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fashion industry

Is this shirt also available online? : an omnichannel research in the fashion industry

Is this shirt also available online? : an omnichannel research in the fashion industry

... The objective of this study was to gain insight in the consumer’s view of omnichannel technology in a fashion store and their intention to actually use omnichannel technology in a store. The research gave insights ...

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Impact of Online Visual Merchandising of Fashion Industry on Generation Z Customers

Impact of Online Visual Merchandising of Fashion Industry on Generation Z Customers

... Abstract:Online visual merchandising is the act of using visual elements in order to enhance the overall experience provided by online websites. Online visual merchandising is all about creating an exciting and engaging ...

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Intellectual Property Protection in the Fashion Industry: Current Trends and Insights for China

Intellectual Property Protection in the Fashion Industry: Current Trends and Insights for China

... Nowadays, fashion is closely linked with our daily life and work. The fashion industry is no longer just a dress or a pair of shoes, it is a business which earns hundreds billion dollar ever ...year. ...

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Influencer Marketing in the Fashion Industry : The advantages and disadvantages of influencer marketing in fashion promotion

Influencer Marketing in the Fashion Industry : The advantages and disadvantages of influencer marketing in fashion promotion

... of Fashion, Victoria Berezhna writes about how influencer marketing entered the mainstream in the fashion ...of fashion brands said they preferred working with micro-influencers rather than ...

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Fashion Industry Analysis from the Perspective of Business Model Dynamics

Fashion Industry Analysis from the Perspective of Business Model Dynamics

... the fashion industry. Fashion trends and styles come and go, change within a few weeks or merely within years or ...in fashion trends are differently responded to depending on the respective ...

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Modern Slavery: The Mauritian Fashion Industry and The African Growth and Opportunity Act

Modern Slavery: The Mauritian Fashion Industry and The African Growth and Opportunity Act

... contemporary fashion industry and the elements of modern slavery found in this ...global fashion industry the African Growth and Opportunity Act (AGOA) as passed by the United States of ...

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Trend diffusion mechanism in the modern fashion industry

Trend diffusion mechanism in the modern fashion industry

... the fashion trend diffusion among the classes, however, they do not cover modern change of the society and fashion segmentation ...connect fashion and social structures together, taking into account ...

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International Change and technological evolution in the Fashion Industry

International Change and technological evolution in the Fashion Industry

... the fashion market: Pitti Uomo (Man) in 1972; Pitti Bimbo (Child) in 1975; Pitti Filati (Knitwear) in 1977, Pitti Casa (Home) in ...men’s fashion and the rest of the textile-clothing ...key fashion ...

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Corporate Social Responsibility Reporting: The Case of the Fashion Industry

Corporate Social Responsibility Reporting: The Case of the Fashion Industry

... the fashion industry, if changes are not made to correct harmful and unsustainable practices, social and environmental detriments will continue to ...for industry change and sustainability ...

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Factors Influencing Consumers Purchase Intention Of Online Shopping In Fashion Industry

Factors Influencing Consumers Purchase Intention Of Online Shopping In Fashion Industry

... Online business is an innovation in business environment. People nowadays are tend to shop through online rather than offline shopping. The rate of online shopper especially in fashion industry is quite ...

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The Role of Social Media in the Fashion Industry: How Fashion Blogging Encourages Two-Way Symmetrical Communication

The Role of Social Media in the Fashion Industry: How Fashion Blogging Encourages Two-Way Symmetrical Communication

... CG: “As mentioned before, social media becomes an extension of a blog and the brand it has cultivated. Social media is focused on conversation, so it creates the perfect opportunity for that two-way communication. ...

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Fashion industry as a source of inspiration for the ‘Mental Health Department 4.0’: an overview

Fashion industry as a source of inspiration for the ‘Mental Health Department 4.0’: an overview

... The present paper summed up the development of the MHD model, and suggested possible ways to innovate it, inspired by some features of production and man- agement of innovation processes typical of the fashion ...

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Envisioning the era of 3D printing: a conceptual model for the fashion industry

Envisioning the era of 3D printing: a conceptual model for the fashion industry

... traditional fashion designers are accustomed to working ...in fashion related pro- grams such as Optitex only allow automated 3D avatar and garment simulation and are designed to build non-flat pattern ...

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The Interdependence between the Demand of Fashion Industry and the Function of Fashion Education

The Interdependence between the Demand of Fashion Industry and the Function of Fashion Education

... of fashion industry and the function of fashion education is of great significance for current economic growth due to the tight interaction between those ...of fashion education has strong ...

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Entrepreneurs in slow fashion: Ambitious or death wish? An analysis of the slow fashion industry

Entrepreneurs in slow fashion: Ambitious or death wish? An analysis of the slow fashion industry

... slow fashion to launch their start-up. Slow fashion refers to the type of clothing that is designed and manufactured to maximize benefits to people and society while minimizing adverse environmental ...fast ...

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Digital Marketing in Indian Fashion Industry

Digital Marketing in Indian Fashion Industry

... changing fashion is forcing clothing production or car producers to embrace Internet- based totally definitely virtual technology as a means of communication and to give you new, creative approaches to seize the ...

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Corporate values and scandals in the fashion industry

Corporate values and scandals in the fashion industry

... sustainable fashion, partly under pressure of increasingly critical consumers and corporate social responsibility of the industry ...transparent fashion industry that is good for people, ...

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Challenges Hampering the Growth of Dress Fashion Design in the Ghana Fashion Industry

Challenges Hampering the Growth of Dress Fashion Design in the Ghana Fashion Industry

... buoyant fashion industry, the chain of fashion workers works hand in ...of fashion is a mega industry on its own that employs thousands of workers based on its market ...include ...

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Impact of Social Media Marketing on Consumer Buying Behavior- Case of Australian Fashion Industry

Impact of Social Media Marketing on Consumer Buying Behavior- Case of Australian Fashion Industry

... Australian fashion industry. The fashion industry is one of the fast-growing segments in which new styles; come and ...go. Fashion, fad, and style are distinguished among their ...

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Condition Analysis and Forecasting in the Fashion Industry

Condition Analysis and Forecasting in the Fashion Industry

... as fashion and fashion ...chimerical fashion market recognises that a given product is not fashionable, it is not trendy, regardless of its usable value and price, the product may not find ...

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