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WITH ITS EXTENSIVE CATALOG &

OPTIONAL WHITE LABEL STORES,

NEXWAY SPEEDS YOUR TIME TO DIGITAL MARKET

As an online retailer, content portal, value added reseller, or communications service provider; digital PC software titles and video games are attractive new products to add to your online business.

The specifics of digital markets present challenges to non-specialists. Obstacles you may face include the need for an attractive catalog, digital commerce technology, and marketing expertise. Acquiring and retaining digital customers present significant challenges unless you turn to a team of expert marketers. With an online catalog that now surpasses 17,000 titles and a choice of optional white label store technologies, Nexway Merchant Webstore solutions enable online retailers to rapidly start selling premium digi-tal PC video games and software products.

NEXWAY DIGITAL CATALOG WEB SERVICE

NEXWAY MERCHANT CART

NEXWAY MERCHANT SHOP-IN-SHOP

NEXWAY MERCHANT STOREFRONT

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NEXWAY MERCHANT WEBSTORE SOLUTIONS ARE AVAILABLE IN FOUR DEPLOYMENT OPTIONS:

Sell up to 17,000 digital PC video games

and software products

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PLUG-AND-SELL

CATALOG

Leverage an exclusive catalog with over 17,000 premium downloadable PC video games and software products on demand.

WHITE LABEL STORES

With 12 years' experience helping online retailers sell downloadable PC software products and video games, Nexway has the managed e-commerce solution that fits your needs.

COMMERCE-AS-A-SERVICE

Trust the global network of skilled Nexway professionals to keep your digital business humming and

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LEADING ONLINE BUSINESSES WORLDWIDE THAT INCLUDE

Amazon™, Yahoo! Japan™, Softwareload™, Orange™, Fnac.com™, Cdiscount™, Pão de Açucar™, Best Buy™, Baixaki™ and Türk Telekom™ trust the Nexway Merchant Webstore solutions.

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PLUG-AND-SELL CATALOG

The Nexway Digital Catalog lets you rapidly start selling 17,000 premium downloadable PC software titles and video games.

4 FLEXIBLE MANAGED E-COMMERCE SOLUTIONS

TO MEET YOUR SPECIFIC NEEDS

Nexway recognizes that its retailer customers have varying levels of e-commerce and digital good commerce maturity, and diverse needs for digital commerce enablement.

Some e-businesses (including many click-and-mortar companies as well as pure-play online retailers) simply want quick access to a broad catalog of premium digital goods to be rapidly added to their catalog of physical goods. They typically want to handle all transactions – for both digital and physical goods – themselves.

PREMIUM PC VIDEO GAMES

The video game section of the catalog is second to none in offering the latest, hottest casual games, serious games, core games, and educational games from the world’s leading PC game publishers.

PREMIUM PC SOFTWARE PRODUCTS

The software section of the catalog is kept up-to-date with the latest titles from the world’s leading software vendors, including Microsoft™ and Adobe™, with whom Nexway has entered into distribution agreements. Nexway is one of Microsoft’s preferred di-gital partners for the European market.

MARKETING AUTOMATION THAT BOOSTS YOUR SALES

The Nexway Digital Catalog communicates publishers’ trade marketing initiatives (such as price promotions, pre-orders, suggested upsells and cross-sells, new product releases, and more) to your store. This lets you optimize your store merchandizing and boost your sales.

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---• Other companies that include editorial portals have little to no existing e-commerce activity. They are looking for an end-to-end digital commerce solution they can rapidly plug into their website.

Still other organizations (that include generalist online retailers) already operate a digital business. They are merely looking for instant online access to premium software and game titles.

To meet your specific needs, Nexway Merchant Webstore solutions are avai-lable in four flexible alternate deployment options:

1/ NEXWAY DIGITAL CATALOG WEB SERVICE

For companies with an existing checkout and payment solu-tion, the Nexway Digital Catalog Web Service reliably handles digital catalog management, order management and electronic fulfillment. The “plug-and-sell” digital commerce solution is widely adopted by established online retailers with their own e-commerce platform who want to rapidly launch a download business.

2/ NEXWAY MERCHANT CART

The solution suits editorial businesses wanting to monetize their premium content with downloadable PC software and video games for sale on their website.

All you need is a website with attractive editorial content related to the di-gital products you’ll be selling.

Nexway lets you link into shopping carts we manage, closely resembling your website, and we handle the rest for you.

You are up and running fast, and quickly earn money on every digital pro-duct sold by your branded Nexway carts.

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Nexway operates your full checkout process including payment processing, fraud detection and order fulfillment. Later on, we also take care of Level 1 customer support via email for you.

The interface of Nexway merchant carts is highly customizable, blending seamlessly with the rest of your website.

