What are Reports?
“A business report is an orderly and
objective
communication of factual information
that serves some business purpose”.
Raymond Lesikar and John Pettit
Definition
• Orderly- carefully prepared
• Objective- unbiased
• Communication- mostly writing
• Factual information-emphasis on events, records, data.
• Purpose-example; solve a problem and to
present information.
“A report is a document in which a given problem is examined for the purpose
of conveying information, reporting findings, putting
forward ideas and sometimes making recommendations”
The British Association of Commercial and
Types of Report
1. Formality ( relationship of writer and reader) and legality;
• Formal
• Informal 2. Function;
• Informational
• interpretative
3. Time interval;
• Periodic
• Special
4. Physical factors/form;
• Memorandum
• Letter
• Short
• Long
5. Nature of subject;
• Problem determining report
• Fact finding report
• Performance report
Format
• Title
• Terms of reference
1. By whom has the report been requested/directed
2. The precise area to be covered 3. Intended outcome of the report
4. Establishing the limits of the report
Table of contents
• List headings as they appear in the
body of the report, along with page
numbers.
Format
• Procedure (methods of investigation) 1. Experiment
2. Observation 3. Survey
4. Consultation 5. Research
• Findings
• Recommendations (listed in conclusion)
• signature
Basics of Technical Writing Basics of Technical Writing Basics of Technical Writing Basics of Technical Writing
Main documentation priorities Main documentation priorities
Use simple sentence structure (subject-verb-object)Use simple sentence structure (subject-verb-object)
this method terminates communication this method terminates communication
Minimize adjectives and adverbsMinimize adjectives and adverbs
Write predictably Write predictably
Use graphics Use graphics
““A picture is worth 1,000 wordsA picture is worth 1,000 words
” ”
Apply seven ‘C’sApply seven ‘C’s
Problems that beginner writers have
Thinking that writing is easy
Writing in English
Understanding how to get started
Understanding how the software works
Organizing material
“Every journey begins with a
step”
Write Clear Sentences
Write clear sentences
Write active sentences
Write present tense
Write positive sentences
Use short, familiar words
Write short
sentences
Active sentences
Are clearer; they tell the user who or what does the action
Passive; A mail message is sent to the main service.
Active; The handler sends a mail message to the main service
Are more concise
Help you write from user’s viewPassive Vs Active
Actor is unknown
1. The file is opened by Ralph
Uses “to be”
1. The file is printed 2. Lunch is eaten
Actor is unknown
• Ralph opens the file
Uses strong verbs
• I print the file
• I eat lunch
Use passive sentences in certain situations
The actor is unknown or unimportant
• To make any kind of connection to the internet, you must determine how your computer is connected to the internet
The action or object is more important
• To set up XYZ component, a sample application is provided in the Samples directory of your program
Transitions need to be strengthened
• To print the file. Press Print. The file is printed by your printer
Present tense
• Helps users read the material quickly
• Tells users when to do something
1. You will be able to select all display options 2. Click the button. A submenu will appear
Correct:
1. You can select all display options
2. Click the button. A submenu appears
Acceptable use of future tense;
Write down these steps. You will use these later.
Write positive sentences
• Do not turn off your computer without saving your work.
Correct;
• Save you work, and then turn off your computer.
Acceptable use of negatives;
Caution. Do not put your coffee up on the CD-ROM drive
Use short familial words
• Cigarette smoking is causally related to lung cancer in men; the magnitude of the effect of cigarette smoking far outweighs all other factors. The data for women, though less
extensive, point in the same direction.
Correct
• Cigarette smoking is a major cause of lung
cancer in men, and probably in women too.
Write short sentences
• We hereby wish to let you know that our company is pleased with the confidence you have reposed in us.
• We appreciate your confidence
Write a long sentence if separate
sentence is too complex
Use lists
• Use bulleted lists for similar but unordered ideas
• Use numbered lists for a sequence of
events or steps
The Seven ‘C’s of
effective communication
1. Completeness 2. Conciseness 3. Consideration 4. Concreteness 5. Clarity
6. Courtesy
7. Correctness
Graphics
• Tables
• Fonts
• Flowcharts and process charts
• Pie chart
• Line chart
• Statistical Maps
• Illustrations
Acknowledgment
• Paraphrase
Logan Wilson (201) criticized academicians for being scientific in their approach to every area…
• Key phrase quotation
Logan Wilson (201) characterizes as a
“curious paradox” what he sees as the
failure of academics to be scientific….
Acknowledgment
• Verbatim
• Partial quotation
According to Logan Wilson(201), “…
academics display a scientific attitude toward every universe except that which comprises their own profession”
• Extended quotation
Acknowledgement
• Use MLA ( Modern Language Association) style sheet
Methods;
1. Footnote method
Cindy Burford, Aline Culberson, and Peter Dykus, Writing for Results, 4th ed.,New York: Charles Storm Publishing Company, 1994, 17-18
.
Methods of compiling data
• Library research
• Sampling theory
• Face to face interview
Library research
• Encyclopedias
• Government publications
• International sources
• Searching Databases
• Internet
Sampling theory as a basis for surveying
• Random sampling
• Systematic sampling
• Stratified sampling
• Convenience sampling
• Judgment sampling
• Quota sampling
• Snowball sampling
Sampling methods
• Probability
1. Random
2. Systematic 3. Stratified
• Non probability
1. convenient 2. Judgment 3. Quota
4. Snowball
Random
• Random sampling is the purest form of probability sampling. Each member of the population has an equal and
known chance of being selected
Systematic
• Systematic sampling is often used
instead of random sampling. It is also called an Nth name selection technique.
After the required sample size has been calculated, every Nth record is selected from a list of population
members.
