Promotional Activities
Effects of promotional activities on the market share of broadcast and pay television industry in kenya: a case of multichoice africa
... 2007). Promotional activities in the industry are seen as determinant of demand of a product and service hence the campaign are geared towards making organizations offering perfect acceptability by the ...
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Reassessing the effect of colour on attitude and behavioural intentions in promotional activities: The moderating role of mood and involvement
... in promotional activities where a cool colour background is used, more positive attitudes and behavioural intentions are stimulated compared to those having a warm background ...the promotional ...
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A Study On Effectiveness Of Sales Promotional Activities In Unique Roof Pvt. Ltd. Coimbatore
... Sales Promotional Activities was done at Unique Roof ...Sales Promotional activities in the company such as advertisement, public relations and sales promotional ...sales ...
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GENERAL AWARENESS AND PROMOTIONAL ACTIVITIES TOWARDS GENERIC DRUGS : EXTENSIVE REVIEW ON LITERATURE
... To take care of health , it is essential to get the proper and effective treatment at affordable cost. And it is responsibility of the government that every single citizen should get medication at affordable cost. So to ...
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Using Patents in Promotional Activities
... In a case of r ∈ ( ) 0,1 , the information value to the H type firm increases with r up to r . That is, when r is small, a (small) increase in r enhances a firm’s profit through a promotional patent. This may seem ...
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Drug promotional activities in Nigeria : impact on the prescribing patterns and practices of medical practitioners and the implications
... This study is being carried out among doctors in tertiary health institutions in some Nigerian cities to gain insight into the impact of drug promotional activities on their practices. The purpose of this ...
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INFLUENCE OF PROMOTIONAL ACTIVITIES ON CONSUMERS’ PATRONAGE OF INSURANCE BUSINESS IN ADO EKITI METROPOLIS, NIGERIA
... marketing activities, other than personal selling, advertising and publicity that stimulate consumer purchasing and dealer effectiveness, such as displays, shows and expositions, ...combined activities ...
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THE STUDY OF GENERAL AWARENESS AND PROMOTIONAL ACTIVITIES TOWARDS GENERIC DRUGS IN JALGAON DISTRICT
... As per doctors opinion more than 59% of doctors agree that Generics are less preferred due to neglected cognizance by all levels of medical professionals, 12.50% of doctors are Neutral a[r] ...
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Factors that Influence Safety Performance & Strategies for Promotion of Safety Culture in Power Plant
... of activities coupled with the contractor unskilled labour ...safety promotional activities as a part of accident prevention programme resulted in improving safety awareness that depicts good safety ...
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Systemic Propaganda as Ideology and Productive Exchange
... of promotional activities into almost every sphere of public life: the conduct of domestic politics and foreign affairs, the selling of public policy, the marketing of goods, services, and public and ...
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Red or Blue? The Influence of Background Color on Promotion Value Perception
... with promotional framework, different background color and promotional activities with the way to match, not only simple from the aesthetic point of ...For promotional campaigns with a ...
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Re-Engineering Entrepreneurship Development through Corporate Branding Culture Concepts for Sustainable Development in an Emergent Economy
... adverts/promotional activities for his products or services an entrepreneur should be taught how to make a brand with a value proposition that can connect with its customers, a brand with a good value ...
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CONSUMER PERCEPTION TOWARDS PURCHASE OF LAPTOPS
... Laptop brands can plan marketing strategies and promotional activities focussed on these seven features and the two factors to attract customers to their brand.H.S Adithya (2013) in hi[r] ...
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An Overview of Online Marketing: It’s Present and Future Prospect – A Study in Northern Region of Bangladesh
... Mass promotional activities should be undertaken (advertising, sales promotion, campaign, greeting SMS etc.) by the marketers to make their online products sold at once. Again it is the most important ...
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Target Groups, Competitors and Organization of FDI Promotion in Central Eastern European Regions
... some promotional activities, with various degrees of success, have been performed in other types and scales of places – as documented by Ward’s (1998) historical analysis of promotional materials of ...
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Download Download PDF
... Overall, through embedded information literacy instruction, promotional activities, and targeted collection development with specific educational objectives, McGill University [r] ...
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All-season tourism: analysis of experience, suitable products and clientele. Tourism studies
... These factors include: * * * * * * clearly identifying target market segments and focusing associated promotional activities at these segments; producing attractively designed products o[r] ...
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INDIAN RETAIL SECTOR: EVOLUTION AND ITS ANALYSIS
... The Indian retail sector is witnessing tremendous growth with the changing demographics and an increase in the quality of life of urban people. Retail Sector is the most booming sector in the Indian economy. With a ...
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Impulse Buying Behavior and the Role of Social Media: A Case Study of Faislabad
... Purchasing a product without planning is termed as impulse buying. In the busy rapidly changing life of this time, people usually do impulse buying that is why now marketing experts are paying attention to catch the ...
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THE EFFECTS OF BRAND AWARENESS ON LOCAL PRODUCT CONSUMPTION
... Alternatives which can be chosen in the consumer’s universe are bounded by competitors, their products and imaginations. This limitation expresses a great field that today’s enterprises are not able to overcome on their ...
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