International Conference
of Polish Communication Association
Development of Agenda-Setting Theory and
Research. Between West and East
Wrocław, November 22-24, 2008
Chair: Bogusława Dobek-Ostrowska
Secretary: Bartłomiej Łódzki
PRELIMINARY PROGRAM
22 NOVEMBER, 2009 SUNDAY
Hotel Jana Pawła 2 ul. Świetego Idziego 2 Ostrów Tumski http://www.pensjonat-jp2.pl/
14.00-14.30
Opening Session
14.30-15.30
New Developments in Agenda-Setting
Chair: Wayne Wanta
Extending Our Theoretical Maps: The Psychology of Agenda-Setting Maxwell McCombs, University of Texas at Austin,USA
Setting the New Media Research Agenda: Refining Agenda-Setting Theory for 21st Century Media and Communication Research
Amira Firdaus, University of Melbourne, Australia/Malesia,
Cultivation and Agenda Setting: Conceptual and Empirical Intersections Amir Hetsroni, Ariel University Center, Israel,
Prospective agenda-setting in power play within the Mexican National Autonomous University (UNAM)
Gerardo L. Dorantes, Universidad Nacional Autónoma de México, Mexico, [email protected]
Juan Carlos León, Universidad Nacional Autónoma de México, Mexico
15.30 – 16.00 Discussion
16.30- 18.00
Research and Tools in Agenda-Setting studies
Chair: Maxwell McCombs
The Internet as a tool in agenda-setting research Wayne Wanta, Oklahoma State University, USA,
Testing Classical Agenda-Setting Hypothesis by Panel Data: Micro-Macro Synthesis
František Kalvas, University of West Bohemia in Pilsen, Czech Republic
Setting students´ professional agenda in the classroom
Raquel Rodríguez Díaz, Universidad Rey Juan Carlos, Spain,
Agenda-setting studies in Turkey
Erkan Yüksel , Anadolu University, Turkey,
Subject-dependent media effect in setting agenda Sergün Kurtoğlu, Istambul University, Turkey
18.00 – 19.00 Discussion
19.00 Dinner
23 NOVEMBER, 2009 MONDAY
Gmach Główny Uniwersytetu Wrocławskiego Oratorium Marianum Pl. Uniwersytecki 1 10.00-12.00
Lecture of professor Maxwell McCombs
Setting the Agenda. Mass Media and Public Opinion
Promotion of the Polish edition of book
12.00-13.00
Political Agenda and Media Agenda 1
Chair: Amir Hetsroni
Agenda Building during Election Campaigns in Austria, 1970-2008 Josef Seethaler, Austrian Academy of Sciences, Austria
Gabriele Melischek, Commission for Comparative Media and Communication Studies, Austria, [email protected]
Agenda-Setting for the Media: At a Crossroads? A Study of the Media and Political Agenda During Latvia’s Financial and Economic Crisis (2008-2009)
Local media and the “political brand”: Candidates attributes portrayed on local media and their consequences on public perceptions
Rocio Zamora, Catholic University of san Antonio in Murcia, Spain,
[email protected] 13.00-14.00 Lunch
14.00-16.00
Political Agenda and Media Agenda 2
Chair: Inta Brikše
The agenda-setting process in International news
Wayne Wanta, Oklahoma State University, USA, [email protected] Simona Mikušová, Comenius University, Slovakia
Media role on the public engagement into foreign policy Milda Celiesiute, Vilnius University, Lithuania,
A comparative analysis of agenda-setting process in the 2004 Cyprus referendum
Unvan Atas, University of Westminster, UK, [email protected]
The rhetorical role of George. W. Bush in mass media military campaign Alexandre B. Bouchev,
Saint-Petersburg State University of Economics and Engineering, Russia
[email protected] 16.00- 16.30 Discussion
16.30-17.00 Coffee break
17.00-18.30
Agenda setting studies in Poland
Chair: Robert WiszniowskiAgenda setting, priming, news framing. Comparative analysis of televisions news (TVP1, TVN) in electoral campaign 2005 and 2007 in Poland
Ewa Nowak, Maria-Curie Skłodowska University, Poland [email protected]
Rafał Riedel, Opole University, Poland, [email protected]
Political agenda in television broadcasts in EP elections in Poland in 2009 Marek Mazur, Silesia University, Poland
Election coverage in Poland 2005: a content analysis of the main TV news programs
Bartłomiej Łódzki, Lower Silesia University, Poland
The European Parliament election of 2009 in Poland and the agenda-setting in the Polish Internet news portals
Wojciech Walczak, Nicolaus Copernicus University, Poland,
Setting the agenda during German electoral campaign in 2009. The coverage of public and commercial broadcasting companies in Poland Justyna Woźna , University of Wrocław, Poland,
[email protected] 18.30- 19.00 Discussion
Reception in Rynek (Market Square)
NOVEMBER 24, 2009 TUESDAY
Hotel Jana Pawła 2 ul. Świetego Idziego 2 Ostrów Tumski http://www.pensjonat-jp2.pl/ 8.30-9.30
Media Agenda and Public Opinion 1
Chair: David P. Burns
Combining Attribute Agenda-Setting and Framing: The Case of Foreign Policy Coverage
Josef Seethaler, Austrian Academy of Sciences, Austria [email protected]
Gabriele Melischek, Commission for Comparative Media and Communication Studies, Austria, [email protected]
Between provocation and mediation. Mass media’s role in social conflicts Anna Adamus-Matuszyńska,
University of Economics, Katowice, Poland,
Sociological data mining from media agenda – research results Anna Maria Grabowska, Nicolaus Copernicus University in Toruń, Poland, [email protected]
Where is the beef? Food advertising and agricultural policy in the USA
Małgorzata Gajda-Łaszewska, University of Warsaw, Poland [email protected]
9.30- 10.00 Coffee break
10.00- 11.30
Media Agenda and Public Opinion 2
Chair: Erkan Yüksel
Mass Media as a tool to develop gender mythology in modern Russian society
Vera V.Verkhoturova, Tomsk Polytechnic University, Russia, [email protected]
Natalya A Lukyanova, Tomsk Polytechnic University, Russia, [email protected]
Ways of covering the topic of famous people deaths on the turn of the XXI century
Radosław Aksamit, Silesia University, Poland, r [email protected]
Politicking from the Pulpit: 20th Century Popes as Agenda-Setters David P. Burns, Salisbury University, USA,
Pope Benedict XVI’s Visit to Turkey as a Global Media Event: A Frame Shift in Media Coverage
Gulen Kurt Oncel, Istanbul Bilgi University, Turkey, [email protected] Ergen Devrim Karagoz, Istanbul Bilgi University, Turkey
11.30—12.00 Discussion
12.00- 13.00 Lunch
14.00 – 15.00
Young scholars presentations
Chair: Bogusława Dobek - OstrowskaCoverage of European Parliamentary Campaign in 2009 by the Polish television evening news programs
Patrycja Dudek, University of Wrocław, Poland, [email protected]
Bartłomiej Łódzki, Lower Silesia University, Poland , [email protected]
Coverage of Parliamentary Election in 2007 by the Polish quality daily newspapers
Sylwia Świderska, University of Wrocław, Poland, [email protected]
Television Election Debates in Poland: Political and Public Agenda
Marek Piasecki, University of Wrocław, Poland , [email protected]
Charter of Fundamental Rights of the European Union: Transfer of Issues from Media to Public agenda
Kamila Majdecka, University of Wrocław, Poland, [email protected]
