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Adpro’s  Prosci  Change  Management  Coaching  Program    

for  Managers  and  Supervisors  

 

Introduction  

 

Managers   &   supervisors   play   a   key   role   in   managing   the   people   side   of   change.     However,   they   often   lack   an   awareness   of   the   importance   of   their   role   in   the   change  process.    

 

Prosci’s   Best   Practices   in   change   management   research   emphasizes   the   need   for   managers  and  supervisors  to  play  an  active  role  during  change.  It  suggests  that   a   successful   transformation   requires   managers   and   supervisors   to   perform   5   key   roles.  These  include  the  role  of  a:  

 

• Communicator   • Advocate   • Coach  

• Resistance  manager  and   • Liaison    

 

Interestingly  however,  research  also  notes  that  far  from  being  actively  involved   managers  and  supervisors  are  the  group  most  likely  to  be  resistant  to  change!      

Adpro’s  Prosci  Change  Management  Coaching  Program  enables  organizations  to   directly  involve  the  managers  and  supervisors  in  the  change  process  by  -­‐    

• building  an  awareness  of  their  roles  &  responsibilities,  and  

• creating  an  accountability  for  managing  the  people  side  of  change    

AdPro  is  a  learning  and  development  company  that  specializes  in  building  a  change   management   competency   within   organizations.   AdPro   is   the   only   North   American   primary  affiliate  of  Prosci,  a  US  based  research  firm,  internationally  acclaimed  for   its  change  management  process,  tools,  and  best  practices  research.  The  underlying   research  spans  8  longitudinal  studies  over  16  years,  involving  more  than  3,400   organizations,   across   63   countries.   Heralded   as   “best-­‐of-­‐the-­‐best”   by   end-­‐user   organizations,  the  Prosci  methodology  is  being  adopted  by  Fortune  500  companies,   health  care  providers  and  government  departments/  agencies  around  the  world.          

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Program  Overview    

 

Prosci’s  Change  Management  Coaching  Program  is  an  intense  8-­‐hour  session  that   builds  an  understanding  of  the  role  and  responsibilities  of  managers  &  

supervisors  as  ‘coaches.’  Offered  as  a  client  on-­‐site  program,  it  provides  a  high   level  view  of  Prosci’s  change  management  process  and  fosters  their  commitment   and  alignment  to  the  need  for  change  management.    

 

The  program  is  designed  for  managers  and  supervisors  that  are  leading  teams  that   are  impacted  by  change.  The  program  enables  the  managers  &  supervisors  to  go   beyond  training  and  communication  efforts,  a  default  recourse  typically  

undertaken  by  organizations  during  change;  to  adopt  a  more  holistic  approach  that   includes  hands-­‐on  coaching  &  effective  resistance  management.  The  program   addresses  mental  blocks  held  by  managers  &  supervisors  that  change  management   as  too  time-­‐consuming  and  not  their  real  job,  by  drawing  upon  best  practices   research  that  connect  change  management  to  achieving  better  business   results  faster.    

 

During  the  program,  the  participants  utilize:      

• Prosci’s  Change  Management  Process  

•  Best  Practices  in  Change  Management  Report  (2014),  and  the     • ADKAR®  Model  

 

Participants  apply  several  tools  and  assessments  to  real  change  projects  and   create  a  customized  coaching  plan  for  their  direct  reports.    

