Database Overview March 2012

(1)

Database Overview

atabase O e

e

March 2012

(2)

What's in?

What s

in?

• The

way

of

classifying

• For each type of medium:

• For

each

type

of

medium:

–

Top

20 Total number of titles and sales houses

–

Total

number

of

titles

and

sales

houses

–

Chart

with

a

summary

of

the

total

#

titles

and

sales

houses

(3)

What’s

what?

•

1 Title

=

1 active

product

–

Medium

(Le

Soir)

–

cross

‐

media

p

products

(Lesoir.be,

(

,

Le

Soir

Newsletter

…)

)

–

Packages

(PNU

Dailies)

• Classification: based

on

‘

Type

of

Medium

’

(4)

Classification

• Magazines

• Door

‐

to

‐

Door

Media

–

Magazines

–

Magazines

–

Display Magazines

• Trade

Press

–

Display

Magazines

–

Free

Tabloids

–

Yearbook

/

Guide

–

Trade

Press

(magazines)

–

Trade

Press

(newspapers)

Newsletter

–

Agenda

–

Inserts

–

Newsletter

• Out

‐

of

‐

Home

–

Catalogue

–

Discount

coupons

and

booklets

(offline)

Out of Home

• Direct

Marketing:

(

)

• Newspapers

g

–

Direct

Marketing

(addresses)

–

Direct

Marketing

(e

‐

mail

k i )

marketing)

(5)

Classification

• Digital

• Radio

–

Websites

–

E

‐

News

–

On

‐

line newspaper

–

Radio

– Local

/

Regional

–

Radio

– National

–

Radio – National Network

–

On

‐

line

newspaper

–

On

‐

line

magazine

–

On

‐

line

trade

press

–

Radio

– National

Network

with

regional

advertising

–

On

‐

line

classifieds

–

On

‐

line

radio

• Television

–

TV

– Digital

–

On

‐

line

TV

–

Blog

–

Apps

–

TV

– Local

–

TV

– National

–

TV – Thematic Networks

Apps

–

Portal

–

TV

– Thematic

Networks

–

Teletext

(6)

Magazines

Sales House # Titles

# Sales Houses: 459

1. Roularta Local Media (ex‐First Media) 41

2. Sanoma Media Communication Solutions 40

3. Roularta Media (Zellik) 32

4. EPN / Sanoma Regional Belgium 29

# Sales Houses: 459

# Titles: 1169

45 / Sa o a eg o a e g u 9 5. Focus nv 25 6. Admedia bvba 23

7. Jansen & Janssen Uitgeverij 23

8. Regie Number One 23 ₃₀

35 40

g

9. Publicarto 16

10.Roularta Custom Media 15

11.Custom Regie 14

12.de Persgroep Advertising Magazines 14 ₁₅

20 25 30

#

Titles

13.RGP (Régie Générale de Publicité) 14

14.IP Plurimedia (IP Press) 13

15.Headline Publishing Agency 12

16.AA Dock's Customer Media 11

0 5 10 15

17.Edition Ventures ‐ Pôle High Level 11

18.Espace Regie Luxembourg S.A. (Lux) 11

19.Passe‐Partout 11 20.Rossel Advertising 11 0 1 ₂₆ ₅₁ ₇₆ 10 1 12 6 15 1 17 6 20 1 22 6 25 1 27 6 30 1 32 6 35 1 37 6 40 1 42 6 45 1

#

Sales

Houses

(7)

Newspapers

# Sales Houses: 34

1. RGP (Régie Générale de Publicité) 37

2. Corelio Connect 33 3. Rossel Advertising 21 4. de Persgroep Regio 20

# Sales Houses: 34

# Titles: 248

40 de e sg oep eg o 0

6. Sud Presse 14

7. Concentra Classifieds 11

8. Concentra Media Regie 10

30 35

g

9. Corelio Classifieds 9

10.de Persgroep Advertising Dailies 9

11.de Persgroep Rubrieken Print 8

12.Trustmedia 8 15 20 25

#

Titles

13.IP Luxembourg (Lux) 7 14.Jobat nv 7 15.Régions Jobs 7

16.Espace Regie Luxembourg S.A. (Lux) 6

5 10

17.Saint‐Paul Luxembourg SA (Lux) 6

18.Mediaplanet 4 19.LLoyd (De) 2 20.Presss s.a.r.l. 2 0 1 11 21 31

#

Sales

Houses

(8)

