Fear
and
Loathing
in
the
Planning
Profession:
Ten
Comments
on
the
Political
Factor
Charles
G. Pattison
Based on
the author's experiences with
localand
stateland
use
planning
programs
inNorth
Carolina,
Florida,and
Virginia, this articleconcludes
thatthe
value
of
technical
planning
skillsmust
be
considered
secondary
to themore
significantand
unpredictable
world of
politicalreality.To
integrate politics intothe
planning
process,the
planner
must have
the determination
tosee the
job
through,
more
than a passing awareness of
public
relations,
and
the
abilitytoproject
fairnessabove
allelse.Politics isthekeytosuccessfully
making
a differenceinthe planning field. Several situations involving serious
political players,
who
alsohappened
tobeina position tomake
orbreak long term planningefforts,have coloredmy
thinking. I
hope
my
comments
are challenged, argued,and
debated.Outrage
and agreement
are alsowelcome.
More
than anything else, I
want
to see the political processidentified
and
studiedas akey to planningsuccessesand
failures. Ihatepolitics. Ilovepolitics. Icangoeither way.
You
have heardthephilosophical question:Does
a treemake
noisewhen
itfallsinaforestwithno one around
tohearit? Plannersshouldbe askingasimilarquestion:
Does
planning
make
an impactin therealworld,ifthroughthepoliticalprocess,solutions
and
plansareneveradopted
orimplemented?
Isay no. Planningmust
be anintegralpartofthepoliticalprocess.
And
althoughIdo
notrecommend
thatall plannerscarrysnakebitekits tocounterpolitical
venom,
ithasalwaysworked
forme.Fourteenyearsasaprofessionalplannerisalotoftime
in
which
tomake
mistakes.Ihave foundseveral things thatwould
have helpedme
accomplishmore
and
gain betterunderstanding
from
my
experiences.Ten
ofmy
observa-tionsarediscussedbelow.
ONE
Do
not take
any
credit for
developing a land use
plan.
Until
ithas
been adopted
and
implemented
in
the
politicalarena,
you have
not
done
very
much.
Your
realjobbegan
once
thelastpublichearingwas
heldand
yourelectedofficialsadopted acomprehensive
plan.Implementationisihecritical
component
ofthe solution,whatevertheissue.
There
aremany
examples ofsuccessfulstrategies
and major
effortstocreatestateorlocalenablinglegislation,
and
similarexamples
ofdifficult, tediousand
time
consuming
effortsto getplanningprograms
adopted, but few examples that result inimplementation
that ad-dresses theproblems
athand.The
planningtriadismade
up
thisway:technical competence,.05 percent;necessarylegal
framework
(local, state,regionalorfederal), .05per-cent;
and
implementation,99.9 percent.Why
shouldany-one
besatisfiedwith anythinglessthanthe resolutionoftheproblem
athand?
Itcertainlyiseasierthisway,and
there aremore
examples ofsuccessatthefirsttwo
levelsthanthelast.
Maybe
itisbecausewe
arenotwillingtolookatwhat
we
do
in thecomprehensive
way
thatwe
preach.More
likely,itconcernstherelativestate
and
statusoftheplan-ningprofession generally:
we
arewhere
themedical profes-sionwas
when
bleedingthe patientand
using leecheswere
everydayevents.
Are
we
advanced
in solvingproblems
if solutions arenever
implemented
because politically they could neverwork?
Why
shouldanyone
getcredit forsuchsolutions?Plannersarestillbanging rocks togetheras toolswhilethe
politicalsystem has discoveredmetal. Untilthe
responsi-bilityforunderstanding,evaluating
and
participatinginthepolitical process of
implementation
is accepted,we
are relegatedtothepath oflittlereal effectiveness.The
planningprofession givesitselftoomuch
credit forCharles Pattison receivedhismaster's degreein
regionalplan-ning
from
theUniversityof North CarolinaatChapel
Hillin1976.
