Wholesale Superstructure
Evolving Cloud via Tech Innovation
Sheng Yeo | CEO & Co-Founder
OrionVM OrionVM benchmarked as OrionVM powers leading US headquarters launch w/
Vision
Making it ridiculously easy for anyone to build, launch and manage an
enterprise-grade cloud.
Our breakthrough technology empowers a wholesale business model,
transforming the way that service providers deliver global cloud
infrastructure.
• Australia's largest wholesale cloud provider with 450+ global clients.
• Award-Winning IaaS platform with market-leading price/performance ratios. • Fully distributed Software Defined Storage & Networking modeled on HPC
architectures.
• Powering telcos, gov. agencies, and enterprise SaaS/PaaS companies.
Feb 2010 Apr 2011 Nov 2011 May 2013 Feb 2014
Market Trends… 2
nd
Inning of a 9 Inning game
“Less than 1% of enterprise IT has moved to the cloud,
leaving 99% of a $98 billion market still up for grabs.”
Key Question:
What is wholesale cloud…
and why does it matter?
What is Wholesale Cloud? – Our View
o Delivers a cloud Infrastructure competency without needing to engineer, deploy and scale a solution yourself.
o Turnkey, white-label cloud products/services easily integrated without heavy capital and staffing investments. Dramatically reduces TCO.
o A platform that enables clients to resell their own branded enterprise-grade cloud solutions, or deliver cloud services internally within their own organization.
o Wholesale cloud and features are only made possible via the architectural efficiencies enabled by Cloud 2.0
Wholesale – 3
rd
Option between BYO & Retail IaaS
Iaa S R et ail (R en t)Wholesale Cloud Superstructure
B uy & B ui ld Your Cloud (B YO) Zero CapEx Instantly scale/provision Quickly deploy
Reduce total IT spend Global reach Enterprise workloads Configurability/Control High-Performance Low-Latency networking Security/Compliance Low-Performance Hidden costs Spotty support Limited features
Thin reseller margins
Huge CapEx
Ongoing OpEx
Time-to-market
Technically complex
Who does Wholesale Cloud empower?
• IT Service Providers (MSPs, SIs, & VARs) – increased margins and value adds • Distributors – an alternative to reselling hardware
• Enterprise SaaS/PaaS Providers – increase performance, reduce expenses • Hosting Companies – deliver enterprise cloud vs. dedicated
Wholesale Cloud • Wholesale Cloud capitalizes on 3
exploding and disruptive global ICT
trends
• Cloud 2.0 innovation only recently
enabled a truly cost-effective and
technically viable wholesale model • Redefining how and by whom cloud
infrastructure is delivered
Disruptive Bus Model
Wholesale Cloud
Innovative Tech
Cloud 2.0
New Market
Rise of Integrators/Brokers
Enterprise-grade IaaS cloud easily branded and deployed via turnkey IaaS platform
Breakthrough tech ushers in new era of efficiency, performance and
flexibility
Wholesale enables profit for MSPs, SIs and VARs to deliver cloud to
SMBs
The Solution:
Wholesale Cloud,
powered by Cloud 2.0 tech,
is a game-changer.
Cloud Landscape & Market Map
Cloud 2.0 Infrastructure
Buy & Build Your Own Retail IaaS Vendor
• Centralized traditional enterprise tech • Less reliable, less redundant
• Low performance • Costly horizontal scaling • Design for failure architecture • Fully distributed architecture • Higher margins for partners • Flexible L2 Networks
• Performance via dedicated resources • Fully tiered product
Cloud 2.0 Ring of Innovation (whole > than sum)
• Software Defined Everything • Automation = Savings (time/$) • HPC Heritage = Price/Performance • Distributed systems - must-have to
support current apps/systems
• Cloud platforms not fully leveraging these
advancements cannot be properly classified as Cloud 2.0
Cloud 2.0 - Technical Overview
Cloud 2.0 – It’s all about COGS
• Cloud 2.0 is a complete re-design of architectures powering cloud systems that focuses on:
• Efficiency – both in terms of cost & performance • Reduction of hardware and power footprints • Scale out distributed systems
• Software Defined Storage/Networking/etc.
• Cloud 2.0 eliminates the majority of COGS seen in Cloud 1.0 systems without sacrificing performance and reliability (typically increasing these).
Summary
• Cloud 2.0 tech innovation fundamentally advances how efficient, secure,
reliable, and in turn – cost-effective, cloud can now be built and deployed.
• Cloud 2.0 and the wholesale model underpins massive shift of global ICT to the
cloud, enabling solution providers to deliver enterprise-grade, affordable IaaS
with sustainable pricing at scale.
• Wholesale Cloud is positioned to significantly disrupt the way that IT Service
Providers deliver and manage a branded cloud offering.
Thank You!
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