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Retailers: Getting to your bottom line quicker with real-time data visualization

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Retailers: Getting to your bottom line quicker with real-time

data visualization

Presented by Datawatch, February 5, 2014

Joe Pusztai

VP of Solutions

Greg McKeever

Retail/CPG Practice Lead

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Today’s Agenda

 About Datawatch and Next Generation Analytics

 About Solutions and the Retail/CPG Center of Excellence at Datawatch

 Trends and Themes in the Retail Industry

 Demonstration: Sales Analytics Blueprint for Retail (SABR)

 Next Steps / Q&A

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About Datawatch

Founded in 1986, Public since 1992

 NASDAQ: DWCH

Pioneer in real-time visualization and transformation of any data

Global operations and support

 US, UK, Germany, Australia,

Singapore, Philippines

Extensive global customer base  99 of the Fortune 100

Resold and embedded by leading vendors

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Premier & Expansive Customer Base

Financial

Services HealthCare Government

Other Industries

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The Datawatch Difference

Next Generation Analytics, to Visualize Any

Data at the Speed of Business

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Only Datawatch provides Visual Data Discovery software that optimizes Any Data Variety, regardless of structure, at

Real-Time Velocity, to deliver next generation analytics to forward-thinking organizations.

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Structured Unstructured High Low DATA VARIETY D A TA V O LU ME

Next Generation Analytics

7

Traditional BI & Analytics

Next Generation

Analytics

Visual Data Discovery

together with the

data Volume, Velocity, and Variety that

forward-thinking

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VISUAL

Data Discovery

• Easy for users to author, customize and share • Interactive exploration • Visually filter results

• Quickly identify anomalies and outliers with large or in-motion datasets

Recognized for innovation with In-Memory Computing

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Modeled and transformed for analysis

Greatest Data VARIETY

• Structured, Relational and OLAP Sources

• Hadoop and Emerging Sources

Semi-Structured Sources

Reports & Text HTML T-Logs EDI Streams Print Spools … PDFs

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Direct real-time and CEP connectors Active MQ CSV Database JSON KDB+ KDB+ Tick MDX MS Excel Odata OneTick

At the VELOCITY of Business

Access all structured and unstructured data sources HEA T M A P S CH A RTS TRE E MA P S Oracle One Tick CEP

Qpid SVG Sybase Aleri Sybase CEP Text Thomson R.. XML

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Design & Model

The Leading Platform for Next Generation Analytics

11 Visual

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The Datawatch Solutions and the

Retail/CPG Center of Excellence

Capital Markets Supply/Demand Chain Network Management Life Sciences

• Risk • Portfolio • Execution • Profitability • Telco • Energy • Utilities • IT • Informatics • Analytics • Process Integration

Common characteristics

Time-critical | Visualization-ready | High “V-Factor” | Yield & correlation

• Retail

• CPG

• Manufacturing

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Analytics Revolution in Retail/CPG

“Best in class” use of information and analytics creates a competitive advantage

Data access and analytic capabilities have been revolutionized in just a few short years:

 The availability and complexity of transactional data has grown exponentially over the past decade

 Data availability has exploded due to the collection of consumer activities on the Web, Social Media, and Mobile devices

 Sophisticated algorithms coupled with Visual Data Discovery lead to “real-time” data rich foresights

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Trends & Opportunities

Collection and storage of available information is outpacing our ability to assess and act on the analysis in an optimal manner

Use of Visual Dashboards has not reached critical mass

Information Optimization will drive analytic excellence

Data Driven Commerce Platforms will play a critical role

Data Trading Systems

Real-Time Analytics

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Success in the Transformed Analytics Age

Datawatch’s Visual Data Discovery platform paves the path to

competitive success driven from real-time (or near real-time) analytic foresight

Is your organization prepared for

Visual Data Discovery adoption?

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How to Accelerate Visual Data Discovery Adoption

Establish corporate wide, unilateral commitment

Be consumer centric

Leverage advanced analytic & technical capabilities

Build from the bottom up:

Pragmatic implementation phases

Functional ownership

Existing sources of data

Tie Visual Data Discovery capabilities to

measurable, critical success drivers

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?

Retail Analytics & The POS Challenge

Monitoring and auditing millions of dollars’ worth of POS transactions is a considerable challenge for any

retailer with POS terminals.

Manual extraction of data from POS transaction logs into analytical

output that is easy to interpret is a time-consuming endeavor… one that most retailers have no extra resources for.

Finding unexpected patterns, outliers, and relationships in the sales data is next-to-impossible.

That means lost opportunities to identify customer buying trends and patterns, or quickly responding to changes in customer demand.

Total Sales? Daily Store Sales?

Highest-selling Brand? Most Profitable Category? Number of

Customers Over Time?

Sales Transactions LOG Sales Transactions LOG Manager Other Data TXT Auditor Accountant

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The Datawatch SABR Solution

Reports

XLS

SABR

The Sales Analytics Blueprint for

Retail (SABR), powered by

Datawatch’s Next Generation

Analytics, is a visual data discovery

and data integration solution.

SABR allows you to capture,

transform, and then visualize the data from POS Transaction Logs.

SABR provides the dashboards you need for deep analytics & real-time visual data discovery.

SABR allows you to easily identify customer segment buying trends and patterns and quickly react to changes in customer demand.

?

Manager Accountant Auditor

Sales Transactions LOG Sales Transactions LOG Other Data TXT KPIs Dashboard

Total Sales? Daily Store Sales?

Highest-selling Brand? Most Profitable Category? Number of

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Next Steps

• Evaluate SABR dashboards in the Cloud

• Download the free product trial and the SABR blueprint

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Datawatch Retail/CPG Solutions

Datawatch Corporation

271 Mill Road, Quorum Office Park Chelmsford, MA 01824 USA

Tel: +1 800.445.3311 (Toll Free US), +1 978.441.2200

[email protected] – email us today for more information!

www.datawatch.comfree trial software download

References

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