He
currently servesasfieldrepresentative forthe Vir-giniaEastern Shore Megasite/VirginiaCoast Reserve of The Nature Conservancy. Mr.Pattisonisformerexecutivedirectorofthe
Monroe
County
Land
Authority,Key
West, Florida,and
preparing
and
presentingsolutions thatwillnotbe imple-mented. Insteadoflookingat this alltoocommon
result pessimistically,implementation
failuresmust
beconsid-eredin relativeterms. Planningfailureonly occurs
when
plannersdivorcethemselves
from
thepoliticalprocessand
give up. This is easy to
do
with solutions that are tootechnical,timeconsuming,expensive,
and
politically tenu-ous.The
answer
ismaintainingsufficientfortitudeand
de-terminationtoregroup
and
tryagainafterthefirst,second,third,fourth
and
following setbacks.You
havetobetheretohaveachance.
The
stateofFloridadesignatedtheFloridaKeysan
Area
ofCriticalState
Concern
in 1975. Ittook elevenyears, until1986,togeta comprehensive landuseplan adoptedlocally that
met
stateplanning standardsand
land developmentregulations.
Many
differentlocaland
state politicians,ap-pointed officials
and
variouscitizen groupsparticipated inmore
than100formal
publichearings.Allofthiswas
theeasypart. The planning
program
willhavefailedunlessthe realobjective—protectingtheunique environment oftheKeyswhile
providingfor appropriate
economic
growth-is implemented.TWO
Make
sure
you speak
tothe elected
official(s) lastwhen
policy issues
are
being
decided.
Regardless of the promises
made,
it is convenient for politicianstobeaffectedmost
bythepersongettinginthelastword. Thisusuallyrelates
more
toprivateratherthanpublicconversations, unless the decisionisalready locked.
Make
sureanycommitment
you
get ismade
as close aspossibletothe
upcoming
decisiondate. Ifatallpossible,get the official's personal calendar for that last, critical
week.
Know
who
elseismaking
contact,anticipatetheircomments, and
havea responseready.Afterspending a considerable
amount
of time with theswingvotecommissioner on
an
upcoming
subdivision vari-ance,Ileftconvincedthat Ihad
thenecessaryassurancethatthevote
would
be 3-2inmy
favor. Igotthevoteright,butthewrong
result. I discoveredlaterthat theowners ofthesubdi-vision
had
lunch with thecommissioner onehour
priortothepublicvote,
and
managed
todiscountalloftheargumentsIhad
made. I learnednottoleavesuchpoliticiansunattended,especiallyimmediatelybeforecriticalvotes.
THREE
Environmental
rationale carries
lessweight
than
economic
realityfor
the
politician.This should also be true for the planner,but for
some
reason,planners havetheimpressionthatsubjective
argu-ments
about environmental qualitydo
not have to be countered byobjectivemeasures
ofeconomic
gain. Iseefrequentfailures based
on
this concept,and
limited suc-cesseswhen
economic
factors are appropriately consid-ered. I also see abuses ofeconomic
informationwhen
plannersare eitheruntrained or
unaware
ofwhat
isavail-ableto
them
orareunabletoobjectivelyevaluatewhat
hasbeen
"cooked up"
bya project applicant. Unfortunately,thisisa briarpatch
no
matterwhich
way
you
turn. Environ-mentaland
economic
informationisfrequentlysubjective,althoughthereisalways
some
objective information.The
plannershouldbeina position to
know
therelativemeritsof the information presented in order to develop
and
presentthe
most
informed opinion.The
Avtex PlantinFrontRoyal,Virginia,was
closedin!989afterit
had
dumped
PCBs
into theShenandoah
River for severalyearsin violationofnumerous
stateand
federalwaterqualitystandards. It
was
thesoleproductionsource in theUnited States of carbonized rayon filament rocket
motor
nozzles for military
and
civilian applications. Wlien thefederal
government
learned oftheproblem, the Environ-mentalProtectionAgency
did nothing,and
didnotpass alongwhat
it didknow
to state agencies, which were seemingly incapableofmaking
suchdeterminations.Not
onlydid thestatedo
nothing,one
ofitsU.S. Senatorshelpedobtainfederalfundstokeeptheplantinoperation. The
plant contributed
400
jobstothelocaleconomy. Only a yearearlier, it
employed
1,300people, but other environmentaltransgressionscaused
employment
to decline.Afterthenews-papers describedtheplant'soperations, thingsbegantocharige.