 

Program  Outcomes    

 

The  program  enables  the  managers  and  the  supervisors  to  -­‐    

• Build  an  overall  understanding  of  Prosci’s  Change  Management  Process     • Develop  clarity  and  depth  on  their  role  as  coaches  

• Utilize  best  practices  research  based  knowledge  on  effective  coaching  and   managing  resistance  

• Gain  an  expertise  in  applying  the  ADKAR®  Model,  a  valuable  tool  for   understanding  and  managing  change  

• Recognize  the  role  of  sponsors  and  how  best  to  leverage  sponsor  support     • Apply  various  Prosci  tools  and  assessments  for  managing  change  

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Program  Outline  &  Topics  

 

The  program  includes  instructor-­‐led  facilitation  of  various  topics  and  numerous   breakout  sessions  that  provide  a  hands-­‐on,  interactive  experience  with  the  various   tools  and  assessments.  The  broad  categories  of  topics  covered  include:  

 

• Understanding  the  Process  for  Managing  Change  

o Breakout  session:  Discussion  of  the  various  organizational  changes     • Uncovering  the  Concepts  of  Change  Management  

o Breakout  session:  Organizational  attributes  and  change  readiness   assessments  

• Examining  Best  Practices  in  Change  Management  Report  (2014)     o Breakout  session:    Discussion  of  findings  and  group  presentations   • The  ADKAR®  Model  

o Breakout:  ADKAR®  assessment    

• Examining  Manager  &  Supervisor  Roles:  Communicator,  Advocate,  Coach,   Liaison,  and  Resistance  Manager  

o Breakout  session:  Discussion  of  the  communications  package  compiled   with  the  project  team(s)  

o Breakout  session:  Analysis  of  employee  data;  development  of  group  and   individual  coaching  plans  for  managing  change  

• Understanding  Resistance  Management  

o Breakout  session:  Understanding  resistance   • 10-­‐Steps  for  Managing  Resistance  

o Breakout:  Next  steps  and  action  plans    

The  program  requires  participants  to  conduct  pre-­‐work  and  post-­‐work.  

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About  Prosci’s  Change  Management  Process  

Prosci’s  Change  Management  Process  is  a  planned,  systematic  approach  designed  to   take  the  organization  through  three  distinct  phases  –  preparing  for  change,  

managing  change  and  reinforcing  change.      

Prosci’s  Change  Management  Process  is  based  on  best  practices  research  from  over   3,400  companies  worldwide  that  lends  huge  credibility  and  supports  to  its  change   management  methodology.  It  has  been  heralded  as  the  “best-­‐of-­‐the-­‐best”  by  end-­‐ user  organizations  that  find  the  methodology  to  be:        

 

• Comprehensive  –  as  it  addresses  the  change  at  all  levels  within  the   organization,  from  the  top  executives  to  the  front-­‐line  employees.  

• Proactive-­‐  as  it  prepares  the  organization  to  anticipate  resistance  before   it  arises  and  assess  gaps  in  ability.  

• Simple-­‐  as  it  is  easy  to  apply  within  the  organization.  The  variety  of  tools,   assessments,  templates,  checklists  provide  the  user  with  1)  a  step-­‐by-­‐step   approach  through  the  process  2)  a  framework  for  evaluating  progress.   • Integrative-­‐  as  it  is  designed  to  integrate  with  Project  Management.   • Customized-­‐  as  it  allows  the  organization  to  scale  their  change  

management  effort  according  to  the  size  and  complexity  of  the  change.    

About  ADKAR®  Model    

The  ADKAR®  model  is  a  valuable  tool  for  understanding  and  managing  change  at  an   individual  level.  The  model  suggests  that,  establishing  the  five  key  building  blocks  of   change  -­‐  Awareness,  Desire,  Knowledge,  Ability  and  Reinforcement,  can  bring  about   successful  change.  When  these  five  building  blocks  are  present,  change  happens.     The  model  provides  the  foundation  for  building  change  at  the  organizational  level.      

The  ADKAR®  model  is  a  versatile  tool  that  can  be  used  as:    

• A  planning  tool  that  ensures  that  the  five  key  elements  have  been  built  into  the   change  management  plans.  

• A  coaching  tool  that  enables  managers  and  supervisors  to  focus  on  the   elements  to  be  built  with  their  employees  during  various  stages  of  change.   • An  assessment  tool  that  promotes  conversations  when  engaged  on  one-­‐on-­‐one  

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Why  Partner  with  AdPro  Change  Systems  Inc.?  

