Media-Information 2005
Editorial Calendar
AT-Fachverlag GmbH
x
Postfach 50 01 80
x
D-70331 Stuttgart
x
Telefon (0711) 952 951-0
x
Telefax +49 (0)711 952 951-99
issue/date of
publication
advertising
deadline
editorial
deadline
subjects
events diary
1
February
15.02.2005
26.01.2005
17.12.2004
2
April
05.04.2005
15.03.2005
11.02.2005
3
June
07.06.2005
18.05.2005
15.04.2005
4
August
04.08.2005
18.07.2005
10.06.2005
Beam analysis Coatings
Crystals for photonics applications Displays
Electronics for photonics applications Fibre optic sensors
Fibre optics Glass materials Holography
Illumination measurement Image capturing
Image processing Laser technology Lasers sources Lenses and objectives
Measuring technologies for photonics applications
Microscopy
Non-coherent light sources Optical communication Optical components Optical layer technology Optical measurement Optical spectroscopy Optics manufacture
Photonics West
San José, CA (USA) 22.01.-27.01.2005
OFC, Anaheim (USA) 06.03.-11.03.2005
CeBIT
Hannover
10.03.-16.03.2005
Hannover Messe
11.04.-15.04.2005
Optifab
Rochester (USA) 2.05.-5.05.2005
CLEO, Baltimore (USA) 22.05.-27.05.2005
Laser/FiberComm
Munich
13.06.-16.06.2005
issue/date of
publication
advertising
deadline
editorial
deadline
subjects
events diary
5
October
27.09.2005
08.09.2005 20.08.2005
6
December
01.12.2005
11.11.2005 12.10.2005
Opto-electronic measuring technology Positioning and mounting kits Safety technology
Software for optics Stereo lithography Thin film technology
... as well as related subjects.
ECOC
Glasgow (Scotland) 25.09.-29.09.2005
Vision
Stuttgart
04.10.-06.10.2005
Buyers' Guide
TheBuyers' Guide in Photonik gives companies an effective long-term opportunity to present their capabilities to a wide audience. By listing your company under the relevant product headings, you will generate continuous awareness at your potential customers and maximise the chances of success.
Prices: Entries in the Buyers' Guide are charged according to height and are a maximum width of 35 mm (single column.)
Per entry per year
(6 issues *) € 21,60/mm height
*minimum period
Payment terms:
An invoice covering the minimum period of 1 year will be issued on receipt of order. Payment should be made within 30 days of invoice date.
Period: Entries in the Buyers' Guide continue to run until cancelled. The minimum period is one year (6 issues). New entries, amendments and cancellations must be received at least 5 working days before the closing date for advertisements for issues 1 and 4 each year.
Entries: The maximum width of company listings is 35 mm. Height is as specified by you. Company logos (in black) can be included.
Printing material:
Manuscript, line drawings, sketches or files. In the case of entries with logos, camera ready artwork or file of the logo is required.
Discounts: Company listing under 5 keywords 5% 10 keywords 10%
Detailed order forms available 15 keywords 15%
Brief Characteristics
PHOTONIK is the official voice of the DGaO (Deutsche Gesellschaft für angewandte Optik, German Society for Applied Optics, www.dgao.de) and the WLT (German Scientific Laser Society). PHOTONIKis a professional journal published 6 times a year covering the high tech areas of optoelectronics and lasers and associated sectors such as image processing and spectroscopy.
PHOTONIK publishes topical reports on new products and applications with particular emphasis on innovative developments. The magazine is targeted at development engineers and industrial users of such products.