• Systematic sampling is frequently used to select a specified number of records from a computer file.
Stratified
• Stratified sampling is commonly used probability method that is superior to random sampling because it reduces
sampling error. A stratum is a subset of the population that share at least one common characteristic. Examples of
stratums might be males and females, or managers and non- managers.
• Random sampling is then used to select a sufficient number of subjects from each stratum. "Sufficient" refers to a sample size large enough for us to be reasonably confident that the stratum represents the population. Stratified
sampling is often used when one or more of the stratums in the population have a low incidence relative to the other stratums.
Convenience
• This non probability method is often used during preliminary research efforts to get a gross estimate of the results, without
incurring the cost or time required to select a random sample.
• In convenience sampling, the selection of
units from the population is based on easy
availability and/or accessibility.
Judgment
• usually an extension of convenience sampling
• a researcher may decide to draw the
entire sample from one "representative"
city, even though the population includes
all cities. When using this method, the
researcher must be confident that the
chosen sample is truly representative of
the entire population.
Quota
• the non probability equivalent of stratified sampling
• Like stratified sampling, the researcher first identifies the stratums and their
proportions as they are represented in the population. Then convenience or judgment sampling is used to select the required
number of subjects from each stratum. This differs from stratified sampling, where the stratums are filled by random sampling.
Snowball
• used when the desired sample characteristic is rare
• Snowball sampling relies on referrals from initial subjects to generate
additional subjects.
• Chances of bias as it may be less
representative
Questionnaires
Why Questionnaires?
• To maximize the proportion of
subjects answering our questionnaire - that is, the response rate.
• To obtain accurate relevant
information for our survey.
Types of questionnaires
1.Open
2.Closed
Open format
• Advantages of open format
• Allows exploration of the range of
possible themes arising from an issue
• Can be used even if a comprehensive
range of alternative choices cannot
be compiled
Open format
• Numeric open end
How much did you spend on groceries this week?
_______
• Text open end
• How can our company improve its working conditions?______________________
Closed format
• Closed-that is, forced choice-format
• Easy and quick to fill in
• Minimize discrimination against the less
literate (in self administered questionnaire) or the less articulate (in interview
questionnaire)
• Easy to code, record, and analyse results quantitatively
• Easy to report results
Testing
Types of closed format
• Choice of categories
• Likert style
• Checklists
• Differential
• Ranking
Types of closed format
• Choice of categories
For example( what is your marital status)
Single []
Divorced []
Married []
Widowed []
Likert style scale
• Statistics is an important subject Strongly disagree
disagree
Cannot decide Agree
Strongly agree
Checklists
“Circle the clinical specialties you are particularly interested in”
• General medicine
• General surgery
• Pediatrics
• Ophthalmology
• Orthopedics
• Accident and emergency
• General practice
Differential scale
• How would you rate the puppet show?
Extremely interesting 1 2 3 4 5 6 7 8 9 10 extremely dull
How would you rate this product?
Excellent ___
Good ___
Fair ___
Poor ___
Ranking
Please rank your interests in the following specialties
• General medicine
• General practice
• Orthopedics
• Ophthalmology
• Pediatrics
• General surgery
Wording of individual questions
• Use short and simple sentences
• Ask for only one piece of information at a time
• Avoid negatives if possible
Small group teaching should not be abolished Small group teaching should continue
• Ask precise questions
How often did you borrow books from your library?
How many books have you borrowed from the library within the past six
• Ensure those you ask have the necessary knowledge
• Level of details
• Sensitive issues
• Minimize bias
• Must be non-threatening
• accommodate all possible answers
What brand of computer do you own? __ A. IBM PC B.
Apple ( possible other choice)
Do you own an IBM PC? (circle: Yes or No)
• What brand of computer do you own?
(Check all that apply) __ Do not own a computer __ IBM PC
__ Apple __ Other
• There should be only one correct or appropriate choice for the
respondent to make. An obvious example is:
Where did you grow up? __
A. Country B. farm
C. city
• Does not presuppose a certain state of affairs
Are you satisfied with your current auto insurance? (Yes or No) This question will present a problem for someone who does not currently have auto insurance. Write your questions so they apply to everyone. This often means simply adding an additional response category.
• Are you satisfied with your current auto insurance?
___ Yes ___ No
___ Don't have auto insurance
• Does not use unfamiliar words or abbreviations.
• Remember who are your audience.
• Do not use uncommon words or compound sentences.
• Write short sentences.
• Abbreviations are okay if you are absolutely certain that every single respondent will understand their
meanings
Length of questionnaire
• There are no universal agreements about the optimal length of
questionnaires. However, short simple
questionnaires usually attract higher
response rates than long complex ones.
Arranging the questions
The order of the questions is also important. Some general rules are:
• Go from general to particular.
• Go from easy to difficult.
• Go from factual to abstract.
• Start with closed format questions.
• Start with questions relevant to the main subject.
• Do not start with demographic and personal questions
Introduction, personalized letter, and ending
• It seems a good idea to have either a
personalized covering letter or at least an
introduction explaining briefly the purpose of the survey, the importance of the
respondents' participation, who is responsible for the survey, and a statement guaranteeing confidentiality. A personalized letter can be easily generated using mail-merge on a word processor. It is also important to thank the respondent at the end of the questionnaire.
Cover letter
1. Describe why the study is being done (briefly) and identify the sponsors.
2. Mention the incentive. (A good incentive is a copy of the results).
3. Mention inclusion of a stamped, self-addressed return envelope.
4. Encourage prompt response without using deadlines.
5. Describe your "confidentiality/anonymity" policy.
6. Give the name and phone number of someone they can call with questions.