Door to Door Media

Door

‐

to

‐

Door

Media

_{# Sales Houses: 76}

1. Passe‐Partout 101 2. Roularta Local Media (ex‐First Media) 87 3. Regie Number One 68 4. Roularta Recruitment Solutions 67

# Sales Houses: 76

# Titles: 526

es

120

5. EPN / Sanoma Regional Belgium 24 6. Philipsen & Partners 16 7. Concentra Media Regie 13

8. Shopping Magazine bvba 11 ₈₀

100

9. Evolution Media Group 8 10. Elite Reklaam ‐ Crescendo nv 7 11. Régions Jobs 7 12. ARS 6 40 60 80

#

Titles

13. Publimar 6 14. Uitgeverij Aljafra's BVBA 6 15. Cosmos 5 16. Goeiedag 5

20 40

17. Crea‐druk Blondeel 4 18. Drukkerij Boonen 3 19. Kempenklok 3 20. Maxipress 3 0 1 11 21 31 41 51 61 71

#

Sales

Houses

(9)

Trade Press

Trade

Press

# Sales Houses: 240

1. Professional Media Group ( PMG ) 27

2. Elma Multimedia 21

3. LLoyd (De) 15

4. RMN (Reflexion Medical Network) 13

# Sales Houses: 240

# Titles: 551

30 ( e e o ed ca et o ) 3 5. Kluwer Regie 11 6. MMM Business Media 11

7. Tenacs Publishing & Communication 11

8. Media‐Service 10 ₂₀

25

9. Evolution Media Group 9

10.VOKA ‐ Kamer van Koophandel 9

11.Effective Media 8

12.Tree Com BVBA 8

10 15 20

#

Titles

13.ActuaMedica 7 14.Medial.eu 7 15.Omicron 7 16.Trevi 7 5 10 17.Focus nv 6 18.Larcier 6

19.Media Selling Place 6

20.Roularta B2B Media 6

0

1 21 41 61 81 101 121 141 161 181 201 221

(10)

Television

# Sales Houses: 38

Sales House # Titles 1. Média13 sprl 11 2. Regionale TV Media (RTVM) 11 3. Paratel 6 4. VMMtv 4

# Sales Houses: 38

# Titles: 79

12 t 5. IP Luxembourg (Lux) 3

6. Roularta Media (Zellik) 3

7. SBS Belgium 3 8. Transport Media 3 8 10 12 p 9. TV Limburg 3 10. AB Regie 2 11. Eurosport Corporate 2 12. VAR 2 6 8

#

Titles

13. 4Castmedia 1 14. Actua‐TV 1 15. Belgacom Skynet 1 16. Belmodo Media 1 2 4

17. Concentra Media Regie 1

18. Corelio Connect 1

19. Cross Media Club 1

20. Discovery Networks Benelux 1

0

1 11 21 31

(11)

Radio

# Sales Houses: 38

1. IP Plurimedia (IP Radio) 88

2. CFM NV 20

3. Vlacora 15

# Sales Houses: 38

# Titles: 195

100 G ( ég e Gé é a e de ub c té) 3 5. City Music 7 6. VAR 5 7. IP Luxembourg (Lux) 3 8. Media.concept GmbH 3 70 80 90 p

9. Radio Extra Gold 3

10.Radio FG Belgium 3

12.Family Radio 2 40 50 60

#

Titles

13.Qgroup 2 14.Regionale TV Media (RTVM) 2 15.TOPAD bvba 2

16.V.P.O. Land van Waas VZW 2 10

20 30

17.Bingo VZW 1

18.Brasschaatse Radio Omroep VZW 1

19.Cross Media Club 1

20.Easymarketing 1

0

1 11 21 31

(12)