Even
then,thepublicityprobablywould
not haveamounted
tomuch
except for these revelations takingplace during a re-centlyconcludedgubernatorialraceand
thefact thatanotherfacility
was coming on
linein Tennessee.FOUR
Know
your
elected
and
appointed
officials'constituencies,
and
anticipate
which
ones
may
address
them
on
a
given
issue.Your
support base
should
be
broad
enough
to
include
one
representative
of
each.
Your
abilitytoinfluence decisions isdirectlyrelatedtothe
number
of constituencies supporting your position.Without
a majority,you
do
not reallyhaveapositionthatmeans
anything. Intheabsence ofcredible constituencies,you
shouldbeinagood
positionto directlyinfluence the decisionmakers.Not
enough
useismade
ofpublicopinionpolls as a basis for understanding
community
thinking.These
are invaluable in targeting policy areas for publicworkshops and
education.The
planningcommunity
is not doingenough
to help defineissues;itistooconcerned with presentingsolutions.We
are in the business of selling ourselves,and
sellingrela-tions. Itistakenforgrantedthatplannerseitherintuitively
know
such things or that this is notpart of our concern. Supportfrom
constituenciesisrarelygiven;itisgainedbyhard,
time-consuming
outreach work. Shortterm
resultsfrom
sucheffortsarerare,but thatshould notbethe focusanyway.
A
well-informed public is the best chance forgaining constituents
and
influencingpolicy.The initial efforts to adopta performance-basedgrowth
management
planforthe FloridaKeys weremade
withno
constituencyin mind. Planningconceptsof environmental
protection, adequatepublicfacilities,
and
appropriateeco-nomic
development weresoldlocallytono
oneinparticular.Progress
was
made
onlyafter the politicalforcesaffecting thefive-member county
commissionwere
identified. That under-standing alteredthe approachand
time spent with various commissioners,and
led toacorrectjudgment
thatthewrong
commissioner
had
beenidentifiedasthecriticalthirdvote.FIVE
Understand
the
dynamics
of
your
local political situationas
itrelatesto regional, stateand
federal interests.Political forcesin your
community
may
ormay
not belocallybased.
When
stateorfederalprograms
are involved, thereisa highprobability thatoutside interests willbe afactor.
A
stateprogram
will usually have the broadest support base outside of a local area, especially if it isimplementing
controversiallegislation.Although
outspo-kenlocaloppositionislikelytoinfluence thelocal political situation,itseffectoutsidethosepoliticalboundarieswillbelimited.
When
astrongcommitment
existsatthestate level tocarryoutwhat
isperceivedlocally tobecontrover-sial, there
must
be a significant political constituency atwork.
It
comes
down
to thenumber
ofvotes affected locallyversus the
number
outsidethesame
jurisdiction. Sinceitislikelythat
some
localsupportwill exist forsuchprograms, even in the face ofvocal protestsfrom
the majority ofelectedofficials, theplanner has to perform the delicate
and
diplomatic balancingact to staythe course.Remember
thatalthoughpublic
pronouncements
ofoutragemay
play welllocally,theywillhavelittleeffectelsewhere.And
more
than anythingelse,thiswill limityour
maneuvering
room
which
isalwaysneeded
politically.Powerfulpoliticalforces outsidetheKeys
community
influ-encedFloridaofficials inthe approval
and
acceptance of a Keys land use plan. Controversialgovernment actionsin-volvedonevoteoftheFlorida Cabinet,
an
interveningrulingofthe Florida
Supreme
Court,and
a law ofthe Florida Legislature designatingtheFloridaKeysan
Area
ofCriticalStateConcern. Withonly20,
000
registeredvotersintheKeys,abouthalfof
whom
supportedastate roleinlocallanduse planning,itwas
apparentthatstate politicalleadershad
littletolose insupportingsuchefforts. Infact,giventhe
power
ofseveral statewideenvironmentalgroups,itis
good
politicstosupport
and
defendthe stateimposed
landuseplanningpro-gram. Itisalsoimportantthat thelargestnewspaperinthe statestronglysupports
good
environmental planningforthe Keys. Itsposition alwaysdemands
the attention of any noteworthypolitical figures.SIX
Always
expect
a
politician
tomake
something
other
than
a
rational
decision
when money
isinvolved.
