Technology is Evolving Faster than Ever Before in this
Digital Era
AI & Robotics (Machine Learning)
Mobile
Big Data & Analytics
Cloud
Social IoT
Smart Homes & Cities 3-D Printing
Broader & Deeper Automation
Genomics
Sharing Economy
Autonomous Vehicles
Data is Not New for Insurers
Insurers have Terabytes & Petabytes of Data
Google & Amazon are Better at Using Data
However …
Four Meta-Actions Will Shape Digital Insurance
Agendas in 2015
1.
Insurers will use digital to get closer and more essential to the
customer
2.
Digital insurance teams will focus on retention in the initial
sale
3.
New digital sales channels will disrupt traditional underwriting
and distribution
4.
Digital will spur insurers to look at new uses of capital—and
data--to drive innovation
Insurers Ascribe Greater Importance to Fueling,
Conducting, and Responding to Data
Source: Forrester Research Business Technology Services Survey 2014 (final)
Base: 1532 global business and technology decision-makers in all industries; 85 global Insurance business and technology decision-makers
67%
64%
67%
74%
75%
68%
86%
71%
76%
79%
84%
84%
84%
86%
Improve our capabilities to partner with other companies, academic institutions, or other organizations
Create a comprehensive digital marketing strategy Create a comprehensive strategy for handling customers' multichannel activities
Better leverage big data and analytics in business decision-making Improve differentiation in the market Create a comprehensive strategy for addressing digital technologies like mobile,
social and smart products
Improve our products /services
How important are the following initiatives to your firm?
…But it Takes Weeks or Months For Insurers to
Create That Business Intelligence
6%
0%
3%
19%
38%
30%
6%
9%
13%
41%
23%
2%
Never
More than a year
Within a year
Within months
Within weeks
Within days
"In general, when business users are looking for help with BI, how quickly does IT turn
around the following requests?"
Create New Complex BI Content
Create New Simple BI Content
Source: Forrester's Business Technographics Global Data And Analytics Survey, 2014
…And Depend on a Variety of Analytics to Deliver on
Their Transformation Strategies
14% 26% 24% 30% 22% 34% 34% 46% 55% 39% 40% 55% 20% 22% 23% 28% 30% 36% 48% 52% 56% 58% 61% 69% Text analytics Advanced visualization Metadata-generated analytics Location analytics OLAP (aka "slicing and dicing" analytics) Embedded analytics Web analytics Dashboards Reporting Process analytics Predictive analytics Performance analytics
"What types of analytics are most likely to drive innovation and create new growth for
your department and/or firm?"
Insurance industry
Industry other than
insurance
Source: Forrester's Business Technographics Global Data And Analytics Survey, 2014
Data is the Leading Force Driving Insurance
Transformation
•
Create Customer Engagement Models
•
Innovate Agent & Broker Interactions
•
Re-imagine Risk Underwriting & Drive Underwriting
Efficiency
•
Drive Pricing Excellence & Market Agility
•
Next Generation Analytics Excellence
•
Leverage Digital Capabilities
•
720° View of the customer
•
Power of combining Structured & Unstructured
•
Do not forget Simplification & Governance
•
It is all about Data , Data & Data
Prescriptive
Descriptive Predictive Incr easing the va lu e of Da ta (What should happen?) (What will happen?) (What has happened?) People Process TechnologyEstablish Outcome based Framework
Outcomes
Actionable Insight
Enabled Actions
Data
- Real Time
- Disparate Sources
- Social Media
- Portfolio History
Actionable Insights
- Portfolio/Account/Policy Information
- Real Time Location/Risk/Hazard Assessments
- Holistic View of the Insured’s Business
- Early Potential Fraud Detection
Enabled Actions
- Case Based Decision
- Identification of Cross Sell/Upsell
- Faster, More Accurate Decisions
- Straight Through Processing
Outcomes
- Increased Underwriting Profitability
- Predictable Results
- Improved Customer Service
- Better Retention
Underwriting
Transformation
Market Drivers
Lack of Investment returns creating significant
pressure on Underwriting loss ratio
Lack of Investment returns creating significant
pressure on Underwriting loss ratio
Manual activities that prevent the Underwriter from
focusing on risk analysis / decision making
Manual activities that prevent the Underwriter from
focusing on risk analysis / decision making
TCS Solution Strategy
Simplification
Digital Reimagination
Proliferation of multiple and redundant
Underwriting applications that create increased
expense
Proliferation of multiple and redundant
Underwriting applications that create increased
expense
Need for customer experience &
overall customer satisfaction to remain
competitive
Need for customer experience &
overall customer satisfaction to remain
competitive
The TCS Underwriting Workbench (UWWB) is a solution accelerator that is
built on Pega7, PUI for Commercial Insurance and Analytics framework to offer
an automated environment for the Underwriter.
