How to use your PWG leads and PWGMailer programs
For additional how to tips go to: http://support.perfectweddingguide.com
Generating Leads on PWG.com
1. First you will need to log onto your vendor account on pwg.com 2. Go to the PWG.com
3. Click on Vendor Login
4. login in using your pwg login ids 5. Click on [My account] on the right
6. Once you are at your dashboard you will access your leads by selecting the
Now you are on your Leads site
7. To Generate your leads use the [Search Leads] option 8. Put in the Create dates from the past to present day 9. Click on [Search] at the bottom
10. Click on [Export]
11. Select [Include email] 12. Click on Download csv
13. Open the file and then Save As the file to a location on your computer where you can find it again
Time to go to your PWGMailer program where you will upload your new list of brides and proceed to create and send your email.
Using the PWGMailer program
Uploading leads and creating an email
For additional how to tips go to: http://support.perfectweddingguide.com
Once logged in you will first create a folder to put your PWGleads into
1. Click on the [Contact Lists] tab along the top
2. Click on [Create a Contact List] button (or if your are adding to an existing list click on the name of the previously created list)
Now it’s time to Add your contacts that you previously generated and saved to your computer
4. Click [Add Contacts] (either one of the blue buttons) 5. Check of that all Subscribers have giver permission 6. Next
7. Click on Choose file
8. Navigation to the leads file you saved to your computer 9. Make sure the file name is showing next to Choose File 10. Click on Add
You will now find a list to select what information you want to import
You DO NOT need everything. You already have their information save on your computer on the spread sheet. You only need information necessary to sending an email. IE: email address and possible first name.
11. Select keep next to Email
12. Then to the box that appears on the right select [email] again 13. Click on Add at the bottom right of the page
Once your import in Progress report displays 100% complete you are done if you have no successful entries than something was missed during the previous steps and you will want to go back to step 2 and retry.
Time to create your Campaign (email)
1. click on [CAMPAIGNS] tab along the top
2. click on the [CREATE A CAMPAIGN] blue button
******ONLY use [ Regular Campaign]*******
3. Give the Email/Campaign a name for your reference here (Brides will not see this one)
4. Then click on NEXT STEP at the bottom right
5. Now enter the Subject line of the email (Brides WILL see this) 6. From Name should be the Company Name
7. The Reply-to email is if the vendor wants the replys brides send back to to go to another email address. (if it is the same as the from then leave blank) 8. RE: Advanced Options these are optional
****** DO NOT TOUCH the first one otherwise you will not get Open and Click through stats.
9. Once done… click on Next Step on bottom right
10. Now you get to select the lay out of the email you want to send.
Now you are ready to add your content and images Two options on how to do this.
11. A. The First option:
o The default page you see: you click on the area of the email you want to edit and it will open an edit box to the left where you will enter your content.
o Once finished click on [Save] and the content will appear in the email on the Right
o Continue this …with the images as you’ll ….until the email is complete
B. The Second option ifyou prefer a basic Word Doc type editable layout
o On the left of the email … 3rd option down… Select Enter Advanced Editing
Mode
o Now select [Edit WYSIWYG ] o [Switch]
o Now you can do whatever you want with the email as if it you’re a word document.
o Their tool bar is at the top to manage images, fonts, hyperlinks etc.
12. Time to add your content and images
13. Once you are complete click on [Save] on the left
14. Now preview your email and test your links by clicking on Preview and Schedule on the upper right corner
15. Then send themselves a test copy just to make sure there aren’t any additional edits you want to make before sending. [Test your campaign]
16. If you need to make edits click on Back to editing on the lower left of the screen
Once you are ready to send to the brides
17. If all looks good click on [Schedule and Send] at the upper right
18. You can send the email immediately or Schedule this campaign for later to go out at a specified day and time
Viola… your email is done.
