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Maximize

Software Development ROI

With Quality Assurance

Showing the value of the

Quality Process

Thibault Dambrine

Agenda

Software Quality Assurance ROI

- Quantifying the Cost of Quality

- Justifying a Software QA/QC Budget

Software Quality Principles for Managers 101

- Quality Assurance vs. Quality Control - Quality Methodologies

(2)

Part 1

Measuring

Quality Assurance

Return on Investment (ROI)

Quality Definition

PMBOK ®

The degree to which a set of

inherent characteristics

(3)

What is QUALITY worth to you?

• How does one quantify quality?

• How does one justify a QA/QC Staff?

Measuring the Cost of Quality

Price of Quality = POC + PONC

Price Of Compliance (POC)

- Cost of Prevention, QA/QC

Price of Non-Compliance (PONC)

- Cost of Internal Failures - Cost of External Failures

(4)

Price of Compliance -

POC

(1 of 2)

Development Activities

• Staff training • Requirements analysis • Early prototyping • Fault-tolerant design • Defensive programming

• Accurate internal documentation • Proper Requirements

• Detailed Design Documents

Price of Compliance

(POC)

(2 of 2)

QA/QC Activities

• Design review • Code inspection • Unit testing • End-to-End testing • Regression Testing • Beta testing • Test automation

(5)

Price of Non-Compliance

(PONC)

Internal

High Visibility

Costs

• Bug fixes

• Wasted in-house user time • Developer fixing time

• Tester re-testing time

• Cost of late software product shipment • Receivables potentially affected

Price of Non-Compliance (PONC)

External

Low Visibility

Costs

• Cost of decisions made based on bad data • Lost Market Share

• Technical support calls

• Investigation of customer complaints • Refunds and recalls

• Coding / testing of interim bug fix releases • Shipping of updated product

• Added expense of supporting multiple versions of the product in the field

• PR work to soften drafts of harsh reviews • Lost sales

• Lost customer goodwill – Reputation for producing buggy software • Discounts to resellers to encourage them to keep selling the product • Warranty costs

• Liability costs

• Government investigations – if company subject to regulatory rules • Penalties

(6)

#1 Cost of Quality Evaluation Pitfall:

External or Low Visibility Costs

• Also referred to as “SOFT COSTS” because hard to quantify

• Typically easy to overlook or minimize because hard to quantify

• Internal Costs often the only visible part of the PONC analysis - “iceberg effect”

The 1-10-100 Quality Cost Rule

Catching and Fixing Bugs at Your

Workstation

1 10

100

Catching and Fixing Bugs Internally, but After they have left your Work Area Repairing the Damage

(7)

The Relative Cost of Fixing Bugs

0 10 20 30 40 50 60 70 80 90 100

Req's Design Code Test Prod

Source: Quality Assurance Institute

The 1-10-100 Rule

Cost of Quality WITHOUT QA/QC

Distribution of Costs @ $100/bug (100x$100 x 1) $10,000 (0x $100 x 10) $0 (25 x $100 x 100) $250,000 $260,000

NO QA/QC TEAM COSTS $0

Total Cost $260,000

• 125 Bugs / Year, 80% caught by developers

• $100.00 to fix a bug at developer level

NO QA/QC COST

Cost of resolving bug

Cost of Resolving a Bug Immediately Cost of Resolving a Bug at QC Cost of resolving a Bug once it reached the users Total Cost of Bug Fixes 1-10-100 Rule 1 10 100 Distribution of 125 Bugs 100 x $100 x 1 0 x $100 x 10 25 x $100 x 100

(8)

The 1-10-100 Rule

Cost of Quality WITH QA/QC

Distribution of Costs @ $100/bug (100x$100 x 1) $10,000 (20x $100 x 10) $20,000 (5 x $100 x 100) $50,000 $80,000

+ Cost of QA/QC Team $75,000

Total Cost $155,000

• 125 Bugs / Year, 80% caught by developers

• $100.00 to fix a bug at developer level

$75,000 QA/QC Costs/Year, 80% QC Catch

Cost of resolving bug

Cost of Resolving a Bug Immediately Cost of Resolving a Bug at QC Cost of resolving a Bug once it reached the users Total Cost of Bug Fixes 1-10-100 Rule 1 10 100 Distribution of 100 Bugs 100 x $100 x 1 20 x $100 x 10 5 x $100 x 100

Quality Assurance

Return On Investment (ROI)

