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! * B ‚ B # ; e 6; D B CD X 3 F D F U B & | R 1 D F D F U D B F V $B : 05 / 05 / 1389 % r' : 29 / 06 / 1389 E FN : 9 # :IBgE D } I -o• K H 3 P U JM I ! 6I ! D X 6I R H 4 B 6 D Fh H W # H I c D F H ! ! D B " H F ; " 2 . H F BX T ~YS 6 E 3 I l H K E D F H H B H !X E B ; R # ! [ = B d ! DX OX \ M B ! DX M S OX _ P T :[H I H F ; D #s H I 7 / 0 C T ; . O 8 R X 71 ! 6I ! D X 6I D D B I ! ; m [ ; CB H K V # ! . D K9 ‚ B 6Iy I 56I B X l I { ! T K =S# 6 B M| o 3 4 B 6 D Fh H C U F H W # H 3G 5 { R B 6 ; 4 B 6 Dh 58 / 0 {# D 9 R M# 4 B 6 D Fh H W # { . O 8 R I H H I B # ! D B 8 CD X ! H 3 ; H ; ! 9 R X l B 6Iy 56I B C U D B ! D X 6I F D 3 o• T Y# 4 B 6h . Ev R * : H c 3 4 B 6h ! 6I 3F ; j 3 D B TPB ! ! 3 IBgE = > 6= ! 4 B 6 B < = F U IBgEh E ; ) E Z ( 8 2 2 3 -2 -2 5 1 E ; ) V B VO ( 8 2 3 1 -2 -2 5 1 L IS A D S C O P U S IS C http://jist.irandoc.ac.ir F B 27 | i ; 2 | % % 325 -343 ! J D 1390 G U m : * +' *[email protected] 1. [email protected] 2. Theory Planned Behavior (TPB)1 . U W Z } I ~YS# J H D O 3 CD € X O ; B R B €# €H C B €E # 6 _ # B 6 h ! ; 6 d JH 3 4 F € D B 6 €h €" € 4 ! €€ 6I B e €€ €€;D X €€ €€M"H €€ l €€ €€ I €€I . W€€" R€€ €€ 3 ! D ! 6I 3C B E B CD X I H e 6 D B I B 6 €h €I F B B "5# # 4 €I €H € €l R €P B 6 €h € 4 1 ! € = €H T H . R :IBgE ‚ 3! B €d D € JH B H !X D I [€€ B _€€O d €€J B €€ D €€ 6 # B €€ €€I €€l R €€P B ! €€ = 3 D H ! 6a X ! D X 6I B 6 h 4 I 6 X -€ F T B €66 D F B 6 h B 4 B 6h € ! € € B Y ;D X €6I ) ! €V I B D M"€; 1386 € t € B €E 1385 M
Kotrlik, Redmann, and Douglas 2003; Alston and Miller
2001; Alston 2003 .( R O D F B 6 €h €H € B € 3 € 4 CD X 8 D B (Phipps et al. 2008) . € B D B € ! € = €H € €I H €;D X €I € € €6 €H € # :€ ! € € T €6 ! D € X € I -T € € H G €6# €5 3 ^ # 3 B ! € WI €9 3 T € € H 5# €T T €I e4€ 6€ €I I . R H 6H B 6 h F YO €H €I H 3 # € 4 €I D B € ! € = € 6 €JI " X D 6 # 5 " :€ T € K "€J# B F € U F €"H € K€J ! D € X MH ) Phipps et al. 2008 .( < O R F D €6 "H B o• B 6 €h € 4 B € € "5# B uH 6 R I M €Y# < € €5 „ CD € X € 8€ WI D B 6 . ! R 3 o•€ K€ H 6 D = [ Y YS# 6Z I D F H B 6 h e 4 ) ! €V I B DB 1387 t € B € 1386 t H 1384 t ‚ U B B CB 1383 ( !X €JH u€ ƒ # B ) € € B €E 1385 t 1375 ( € B W € # € H 3 € F €; < €5 ! € = 3 €H ! D € X 6I Fg€ B D B ) D B [# ! = ( D F B 6 h 4 3 € W€" €JH B F K • ! YYS W Z D " X € B H B €8 S K€ €H € H €H ! €6 =9 u p# ; ) ! V I B 1386 .( R O H D B ! = ! € = € D € H K O 3 ! €6a X
R D F H = # M• B 6 h . 3R H €6H ! € X € # B 4 € # € 6; D F € B 6 €€h € R €€ M# €€ D € I €€ 4 F €€ D !D €€ X 6I B 6 €€h 4 # R ! V;X B 4 3 D F JH B 6 €h # € I € 4 )
Paul, Clarkb, and Ma 2003
