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(1)

A

Employee Training

ana Development

Sixth Edition

Raymond A. Noe

The Ohio State University

McGraw-Hill

Irwin

(2)

Contents

Preface iv

PART ONE

THE CONTEXT FOR TRAINING

AND DEVELOPMENT 3

Chapter 1

Introduction to Employee Training

and Development 4

Introduction 6

Training and Development: Key Components of Learning 7

Designing Effective Training 10

Overcoming the Flows of the ISD Model 12

The Forces Influencing Working and Learning 13

Globalization 14

Increased Value Placed on Intangible Assets and Human Capital 16

Focus on Links to Business Strategy 21 Changing Demographics and Diversity of the Workforce 21

Generational Differences 23 Talent Management 25

Customer Service and Quality Emphasis 29 New Technology 33

High-Performance Models of Work Systems 37

Snapshot of Training Practices 39

Training Facts and Figures 39 Training Investment Leaders 42

Roles, Competencies, and Positions of Training Professionals 43

Who Provides Training? 45 Who Is in Charge of Training? 45 Preparing to Work in Training 48

Key Terms 49

Discussion Questions 49 Application Assignments 50

Case: Zappos: Facing Competitive Challenges 51 Endriotes 52

Chapter 2

Strategic Training 58

Introduction 59

The Evolution of Training: From an Event to Learning 61

Learning as a Strategic Focus 62

The Learning Organization 62

Implications of Learning for Human Capital Development 64

The Strategic Training and Development Process 65

Business Strategy Formulation and Identification 66

Identify Strategic Training and Development Initiatives That Support the Strategy 68 Provide Training and Development Activities Linked to Strategic Training and Development Initiatives 72

Identify and Collect Metrics to Show Training Success 72

Examples of the Strategic Training and Development Process 74

Organizational Characteristics that Influence Training 77

Roles of Employees and Managers 77 Top Management Support 78 Integration of Business Units 79 Global Presence 79

Business Conditions 80 Other HRM Practices 81

Strategic Value of Jobs and Employee Uniqueness 82

Extent of Unionization 83

Staff Involvement in Training and Development 84

Training Needs in Different Strategies 84 Models of Organizing the Training Department 87

The Corporate University Model (Corporate Training Universities) 88

Creating a Corporate University 92 Business-Embedded Model 93

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Contents xv Learning, Training, and Development from a Change

Model Perspective 95

Marketing Training and Creating

a Brand 97

Outsourcing Training 100

Key Terms 102

Discussion Questions 102

Application Assignments 103

Case: Using Training and Development

to Spice up Business Results 104

Endnotes 105

Case 1 Learning in Practice: PricewaterhouseCoopers

Tests Partners by Sending Them to Work in

Poor Nations 108

PART TWO

DESIGNING TRAINING

111

Chapter 3

Needs Assessment

112

Introduction 113

Why Is Needs Assessment Necessary? 114

Who Should Participate in Needs

Assessment? 116

Methods Used in Needs Assessment 118

The Needs Assessment Process 121

Organizational Analysis 122 Person Analysis 123 Basic Skills 126 Age and Generation 131

Task Analysis 135

Competency Models 138

Scope of Needs Assessment 142

Needs Assessment in Practice 143

Key Terms 144

Discussion Questions 145

Application Assignments 146

Case: Determining Training Needs at Summit

Credit Union 147

Endnotes 147

Chapter 4

Learning and Transfer of Training 150

Introduction 152

What is Learning? What is Learned? 153

Learning Theories 154

Reinforcement Theory 155 Social Learning Theory 155 Goal Theories 158 Need Theories 159 Expectancy Theory 160 Adult Learning Theory 160 Information Processing Theory 162

Transfer of Training Theory 163

Theory of Identical Elements 163 Stimulus Generalization Approach 165 Cognitive Theory of Transfer 166

The Learning Process 166

Mental and Physical Processes 166 The Learning Cycle 168

Implications of the Learning Process and Transfer of Training for Instruction 169

Instructional Emphasis for Learning Outcomes 183

Key Terms 184

Discussion Questions 185

Application Assignments 185

Case: Plastics Make Perfect 187

Endnotes 188

Chapter 5

Program Design

192

Introduction 193

Considerations in Designing Effective

Programs 195

Selecting and Preparing the Training Site Choosing Trainers 197

How Trainers Can Make the Training Site and Instruction Conducive to Learning 198 Curriculum Course and Lesson Design 205 Curriculum Road Map 206

How to Choose a Vendor or Consultant for Training Services 212

Program Design Implications of Transfer of Training 213

Using Knowledge Management for Learning and Transfer of Training 221

Key Terms 226

Discussion Questions 226

Application Assignments 227

Case: The CEO Institute 228

Endnotes 229

(4)

Chapter 6

Training Evaluation

232

Introduction 233

Reasons for Evaluating Training 234

Formative Evaluation 235 Summative Evaluation 236

Overview of the Evaluation Process 237

Outcomes Used in the Evaluation of Training

Programs 238

Reaction Outcomes 239

Learning or Cognitive Outcomes 241 Behavior and Skill-Based Outcomes 241 Affective Outcomes 242

Results 243

Return on Investment 243

Determining Whether Outcomes are

Appropriate 244

Relevance 244 Reliability 245 Discrimination 246 Practicality 246

Evaluation Practices 246

Which Training Outcomes Should be Collected? 247

Evaluation Designs 248

Threats to Validity: Alternative Explanations for Evaluation Results 249

Types of Evaluation Designs 251 Considerations in Choosing an Evaluation Design 256