Internal View

Cost of quality without QA team: $260,000

Cost of quality with QA team: $155,000

========

Difference: $105,000

Money Spent on QA/QC for one year: $75,000 Money Saved with QA/QC for one year: $105,000 ======================================= ROI using the 1-10-100 Rule for 1 year: 140%

(9)

The Quality Cost Curve

Total Cost of Quality

0 50,000 100,000 150,000 200,000 250,000 300,000 350,000 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Number of Bugs (x10) C o s t o f F ix in g @ $ 1 0 0 /b u g b a s e c o s t a n d $ 7 5 ,0 0 0 Q A E x p e n s e Cost of Quality with QA Cost of Quality Without QA

Cost Of Fixing bugs WITH QA/QC

=

Cost WITHOUT QA/QC

The Visibility Curve

Bugs Visible to User

0 20 40 60 80 100 120 140 160 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15

Initial Number of Bugs (x10)

N u m b e r o f B u g s V IS IB L E t o t h e C u s to m e r Bugs Visible Bugs with QA Visilble Bugs without QA The aim: Keep that Line As flat as possible 55 Bugs

WITHOUT QA/QC – 80% of 55 bugs fixed by developers

11 Bugs Visible to the users

55 Bugs WITH QA/QC

80% of 11 remaining bugs caught by QA/QC 2.2 Bugs Visible to the users

55 Bugs: Point at which cost

or resolving bugs is equal

(10)

The Ford Pinto Case – Part 1

"The Pinto was not to weigh an ounce over 2,000 pounds and not cost a cent over $2,000."

The Ford Pinto Crash Data

Rear end Crash > 25 MPH:

Gas Tank Fire

Rear end Crash > 40 MPH:

Gas Tank Fire

(11)

The Ford Pinto Case Part 3

compress.mov

http://www.youtube.com/watch?v=rcNeorjXMrE

The Danger of QA Cost Analysis: The Ford Pinto Case Part 2

The “BENEFIT” (INTERNAL Cost Of

Non-Compliance)

Gas tank related accidents- 180 burn deaths, 180 serious burn injuries, 2100 burned vehicles Unit Cost -- $200,000 per death, $67,000 per injury,

$700 per vehicle

Total Cost: - 180 x ($200,000) + 180 x ($67,000) + 2100 x ($700)

Total: $49.5 million

Ford’s Cost/BenefitAnalysis

Relating to Pinto Model Rear-End Crash

The “COST” (Cost Of Compliance)

Recalling 11 million cars, 1.5 million light trucks to fix vehicles with this model of gasoline tank: Unit Cost -- $11 per car, $11 per truck

Total Cost : (11,000,000 + 1,500,000) x $11 =

(12)

QA Cost Analysis: What did Ford Miss? The “INVISIBLE” or EXTERNAL Cost Of Non-Compliance

- State of Indiana v. Ford Motor Co: Ford First American corporation ever indicted or prosecuted on criminal homicide charges

- Lawsuits + Court Costs

- Production stopped 5 months after trial - Lost Reputation

- Small car market share lost

Total: $ BILLIONS, not millions! The “BENEFIT” INTERNAL or VISIBLE Cost of Non-Compliance

Gas tank related accidents- 180 burn deaths, 180 serious burn injuries, 2100 burned vehicles

Unit Cost -- $200,000 per death, $67,000 per injury, $700 per vehicle

Total Cost: - 180 x ($200,000) + 180 x ($67,000) + 2100 x ($700)

Total: $49.5 million

The Danger of QA Cost Analysis: Missing the EXTERNAL COSTS!

Total: $137 million The “COST” (Cost Of

Compliance – doing the $11 repair)

VS.

Total: $BILLIONS

The INVISIBLE or “EXTERNAL” Cost of Non-Compliance NOT RECOGNIZED BY FORD [of not doing anything]

Total: $49.5 million

The VISIBLE or “INTERNAL” Cost Of Non-Compliance

Recognized by Ford and labled as “BENEFIT”

(13)

Part 2

Software Quality Principles

for Managers 101

Software Quality

Quality Control / Quality Assurance Pareto Rule

(14)

Quality Control / Quality Assurance

ISO Definition:

Quality Control: The operational techniques and activities that are used to fulfill requirements for quality

Quality Assurance: All those planned and systematic activities implemented to provide adequate confidence that an entity will fulfill requirements for quality

Quality Control

Characterized by:

–Tactical in nature

–Technical skills

–Attention to detail

(15)

Quality Control Outputs

• Crossed-off Checklist - Pass/Fail If Fail:

• Recommend Corrective Actions if needed • Document Defects in Bug Track

Quality Assurance

Characterized by:

– Strategic: important or essential in relation to a plan of action

– Quality Planning

– Consistency of measurements

(16)

“Bug Track” Considerations

• Document bugs properly – data, circumstances, screens prints, library lists, sequence of events etc. • Categorize the bugs reported

– What type of bug (data? Formula? Screen Flow?) – From what module?