The Photonik-Webcode guides new customers exclusively to your homepage
All advertisements and editorials in Photonik carry a four-digit Webcode, via which we link your potential customers directly and only to your homepage
Headquarters
AT-Fachverlag GmbH
Norbert Schöne
Saarlandstrasse 28 D-70734 Fellbach, Germany Phone: +49 (0)711 / 952 951-20 Telefax: +49 (0)711 / 952 951-99 Email: [email protected]
Sales Representatives
UK Representative:Dr. John Haim
Bondway Publis. Comp. Ltd., PO Box 242 GB-Crawley, West Sussex RH10 3FN Phone: +44 (0)12 93 88 28 17 Fax: +44 (0)12 93 88 47 64 email: [email protected] US Representative:
David J. Richards
EuroSpace Intern. Advertising Sales, 92 Harrison Avenue USA-Harrison, NY 10528
Phone: +1 914 777 14 34 Fax: +1 914 777 14 31
email: [email protected] The Netherlands, Belgium, Luxembourg:
Sigrid Jahn und Jens Paulisch Intermundio BV, Postbus 63558 NL-2502 JN Den Haag
Phone: +31-70-360 23 90 Telefax: +31-70-360 24 74
email: [email protected] Switzerland :
Hermann Jordi
Jordi Publipress, Postfach 154 CH-3427 Utzenstorf
Phone: +41-32-666 30 90 Telefax: +41-32-666 30 99 email: [email protected]
10-19 employees
20-49 ployees em 50-99 employees 100-199
employees 200-499
employees 500-999
employees
1-9 employees 1.000 and more
employees
Circulation
Photonik is audited by:
Audit statements are a strict check on printing, distribution and circulation claims of a magazine.
Print run: 20.000 copies
Actual Distribution: 19.537 copies
Geographical Distribution:
Federal Republic of Germany 18.898 copies (96,7 %) Abroad 639 copies ( 3,3 %)
Circulation by Function
Copies Percent Business Management 3.283 16,8
Marketing 1.270 6,5
Purchasing 371 1,9
Sales 664 3,4
Hardware Development 5.060 25,9 Software Development 977 5,0
Application 975 5,0
Design 1.153 5,9
Research 3.029 15,5
Operations scheduling 117 0,6
Production 352 1,8
Quality control / Testing 703 3,6 Education / Training 606 3,1
Others 977 5,0
Total 19.537 100
Circulation by number of employees
Copies Percent 1 - 9 employees 3.595 18,4 10 - 19 employees 1.504 7,7 20 - 49 employees 1.817 9,3 50 - 99 employees 1.543 7,9 100 - 199 employees 1.563 8,0 200 - 499 employees 2.012 10,3 500 - 999 employees 1.407 7,2 1.000 and more employees 6.096 31,2
Rates
Fachzeitschrift für die Optischen Technologien
Ad size Columns Width x Height in mm B/W 2-colour 3-colour 4-colour
2/1 page 1/1 page 3/4 page 2/3 page Juniorpage (9/16) 1/2 page 1/3 page 1/4 page 1/8 page 8 columns 4columns 3columns 4columns 4columns 3columns 2columns 4columns high 4columns 1column 2columns 4columns 1column 2columns 3columns
400 x 264 185 x 264
136 x 264 185 x 197 185 x 175
135 x 190 90 x 264 185 x 130 58 x 264 185 x 88
43 x 264 90 x 130 185 x 65 43 x 130 90 x 63 185 x 30
€ 7.760,00 € 3.880,00 € 2.910,00 € 2.587,00 € 2.183,00 € 1.940,00 € 1.293,00
€ 970,00
€ 485,00
€ 8.110,00 € 4.230,00 € 3.260,00 € 2.937,00 € 2.533,00 € 2.290,00 € 1.593,00 € 1.270,00
€ 685,00
€ 8.460,00 € 4.580,00 € 3.610,00 € 3.287,00 € 2.883,00 € 2.640,00 € 1.893,00 € 1.570,00
€ 885,00
€ 8.810,00 € 4.930,00 € 3.960,00 € 3.637,00 € 3.233,00 € 2.990,00 € 2.193,00 € 1.870,00 € 1.085,00
Colour charges for ads
Standard colours, each 1/2 page to 2/1 page € 350,00 1/4 page to 1/3 page € 300,00 1/8 page and smaller € 200,00
Special colours, each all sizes € 800,00
Discounts