The UWWB is:
• Customizable to client requirements
• Integrated with a Geographic Information System (GIS)
tool for visualization of risk data
• Has a built-in component to perform text analytics
• Pre-configured with leading practice insurance
processing workflows
The Underwriting Workbench (UWWB)Solution
Accelerator
Continuous
Underwriting
Drive “continuous underwriting” via automated / trended risk scoring and analytics.
Decreased
Underwriting
Time
Automate business processes to free Underwriting time.
Portfolio
Management
Enhance portfolio management via account level focus
.
Automated Risk
Selection
Provide focused risk selection appetite guide to agents via automated business rules.
Virtual
Collaboration
Promote best of class expertise via virtual collaboration.
Risk element
NextGen Underwriting Capabilities
Underwriting
Workbench
Collaboration Tools Account Management Intelligent Workflow Data & Analytics Document Integration Core UW Functions & Tools • Risk Analysis• Mobile Risk assessment • UW Decisions/Referrals • Pricing, Quoting
• ITV, Policy Support Tool • MVR
• 360 degree View • Clearance /Registration • Cross sell /Up sell
• Peer Review
• Social like collaboration • Video/Audio Chat • Checklist
• Next Best Activity
• Dynamic Case Management • Skill based work routing • Alerts and Tasks
• Integration with Backend Systems • Monitor book of Business
• Risk Scoring • GIS Mashup • Location analytics • Store/Retrieve
• Federated Policy Doc Search • Contract Edits
UWWB – Powered By Pega7
A Single , Cohesive Underwriting Platform
A Single , Cohesive Underwriting Platform
Dynamic Case Management
Dynamic Case Management
Intelligent Workflows
Intelligent Workflows
Seamless Integration with Third Party Data Sources
Seamless Integration with Third Party Data Sources
Informed Decision Making
Informed Decision Making
720 View of the Customer
720 View of the Customer
Incorporation of Social Media
Incorporation of Social Media
A More Informed, Better Managed Underwriting Process
A More Informed, Better Managed Underwriting Process
UWWB - TCS GIS Solution High Level Overview
CAT Visualization & Tracking – Impacted Policies
Intelligent Claim Allocation to
Claim Adjusters
Multi Geo Format Assessment like Zip Code,
Census Block Group, etc. Multi Channel – Context Sensitive Alerts Potential Loss Aggregates Calculation CAT Claims Analysis
Role of GIS in Digital Insurer Transformation
• Better targeted marketing to areas where insurer is currently underexposed • Identifying prospects
Marketing
• Better understanding of risk accumulation and resulting exposure
• Better pricing of risk taking into account risk of perils and accumulation of risk at that location
• New business opportunities with risks previously declined
Underwriting
• Identifying fraud patterns using spatial analysis
• Mapping location of incidents to support large response teams
• Pinpointing locations where resources are needed in large-scale disasters • Allocating Adjusters in real
time
Claims & Servicing
• Aggregated view of risk exposure across lines of business
• Model impact of exposure to perils such as floods, fires, or windstorms
Risk Management
Data Enables Predictive Underwriting
Customer SubmitsApplication Online
Straight thru Process (STP)
If Clean Case
For Policy Issue If
Complex Case
Work item sent to underwriter’s work list
Data sent to analytics platform
Application & STP data
Predictive Analytics Platform
Underwriting Data
Claims data
For the product Similar cases Application data Case History Predictive Analytics Result Underwriter
For Policy Issue
Decision
Approve
More data & Analytics needed
For Policy Issue
Decline
A Day in the Life of an Underwriter (Future State)
Underwriter
Review in-basket for priority items Automated Geo-code
endorsement request for newly added location
Automated review of social media for client
activity
Issue automated acknowledgement letter based on
pre-configured business rules Review automated “out of
appetite” rejections based on
multiple occurrences from same producer
Automated clearance for prior quote submission