No
decisionmade
in the political area isimmune
to irrationalthinking. Irrational thinking,however,isamis-nomer
forthepoliticalprocess. Itshouldbelabeledpoliti-calexpediency. Thiscan
mean
many
things,butmore
and
more, as large
sums
ofpublic funds are involved, itfre-quently
means
eitherbudgetshiftingortaxincreases.Both
canbe detrimentalto apolitician's
good
health.However,
payingforaprogram
solutionmust
bepartoftheplanningsolution. Feasiblefunding sources
and
meth-ods ofpayment
are asmuch
a part ofanyanswer
as the technical planningcomponent.
The
easier it is for the electedofficialtowritesomething
offbecause ofcost,themore
likelyitisthatyou
willfail.When
infeasiblefunding sourcesare partofthe solution, thereisreallyno
solutionatall.
The performance-based growth
management
planfortheFloridaKeysisastaff intensive device. Beforeit
was
adopted, itwas
obvious that the lack ofcomputer
assistancehad
severely
hampered
theexistingstaff's abilitytoaddressmul-tipleplanningissues.
At
budgettime,itwas
easytodenypleas forassistance,eventhoughthe benefitsof reducedprocessingtime,betterpermittracking,
and
substantiallyimprovedreport writingwerewelldocumented. Itwas
alwaysmore
politicallyexpedienttoappropriatefundsforthingsotherthan
an
expen-sive
mainframe
computer.During theplan adoption process,
an
astute consultantrecommended
thattheplanning department be fundedasaspecialtaxdistrict,withitsoperatingcosts
funded
by buildingpermitfees
and
stateassistancegrants. Previously, allsuchmoney
simplywentintothegeneralfund and was
politicallydoledout. There never
seemed
tobeenough
money
fortheplanningdepartment, given thedeveloping animosities over tougherlanduseplanimplementation.
However, oncethespecial taxingdistrictbegancollecting
fundsthatcouldonlybeusedforplanningpurposes,
we
wereabletosecure
unanimous
approvalforthepurchase oftheneeded
computer
system. Thiswas done
withthesupportofthe countyadministration, which
saw
thecomputer
asthebasis for developingits
own
system,and
the localbuildingSEVEN
Planners
do
not
have
divine insight into
land use
planning
problems
and
solutions.
For
many
planners,thereissomething
threateningaboutreceivingproposalsfrom
anywhere
buttheiroffices,whethertheybe
from
laymen, other planners orpoliticians. It isasifanyidea or concept not originating
from
that officeissomehow
tainted.There
isno
single correct solution.Political reality usually
means
thatwhat works
inone
community
will notwork
thesame way
in another.You
must
beobjectiveenough
tolookatanysuggestion,what-ever the source.
Moreover, you
should bewary
ofsolutions that haveworked
inothercommunities
and
areappliedtoadifferent settingwithlittleattempttomodifythem
inconsiderationoflocalsituations.
By
thetime suchsolutionsarefilteredthrough thepolitical reality mill,
complete
change,ifnotoutright rejection,can be expected.
Those
that are not should be suspect-eitherthe decisionmaker
does not un-derstandwhat
she orheisbeingaskedtoapprove, ortheysimplyhavenotreadit.
Watch
out.No
matterwhat
thecir-cumstances, solutions
adopted
without insight into theproblem
athand
aredoomed
tofailure. Effortstoslipcon-troversialregulationsor poorlyunderstoodpoliciespastan unsuspecting boardare rarelysuccessful inthe longrun,
and
canhurtyourcredibilitytremendously.The
planningprofessional'sjob istoeducatethe elected
and
appointedofficials
on
theprosand
cons ofaproposed
solution, withthefinaldecision,eventhe
"in-correct"one, reserved to
them
alone.
The
planner's privilegeis to
make
an informedrec-ommendation.
Thecontiguouslotrule,
made
partoftheFloridaKeys
Com-prehensive Plan,
was
poorly understood legallycontrover-sial,
and was
transferredfrom
asomewhat
similar regulationthat
was
originallypart oftheSanibel Island Plan.
