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CALL FOR

MIND – Milan Network for Design

II LEVEL M ASTER

Accademia di Belle Arti di Brera – Milano

Title

NEW MEDIA ART DESIGN

Educational

purposes

The Master p urpo se is to de velop and c onsolid ate a s yst e m

capable of e ntering skills in planni n g proce sse s w ithin the frame of the desig n of int eracti ve a nd tec hno logicall y ad van ced

en vironm ents , w hose aest hetical an d artistic dimensio n is able to produ ce 's ensiti ve' multi -dimensional a nd integrat ed , natu ral and artificial habitats , b etw een man and de vic e, throu gh the u se of new media and new communicatio n lan guag es.

The de sign of te ch nologic all y ' sen sitive' ha bitats requir e s

now ada ys skills, m ethod ologies, a nd operatio nal, inno va tive a nd plastic pra ctices, c apa ble to res pon d to new complex , ope n and in flux relational pr oces ses.

In particular, th e M aster w ill provi de t he tech nical an d cu ltural tools to train new professio nals a ble to desig n artistic, c ultural, and ser vice inter ve ntions in the fields and in the o pen s pa ces of a cit y, combinin g th e skills on the a est hetics an d artistic design of the new digital langua ge s to gether w ith the expertis e of

technol ogicall y a d vance d s yst ems.

Software that will be detailed will be o n the one han d tho se related to web a nd video e diting and o n the other h and th ose directly involv ed in the manag ement of interactions.

Professional profiles

The Master is or ga nized for se con d le vel grad uated stud ents, a nd busine ss o perator s w ho have a n intere st in entering th e

professi onal gr ou ps that implement a design aesth etic w ith the new expressi ve la n guag es relate d to n ew technologies, a nd w ith the aim of adeq uate l y re spo nding to pu blic and pri vate ma rket reque sts of a esth etic al/techn ological d esign that in re cent ye ars has regi stered an impressi ve increa se .

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Admission criteria

- Italian and for eign I I level Degre e or gr aduate d stud ents,

e ven w ith w ork experience, for w hom the M aster ca n pro vide a significa nt supplem ent to th eir educ ation.

- Ar ea s of interest, p rofessio nals, artists to w hom the Master

addre sse s: m ultimedia pro ject ma nag e rs, vis ual artists, design ers, arc hitec ts, set de signer s, media commu nicatio n design ers, intera ctive desi gn er s, interface de sign ers.

- Ag e b etw een 24 an d 38 ye ars.

- Selectio n to the Ma ster w ill be made o n the basi s of the

Europ ean form at cu rriculum togeth er w ith a portfolio of w orks and pro jec ts of the can didate s, and an inter vi ew. Ha vin g pass ed the f irst stage, th e short listed can didates w ill be contacte d fo r a final inter view and thos e admitted w ill be decided d efinitivel y.

- Selectio n i nter view s w ill be carried ou t also in video

confere ncin g w ith deskto p sh aring, ac cording to a timeta ble w hich w ill be communicate d to shortlis ted can didate s.

- Doc umentation

Ap plicatio n Form t o the sele ction tests dul y filled; Europ ean form at CV;

portfolio w ith w orks and pr ojects of th e can di dates; tw o passport ph oto s;

This d ocume ntati on must be s ent to URP/Master Office

w ithin deadline in p rinted and digital ( CD or DV D) format, b y mail or person all y ( Monda y to Fri da y, f rom 8.30 to 15.0 0) a t the follow in g addre ss:

Ac ca demia di Belle Arti di Brera Master MIND Pr ojec t

Ufficio URP/Master Via Fiori Oscuri, 7 2012 1 Milano Italia

Curriculum in Euro pean format a nd a p plication form to th e selection te sts ar e dow nloadable from the w ebsite

www.accademiadibr era.mi lano.it ( at the link "Master Mind"), or from the w e bsite www.milanetw orkdesign.it

- Dea dline for ap plication form deli ver y is March 15t h 20 10

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Program

The Master Progr a m includes differ en t areas of acti vit y w hich w ill be de velop ed in par allel, for a total amount of 50 0 hour s (440 theoretical h ours a nd tech nical labor a tor y w ith the teacher, 60 Interior w orkshop) and 25 0 hour s of I nterns hip.

