STraTegic
Founded in 1957, the San Francisco International Film Festival is the longest-running film festival in the Americas. Held each spring for two weeks, the Festival is an extraordinary showcase of cinematic discovery and innovation featuring:
• 250+ screenings and live events
• More than 200 filmmakers and industry guests in attendance from 20+ countries • Admissions include 70,000 engaged film lovers, filmmakers, and media
professionals
The San Francisco Film Society (SFFS) shares the best in global cinema arts with over 100,000 annual participants and viewers who are eager to explore ideas beyond the mainstream multiplex. SFFS educates, entertains and enriches a wide and diverse range of audiences through the following three programs:
Exhibition
San Francisco International Film Festival (SFIFF), year-round preview screenings, and fall micro-festivals such as New Italian Cinema, French Cinema Now, Hong Kong Cinema, Taiwan Film Days, and Cinema by the BayEducation
K–12 education programs including Filmmakers in the Classroom, Schools at the Festival, Screenings for Schools, and Young Filmmakers Camp (10,000 students and teachers served annually), FilmEd. online media literacy and media making resources, international Artist in Residence program, and college and university student engagementFilmmaker360
unparalleled assistance and opportunities including grants, development assistance, and residencies for working filmmakers at all stages of their careers59th SFiFF
San FranciSco inTernaTional
Film FeSTival
Spring 2016
DemograPhicS
reach a targeted, influential audience by supporting SFFS
100,000
annually47%
53%
AUDIENCE
INCOME
Median household income from last census : San Francisco: $71,745
$70,000 - $124,999
$125,000 - $149,999
$149,999 >
26%
44%
17%
13%
< $69,999
INTERESTS
Exercise & Health Home Improvement Investing & Finance22%
11%
19%
9%
Electronics & Computers
Reading Travel
18%
12%
EDUCATION
College graduate/grad school +
60%
PROGRAMMING INTERESTS
84%
48%
45%
Q&A sessions with filmmakers in attendance Films that can’t be
seen anywhere else
Films from specific countries
AGE
42 -61 6 -21 72+ 22 - 4162 -71 15% 45% 10% 26% 4%
meDia & PubliciTy
over 390 million annual media impressions
Local and national newspaper, magazine and online media outlets include:
New York Times
Variety
Indiewire
Huffington Post
Hollywood Reporter
Filmmaker Magazine
San Francisco Examiner
San Francisco Magazine
San Francisco Chronicle
San Francisco Bay Guardian
SF Weekly
7x7
ParTnerShiP oPPorTuniTieS
Join us for unique events and programs during the
SF international Film Festival
Numerous programs are available for partnership depending on your interests, level of
support, and current marketing initiatives
OPENING NIGHT FILM & PARTY
Film: 1,400 admissions | Party:1,000 admissions
CLOSING NIGHT FILM & PARTY
Film: 1,400 admissions | Party:800 admissions
ACTOR, DIRECTOR & SCREENWRITER TRIBUTES & EVENTS
150–1,400 admissions
FILM SOCIETY AWARDS NIGHT
500 admissions
CENTERPIECE FILM & PARTY
300 admissions
SPOTLIGHT FILM & MUSIC EVENTS
150–1,400 admissions
EDUCATION
Schools at the Festival
50+ schools | 4,000+ students and teachers
SPECIAL PRESENTATIONS & AWARDS
State of Cinema Address, Persistence of Vision Award, Mel Novikoff Award, Audience Award, Golden Gate Awards 125–350 admissions
VOLUNTEER PROGRAM
450 volunteers | 1,000+ shifts
FILM / FILM SERIES
100–1,400 admissions | 150+ films
MASTER CLASSES/SALONS/WORkSHOPS
25–100+ admissions
DIGITAL MEDIA
ParTnerShiP oPPorTuniTieS
Join us for unique events and programs
year round
Numerous programs are available for partnership depending on your interests, level of
support, and current marketing initiatives
FILM / FILM SERIES (Director/Actor Q&As)
6–10 private and/or public screenings 3–6 exclusive dinners
20–150 admissions each
MEMBERSHIP
Robust membership program serves 2,000+ engaged cinephiles
12+ preview screenings and additional members-only events
YOUTH EDUCATION
School screenings, resources for educators, filmmakers in the classroom, youth media 100+ schools; 6,000 students and teachers/year
FILMMAkER360
FilmHouse Residencies: support documentary
filmmakers, 6–12 months each
Documentary Film Fund: re-grants to films and
program development support
Screenwriting Grants: awards and funding to
screenwriters
FALL SEASON
Support one or all of the following: French, Italian, Hong Kong, and more
3–5 days each reaching audiences of 1,000–2,500 Total fall season admissions: 10,000
Film Society Awards Night is one of San Francisco’s most highly anticipated black-tie
events benefiting the SF International Film Festival and the SFFS’ Youth Education,
Filmmaker360, and Exhibition programs. This lively and memorable evening honors
three legends in the world of cinema (actor, director and screenwriter) with awards,
peer tributes, and career highlights.
Film Society Awards Night provides guests the opportunity to converge with celebrities,
film industry moguls and business leaders, national press and A-list celebrities, as well
as San Francisco’s elite in one of the city’s most magnificent venues.