Discount-ing localprotestations
from
layand
professional people, the politicalleadershipadoptedthe rulewithlittlerealunderstand-ingofit. Thiselement of a
con-troversial regulation designed
tolowerresidentialdevelopment
densities in otherwise develo-pable
and
previously plattedand
recorded subdivisions, limited
ownerswithtwolotstobuilding
f^a
V*"««.*\ A
$W
^sf/tX
~r\\
^«r f\ f**l ^y/vfow,J
0,f»{\
C p
*^B
i\^^f
J
'««.-.«wm
Citizens'firstimpressionoftheCoastalAreaManagementAct(CAMA):
Stealingpropertyrights inNorthCarolina
only
one
residence. Althoughthesecondlotcould be usedaspermanent
openspace,anyresaleinvestmentvaluewas
effec-tivelyeliminatedThe
rulestoodforthreeyears before being struckdown
inalegalchallenge.A
greatdealofcredibility,time
and
effortwas
lost in attempting to implement thisconcept.
The
flawwas
notinthelegalaspectsoftherule,asquestionableasthosemightappear. Itrestswiththe under-standing that theplanners
knew
"best"—and
besides,ithad
"worked" somewhere
else. Itwas
notpubliclyacknowledgedthatthe rule
had
alsofailedasimilarlegalchallengeintheotherlocality.
EIGHT
Politicians
have
learned
tolaugh
atthemselves—
they
should.
Planners
take
themselves
too
seriously--we
need
tolearn
from
the
politicians.The
firsttimeyou
are verballyattacked in publicbyanelectedofficial,itishardtobe
amused.
Plannersaresucheasy targets.
Any
politician usually looksgood
abusing,criticizing
and
severelyquestioning theplanningstaff.Many
constituents enjoy this type of entertainment,
and
many
private sector
employees
are willingto accept thestere-otyped picture of the pencil pushing bureaucrat sitting
behindadesk,doing whateveritisthat
we
do,knowing
thatwe
could notget ajobintherealworld.You
should notbe concerned about suchcommentary.
I find that it usuallycomes
from
the less intelligentsegment. Motivation
and
intent are infrequentlyvicious,althoughit is always best to
assume
thatbarkingdogswillbite. Consider
thesource
and
enjoyitforwhat
it is.Accept
abasicpublic servicemaxim:
praiseisrare,criticismisconstant,
and
work
isneverend-ing.
In
my
previousposition, Ihad
onlybeenintheofficea few months
when
our local senatorand
theformer
representativewerecallingfor
my
dismissal. Iwas
beingat-tackedfor designinga land
acqui-sition
program
to benefitwealthypeopleinsteadofsmalllotowners.
That this
was
completely untruehad
no
bearingondie matter.Thesetwogentlemen were determined not
toletthefactsgetinthe way.
Al-though notentertaining for
me
at the time,everyone elseseemed
toenjoyreadingaboutthis inthe local
down,
and
thingsgotback
tonormal,I enjoyedthe realiza-tion thatwhat
these twohad done was
to solidify local support formy
efforts.And
Iwas
always sure that theincidentwasin
no way
related toaprevious episodeinwhichmy
officedeniedthe representative'srequestforasubdivisionand
impactfee exemption.NINE
Elected
officialshave
every
right tohear
rational
explanations of various
policy
options
and
make
what any
planner
would
deem
the
wrong
choice.
The
planner's role is to analyze a situation, presentalternatives,
comment
on
advantagesand
disadvantages,and
make
arecommendation.
The
lastisa privilegeonly.Shame
on
thoseand
theirprocesses thatdo
notmake
orallow
recommendations.
We
should notbe accordedthe luxuryof presenting the facts withoutrecommending
asolution. I
am
comforted, however,thatplannersdo
not havethe final say. Ifapoor
choiceismade,
itisnotthefaultof the electedofficial. It isthe professional'sfault.
Plannerstoooftenhidebehindtheexcusethatpolitics
affectedtheoutcome. Itdid. Italways does. Italwayswill.
