Accelerating the Journey to Cloud Computing
Virtual Computing Environment Coalition
A New Model for Computing
Mainframe
Client / Server
Web
Cloud
The Best Of Both Worlds
Efficiency
Flexibility Simplicity
Enterprises Cloud Service
Providers
Reliability
Security
Control
The Best Of Both Worlds
Enterprises Cloud Service
Providers
Virtual Applications
Federation
Internal Cloud External Cloud
Virtualization – Information - Security
IT-As-A-Service IT Production Business Production
Lower Costs Improve Quality Of Service Improve Agility
Platinum Gold
15%
30%
50%
85% 95%
The Journey to the Private Cloud
Architect
Operate
Migrate
Deploy
Integrate
Acquire
Plan
Another View of the Journey
15%
30%
50%
85% 95%
Questions… Time… Money…Risk
Best infrastructure? Vendor selection?
What consumption
model?
What architecture?
How Secure?
Where should
I focus?
Service Level
Choices?
What support model?
How the Virtual Computing Environment (VCE)
Enables Private Clouds
VCE Value Proposition
Acceleration
Efficiency
Agility
VCE Coalition enables
customers to:
Increase business agility
through greater IT
infrastructure flexibility
Lower IT costs, and reduce
energy and real estate
requirements through
pervasive data center
virtualization
Accelerate the transition to
private cloud and IT
transformation
The Virtual Computing Environment Coalition
Rich Partner Ecosystem Leverage
Technology Innovations Vblock Infrastructure Packages
Extensive and Ongoing Architecture Collaboration
Integrated Sales, Services and Support
Joint Venture and Investment: Acadia
Technology Innovation:
Disruptive technology
roadmap
Integrated Offerings:
Vblock™ Infrastructure Packages
Integrated Sales/Services/
Support:
Unified Engagement
Joint Venture and Investment:
Acadia—Build, Operate, Transfer
Partner Ecosystem Leverage:
Rich Partner Ecosystem
private cloud
VCE Technology Strategy
Cloud Operating Model Virtualized, Proven Solutions Unified Resource
& Element Mgt Right-sized configurations (Vblock), increasing embedded functions
Tier 1 application ecosystems—virtualized, optimized and templatized Physical I-a-a-S, catalog of service offerings
Virtual IT-a-a-S processes, relaxed geographic constraints
Integrated Infrastructure
Advantaged Components Computing, networking, storage, virtualization, management tools
Better, faster, denser, more flexible Q1
2010
Q2
2010
Q3
2010
Q4
2010
H1
2011
H2
2011
H1
2012
Solution Packages
Rapid deployment model
of virtualized infrastructure
Pre-integrated and validated
solutions reduce total cost
of ownership
Service-level driven through
predictable performance
and operational characteristics
Improved compliance/security
and reduced risk
Rich APIs
Security Resource Management
Network Compute
Virtualization Storage
Vblock: New Way to Deliver IT
Vblock Choices for All Environments
Vblock 0
Entry-level, Medium-Business Test/Development for SIs, SPs
Vblock 1
Consolidation, Optimization Initiatives
Vblock 2
Large-Scale Virtualization
Server Provision Cycle
Server Costs
Hardware Deployment Time
Overall Hardware Utilization
Cut from 46 Days to 35 Minutes
Reduced by 40%
Decreased by 40%
From <10% to > 40%
Vblock Impact: Customer Example
Design and
Implementation
Services
Value & Architecture Deployment &
Virtualization and Private Cloud
• Vblock Design and Implementation Service
Strategy
Services
• Cloud Computing Strategy Service
Architecture
Advisory
Services
Executive
Advisory
Services
• Private Cloud Strategic Impact Advisory
Service
• Cloud-based Business Advisory Service
• Private Cloud
Architecture Impact Advisory Service
• Virtual Desktop Advisory Service
Support
VCE Seamless
Support
VCE Coalition Services
VCE single phone portal: Technical support: 1-877-308-0993
Single experience for onsite
and remote support
Cross-company,
cross-product-trained
support experts
Cooperative
Engineering Groups
Unified inter-company
collaboration tool
Joint problem
re-creation labs
Common metrics and alignment
Shared problem resolution and escalation processes
Documented processes via best practice Support Implementation Plan
Seamless Support Experience
VCE Partner Ecosystem
Computacenter (AG) CTC Itochu
Systems Integrators Service Providers
Channel Partners
Worldwide Bank
Situation
Initiative to drive consolidation, optimization and
efficient operations
CEO focused on five requirements:
1. Standardize platforms, including all subsidiaries 2. Ensure solid support model
3. High density, minimal footprint
4. Easy to move workloads as often as needed 5. Security—including multi-tenancy
Solution
Vblock 2
Business Benefits
Data center consolidation
VCE solves all five problems through virtualization
Customer Profile
Large consumer of IT Over 50 acquired/
child companies
Industry
Finance
Global Retailer
Situation
SAP environment; running 20000 SAPS
Tied to monolithic legacy systems
Goal to have 80% of workloads running in virtualized
environments (today is 20%)
Solution
Engaged in POC
Saw proof that Vblock provides low cost and high
performance across various price points
Business Benefits
Exceeded expectations on SAPS numbers
Reduced TCO on running legacy systems
Lower cost personnel to manage Vblock environment
Industry
Retail
Customer Profile
Large clothing retailer Over $4B in revenue
State Office
Situation
Bring 54 data centers to two (five year/$5B project)
Unsure about sizing environment
Need flexibility to grow consistently
Solution
Today, manage 30K mailboxes, grow in 30K increments
Template based provisioning
Able to reuse hardware—as apps grow/shrink, blades can be repurposed
Business Benefits
Predicable sizing; pre-validated and tested for min/max size
Provides units of infrastructure—incremental capacity growth
Re-provision on demand
Industry
Federal/State Customer Profile
City population exceeds 8M with over 250 square miles.
Want to bring entire city online (taxes, permits, etc.)
Media and Entertainment Co.
Situation
Desire a single platform to support Fibre
Channel/Ethernet and block/file
High compute requirements rendering videos
Current lack of integration between independent
platforms is costly and inefficient
Solution
Vblock 2
Business Benefits
Unified platform supporting multiple protocols
Centralized management portal
Multi-pathing; running on all channels at all times
FAST—self tiering—when data is popular (videos)
move to hot and when the data is quiet, move to cold
Industry
Media and Entertainment Customer Profile
News, and information products and services to a global customer base.
Over $17B in revenue.
EMC Corporation (NYSE: EMC)
Situation
Need virtual desktops to secure intellectual property and enhance desktop management capabilities
Unable to accurately size end-state—plan to buy capacity incrementally as demand materializes
Tight security, data loss prevention and single sign on
When acquiring companies, need to expedite the migration to EMC’s corporate applications
Solution
Standardizing on Vblock 1 now; Vblock 2 in-planning
Business Benefits
Rapid provisioning services to help migrate acquired companies to EMC’s corporate applications.
Deploying validated Vblock architecture with embedded security avoids weeks of time spent on design, build and testing
Easy to add incremental infrastructure to meet future demand
Industry
Customer Profile
Technology company based in MA who employs over 40,000 employees worldwide.
Fortune 500 S&P 500
$14B in revenue