The solution comes complete with a merchant interface to manage the digital shopping cart powered by Nexway. From there, retailers can rapidly select the titles they wish to resell from the 17,000 Nexway titles available on demand.

Nexway clients benefit from letting their end-users choose from fifty different modes of payment in twenty-three currencies – including country-specific methods such as Boleto Bancário and installment payments in Brazil, Konbini™ payments in Japan, SEPA throughout Europe, bank checks in France, and Giropay™ in Germany.

Nexway’s exclusive global fraud prevention capabilities, trusted by over 900 digital businesses worldwide, protect all Nexway stores.

3/ NEXWAY SHOP-IN-SHOP

Nexway offers its exclusive catalog combined with a turnkey single page white label digital store.

This solution is ideal for e-commerce generalists who want to rapidly launch a full section of their store dedicated to digital games or software. Reference clients for the Nexway Shop-in-Shop solution include consumer electronics e-commerce specialists RueduCommerce.fr and Bou-langer.fr

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The solution presents itself to end-users as a branded tab in a broa-der online store. The layout is standardized, but its look and feel can be customized to completely match the user interface of its host store.

The Nexway Shop-in-Shop solution offers powerful e-merchandising capabilities in the hands of marketers. Marketers have complete control over various marketing sections of the embedded store, including its rotating promotional carousel.

Also, the solution includes customizable “Top sellers”, “On sale”, and “Pre-or-ders” e-merchandizing sections that help boost sales.

Fig. 1

The Nexway

Shop-in-Shop solution lets you conveniently manage your digital store e-merchandi-sing.

Fig. 2

Customizable e-merchandizing sections help boost your digital sales.

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4/ NEXWAY MERCHANT STOREFRONT

Upon request, Nexway can also combine its exclusive catalog of 17,000 titles with a comprehensive multi-page turnkey digital storefront.

The powerful solution is fit for large enterprise clients seeking an end-to-end digital store.

Clients of the full-fledged Nexway merchant solution include Softwareload™ (a division of Deutsche Telekom™) as well as the digital game and software sections of the Orange™ consumer portals in Europe. The powerful Nexway Merchant Storefront solution is customizable, offering merchandising, marketing, and content management features in the hands of marketers.

In particular, the solution supports advanced connectivity with Nexway clients’ backend systems, including their customer relationship manage-ment solutions, to enable billing via end users’ communication service bills, for instance.

Noteworthy supported features also include a full-fledged customer portal where end-users manage their portfolio of digital goods along with any recurring subscriptions they may have purchased via the storefront.

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WHAT

NEXWAY MERCHANT WEBSTORE CUSTOMERS

ARE SEING

With our new Nexway-enabled gaming digital store, our customers now buy games as a digital download and can instantly start enjoying their digital purchase. Our digital offering is attractive due to the scope of the gaming catalog proposed by Nexway. Nexway also ensures that customers enjoy a quality digital fulfillment, and provides outstanding support to our customers. We are able to reach new customers, and provide them with a complete catalog.

Guido Sigone, IT E-Marketing Web Manager – GameStop

Nexway has been a fantastic partner to work with as we transitioned our white label download store from a legacy e-commerce platform over to the cloud-based Nexway Platform. Working under tight deadlines, the Nexway team delivered a high performance white label download storefront for Softwareload, letting us rapidly return our download business to profit.

Daniel Eder, Senior Expert Program Management

Softwareload Deutsche Telekom AG

Consumers expect to be offered local payment methods, such as Boleto Bancário and installment payments. Complying with local e-commerce tax legislation takes local expertise. Nexway’s solidly implanted presence in the country and extensive digital PC software catalog was key to Baixaki’s choice of Nexway as a digital partner in Brazil.

Marco Souza, CFO and COO – No Zebra Network - Baixaki

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WHY CHOOSE

THE NEXWAY MERCHANT WEBSTORE SOLUTIONS

Global leader with twelve years’ experience

Plug-and-sell catalog with 17,000 premium PC video games and software titles

Premium digital titles from Microsoft™, EA™, Adobe™ and more

Trade marketing automation that boosts your sales

Expert global digital agency

Expert global customer support

Merchant of record in 35 countries present in 10 countries

230 digital merchant references

Nexway turns PC customers into cross-device subscribers.

This brochure is for informational purposes only. Nexway makes no warranties, expressed or implied, in this do-cument. Nexway is a registered trademark in the United States and other countries. Various product and service names referenced herein may be trademarks of Nexway. All other product and service names mentioned may be trademarks of their respective owners.

Nexway Merchant Webstore Brochure

May 2015

Nexway Headquarters 1 Boulevard des Bouvets 92000 Nanterre France Nexway Inc. 650 Chenery Street San Francisco, CA 94131 USA Phone: +1.415.988.7759 www.nexway.com [email protected]

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