101.5 GREAT LAKES FM

101.5 GREAT LAKES FM

YOUR LOCAL COMMUNITY RADIO STATION

“Playing the greatest music ever made”

OVERVIEW

We are a community radio station run by volunteers and supported solely by members and sponsorship

advertising.

Our extensive broadcasting area covers from Port Stephens in the South to Harrington in the North and

Stroud/Gloucester/Wingham in the West.

We capture 60,000 to 150,000 audience reach of regular listeners, tourists and travellers through the region.

We are now streaming live on the world wide web and have regular listeners from all around the world.

A recent survey done by the station in the Great Lakes region showed we have 60% market penetration over our

commercial competitors.

Feedback we get from visiting artists is that we are one of the most organised and professional community radio

OUR

ACHIEVEMENTS

FINALIST 2010

Best Locally Produced Non-Music Program (Gardening Show)

Best Interview (Carlotta - Les Girls) Best Locally Produced Music Program (Baby Boomers)

Best Locally Produced Music Program (Breakfast Show)

FINALIST 2009

Best In-house Production of a Station Identification Best Outside Broadcast

Best Locally Produced News Best Interview (Deni Hines)

WINNER 2010

Best Locally Produced Music Program (Breakfast Show)

Best Interview

(Carlotta - Les Girls)

WINNER 2009 Best Interview (Deni Hines)

Our entries in the Southern Community Media Associations Awards for Community Broadcasting have achieved finalist status and won

SPONSORSHIP BENEFITS

REACH – up to 160,000 potential buyers in the Great Lakes & beyond
TARGET AUDIENCE – programs reaching specific age & interest groups
SATURATION – opportunity for frequent airplay of your advertisement
COMPETITIVE DISCOUNTS – represent great economy for the results
BETTER EXPOSURE - a total of only 5 minutes of advertising in any hour
FREE CREATIVE AD PRODUCTION – scripting, voice over & music bed
FLEXIBLE SPONSORSHIP PACKAGES – to suit your campaign & budget
FREE FILLER ADS (when time slots are available) – bonus extra exposure

POSITIVE TESTIMONIALS FROM CURRENT SPONSORS

SPONSORSHIP

OPPORTUNITIES

BREAKFAST SHOW - Weekdays – 6am to10am

COMMUNITY ACCESS - Weekdays - 10am to 12pm

LUNCHBOX LEGENDS - Weekdays – 12pm to 2pm

DRIVE TIME - Weekdays – 2pm to 6pm

EVENING SHOW - Weekdays 6pm to10 or 11pm

WEEKENDS SHOWS – Sat & Sun 6am to Midnight

SPORTS, WEATHER, BEACH, BAR, SCHOOL & STOCK REPORTS
SPECIAL INTEREST SEGMENTS - Gardening, Home Interiors,
LIVE INTERVIEWS

OUR SPONSORS

Rezzie Betta Electrical
SNP Security

Local, State & Federal

Government

Local Sporting & Social Clubs
Local & Regional Businesses

BREAKFAST SHOW

Mondays to Fridays 6 - 10am

SPONSORSHIP PACKAGE

Sponsorship per a 4 hour weekday show

3 x 30 sec ads per hour (12 ads/same script per show)
1 x 10 sec spot per hour (“This show sponsored by …”)
Promoted in other shows

Package cost per week $135.00 +GST
Package cost per month $585.00 +GST

COMMUNITY ACCESS

Mondays to Fridays 10am – 12pm

OR

LUNCHBOX LEGENDS

Mondays to Fridays 12pm - 2pm

SPONSORSHIP PACKAGES

Sponsorship per a 2 hour weekday show

2 x 30sec ads per hour (4 ads/same script per show)

1 x 10 sec spot per hour ( “This show sponsored by ….”)

Promoted in other shows

Package cost per week $50.00 +GST

Package cost per month $210.00 +GST

DRIVE TIME SHOW

Mondays to Fridays 2pm – 6pm

SPONSORSHIP PACKAGE

Sponsorship per a 4 hour weekday show
2 x 30 sec ads per hour (8 ads/same script per show)
1 x 10 sec spot per hour (“This show sponsored by …”)
Promoted in other shows

Package cost per week $95.00 +GST
Package cost per month $410.00 +GST

EVENING SHOW

Mondays – Fridays 6pm to 10pm

SPONSORSHIP PACKAGE

Sponsorship per 4 hour weekday evening show
2 x 30 sec ads per hour (8 ads/same script per show)

1 x 10 sec spot per hour (“This show sponsored by …”)
Promoted in other shows

Package cost per week $80.00 +GST
Package cost per month $345.00 +GST

WEATHER REPORT

Mondays to Sundays after News & Sports Update

SPONSORSHIP PACKAGE

Monthly sponsorship Daily Weather Report (7 Days)
10 sec Weather Intro and Close (18 mentions am OR 20

mentions pm)

9 Morning & 10 Afternoon/Evening Reports
2 Sponsors Alternating AM & PM weekly

SPORTS UPDATE

Mondays to Fridays after News

SPONSORSHIP PACKAGE

Monthly sponsorship Weekday Sports Update
7 sec INTRO after the news

9 mentions AM or 10 mentions PM

2 Sponsors Alternating AM & PM weekly

INDIVIDUAL AD CAMPAIGNS

Run Of Station – unspecified times

SPONSORSHIP PACKAGES

Casual rate $10 +GST per 30 second ad (80 words approx)

10+ ad package $100 +GST 20+ ad package $180 +GST 30+ ad package $270 +GST 60+ ad package $540 +GST

Discounts for Ongoing Sponsorship Contracts

3+ months 5% 6+ months 10% 12+ months 20%

LIVE INTERVIEWS

2 Minute Live chat with Announcer
In Studio or via Phone

Reinforces your business image

Promotes your products and/or services
Advertises your Weekly Specials

Personalises your customer service

CONTACT DETAILS

TO DISCUSS YOUR PROMOTIONAL REQUIREMENTS PLEASE CALL BELINDA BOURAS ON

6555 8433

OR CALL IN AT OUR OFFICES AT

16 Douglas Ave, Tuncurry. PO Box 493 Tuncurry NSW 2428

Fax: 6555 6642

Email: [email protected] Web: www.greatlakesfm.org.au