(for advertisements within 12 months)Series Discount or Quantity Discount
3 insertions 5% 1 page 5% 6 insertions 10% 3 pages 10% 12 insertions 15% 5 pages 15% 8 pages 20%
Overall size
DIN A4, 297 mm high x 210 mm wide
Printing Area
264 mm high x 184 mm wide 4 columns, each 43 mm wide
Bound-In Inserts
2 pages (1 sheet) € 4.360,00 213 mm wide x 305 mm high
4 pages (2 sheets) € 5.012,00 426 mm wide x 305 mm high
Inserts please send in the size above, not trimmed, but folded
Loose Inserts
max. size 205 mm wide x 292 mm high
Weight up to 25 g € 4.590,00 Weight up to 35 g € 5.049,00 Weight up to 45 g € 5.508,00
Special Positions
Inside Front Cover (1/1 page 4colour) € 5.512,00 Backside Cover (1/1 page 4color) € 5.512,00
Front Cover € 5.000,00
Bleed
min. 3 mm beyond trim size + 10%
Classified ads
4 columns, each 43 mm wide
Job offer advertisement € 3,64/mm Job wanted advertisement € 1,82/mm
Screen value
Screen value is 150 lines per inch (or 60 lines per cm)
Electronic Formats for MAC and PC
Favoured file formats for the digital workflow are:For Macintosh For PC
- QuarkXpress - QuarkXpress - Photoshop - Photoshop - PageMaker - PageMaker - Freehand - Freehand - Illustrator - Illustrator
- Corel Draw
When using Illustrator or Freehand use only CMYK colours, convert typefaces (fonts) to outlines (paths), save file as Illustrator EPS.
Digital Image Formats (for MAC and PC)
The following file formats are accepted:TIFF, EPS and PDF files with high resolution (at least 300 dpi). CMYK colour or Grayscale.
Digital Date Carriers
jaz 1GB (Mac and PC) MOD 640 MB (Mac and PC) CD-ROM (Mac and PC)Circulation by Business & Industry
Qualified copies Percent of Total
Energy and water supply 274 1,4 %
Chemical and petrochemical 292 1,5 %
Manufacture and production of glass fibre 98 0,5 %
Metal production and metal working 39 0,2 %
Office equipment and data processing 293 1,5 %
Mechanical engineering 820 4,2 %
Automotive construction 390 2,0 %
Aircraft & airspace industries 311 1,6 %
Electronics/Electrotechnology 11.478 58,8 %
Electrical engineering 5.583 28,6 %
Controlling and control technology 1.680 8,6 %
Test & Measurement 1.131 5,8 %
Military electronic 215 1,1 %
Medical electronics equipment 430 2,2 %
Electronic components and systems 1.270 6,5 %
Communication engineering 1.052 5,4 %
Consumer electronics 117 0,6 %
Precision engineering & optics 665 3,3 %
Consultancy, planning, techn. service 1.462 7,5 %
Education & science, research 1.931 9,9 %
Universities 625 3,2 %
Other science establishments 98 0,5 %
Miscellaneous 761 3,9 %
Consumer electronics Electronic components and
systems Precision engineering
& optics
Consultancy, planning, techn. service
Miscellaneous Education & science,
research
Universities Other science
establishments
Energy and water supply
Chemical and petrochemical
Manufacture and production of glass fibr
Military electronic Medical electronics
equipment
Test & Measurement
Controlling and control technolo
Mechanical engineering
Metal production and metal working
Automotive construction Aircraft & airspace
industries Office equipment and
data processing e
gy
Electrical engineering
Communication engineering
Circulation by Function
Design
Application Research
Others Production
Operations scheduling Quality control / Testing
Education / Training
Software Development
Hardware Develop Ma Business Management
ment Sales Purchasing rketing
