Figure 2.2 The context of the Construction Industry in the National Economy
THEORY OF CONSTRUCTION DEMAND
3.5 Measures o f construction output and demand
3.5.2 Basic methods of measurement
The construction industry produces a variety o f different types o f buildings and works that are of
different sizes and value, and adopting different methods o f construction. It also employs a wide
range o f manpower and professionals of which the numbers and mix varies with time. Hence, the
complex nature o f the industry renders the adoption o f a single method o f measuring its
performance impossible. The following are several basic methods used for measuring
1) Number
In terms o f measuring the industry's output to assess its performance, this methods of
measurement is the simplest as it only involves counting the number o f items constructed for
each type o f construction within a chosen time period. However, owing to its simplicity, vital
information is left out such as the size, value and quality o f the projects. By looking at numbers
alone, the performance o f the industry may be misjudged. For example, it would be misleading
to base the industry's performance solely on the number o f projects undertaken. The total
contract value may be high even though the number o f projects is small. Effectively, the high
project value contributes more to the GDP, indicating higher value added in construction. Ofori
(1990) also views numbers as an impractical system for measuring construction output owing to
the wide variety o f types o f construction and their different sizes and methods o f construction.
However, when assessing performance based on the amount o f manpower employed, the use o f
numbers is a common method o f measurement. A large number o f workforce employed in
construction usually implies a healthy and booming industry.
2) Gross floor area
When measuring output, gross floor area is regarded as a more realistic measure because it identifies a significant quantifiable attribute o f each type o f construction (Ofori, 1990).
Specifically, it gives an idea o f the size or magnitude o f the items o f construction. However,
when comparison between different types o f construction is required, this measure raises some
problems since a square metre of floor area o f a factory cannot be compared with that o f a
school. In fact, two buildings o f the same type are seldom wholly comparable. Similarly, this
measure does not provide information on the materials used and methods o f construction or the
overall height and individual storey heights.
3) Index number
This is a relative measure and is expressed as a percentage o f a single base figure. It is
commonly used to measure changes in the costs or prices o f construction output over time, with
reference to a base year figure. The problems associated with this measure again arises from the
extremely varied nature o f the work carried out by the construction industry. Since each project
single standard o f comparison. New construction projects vary not only in type but also in size,
design, specification, complexity and methods o f construction. Even similar projects vary
according to differences in site conditions with a consequential influence on costs o f construction.
Besides, the considerable period o f time that construction projects often take from start to finish
also means that costs may be measured at different stages of the process. Clearly, measurements
which relate to different stages may be expected to differ and likewise the rates o f change over
time o f such measurements may not be equivalent. In response to these problems, various
methods o f constructing indices have been employed and a variety o f different index series have
been devised. Often, two or more indices are combined to form one composite index. The most
straightforward way o f combining indices is to calculate a weighted average o f the indices used.
4) Volume and value
These are two commonly used monetary measures o f construction output. Ofori (1990) regards
money as the most convenient measure o f construction output, one that provides a simple means
o f comparison. Effectively, a higher volume or value o f construction output implies better
performance. A direct relationship can also be implied between projects attributes such as
quality, size, construction method and monetary measures. For instance, a larger project using higher quality materials and adopting more advanced method o f construction would incur higher
costs. However, there is one main problem associated with using monetary measures, that is, the
effects o f inflation. In general, costs are influenced by the level o f prices in a country's economy,
the industry's efficiency and the difficulties in its operating environment. These factors not only
change over time within each country, but are also different among countries. They hinder
comparisons o f output in the same country over time, as well as that among different countries.
In view o f this problem, the concept o f volume and value is developed. Volume is a measure
o f output in constant price while value is that of output in actual market price (The Economist,
1994). Therefore, a volume indicator provides information about changes in volumes and not
prices, and value is volume multiplied by market price. In practice, a deflator is normally used to
adjust data on each sector o f the economy to allow for the effect o f inflation. However, some
researchers (Dacy, 1965: Rosefielde and Mills, 1979: and Stokes, 1981) noted that official
deflator indices do not entirely capture qualitative changes in output, and tend to under-estimate
construction output, and hence, productivity. Besides, within a country, output in monetary
workload, levels o f capital utilisation and other related factors.
Despite these shortcomings, monetary measures are still widely adopted and are often
supplemented with data provided in other forms, such as floor areas o f buildings, number of
rooms for hotels, number o f beds for hospitals, lengths o f roads and others.