Digital

# Sales Houses: 285

1. Hi‐Media Belgium 147

2. Beweb 124

3. Pebblemedia 91

4. Rossel Advertising Online 70

# Sales Houses: 285

# Titles: 1.369

160

osse d e t s g O e 0

6. Roularta Media Online 44

7. Corelio Connect 33 8. Belgacom Skynet 31 120 140 g y 9. IP Luxembourg (Lux) 30

10.Think Media Digital 26

11.Sanoma Media Digital Solutions 23

12.LikeOnlineMedia 22 60

80 100

#

Titles

13.de Persgroep Advertising Digital 21

14.Kluwer Regie 16

15.Minoc Business Press 16

16.vmmtv Digital 16

20 40

17.Maison Moderne Media Sales 14

19.Trustmedia 14

20.Stepstone 13

0

1 21 41 61 81 101 121 141 161 181 201 221 241 261 281

(13)

Out of Home

Out

‐

of

‐

Home

_{# Sales Houses: 103}

1. Clear Channel Belgium 52 2. Indoor Media Company 34 3. Air Terminal Publicity 31 4. JCDecaux Belgium 29

# Sales Houses: 103

# Titles: 632

60

g

5. JCDecaux Airport Belgium 28 6. Media Expo 26 7. MediaReef 26 8. Euromobile 24 ₄₀ 50 9. LijnCom 24 10. Brightfish ( ex‐ Screenvision ) 22 11. A.M.P. (Retail Marketing) 19 12. BHS Promotion 18 20 30 40

#

Titles

13. IP Luxembourg (Lux) 17 14. Belgian Posters 15 15. City Image 15 16. Moving Ideas 12 10 20 17. Rapid Affichage 12 18. Spicymotion 12 19. IPC 11 20. Culture & Promotion 10

0

1 11 21 31 41 51 61 71 81 91 101

(14)

Direct Marketing

Direct

Marketing

# Sales Houses: 29

1. WDM Belgium / Permesso.be 22

2. Willy Braillard SA/NV 14

4. Think Media Digital 11

# Sales Houses: 29

# Titles: 97

25 ed a g ta 5. Belgacom Skynet 4 6. THEPLANNER.be bvba 4 7. BDMA 3 8. bpost 3 20 p 9. ActuaMedica 2 10.Jobat nv 2

11.Belona Marketing & Consulting 1

12.Beweb 1 10 15

#

Titles

13.Box and Co 1 14.Corelio Connect 1 15.CVbook.be 1 16.Family Service 1 5 17.Fashylook 1 18.Hi‐Media Belgium 1

19.Kreatos Hairgroup bvba 1

20.Minoc Business Press 1

0

1 11 21

(15)

All Media

All

Media

1400 1369 1000 1200 1400 1169 800 1000 526 551 632 400 600 459 240 285 248 526 551 195 0 200 34 76 38 38 103 29 79 97

(16)

All Media

All

Media

# Sales Houses: 893

1. Hi‐Media Belgium 148

3. Beweb 125 4. Passe‐Partout 113

# Sales Houses: 893

# Titles: 4.717

160 asse a tout 3

5. Regie Number One 92

6. Pebblemedia 91

7. IP Plurimedia (IP Radio) 88

120 140

p ( )

9. Roularta Recruitment Solutions 73

10. Rossel Advertising Online 67

11. Corelio Connect 66

12. EPN / Sanoma Regional Belgium 63 60

80 100

#

Titles

13. IP Luxembourg (Lux) 62

16. Clear Channel Belgium 52

0 20 40

17. Sanoma Media Communication Solutions 41

18. Think Media Digital 37

19. Focus nv 36 20. Belgacom Skynet 35 0 1 ₅₁ 10 1 15 1 20 1 25 1 30 1 35 1 40 1 45 1 50 1 55 1 60 1 65 1 70 1 75 1 80 1 85 1

Database Overview March 2012