.( 3 €5 €P :IBg€E €= } €I 3 K€ € H F H W # H o• B 6 h ! € 6I ! D € X 6I L€ # € 4 ! € D B € €I ! . 2 . ) ' a* +' BX H ] H H H B € c ;D X I ! € € 4 B 6€h !X F €6I op€# €S# € 4 B 6 D F€h € B €d T € T €I { B K€ j € = !X D F ; 7 8 6 D R I BX € € j € €H ! €# D 1 j J :6 c B 2 F ; . €Tg B D € € € c €I 3 M€J 3 TD € ! DX 3 T a E q€E 3 ˆ € =H d B € € o•€ !X C q€E BX € € (Rogers 1995 .( C €U o !X j R f P B B € €I 56I € € X l D F B 6 h H 6 . B S 3 D € c j €J :6€ € € !X € R€€ €€ c €€ €€ H €€ €€I % €€ l €€ = €€ j €€ 6 !X €€H )
Ajzen and Fishbein 1980
(. L€€€JH 3R H €€€6H €€€ c 3j €€€J :6€€€ €€€ c €€€ H F €; 3 j € !nX L€ # 1985 €; €N B €H K€ O €H M€J €V X € c :6€ 3j J … € j 6 P FD F €; 4 €; H € X l ! € I € € c H F ; ; F 3 ) Ajzen 1985 .( e H !nX c 3 c H F ; R 3 FD P H €c6 d € €5 < 5 H B P uH 6 j 6 ! Y !X € e €J €6 € €H €; € R M# "H M= B B I H # T . c H € F €; H B U E H D 3 B B # H € F €; ; H ) Ajzen 1985 .( 3R H 6H j T ! # c H € F €; u € D €# € c … j 6 F T H ! Z j J :6 B € € X l ! € I F ; R "H E F 66 U c € H € F €; €6 € c € €• 3j €J :6€ W # ) Chau and Hu 2002 ( . H H # j c H F ; W € # € €• 3
1. Diffusion of innovations 2. Theory of Reasoned Action (TRA) 3. Theory of Planned Behaviour 4. Perceived behaviour control(PCB)
R M# { L # 3 T : 1 ( R € € €H MJ C U 3 2 ( €6Iy €I 56I 3 B 3 ( X l . 3R H 6H € < €5 €H ] €H I B H 6; =H d (Haney, Czerniak, and Lumpe 1996 ) # = B ! FD I 3~ YS# H KV€; ! € X B F € ) Sutton 1998 ( D 3 H j R W" € €; B . €5 3 e € H € c € € H € F €; € 3 D F ! = B 6 h I B H G L # 4 D 6# M ; : I B H : B I B H # Y H € D B € b€ O € I € E € ‚ " X . 5 H MJ H =8 m =8 C U I B H R 66 . 56I I B H : € €c €H … F €; € € _€ D € F €; B T F 3! B 3R O B c I 3! T ; 3 € K€ S# ‡[€; €H ! V I B €; B € € O 8 B H ] M# . €I B H R€ €5 €I 56I € € I € 6Iy . O 6 I B H : # Y ! €# B € € R€V € € = € B K "J# K R < 5 6Iy . I B H R ! € K€ €H ‡[€; € X € €I j 6 _ # j 6 e J 3C c … F ; T B ) Ajzen 2002 .( 3R H 6H 3 #s €H € X l B € H €6Iy 56I B m =8 C U H ƒP B E d W # B • D B ! D X 6I D F € €" # B 6 €h €6 X € 4 I -; 6I l T . c H F ; O 3 F €JT H € €H €c €9 € B -€ € ) Ajzen 1985; Ajzen 1991 ( € €H ! €6 €c m Z €Z €€ F €€; m €€[ €€ O 8 R€€ €€" 3 €€ . K€€ j €€ R€€ €€ B -€€ €€H E 6 D R M# B U R H T ) Ajzen 1991 .( D F H p# F I 3CD X OB K I B H H I 3 D R # " 6 3! = I B H e4 d # Z 6 (Tobin, Tippins and Gallard 1994) . O 8 D € 4 B 6 D ! € = F€h € € T 5 ^ # 3 H F 3 op# ! X [; Y B I B H D qE ) Mumtaz 2000 .( O 8 H ! = C U 3• O B 3… Z 3 I € 4 CD € X €H o•€ = € ! 6 6; B F =d ! X <Ds ! € X € R € M# " ! = I B H … B # )
Haney, Czerniak, and Lumpe 1996
.( C €U € ! U I ; ! € = €I € H D €;D X F € € c €;D X 4€9 € €H €;D X B € € e4€€ B 6€€h ) Czerniak et al. 1999 ( €€ I €€ B ^ €€# B 6 D F€€h €€ B
)
Czerniak, Lumpe, and Haney 1999
( €; € I .
