Retailers: Getting to your bottom line quicker with real-time
data visualization
Presented by Datawatch, February 5, 2014
Joe Pusztai
VP of Solutions
Greg McKeever
Retail/CPG Practice Lead
Today’s Agenda
About Datawatch and Next Generation Analytics
About Solutions and the Retail/CPG Center of Excellence at Datawatch
Trends and Themes in the Retail Industry
Demonstration: Sales Analytics Blueprint for Retail (SABR)
Next Steps / Q&A
About Datawatch
Founded in 1986, Public since 1992
NASDAQ: DWCH
Pioneer in real-time visualization and transformation of any data
Global operations and support
US, UK, Germany, Australia,
Singapore, Philippines
Extensive global customer base 99 of the Fortune 100
Resold and embedded by leading vendors
Premier & Expansive Customer Base
FinancialServices HealthCare Government
Other Industries
The Datawatch Difference
Next Generation Analytics, to Visualize Any
Data at the Speed of Business
6
Only Datawatch provides Visual Data Discovery software that optimizes Any Data Variety, regardless of structure, at
Real-Time Velocity, to deliver next generation analytics to forward-thinking organizations.
Structured Unstructured High Low DATA VARIETY D A TA V O LU ME
Next Generation Analytics
7
Traditional BI & Analytics
Next Generation
Analytics
Visual Data Discovery
together with the
data Volume, Velocity, and Variety that
forward-thinking
VISUAL
Data Discovery
• Easy for users to author, customize and share • Interactive exploration • Visually filter results
• Quickly identify anomalies and outliers with large or in-motion datasets
Recognized for innovation with In-Memory Computing
Modeled and transformed for analysis
Greatest Data VARIETY
• Structured, Relational and OLAP Sources
• Hadoop and Emerging Sources
•
Semi-Structured Sources
Reports & Text HTML T-Logs EDI Streams Print Spools … PDFsDirect real-time and CEP connectors Active MQ CSV Database JSON KDB+ KDB+ Tick MDX MS Excel Odata OneTick
At the VELOCITY of Business
Access all structured and unstructured data sources HEA T M A P S CH A RTS TRE E MA P S Oracle One Tick CEP
Qpid SVG Sybase Aleri Sybase CEP Text Thomson R.. XML
Design & Model
The Leading Platform for Next Generation Analytics
11 Visual
The Datawatch Solutions and the
Retail/CPG Center of Excellence
Capital Markets Supply/Demand Chain Network Management Life Sciences
• Risk • Portfolio • Execution • Profitability • Telco • Energy • Utilities • IT • Informatics • Analytics • Process Integration
Common characteristics
Time-critical | Visualization-ready | High “V-Factor” | Yield & correlation
• Retail
• CPG
• Manufacturing
Analytics Revolution in Retail/CPG
“Best in class” use of information and analytics creates a competitive advantage
Data access and analytic capabilities have been revolutionized in just a few short years:
The availability and complexity of transactional data has grown exponentially over the past decade
Data availability has exploded due to the collection of consumer activities on the Web, Social Media, and Mobile devices
Sophisticated algorithms coupled with Visual Data Discovery lead to “real-time” data rich foresights
Trends & Opportunities
Collection and storage of available information is outpacing our ability to assess and act on the analysis in an optimal manner
Use of Visual Dashboards has not reached critical mass
Information Optimization will drive analytic excellence
Data Driven Commerce Platforms will play a critical role
Data Trading Systems
Real-Time Analytics
Success in the Transformed Analytics Age
Datawatch’s Visual Data Discovery platform paves the path to
competitive success driven from real-time (or near real-time) analytic foresight
Is your organization prepared for
Visual Data Discovery adoption?
How to Accelerate Visual Data Discovery Adoption
Establish corporate wide, unilateral commitment
Be consumer centric
Leverage advanced analytic & technical capabilities
Build from the bottom up:
Pragmatic implementation phases
Functional ownership
Existing sources of data
Tie Visual Data Discovery capabilities to
measurable, critical success drivers
?
Retail Analytics & The POS Challenge
Monitoring and auditing millions of dollars’ worth of POS transactions is a considerable challenge for any
retailer with POS terminals.
Manual extraction of data from POS transaction logs into analytical
output that is easy to interpret is a time-consuming endeavor… one that most retailers have no extra resources for.
Finding unexpected patterns, outliers, and relationships in the sales data is next-to-impossible.
That means lost opportunities to identify customer buying trends and patterns, or quickly responding to changes in customer demand.
Total Sales? Daily Store Sales?
Highest-selling Brand? Most Profitable Category? Number of
Customers Over Time?
Sales Transactions LOG Sales Transactions LOG Manager Other Data TXT Auditor Accountant
The Datawatch SABR Solution
Reports
XLS
SABR
The Sales Analytics Blueprint forRetail (SABR), powered by
Datawatch’s Next Generation
Analytics, is a visual data discovery
and data integration solution.
SABR allows you to capture,
transform, and then visualize the data from POS Transaction Logs.
SABR provides the dashboards you need for deep analytics & real-time visual data discovery.
SABR allows you to easily identify customer segment buying trends and patterns and quickly react to changes in customer demand.
?
Manager Accountant Auditor
Sales Transactions LOG Sales Transactions LOG Other Data TXT KPIs Dashboard
Total Sales? Daily Store Sales?
Highest-selling Brand? Most Profitable Category? Number of
Next Steps
• Evaluate SABR dashboards in the Cloud
• Download the free product trial and the SABR blueprint
Datawatch Retail/CPG Solutions
Datawatch Corporation
271 Mill Road, Quorum Office Park Chelmsford, MA 01824 USA
Tel: +1 800.445.3311 (Toll Free US), +1 978.441.2200
[email protected] – email us today for more information!
www.datawatch.com – free trial software download