Digital Marketing Capabilities
Version : 1.0Company Framework
Introduction
SPACECOS is a leading IT services and marketing solutions provider. We provide the winning outline to our clients by making a single technology and marketing destination for all your business needs. Our clients have found in us a right-size partner who combines scale, solidity and customer in-center
Strong Domain Knowledge
Our solutions have a strong domain focus that helps our clients in different industries maximize the value of their IT and Outsourcing spend
Positive investment in People and Infrastructure
Our key strength is our people and we have created structure that allow us to attract, train and retain the best talent.
Driven by an Innovation Engine
What We Do
We Plan, Design, Execute & Measure Integrated Marketing Strategies for our Esteem Clients
We are a One - Stop destination for comprehensive Digital Marketing Solutions, aiming at increasing business ROI with minimum Investments
Our Expertise and command of Technology enables us to Plan, Design, Execute, & Measure integrated marketing strategies that Leverage Marketing Automation, Business Intelligence, best in class design to connect prospects with clients wherever, whenever & however they live online.
How We Do
Increase web traffic to your website
Reduce the cost of advertising across other expensive marketing media
Sell and promote the products and services online to the target customers
Brand the product within the target audience
Expand online business & awareness globally
Services on Sale
PPC
SEO Digital Marketing
SMM
SMS Campaigns
Email Campaigns
IVR/Voice Campaigns
Search Engine Marketing (SEM)
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages through optimization and advertising. SEM may use
Search engine optimization (SEO) which adjusts or rewrites website content to achieve a higher ranking in search engine results pages
Pay Per Click (PPC)
SEM is a form of internet marketing seeks to promote websites by increasing their visibility in search engine result through use of Pay Per Click campaigns ( PPC )
Ability to set your own budget:- With PPC, you can define exactly how much money you want to spend. In Adwords, for instance, you can set a daily budget. Once your budget has been reached, your ads will no longer display for the rest of the day.
Target specific keywords:- Another advantage to PPC marketing is the ability to target specific keywords. If your website sells personalized t-shirts, you could target keywords such as "personalized t-shirt," "custom t-shirt," "design your own t-shirt," etc. This creates highly targeted visitors whom are ready and eager to purchase your product.
Faster results than organic search traffic:- It can take months or even years to rank a new website high for its respective target keywords. On the other hand, PPC marketers can instantly place their site on display for any keyword they choose (assuming it's within the terms and conditions).
SEO aimed optimize the ranking of the portal on the search ensuring Quality traffic. SEO simply increases the chances of your website to be founded through searching in Search Engine when they search about things you provide in your website (products) with the help of web spider
Increased Traffic - Top positions on the search engine result pages receive a majority of the impressions and clicks, so ranking in these top positions can result in significant traffic increases for your website.
ROI - SEO provides traceable and quantifiable results, regardless of whether you are an ecommerce or non-ecommerce site so there are no qualms when it comes to ROI.
Cost effectiveness - SEO is one of the most cost-effective marketing strategies because it targets users who are actively looking for your products and services online.
Increased site usability – In an effort to make your website easier to navigate for the search engines, SEO simultaneously helps to make your website more navigable for users as well. SEO consists of rearranging the site's architecture and links to make pages within the website easier to find and navigate.
Brand Awareness - Since top position rankings result in significant impressions, having your website in these top positions on the result pages translates to more exposure for your website.
Social Media Marketing (SMM)
SMM is Building a business through social media ( Blogs, Forums, Social Networks, Videos / Photo sharing sites)
Facebook Management
Twitter Management
LinkedIn Management
Facebook Management
Creating Profile & Company Page
Content Development
Buzz Creation
Integration page with other social media channels
Post updates with links to the desired landing page
Joining Groups & Pages
Adding Members & Starting Discussions
Adding custom tabs
Tagging use of various external
Sharing Links
Creating facebook “Like” button & badge, to place it in the website & blogs
Run Contests, Promotional Campaigns, Polls
Video sharing via YouTube tabs ( for viral campaigns )
Photo sharing via page flicker apps/ similar apps
Document sharing
Customized contact form / registration form
LinkedIn Management
Creating Profile & Company Page
Integrating profile with other media channels
Add Connections & Join Groups
Targeting & Networking with the influencers
Starting Discussions in groups
Active participations in relevant Q&A’s
Publish Press Release
Create Polls
Launch & Promote events
Submit Feeds
Share Presentation & Links
Twitter Management
Creating Twitter Handle
Post tweets with site link (content from the site)
Following key influencers
Use hash tags for keywords
Retweet influential tweets
Tweeting based on trends
Post natural updates frequently
Influence mentions
Create a twitter badge & place it on the site and blogs
Increase followers base constantly
Google +
Create Profile
Create Page
Content Development
Buzz Creation
Integrating page with other social media channels
Post updates with links to the desired landing page
Joining Pages
Adding influencers to our circles
Starting Discussion
Sharing Links
Video, Photo or Document Sharing
SMS Marketing Solution
We can help you market your brand, product or event through Bulk SMS Marketing. SMS is the most Instantaneous and Effective method of interacting with prospective customers that has clearly emerged as a potent marketing medium.
Bulk SMS service has become the primary choice for reaching large audiences to send large volumes of messages. In order to stay in touch with your potential and existing customers - send bulk SMS without interrupting your core business functions. It is one of the most simple, efficient and quick method to advertise and market new promotions.
Bulk SMS Gateway offers following services for SMS in India and Abroad
Bulk SMS Services – Promotional / Transactional Route
Short Code services
Long Code Services (Virtual Number)
SMS Contest, Polling & Voting Application
Email Marketing Solution
Our Email Marketing service let's you focus on your business not the technical issues of sending out your mass bulk emails. We offer the most affordable and cost effective pricing structure in the email advertising industry.
Email technology is always evolving, so the list of benefits is growing every day. A few examples of some of the benefits of utilizing email to reach your clients and customers include the ability to :-
Increase sales
Generate repeat business
Gain customer insight / feedback
Up-sell current customers
Win back latent customers
Build customer loyalty
Drive web traffic or storefront traffic
Realize instant campaign results
Generate detailed leads
Improve tracking and feedback
Easily change and tweak marketing campaigns
IVR Campaigns
Interactive voice response (IVR) is a technology that allows a computer to interact with humans through the use of voice and DTMF tones input via keypad.
Here is a list of a few benefits from using an IVR.
Increase first contact resolution
Increase customer service efficiency
Increase agent and company efficiency
Reduce operational costs
Increase professionalism
Increase customer satisfaction
WhatsApp Campaign
SMS & Email Broadcasting aside, over at Spacecos, we find new and improved methods of message broadcasting to help deliver your message across to a wider base of potential clients. With Spacecos new service of WhatsApp Messaging, reach out to a large database of thousands of customers in one go.
Our service helps you to send
Promotional text
Images
Video