€€ ! € €Y YS# 3R €6a I
op€€# €€ 4 B 6 D ! €€ X F€€h €€ €€H €€ €€ €€ " K€€ 3! €€ = €€I B H B C €€U qT . 3j | H 3R# :IBgE I b F € € € !X D E B 3 HB D < 5 3^ # I O R T € H ! = 6 €; € €I . D D €6# M € D ! € = … € F K s 3 " X F T : 1 ( € c ! € = € K€ D F D H ! X C U ) €dB ! € X €H D F € D F D €H B € € T ( 3 2 ( H < # H ! = # B 3 I 3 ( :€ b S# ! € DX ! € qT €H ! D € X €I ;D X } I ~YS# H D )
Norton, McRobbie, and Cooper 2000
.( op€# 6 D C €U D F € €H ! € = €I B 6 €h ! €V I B € = B 3 € 4 8H 6 6 €H M€J ! € = C €U B 4 B 6 D Fh 7 8 R H B !X . € I €H F € B C €U € €U6I €6 T 5 ! X 3R 6a I K€ =S# U ; 3 6 C €U € K # < = B P ! = D € F € B € H € C €U 3 €5# B ! = V X j 3 6I ! ! HD ! = H MJ 4 B 6h 6 €; € 4 B 6 D h H F B M| ) Williams et al. 2000 .( B 3 €OB 3 T €; B 6 C q€E €H W€h # R ! € = ! € € H € € c e € H € F €; H . :IBgE ‚ €H ! € X C €U D ! € = C q€E €H W € # € ! € ! X B 6 D F€h € € op€ €;D X €I €; )
Sugar, Crawley, and Fine 2004
.( 3R €6a I :IBgE ‚ I H C U !X D R D B 6 D F €h €H € 4 €M| o 3!X D F H W # B €6
(Davis, Bagozzi, and Warshaw 1989; Hu
et al. 1999; Karahanna, Straub, and Chervany 1999; Mathieson 1991)
. €€ €€ c €€ " €€ €€ €€ Y B €€c €€H TD €€ €€H ! €€ = K€€ # 3! ! V I 3 : ! D X 3 „ OB B 3 H MJ F D B 6 h €6Iy €56I 3^ # 4 F ; )
Marcinkiewicz and Regstad 1996
.( … ! € = €T € 6 ! H R 66 W" 3 D F m =8 B P • I 6 3 €U F € U €H €€; €€6I [ €€ D F €€ . 3j €€| €€H €€ ! €€ ! €€V I B … €€ Z €€ F €€ D ;D X B 6 h e4 S# op# ! €V I B €x B R €O B „ : € € € €H ) Czerniak et al. 1999 .( ! = T !X D WI O 8 U I ! €V I _€ D (Preston 1999) B €€; ! €6 )
Norton McRobbie, and Cooper 2000
( ! €€ B )
Mulkeen 2003
; l F ! ; D B 6 h I 6 X 4 -€ s H T € H . € y € € I €H € € B Z B m € 3 I ~ YS# ‚ D F € B 6 €h p# € L €S !X U H B ) € I € B ! €V I FB €T € c ( F YO €€H B o•€€ = € F €€ D B 6 €€h €€ ! H €€ L€€ # )
Karahanna, Straub, and
Chervany 1999 .( R H 6H ‘B e J 3 L S D ! = op K€ €l B €; D F H " B 6 h 56 4 ; ) Kim 2000 .( … j 6 € # D < € … H F ; R € € b€ < €5 €" ! €; F ; 3 … j 6 R H 6H € X l ! I F ; 3 € € # €• W € # B D F H ! D X 6I B 6 h S# 4 op# d I . €U6I 3 €; # H € € €c 3 6€; H ! ; B d B j 6 D M 6 B • B € D € W # ; H m =8 L ; H ! ; € `H G €dB . € X l €H b€ B €H ! 6 €H ‡[€; # C R b < 5 H 3 € F €; f€ # )