AdPro  Change  Systems  Inc.  is  a  learning  and  development  organization  that   specializes  in  building  a  change  management  competency  within  organizations.   We  have  carved  out  a  niche  as  a  change  management  specialist  and  serve  as  a  one-­‐ stop  training  and  services  provider  for  client  organizations.  

 

 AdPro  is  the  only  North  American  primary  affiliate  of  Prosci,  a  US  based  research   firm  that  is  well  known  internationally  for  its  best  practices  based  change  

management  methodology,  tools  and  research.    

The  Adpro  team  consists  of  seasoned  executives  and  highly  qualified  members   who  bring  with  them  years  of  industry  experience,  expertise,  passion,  talent  and   energy.  Adpro’s  founder,  Kirk  Sievert,  is  a  former  long-­‐standing  Prosci  Executive   Instructor  and  member  of  the  Prosci  research  team.  After  years  of  helping  to  

architect  Prosci  programs  and  deliver  them  internationally,  Kirk  launched  Adpro  to   partner  with  organizations  in  building  change  management  competency  internally.    

Our   commitment   to   high   quality   instruction   and   facilitation   backed   with   our   guarantee   for   satisfaction   has   allowed   us   to   become   a   leading   choice   among   organizations.  Some  of  our  clients  include:  

 

• Oil  &  Gas  Companies   • Hospitals  

• High  Tech  Companies  

• Federal  Government  Departments   • Mining  Companies  

• Gas  and  Electrical  Utilities   • Non-­‐Profit  Organizations   • Manufacturing  Organizations   • Municipal  Governments   • Engineering  Firms   • Banks   • Provincial  Governments   • eHealth  Organizations   • Professional  Associations   • Management  Consultants  

• Agriculture  &  Farming  Organizations   • Insurance  Companies  

• The  Nuclear  Industry   • Universities  

• Defense  Organizations    

Our  comprehensive  set  of  training  programs  and  services  are  designed  to  cater   to  not  only  current  but  foreseeable  organizational  change  management  needs.  Some   of  our  other  Prosci  Change  Management  Programs  include:  

 

o 3-­‐day  Change  Management  Certification  Program  for  CM  professionals   o 4-­‐6  hour  Change  Management  Sponsor  Program  for  Executives    

o Half-­‐day  Change  Management  Orientation  for  Employees    

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Our  advisory  services  include  hands-­‐on  coaching  sessions  that  aim  to  deepen   change  management  expertise  within  the  organization.  We  offer:  

 

• Customized  sessions  to  advise  and  facilitate  certified  members  of  the  CM   team  to  build  a  robust  strategy  and  create  change  management  plans  for   their  change  project  

• Customized  Change  Portfolio  Management  sessions  to  build  a  competency   around  prioritizing,  managing  and  control  of  multiple  change  initiatives   • Customized  sessions  for  deploying  Enterprise  Change  Management  to  

develop  an  organization-­‐wide  internal  change  management  competency  

Program  Requirements    

 

1. Participant  Pre-­‐work    

The  participants  are  required  to:    

• Read  the  first  nine  chapters  of  the  book  ADKAR®:  A  Model  for  Change  in   Business,  Government  and  our  Community  

• Familiarize  themselves  with  the  larger  changes  currently  underway  in   their  organization  and  complete  the  worksheets  in  the  Manager`s  kit   • Have  their  reports  complete  assessments  on  a  current  change  that  they  

are  experiencing  

2. Sponsor  Invitation  &  Kickoff    

Participants  have  the  best  experience  with  this  program  when  they  are   aware  of  the  need  for  change  management  in  their  business,  understand  why   they  have  been  invited  and  have  a  strong  desire  to  participate.    