– Using what programming language? – Batch or Interactive Processing?

– How much time has been spent on QC? – Was this a Design bug?

– How much time has been spent on the Fix (if applicable)

QA Bang-for-the-Buck

The Pareto Rule (80/20) Rule

• Vilfredo Pareto (1848 – 1923) : “80% of the land in Italy Is owned by 20% of the population”

QA Application of the 80/20 rule

• 80% of customer complaints arise from 20% of your products or services.

(17)

Pareto Chart Example:

Credit Application Rejection Reasons

Source: isixsigma.com 2 0 % o f p o s s ib le c a u s e s 80% Of the problems

Where do Defects Originate?

Ranking:

1. Incomplete Requirements 2. Ambiguous Requirements 3. Code Logic Defects

4. Defect Handling 5. Wrong Requirements 56% 27% 7% 10% Ambiguous Requirements Code Other Incomplete Requirements

(18)

QA Bang-for-the-Buck

Discovering your own 80/20 Rules

• Use your bug track database to find the 80/20’s

– SQL

– Microsoft XL

Find where improving quality immediately

will deliver best return for the QA investment

• Ensure you know your bug track database

• Categorize problems in a meaningful way – By type of problem

– By module

– By time spent repairing

Find your Worst Offenders

SQL Example

MODULE MODULE_COUNT --- ---GL 25 SHOP_FLOOR 7 SALES_REPORTING 3 SELECT MODULE, COUNT(*) MODULE_COUNT FROM BUGTRACK_DB GROUP BY MODULE

(19)

Quality Management Systems,

Methodologies

Worthwhile Reading

Quality Control Flow

Traditional Model: “The Waterfall”

Project Requirements

Quality Control Software Developers

(20)

Waterfall Quality Cost

Concentration

Source: Quality Assurance Institute

0 5 10 15 20 25 30 35 40 45 50

Proposal Reqs Design Code Test Install

QA/QC is applicable at

QA/QC is applicable at ALLALL stages of stages of software production: software production: Source: Quality Assurance Institute The “V” Diagram

The “V” Diagram New FlowNew Flow

Software Building Quality Control Validate Code Acceptance Test System Test Integration Test Validate Design Unit Test Validate Requirements Validate Business Needs Business Needs Verify Business Needs Define Requirements Verify Requirements System Design Verify Design Verify Code Code System Quality Assurance Pro-Active Plan QC Activities

(21)

ISO 20,000 Quality Standard

and ITIL

Capability Maturity Model (CMM)

Developed to describe the capability of software contractors to provide software on time, within budget, and to acceptable standards

Often used by Government or large companies

Method for Evaluating the Maturity of an Organization – 5 Levels

1. Initial – Follows little or no rules 2. Repeatable – Disciplined Process

3. Defined – Standardized Disciplined Process 4. Managed – Using precise measurements

(22)

Quality Planning Resources:

Six Sigma

• Origin of Six Sigma

+ or – 6 Standard deviations (sigma) from the mean

6 Sigma: 3.4 defect/million

By contrast:

3 Sigma: 2,700 defects/million

More on Six Sigma at

http://www.isixsigma.com/ http://www.ge.com/sixsigma/

QC/QA Web Resources

http://satc.gsfc.nasa.gov/assure/agbsec3.txt http://home.att.net/~iso9k1/tqm/tqm.html http://www.isixsigma.com/ http://www.ge.com/sixsigma/ http://www.badsoftware.com/qualcost.htm http://www.kaner.com/qualcost.htm http://www.extremeprogramming.org/map/code.html

(23)

Quick Bugtrack Starter: BUGZILLA

• Bugzilla (bugtrack) http://www.bugzilla.org/

• Used by

– AMD

– McGraw Hill Higher Education – Motorola

– France Telecom

– University of Minnesota

– Indian Institute of Astrophysics

Points to Remember

• Sell the QA/QC VALUE PROPOSITION :

• Explain the Value Proposition

– 1-10-100 Rule

• Explain the Quality Process

– Why Requirements are critical – QA vs QC

(24)

References

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