Bandura 1986 cited in Taylor and
Todd 1995 .( c X l M :IBgE R D " H B ! 6 3 € ^€ # € b€ < €5 " C " € )
Taylor and Todd 1995
( . € X l j € 6 €H … j € F ; B € €H ! €6 b€ FD € H €9 € I B 6 €h D € 4 B 6H O 8 1 B c B T p T )
Taylor and Todd 1995
.( e H c € € X l 3 l 6; D €V U€ E F 66 W€" €I F D B 6 h €H 4 € €; B )
Compeau and Higgins 1995 Compeau, Higgins, and Huff 1999; .( F I X l H ! 6 b F 66 U E D F € W" B 6 €h 3 4 :Y JH M# R !X €H ] €H d B B • € €; ) Hwang and Yi 2002; Downey 2006 .( ! € [ B ! €YYS € # € F € I FD R B 6 €h € 4 €€ F €€H F €€ U €€ Y# €€H €€ D 3 ! €€ X €€ # 3! H €€ €€H % €€ l D B CD €€ X ~€€ H 5# : DB H ) Downey 2006 .( ! O 8 FB4€ € X l € I op# H F : " € o•€ €JH € = S# E 3 B 6 Dh ) Ramayah and Aafaqi 2004 Hwang and Yi 2002; .( W €€ # €€H €€ X l s €€H 7 8€€ 3R H €€6H €€ €€56 €€ 4 B 6 D €€ H F€€h €€ €€; )
Compeau and Higgins 1991
.( 3R H €€6H V X l T ! # D R € # W" K F €66 € €H B F €H W € # € €• o• JH F )
Taylor and Todd 1995
.(
€ 4 B 6 C q€E €H W € # H o• K€h 3 IBgE B 3… 4 3j N E ! 130 •6I e ! = D H •6 . O 8 ‚ ! € X ! € € 4 B 6 D F€h € H W # H 6Iy I 56I B X l H B H I { 6 B M| o 6 ; )
Paul, Clarkb, and Ma 2003
.( €l ~€ YS# j #B B D `a
€6 B €M| o B 6 D F € €H W € # €H €6Iy €I 56I
€h € 4
C €T
€ )
Schepers and Wetzels 2007
.( F € €H €• B K€ # 3 €Y YS# W€I € # D B 6 h ! 4 475 H E U6 ! = D . B :IBg€E ‚ ! € X l D F H W # H B 6 h B €M| €o 4 €6 ) Timothy 2009 .( 3R H 6H ! D € X 6I €; U K D V X l T ! # D F B 6 h D F € € H € X l €H B H H B 4 B 6 €h B H F U 3 4 3 5 W € # B d W€VS €# € # € E B D F B 6 €h ; I l 4 . R H 6H 3 D B € ! D € X 6I FD € I €H € T € B 6 €h €H # € D € # B 6; H ; H X l 4 T € e €J !X 6 3 W !X D F H 6I l # . _O 8 H 6 H F ; 3F ; €" m Z €Z KV; P ~ YS# 1 F ; N . cF-1 . > UJ Q j N N
3 . ? B * a* +' 1 ( F H MJ D B ! D X 6I C U D B 6 €h €H ! € X W € # €H € 4 D F B 6 h B M| o 4 6 . 2 ( H 6Iy I 56I D B ! D X 6I W # D F € H MJ B 6 €h € 4 B M| o 6 . 3 ( D F € €H M€J D B ! D X 6I W # H X l B 6 €h € 4 B M| o 6 . 4 ( D F €€ €€H M€€J C €€U B €€ X l R €€H B 6 €€h €€ 4 €€8H B €€M| 6 B . 5 (
