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Aligning Your Cloud Service Delivery

to Your Customer’s Needs

Eric M. Hui | Director – Service Provider Markets Asia Pacific September, 2014

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2

Context

Control

Flexibility

Management

Choice

Best of Breed

Management

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Global Public Cloud Market Size is

Growing 14% Annually

2012 2016 Management & Security IaaS PaaS ~$110B ~$212B

More Choices in a Growing Cloud Provider Market …

“Cloud is an essential ingredient for participating in the

next 20 years of growth and innovation…in the IT

industry, as well as every industry that depends on IT”

– Gartner (Feb 2013)

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4 0 10 20 30 40 50% Data

security Cost-uncertainsavings Loss ofcontrol ComplianceRegulatory Reliability portabilityData compatibilitySW Performance Lock-in

Top Barriers to Cloud Adoption

Security, cost, and loss of control are the largest challenges

Source: AlphaWise, Morgan Stanley Research

Many of these challenges arise from

accessing the cloud over the public

Internet

“Through 2015, at least 50% of Cloud deployments will suffer from

business-impacting performance issues, requiring extensive network

redesign to address them”- Gartner

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Vision of

Cloud Exchange

A network is as elastic as the cloud services it enables

Provide differentiated value to the CSP / NSP / ENT

Enterprise: Seamless access to the multi-cloud, multi-network

Cloud Provider: Access to the enterprise globally and right NSP for delivery Network Provider: Access to ecosystem of margin-rich services from the CSP

API will create a new

service creation

environment

Seamless intelligent

interconnection

Mapping of multiple resources within a single VLAN

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© 2014 Equinix Inc. www.equinix.com 6

Equinix Cloud Exchange

An Ethernet switching service that enables private virtual connections for direct

cloud access with automated provisioning

Benefits

• One to many virtual connections to multiple cloud providers

• Direct, secure, private connection • Automated, near real-time

provisioning

• Consistent throughput and low latency

• Cost-effective

• Flexible connectivity options

Features

• Layer 2 Ethernet service • 200M, 500M, 1G virtual

connections on 1GB or 10GB physical ports

• 99.999% High availability platform • 19 Global markets supported • Integrated APIs and Portal

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Enabling Workload Connectivity

Latency & Throughput-sensitive, Control & Security-Oriented Enterprise Applications

Control & Security-oriented

 Disaster Recovery  Compliant Data

 Unified Communications

Storage, backup,

and recovery

BI/big data

Dev/test lab

Hybrid apps Media

Productivity

apps

Workloads Addressed

Latency & Throughput-sensitive

 Virtual Desktop  Service Chaining

 Big Data, Business Intelligence & Data Store

Transient and Short-term

 Development/Test  Hybrid apps

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8

APIs and Portal

Making direct access to the cloud easy, real-time and scalable

APIs

Cloud Exchange Portal

• Leverages Ethernet Exchange platform and expertise • Equinix manages API mapping sparing customers from

reacting to multiple API updates • Normalized interface

• Uses APIgee enterprise-grade API Management

End Customer Process

1. Select location and cloud provider 2. Select virtual circuit speed

3. Enter cloud service key or service identifier 4. Virtual circuit provisioned in 5 minutes

NSP-facing API Cloud Service Provider NSP CSP-facing API

API Roadmap

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Equinix Cloud Exchange Availability

Deployment plan includes 19 top-tier metros globally

Asia Pacific –

launched July 1

st

Hong Kong

Singapore

Sydney

Tokyo

Asia Pacific – To Launch Q1 2015

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10

Cloud Exchange Use Case:

Disaster Recovery

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Disaster Recovery Challenges

Common problems with connecting an enterprise data center to public clouds

1. Unreliable performance, especially when using public Internet 2. Security and compliance concerns 3. IT skill gaps in integrating clouds 4. Inflexible infrastructure and limited connectivity options on the enterprise side

Customer Premises

NetApp Private Storage Replication to Secondary Site Branch Location Public Cloud Infrastructure as a Service – Compute,

Storage, and Other Services

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12

Cloud DR on Platform Equinix

Enabling

Performance, Security and Scalability

Disaster Recovery Use Case

Replicate application data from customer facility to array at Equinix Use AWS/Azure via Cloud

Exchange for cloud-based compute while keeping data on array

(Optional) Replicate setup between multiple AWS availability zones over private link

A B

C

Equinix IBX Data Center Equinix IBX Data Center

Cloud availability zone: Tokyo/Hong Kong Cloud availability zone: Singapore

B NetApp Private Storage NetApp Private Storage Private Link C Customer Premises NetApp Private Storage A

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Cloud Exchange Use Case:

VDI Scaling

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VDI Scaling

Remote Users

Windows AD / VDI

Virtual Circuit Virtual Circuit

AWS Azure

VDI Farm

Customer Premises

Dynamic Cloud Bursting

VDI Farm

VDI Scaling Use Case

Leverage Application Delivery Control Solution to control “bursting”

Use AWS or Azure via Cloud Exchange for secure VDI access

Keep Windows AD or LDAP authentication in Equinix DC A A B C A B C

References

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