Theor etical lectur e s and tec hnic al lab s (440 ho urs):

SUBJE CTS PROFE SSO RS TO TAL

HOURS

Multimedia drama

Prof . Balzo la

Andre a

30

Shooting and editing techniques

Prof . Baresi

Giusep pe

28

Interaction New Technology

Prof . Biamonti

Ale ssan dro

12

Interactive media art

Prof . Brunone Tullio 30

Multimedia stage installations

Prof . Bruzze se Luc a 6

Digital modelling 3D techniques

Prof . Cioc ia A lberto 24

Introduction workshop

Prof . Cuog hi E zio 30

Multimedia direction

Prof . Cuog hi E zio 30

Art design

Prof . Dominon i

Anna lisa

12

Communication design

Prof . Galbiat i

Mar isa

12

Innovation design

Prof . Francesco

Galli

12

Web software

Prof . Mara ng oni

Gian Lu ca

22

Digital Photography

Prof . Oppedisan o

Joe

14

Digital applied technologies

Prof . Orlandi Lu ca 24

Multimedia show processes and

techniques

Prof . Paolin Dan ie le 28

Interaction design

Prof . Pillan

Marg herita

12

Multimedia project

Prof . Rosa Pao lo 30

Trend design

Prof . Semprini

Roberto

18

Interactive software

Prof . Suff ritti

Dan ie le

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Digital art culture

Prof . Tettamanzi 20

Interior w orkshops ( 60 hour s). Internship (2 50 h ou rs):

Interactive media art – STUDIO AZZURRO.

Internsh ip will be un dertak en with s e vera l B RE RA partner c o mpanie s,

accord ing to the sing le student’s

prof ile, sk ills a nd int erests.

General information

Cour se dur ation

April 2 010- Fe bruar y 2011: lecture s Apr il -> December 2 010;

interns h ip Jan uar y 2 011 -> Febr uar y 20 11; e vent: Se ptember 2010.

Weekl y c ommitmen t

Compu lsor y.

T hree da ys a week .

Final Certificatio n

Seco nd Le ve l Ma ster in Ne w Med ia Art Desig n (pro vid ed the absen ces do not e xc eed 2 0% o f the total amount of hours, after passing the ind ivid ua l asse ssme nt tests and f inal e xa minat ion)

Limited number for partici pating st ude nts

30 stude nts .

Master langu age

Eng lish.

Locatio n

Acad emy of Fine Arts Brera – via Brera 28 – Milano.

Cost

10.000 Euros .

Grants

Pro vision of 3 scho la rship f or the attenda nce of the entire Ma ster course, with ac commodation a nd mea ls in clu ded (f or the stude nts

admitted f rom 1s t to 3r d p lace).

Pro vision of 7 scho la rships f or attendan c e of the entire Ma ste r (f or

those adm itted f rom 4t h to 10t h p la ce).

Pro vision of 10 scho larships of € 5,000 (for those admitted from the

11t h to the 2 0t h p lac e ).

Pro vision of 10 scho larships of € 3,000 (for those admitted from 21s t

30t h p lac e).

Con tact per son

Uff icio URP/ Master, Son ia Tone llo (ita lia no), ore 8.30 -1 5.00: Tel. 0039 0 2 869 552 92/241.

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EVENT

Title

URBAN INTERACTIVE MEDIA ART

Desc ription

T he event will co ns is t in plann ing an e xhibit ion a nd in rea lizin g an insta llation of intera ctive a nd re lationa l work s open to the p u blic.

Locatio n

Two u nderg roun d stations in Mila n : Porta Ven e zia , Porta Gariba ld i.

Period a nd len gth

Septemb er 201 0.

INTERNATIONAL NETWORK

And guest lecturers

NEW MEDIA ART DESIGN

Guest lecturer s

T hree intern atio na l media arts pers ona lities will be in vited to g ive

open lectur es dur ing the Master.

Name

Derrick De Kerck ho ve

director of McL uha n culture and tec hno lo g y Prog ram at Toronto Un ivers it y - Can ada

Name

Mar ina A bramo vic Artist - Serb ia Name Dumb Type Artist - Japan Master Direct or E zio Cu og hi – [email protected]

E-mail: mind_ brera@ acca de miad ibrera.m ilano. it

References

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