D F € €H M€J C €U B €6Iy €I 56I R H
B 6 €h € 4 €8H B €M| 6 B . 6 ( D F H MJ 6Iy I 56I B X l R H B 6 h 4 €8H €M| B 6 B . 4 . % a* +' R :IBgE H 3 } I H # 3 G D :IBgE I H B H ‰ SO CB H € €I F B ~ Y H E G D 3 D :IBgE I 9 # – €H U JM I €; € X € CB €H € F ; < 5 E . O 8 X 74 D ! € 6I ! D X 6I D B € €I K V # ! ! F . V B =d :IBgE D B € ! € 6I K €; 3 :€; € T ! ! ) ! "; F € 3FB €d 3 Y€ 3!4€UI 3Q 66€ I 3 ! € B ( €H . €H € € T F € €; CB D € W€5 H # 71 ! D € X 6I € :IBg€E V6 H H K P 6 E w E I . F BX T 6€ E D F € €H €I €; < €5 € [ !X jB :€[H € H ! D X 6I ={; B <B :[H B T 3 6 E K ; ~YS e € H 3 l € j H F ; H . H €c6 6€ E € B :56€ 3 D K€ E F € ! € [ ; T F "H \ M B OX ! DX D H E H B T €H € OX _ €P € € I :[H I D #s H 7 / 0 H X ) jB 1 .( H €c6 €P ! € DX €E B :IBg€E R€ €I
LH B B H ! H 6 KY J I { R H ) H MJ C U D F B 6 h € 4 B X l B 6Iy I 56I ( { B JH B ) D F € H W # B 6 €h € 4 ( D 3
F € < €T €H < €T ! € T B ! € E U JM I F X D F H U JM I K =S# CB F ; . F X K =S# B 5# < D F H :IBgE I SPSS16 T < 5 . 1 . GS O ? < J E -g p< * } < R GS D F H W # IT 83 / 0 D F H MJ C U IT 72 / 0 6Iy I 56I 71 / 0 X l 72 / 0 5 . ;B * a* +' 5 -1 . V ad I :IBgE ! €J6 ‰ SO D I 3 < € # 71 ! € 6I D € X 6I € €I ! € ! € D B € € H B 2 / 58 B € < [ € €PB ! € X €9 H E H R€ 3 O € € € 8 / 40 €9 ! € R€ D B € ! D € X 6I ~ < [ PB 6 ; ^ O . X 6I B u D # H ! D ! € ! € 6I K€S b V # I 6 / 29 3Q 66 D B ! 6I D 9 7 / 19 3!4€UI ! € 6I D €9 1 / 14 3 Y ! 6I D 9 3 / 11 3FB d ! 6I D 9 5 / 15 F € D B € ! € 6I D 3 B 9 / 9 ! ! 6I D 9 H ) jB 2 (. ! D X 6I 6 R U 89 / 31 H j . 8 / 26 DX K 9 6 I 6€ 20 €# 29 3j 8 / 64 9 6 6 30 €# 39 j € 3 5 / 8 €U €9 €6 6€ 40 €# 50 6 ; d j . 7 / 19 9 3W=`€ Œ € 4 € S# ƒ8€ ! D € X 6I K€ 69 €9 ƒ8 ! X 4 S# 6; 3 B 8 9 ; 6; € H . R U € YH € € ! D X 6I 17 / 8 €H j . 7 / 57 €9 ! D € X 6I ! € 6I ! € ! € D B € €I "‘ F B €l R €P I ICDL F € qU € . R €6a I 3 ! € ‚ € € 3 / 80 D 9 R ! D X 6I j 6 6 ; [; B 2 / 73 K€ € 6 €H ! X H . jB € e € H 2 ! € 6I ! D € X 6I € # € B R € H 3 ! € D B € €I D B € ! € 6I ! D € X 6I € B R € B Q 66 D B ! 6I ! FB d .