GRAND SPONSOR $100k
Receive ultimate exposure and branding recognition at not only the event but extensive association with each honoree’s award as noted below. Grand sponsorship includes premium tables at Film Society Awards Night and recognition in SF International Film Festival marketing materials throughout the 15 days of the Festival.
AWARD SPONSORSHIP $30k–$50k
Each award sponsorship (choose Acting Award, Directing Award or Screenwriting Award) includes a three-part promotion and branding exposure opportunity. In addition to a table and association with the gala, the sponsor receives invitations to an exclusive, intimate event for the honoree and sponsorship of the onstage interview and public screening on a separate evening of the Festival.
CORPORATE TABLE SPONSORSHIP $5–$25k
Purchase tables for your friends, staff and clients.
SPonSorShiP oPPorTuniTieS
Film Society awards night
: Spring 2016
Past recipients and presenters include Walter Salles1
Robert Duvall2
James Schamus3
Harrison Ford George Lucas Clive Owen4
Anjelica Huston Werner Herzog Warren Beatty Oliver Stone Annette Bening Ron Howard Tom Waits Forest Whitaker Maria Bello Dustin Hoffman Robert Altman Robert Redford Spike Lee Joan Allen
Francis Ford Coppola
JOIN US!
EXCLUSIVE OPPORTUNITIES AND ACCESS
VIDIBOX
MuNI
BART
ParTner beneFiTS & collaTeral
Top partners receive estimated print and media impressions exceeding
20 million
Logos in Festival print and online advertisements
Commercials on HD screens at Festival venues around the city
Signage viewable city-wide and at Festival venues
Acknowlegement in Festival press releases to over 2,100 media outlets
Tickets to screenings and events
Audience Activation opportunities
Additional opportunities include:
• Social networking campaigns
• Extensive outdoor advertising
• Product displays and activation
• Film sponsorship
• Targeted email blasts
ParTner beneFiTS & collaTeral
receive a customized package tailored to your marketing needs
FILM GUIDE
Name recognition, logo and advertising:
Film guides are distributed to:
Members
Ticket buyers
Press
Festival venues
Circulation:
8+ select
venues
(2013)
Impressions:
140,000
ONLINE
Over
36,500
social media followers
IN THEATER
EXPOSURE
Circulation:
4
venues
7+
screens
15
days
Slide
Presentation
impressions:
140,000
FESTIVAL SIGNAGE
SOCIAL MEDIA
#sffs #sfiff
Festival web site:
90,000+
annual visits
900,000+
page views
SFFS email subscribers:
30,000
Bay Area businesses
Educational institutions
Cultural and arts
benefits are customized per sponsor. additional levels available upon request
SPonSor levelS & beneFiTS
BENEFITS: Exclusivity in your industry segment • Recognition on SFFS web site • Access to SFIFF photos from Festival events Opportunity to use SFFS & SFIFF marks and logos • Recognition in Picture Talk SFFS weekly email blasts (30,000 subscribers)
Platinum
Sponsor Grand Sponsor Premier Sponsor Presenting Sponsor Partner Sponsor In-kind: Media, Goods & Services Sponsors $250,000+ $100,000+ $50,000+ $25,000+ $15,000+
Visibility and Acknowledgment
Festival trailer logo Festival television advertisements logo
Festival print advertisements (all) logo (all) logo (select) logo (select) logo (select) logo (select) logo Festival tickets & envelopes logo
Sponsor video reel logo logo logo logo name name
Festival poster logo logo
Acknowledgment on sponsored event press release • • • • (select) (select)
Sponsor press release • • • • • •
Sponsor produced signage at Festival hub • • • • • (select) Festival sponsor Thank You board signage at Festival hub logo logo logo logo logo name/logo Corporate spotlight in SFFS Picture Talk email blasts logo/link logo/link logo/link logo/link (select) (select) Festival printed film guide/schedule logo logo logo logo logo name/logo Festival website home page logo/link logo/link logo/link logo/link (select) (select) Festival website sponsor & film page(s) if applicable logo/link logo/link logo/link logo/link logo/link name/logo/link Social networking (Facebook & Twitter) • • • • (select) (select) Festival slideshow recognition logo logo logo logo logo name/logo
Advertising & Recognition
Outdoor (citywide buses and bus shelters) logo logo Festival online banner ads logo logo
Commercial advertisement on HD screens • • •
Static ad in Festival slideshow in theater and HD screens • • • • • (select) Signage at Festival venues and special screenings • • • • (select) (select)
Sampling
Branded space for on-site presence (additional cost) • • •
Placement of items in gift bags • • • • (select) (select) Distribution of promotional items at Festival • • • • • (select)
Tickets & Passes
VIP Sponsor CineVisas (all-access passes) 10 8 4 2
Opening Night film and wrap party 12 10 8 6 4 (select) Closing Night film and wrap party 12 10 8 6 4 (select) Centerpiece screening and party 12 10 8 6 4 (select) Golden Gate Awards invitations 12 10 8 6 4 (select)
Live & Onstage tickets 12 8 6 4 (select)
Screening film tickets (sponsor vouchers) 100 70 50 30 20 • Filmmaker reception invitations 12 10 8 6 4 (select)