The
resultingfailureisbecause ofthe planner'sinability tounderstand,activate,motivateand
influence the politi-calforces thatcausedthe decision. Thiscanbe toughto do. Visionand
foresight are hard tocome
by in thepoliticalarena. Ostriches,withtheirheads buriedinthe sand,
show
asmuch
visionand
braveryasmany
ofourelectedofficials. Ifaplannerthinksacontrary
outcome
islikely,she or
he
isobligatedtomake
an
efforttosway thoseactors. Thiswillnot
happen
duringthefinalmeeting be-foreapublicaudience.A
plannermust be
involvedin thisprocessatseverallevels.
Depending on
yourskill,thismay
or
may
notaffectyourterm ofservice.The
onlyplacethiscanbe learnedeffectivelyis
on
thejob,butsome
graduate courseworkintheplanning curriculumwould be
agood
start.
Inorderto alteraprimarysand
dune
underregulations im-plementing North Carolina's CoastalArea
Management
Act, a variance
was
neededfrom
thegubematorialtyap-pointed Coastal Resources
Commission
(CRC). Itsohap-pened
that one ofthemore
diligent localities stopped apwminent
contractorfrom
completing suchan
alterationwithoutapermit.
The
staffargument
aboutprecedents beingset iftheregulation were not followed
and
supportingthe localpermitofficercarriedlittleweight.The
casewas
heard,and
thevariancewas
granted bya widemargin.We
blamed
itonpolitics;however,itwas
ourfault thatthecasewas
lost.We
didnothingtohelptheCRC
denythe variance. Infact,we
made
ithardbyrelyingon
ittodo
the rightthing.The
rightthing
would
have beenfor ustohavelocaland
statetesti-mony
opposingthevariance.We
mistakenly didnotthinkthatwas
ourjob.TEN
In public
planning
agencies, electedand
appointed
officials
should
be
involved
and aware
of
personnel
and
administrative
decisions
made
by
planning
managers.
Members
ofplanningcommissions, zoningboards,and
otherappointed
and
elected bodies,havea vestedinterest in theirplanning operations, especially asthis relates to staffqualityand
continuity.Management
isone
ofthe profession'smost
difficult responsibilities,and
there isalways
room
forimprovement.
Personnel decisions inparticularcanhave a
tremendous
impacton
staffmoraleand
public perceptions. Icaneasilycountthenumber
ofpersonnel
management
courses Ihad
whileinschool.No
one
toldme
that runningan
agency of 45employees
issomething
very differentfrom
a45-personoffice ina largestatebureaucracy. I
had
no
courses inemployee
motiva-tion,influencepeddling,budgetanalyses,personnel
man-agement,
and
similarbusiness related matters.And
no one
told
me
thatinan
agency ofthissize,more
thanone-thirdof
my
time couldbeconsumed
by personnelmatters.Sug-gestions
on
such itemsareanother areawhere
comments
from
theoutsidearetypicallyconsidered intrusions. Butelected
and
appointedofficials usuallyhaveone
ormore
members
withbusinessbackgrounds
thatcanbeeffectivelyused to help.
Most
jurisdictionshave policiesand
ordi-nancesthat preventblatant interference.
Be
careful thatyou
are not seen as favoringone
individual's input over anotherifyou choose
thisoption. Inmost
cases,you
willbebetterservedby going outside your systementirelysothat
any charges offavoritismorinfluencecan
be
handled. /worked
foran
agencythathad
a 75percent turnoverrate inone
year.The
three-yearaverageapproached50
percent. Itsadministrativeoperationsweretotallythedomain
ofthe executivedirector,except foradoption oftheannual
budget.Althoughstaffpromotions were
announced
toourcouncil, ithad
no
opportunitytoobservetheprocessused to grant, ordeny,such promotions.
No
councilmember
ever interviewed forreplacement personnel orspoke with staffchoosing to leave.The
explanationalwaysgiventhecouncilwas
thatmost
oftheturnover involvedentry levelpeople,
and
thatsuchturn-over
was
tobeexpected.A
turnoverratethishighshouldbe expectedofan
agencythatshows
littleregardforitsemployees.Italwaysshould beexpected of any agency thatallows
an
executive directortotalcontroloverpersonnelmatters. Whether a board ofdirectors is appointed orelected, it
must
know
enough aboutitschief executiveofficer tomonitor asituation