2 . & S )* B y & , ; )* , , ; R , ; & R * V B & R , ; )* 6 / 29 21 Q 66 7 / 19 14 !4UI 1 / 14 10 Y 3 / 11 8 FB d 5 / 15 11 F 9 / 9 7 ! 100 71 jB U JM I ^ # ‚ 3 ! €I 56I B € X l R €H I 6Iy 8H 6 B . j € R € 3 €P :IBg€E €I { € R €H €8H B M| 6 B . 3 . ; < * ~ a* +' * z; * z; E ; % & IT )*• * X)* S R E ; ` ^ & IT F H C U D IT 1 6Iy I 56I ** 41 / 0 1 X l H B H * 24 / 0 18 / 0 1 W # F H D IT ** 70 / 0 ** 54 / 0 ** 35 / 0 1 01 / 0 < P ** 3 05 / 0 < P * jB 4 f€ S8€ ‚6E e Y e H :IBgE I { } S B R U 3 D V O 1 ) W O [ 4’ ( # 5 ) WY 4’ ( F ; F ! . 4 . a* +' * z; T t J z; T t J F H C U D IT 55 / 4 49 / 0 6Iy I 56I 03 / 4 67 / 0 X l 62 / 3 59 / 0 W # F H D IT 34 / 4 63 / 0 D V O f e Y 1 ) W O [ 4’ ( # 5 ) WY 4’ (
5 -2 . # <); ad :IBgE P ! DX H Jd R l E ; . 5 . z; * ' E ))R E ; ` ^ & )B C !"# 1 A g , g c J A g cU; * z; 2 R z 2 R U R t )T €P D F H C U IT 498 / 0 491 / 0 54 / 0 27 / 6 000 / 0 6Iy I 56I 57 / 0 56 / 0 28 / 0 34 / 3 01 / 0 X l 59 / 0 58 / 0 16 / 0 02 / 2 04 / 0 ) H o Y ( 09 / 1 05 / 0 JH B { : D F H W # IT H D B ! D X 6I R ? B : D F H MJ ! D X 6I C U B 6 €h D F € €H ! € X W € # €H € 4 B 6 h B M| o 4 6 . F K =S# D K9 ‚ H # H 3 I op# F € €H MJ ! D X 6I C U D B 6 h 4 { H H ! X W # D F B 6 h 4 _ €P T ! # T ) R ( 3 H H H ) 54 / 0 ( Y B t H _ €P R€ H F X ) 27 / 6 ( € ƒ8 Y R 000 / 0 6 R H 6H 3 P qE jB ; . ? B A : ! D €€ X 6I W €€ # €€H €€6Iy €€I 56I D F €€ €€H B 6 €€h B €€M| €€o €€ 4 6 . F K =S# D K9 ‚ H # H € 3 I op€# € { € { €H 3 €6Iy €I 56I
D F € €H M€J ! D X 6I W # B 6 €h € 4 € ! €# € T _ €P € T F ; ) R ( D M ) 28 / 0 ( Y B t H _ €P R H F X ) 34 / 3 ( € ƒ8 01 / 0 6 . R H 6H 3 ! €# € T €P € <B € p# € €; 3 €6 M€€J ! D €€ X 6I W €€ # €€H €€ €€I 56I D F €€ €€H B 6 €€h B €€M| €€o €€ 4 6 .
? B A : D F € H ! X W # H D B ! D X 6I X l B 6 €h €o € 4 B M| 6 . F K€ =S# D K€9 ‚ € H # H € 3 €I op€# € { €H € X l € { D F € €H W # B 6 €h € € 4 € T ! €# F €; € T _ €P ) R ( D M ) 16 / 0 ( Y B t H € _ €P R€ €H F € X ) 02 / 2 ( € € ƒ8€ 05 / 0 €€6 €€ . 3R H €€6H B €€M| €€o €€H €€6M < €€ €€P €€6 €€ { R €€; D F € H MJ ! X W # { H D B ! D X 6I X l B 6 €h € 4 p# ; . ? B A QN : D F H MJ !D X 6I C U B X l R H B 6 h 4 8H €M| B 6 B . € U JM I ^ # jB D K9 ‚ H # H €8H €H R B € X l D F H MJ !D X 6I C U B 6 h 4 R€ T ! # €8H ƒ8€ 05 / 0 B M| 6 3 P R R H 6H p# T . ? B `X)' :
D F € €H D B € ! D € X 6I C €U B €6Iy I 56I R H
B 6 €h € 4 8H B M| 6 B . JM I D K9 ‚ H # H 3 U 8H € { R H C €U B €6Iy €I 56I
D F H D B ! D X 6I B 6 h € 4 €8H R€ € T ! €# ƒ8€ 01 / 0 B M| 6 . R H 6H 3 T ! # P < "Z p# € €; 3 € { R €H €6 € ! D X 6I C U B 6Iy I 56I D F € €H M€J D B B 6 €h € 4 €8H B M| 6 B . ? B ` -: D F € H MJ 6Iy I 56I B D B ! D X 6I X l R H B 6 €h 4 8H B M| 6 B . €€ 3 U €€JM I jB €€ K€€9 ‚ €€ €€H €€ # €€H €€8H €€H ! D €€ X 6I B €€H R €€H
D F H MJ I 56I B ! ; l X l B 6 h 4 € T ! €# R 8H ƒ8 05 / 0 6 B M| J . R H 6H P R T 3 € { R H 6 € €I 56I €H ! €; l € X l €H ! D X 6I B H D F € €H M€J B 6 €h 4 8H B M| 6 B . < T H < T ! T K =S# ‚ ) jB 5 ( €H D B € ! D € X 6I W € # € F D B 6 h B C €U I { ! 4
