datacenter won’t
SharePoint, SQL, SAP, Oracle on Azure
Develop, test, run your apps
16
StorSimple connects Windows, Hyper-V
and VMware to Azure Storage in minutes
without modifications to applications
Benefits
•
Consolidates primary storage and archiving
with automatic DRP to Azure.
•
High-speed backups in the cloud with
de-duplication, integrated security.
•
Reduces storage TCO by 60 to 80%.
Application Servers
Inactive Data +
Cloud Backup
The Speed of SSD/SAS +
The Elasticity of the Cloud
Warm Data in SAS
Local Tier
Active Activa Data
available in SSD
StorSimple CiS
17
Sharepoint, SQL, SAP, Oracle on Azure
Develop, test, run your apps
Store, backup, recover your data
Reach where your datacenter can’t
SharePoint, SQL, SAP, Oracle on Azure
Develop, test, run your apps
Reach where your datacenter won’t
Source:
Deep dive on scenarios
19
Sharepoint, SQL, SAP, Oracle on Azure
Develop, test, run your apps
Store, backup, recover
Reach where your datacenter can’t
SharePoint, SQL, SAP, Oracle on Azure
Develop, test, run your apps
21
SharePoint, SQL, SAP, Oracle on Azure
Test drive your apps
Store, backup, recover your data
Reach where your datacenter won’t
SharePoint, SQL, SAP, Oracle on Azure
Develop, test, run your apps
Microsoft Azure
Audiences are shifting
10 Billion
Mobile connected devices by 2016
Among mobile owners, 84% use devices
while watching TV. A 2x increase in 2 years.
Millennials spend 34% of TV time online –
triple the rate of non-millennials.
In Q1 2014, 21.5% of all video plays were
on mobile devices and tablets — an
Digital media landscape is always changing:
The Challenge & The Opportunity
Live drives
10X
engagement and longer
viewing times
Live events pull together
More screens
=
More viewership
Source: NBC Sports Group
Image from: http://blog.nh-hoteles.es/files/2012/07/tumblr_m6ab0o8ONE1r1thtao1_12801.jpg
4:19
4:25
5:00
6:00
0:59
0:59
0:59
0:51
0:57
0:33
0:00
1:12
2:24
3:36
4:48
6:00
7:12
8:24
9:36
TV Only
TV + PC
TV + PC + Mobile
TV + PC + Mobile + Tablet
TV
PC
Mobile
Tablet
The Content Owner
Dilemma:
How can I distribute my
Plus a growing
ecosystem of value-add
third party partner
components
CDN for Live
& On Demand
Streaming
Content
Protection
Encoding &
Packaging
Cloud Upload
& Storage
Scalable components for
building custom media
workflows in the cloud
What do we mean
by Azure Media Services?
Live Streaming
Media Companies
Sports Events
Corporate Annual Events
Town hall Events
Video On Demand
Enterprise Tube
Media Content Management
CCTV
Media Services
Offerings
Streaming
Offering
Live
Video On
Demand
Offering
Media Offerings
Experience live events and programs on any device
anywhere.
Equip organizations with rich analytics to effectively
target customers, increase monetization and scale to a
growing audience in a cost-affective way.
Microsoft Services can help build solutions that
empower our clients to innovate and differentiate their
media experience using the cloud.
Live Streaming
• Media Companies
• Sports Events
Video on Demand
Effective corporate communication on any device, anywhere at
anytime.
Equip organizations with rich analytics to effectively manage,
prioritize and target corporate communication to a global
audience in a cost-affective way.
Microsoft Services can build solutions that provide a social and
collaborative media content management experience using
the cloud
35
• Enterprise Tube
• Media Content Management
• CCTV
It’s Been a Good Year
About deltatre – What we do
mission
To be the global leader in digital media
services for major sport events
founded
FIFA World Cup 2014
powered by Azure Media Services
The Content Challenge:
roughly doubling each major event
FIFA 2010
London 2012
Sochi 2014
Brazil 2014
1
1.8
3.1
How About the Next Major Event?
Are you ready?
Rio 2016
20+
Sochi by the numbers
Image from: NBCNews (2014) [Electronic] [World Wide Web http://www.nbcnews.com/storyline/sochi-olympics/let-games-begin-sochi-sets-stage-power-glory-n22791]