Determining Return on Investment 257

Determining Costs 259 Determining Benefits 259

Example of a Cost-Benefit Analysis 260 Other Methods for Cost-Benefit

Analysis 263

Practical Considerations in Determining ROI 263 Success Cases and Return on

Expectations 264

Measuring Human Capital and Training

Activity 265

Key Terms 267

Discussion Questions 268

Application Assignments 268

Case: A Healthy Investment at Sisters

of Charity Providence Hospital 270

Endnotes 271

Case 2 Learning in Practice: Business Goals

Drive Learning at Verizon 274

PART THREE

TRAINING AND DEVELOPMENT

METHODS 275

Chapter 7

Traditional Training Methods

276

Introduction 277

Presentation Methods 280

Lecture 280

Audiovisual Techniques 282

Hands-On Methods 283

On-the-job training (OJT) 283 Self-Directed Learning 286 Apprenticeship 287 Simulations 290 Case Studies 291 Business Games 292 Role Plays 293 Behavior Modeling 294

Group Building Methods 296

Adventure Learning 297 Team Training 299 Action Learning 302

Choosing a Training Method 304

Key Terms 307

Discussion Questions 307

Application Assignments 308

Case: Training Methods for Bank Tellers 310

Endnotes 311

Chapter 8

Technology-Based Training

Methods 315

Introduction 316

Technology's Influence on Training

and Learning 319

Technology and Collaboration 321 Technology and Learning Environment 321

Computer-Based Training, Online Learning,

Web-Based Training, E-Learning 323

(5)

Contents xvii

Developing Effective Online Learning 330

Needs Assessment 331

Creating a Positive Online Learning Experience 332

Learner Control 333

Provide Time and Space for Online Learning 334

Technology for Collaboration and Linking 335

Social Media: Wikis, Blogs, Microblogs,

and Social Networks 335

Blended Learning 338

Simulations and Games 339

Virtual Reality 342 Virtual Worlds 343

Mobile Technology and Learning 344

Intelligent Tutoring Systems 346

Distance Learning 347

Technologies for Training Support 350

Expert Systems 350

Electronic Performance Support Systems (EPSSs) 351

Learning Management Systems: Systems

for Training Delivery, Support, and

Administration 352

Why Develop an IMS? 353 Developing an LMS 354

Choosing New Technology Training Methods 355 Key Terms 358

Discussion Questions , 3 5 8 Application Assignments 359

Case: Cisco Systems Account Managers

Are Too Busy for Training 360

Endnotes 360

Chapter 9

Employee Development and Career

Management 365

Introduction 367

The Relationship Among Development, Training,

and Careers 367

Development and Training 367 Development and Careers 368

Development Planning Systems 370

Reality Check 371 Goal Setting 371

Action Planning 373

Examples of Career Management and Development Systems 373

Approaches to Employee Development 375

Formal Education 376 Executive Education 378 Tuition Reimbursement 379 Assessment 380

Job Experiences 386

How to Match Job Experiences to Employees' Development Needs and Goals 393

Special Topics in Employee Development: Succession Planning, Developing Dysfunctional Managers, Onboarding 399

Key Terms 407

Discussion Questions 408

Application Assignments 408

Case: Trustmark's Leadership Development

Program 409

Endnotes 410

Case 3 Learning in Practice: Development Is

Served 24/7 in Intercontinental Hotel Group's

Leaders Lounge 416

PART FOUR

SOCIAL RESPONSIBILITY

AND THE FUTURE 419

Chapter 10

Social Responsibility: Legal Issues,

Managing Diversity, and Career

Challenges 420

Introduction 421

Training Partnerships 422 Lifelong Learning 425

Joint Union-Management Programs 426

Legal Issues and Managing a Diverse Workforce

at Home and Abroad 427

Legal Issues 427

Melting the Glass Ceiling 435

Cross-Cultural Preparation 437

Steps in Cross-Cultural Preparation 438

Career Challenges Facing a Multigenerational

Workforce 442

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Career Paths and Dual Career Paths 445

Dual Career Path 446

Career Recycling 448

Job Hopping 449

Coping with Career Breaks 450

Coping with Job Loss 451

Meeting the Needs of Older Workers 453

Preretirement Socialization 454 Retirement 456

Early Retirement Programs 457

Key Terms 458

Discussion Questions 458

Application Assignments 459

Case: Successful Management Requires

International Experience 460

Endnotes 460

Chapter 11

The Future of Training

and Development 466

Introduction 467

Training for Sustainability 468

Increased Use of New Technologies for Training

Delivery 470

Increased Demand for Training for Virtual Work

Arrangements 470

Increased Emphasis on Speed in Design, Focus on

Content, and Use of Multiple Delivery Methods 471

Increased Emphasis on Capturing and Sharing

Intellectual Capital 473

Increased use of True Performance Support

and Social Learning 474

Increased Emphasis on Performance Analysis

and Learning for Business Enhancement 476

Increased Use of Training Partnerships

and Outsourcing Training 478

Implications of Future Trends for Trainers' Skills and Competencies 480

Key Terms 481

Discussion Questions 481

Application Assignments 481

Case: The Role of Learning Technologies in

Empowering Employees and Environmental

Sustainability at TELUS 482

Endnotes 482

Case 4 Learning in Practice: Please Take Your

Vacation! 484

Glossary 485

Name Index 497

Company Index 506

Subject Index 510

References

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