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(Sugar, Crawley, and Fine 2004; Davis, Bagozzi, and
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(Rezaei et al. 2008; Compeau and Higgins
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7 . ) y = 3 3 € f9X B . 1386 . FD € B € B H € €H o•€ €I B 6 €h ! U€;D X L€ # € 4 = ;D X -H . ! D B < = =5 2 ) 2 -38 :( 277-289 . ‚ U B SO M B 3CB . 1383 . € M# B € 4 B 6 H€h ‚ H ! € H €I ! "# "; . BX 6= ;D X I 9 ) 3 :( 31-11 . € D € B 3 " 9 P 3! D 3D M"; . 1386 . B € €JH u€ € H ) B € 4 B 6€h M# ( ! € B ! € H c D ! " 9 "; e . :IBg€E €=5 4€ DX F U€ 3 € H # €I 65H B 11 ) 3 :( 95-75 . € 3 H . 1384 . F €"H €I VI € H B € 4 B 6 D ! " €9 "€; 8€€h F B ! € = € T I € €6 X M# -j € € T € 83 -84 . ! " €9 : €Y YS# €; -B CD € X DB C B E . 4 €O B 3 € [ € S 3f€9X 3 € €9 . 1386 . K€€ =S# €H o•€ K€ F € D D B €€ ! U€;D X B 6 h I CD € X M# B 4 €I 6 €h € D B € ) € O 8 ! €5 D € .( €=5 ! D B < = 1 ) 2 -38 :( 149-160 . D b 3 3 DB 3 € D M B . 1387 . €M# €6H CB H € €I B 6 €h € 4 e T I 6 X . BX 6= ;D X I 26 ) 7 :( 9 -34 . < • €P 3 . 1375 . F €"H u€ € H n €O 6V# D € T T € I € €6 X €;D X D € F T ! €€ H ! €€ H D €€; "€€; €€ < €€c €€I . ! €€ E €€ €€; €€ 6; n €€O 6V# €€;D X 3 F V€€ ! B ; 6 3 H # < = B W= H # F U .
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Schools in Kurdistan Province
Adel Sulaimany*
MS in Agricultural Extension and Education, Razi University
Kiumars Zarafshani1
Associate Professor in Razi University of Kermanshah
*Corresponding author: [email protected] 1. [email protected]
Abstract: The purpose of this descriptive – co-relational study was to determine factors influencing intention to use IT among agricultural vocational teachers using Theory of Planned Behavior (TPB) in Kurdistan province. Data was collected using researcher-made questionnaire. The validity was confirmed using a panel of experts and reliability was assessed using Cronbach's alpha yielding 0.7 for all sections. The population consisted of agricultural vocational teachers in Kurdistan province (N =71). All teachers participated in the study. Regression analysis revealed that self-efficacy, subjective norms, and attitude towards using IT explained 58% variance in intention to use IT. The result of this study has implications for agricultural vocational system in Kurdistan province in that attitude, subjective norm, and self-efficacy should be further enhanced if teachers are to continue using IT in their educational activities.
Keywords: Information technology, Theory Planned Behavior, agricultural vocational schools, TPB model, Kurdistan province.
Iranian Research Institute For Science and Technology
ISSN 2251-8223 eISSN 2251-8231 Indexed in LISA, SCOPUS & ISC
Vol.27 | No.2 | pp: 325-343 winter 2012