 

This  awareness  and  desire  is  most  strongly  influenced  by  a  senior  leader  who   acts  in  the  role  of  'sponsor',  sends  the  program  invitations  and  provides  and   opening  kick  off.  This  helps  to  set  the  expectations  for  the  program  and   explain  why  it  is  important  for  the  participant  to  attend.      

 

3. Logistics    

Clients   are   asked   to   provide   classroom   space   and   A/V   equipment.   Requirements  include  one  main  classroom  to  be  set  up  in  a  horseshoe  shape  

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or  in  team  tables,  depending  on  total  numbers.  A/V  equipment  includes  two   easels  and  easel  pads,  one  PC  projection  unit  and  one  screen.  

 

Success  Factors  for  the  Program    

 

The  following  factors  contribute  to  the  success  of  the  client  on-­‐site  programs:   1. Pre-­‐work:  Participants  must  receive  communications  to  emphasize  and  

understand  the  importance  of  the  pre-­‐work  required  and  how  their   preparedness  and  participation  will  impact  the  success  of  the  program.    

2. No  Observers:  Participants  find  it  difficult  to  open  up  and  tackle  tough  issues   in  the  presence  of  their  senior  leaders.  It  is  important  that  senior  leaders  kick   off  the  session  and  then  take  their  leave.  This  has  been  found  to  positively   affect  learning  and  provide  an  environment  conducive  for  candid  

conversations  to  take  place.      

3. Audience  Profile:    To  ensure  program  success  and  maximum  benefit  to  the   organization  it  is  important  that  the  participants  are  at  the  right  level  of   management.    The  program  is  designed  for  managers  and  supervisors  who   have  direct  reports  that  are  impacted  by  the  change.  

 

4. Consistency  of  Level:  All  attendees  should  be  at  a  similar  level  in  the   organization.  

 

5. Client  Contact:  The  primary  contact  for  the  program  is  the  individual  that   coordinates  with  AdPro  on  all  logistics  necessary  for  the  preparation  and   implementation  of  the  program.  This  client  contact  will  be  referred  to  as  the   coordinator  and  he  or  she  must  ensure  that  the  “coordinator’s  checklist”  is   complete.  The  overall  accessibility,  responsiveness  and  actions  taken  by  the   coordinator  are  critical  for  the  success  of  the  program.  

 

6. Managing  Expectations:    Participants  react  better  to  the  program  when   they  know  what  to  expect,  especially  in  terms  of  location,  schedule,  course   times  and  any  special  activities  for  which  they  must  prepare.  

   

7. Environment:  Many  elements  contribute  to  an  effective  environment  for  the   program  including  overall  classroom  size,  breakout  rooms,  activity  areas,     room  temperature,  food  and  the  overall  surroundings.  Each  of  these  can   either  contribute  to  or  detract  from  a  successful  program.  

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Cancellation  Policy  

 

In  order  for  AdPro  to  prepare  adequately  for  the  program,  book  an  instructor  and   make  travel  arrangements,  we  ask  that  the  program  date(s)  be  finalized  45  calendar   days  prior  to  the  program.    Any  changes  made  between  45  days  and  30  calendar   days  will  be  subject  to  a  $1,000  administration  fee  and  a  payment  for  pre-­‐arranged   travel  and  lodging  costs  that  have  been  incurred  (with  exception  to  those  travel   arrangements  that  are  refundable  or  when  lodging  can  be  cancelled  without  

payment).    Changes  made  between  30  days  and  15  days  prior  to  the  program  will  be   charged  for  non-­‐refundable  travel  cost  plus  50%  of  the  program  costs.    Changes   within  14  days  to  the  start  of  the  program  will  be  billed  for  the  entire  program  costs,   travel,  lodging  and  shipping  costs  (only  product  costs  less  applicable  shipping  

charges,  are  refundable).        

   

For more information on the certification program or any other AdPro programs or our advisory service, please contact us at:

Toll Free 1-888-822-3776 | 902.826.9020 | [email protected]| www.adpro.ca    

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