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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 1

Public

May 2015

SAP‘s User Experience Strategy

(2)

Disclaimer

This presentation outlines our general product direction and should not be relied on in making a purchase

decision. This presentation is not subject to your license agreement or any other agreement with SAP. SAP

has no obligation to pursue any course of business outlined in this presentation or to develop or release any

functionality mentioned in this presentation. This presentation and SAP's strategy and possible future

developments are subject to change and may be changed by SAP at any time for any reason without notice.

This document is provided without a warranty of any kind, either express or implied, including but not limited

to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. SAP

assumes no responsibility for errors or omissions in this document, except if such damages were caused by

SAP intentionally or grossly negligent.

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(4)

Technology

(feasibility)

Business

(viability)

Design Innovation

People

(desirability)

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 5

The Value of User Experience

http://experience.sap.com/designservices/

G

r

e

a

t

U

s

e

r

E

x

p

e

r

ie

n

c

e

Gain productivity

Save training costs

Decrease user errors

Decrease change requests

Increase user satisfaction

Increase customer loyalty

Increase solution adoption

(6)

Unified UX Direction for all SAP Software

All applications & UI technologies to converge to the SAP Fiori UX

SAP HANA Platform

Applications

Analytics

SAP Fiori User Experience

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 7

SAP Fiori UX

Concept

Role-based Responsive Simple Coherent Delightful

Technology

Design

Information Architecture Visual Design Interaction Patterns User Interface Business Logic

*: SAP’s preferred way to build SAP Fiori apps is using SAPUI5, but other technologies might be applied as well

*

OpenUI5

Web & Open Standards

(8)

SAP Fiori User Experience

Simple User Experience for easy and sophisticated tasks

Simple Finance - Clear incoming payments

optimized for desktop usage

My Leave Requests

(9)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 9 Us ag e/r ea ch

The SAP User Experience Strategy

Evolution

Existing Applications

RENEW

ENABLE

NEW

New Applications

UX Design Services

SAP Fiori UX

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ENABLE

NEW

RENEW

UX DESIGN SERVICES

UX DESIGN SERVICES

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 11

Internet of Things (IoT)

Example: Asset Intelligence Network

This is the current state of planning and may be changed by SAP at any time.

Transform

Your business operations

Re-imagine

Your business

Connect

(12)

SAP FIORI

is the user experience paradigm for

SAP S/4HANA

Procurement: Supplier details

Desktop/Tablet/Phone

SAP FIORI UX

REAL-TIME & SIMPLIFIED

SAP HANA

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 13

SAP Fiori UX for Cloud

SAP Cloud for Customer

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Visual Experience in Apps

BILT with SAP Visual Enterprise

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© 2015 SAP SE. All rights reserved. 15

ENABLE

NEW

RENEW

UX DESIGN SERVICES

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SAP Fiori App Portfolio (SAP Business Suite)

SAP Fiori apps reference library

www.sap.com/fiori-apps-library

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 17

New Offerings on SAP HANA Cloud Platform

Geared to Realize Cloud-based SAP Fiori Application Scenarios

This is the current state of planning and may be changed by SAP at any time.

EXPERIENCE

SAP FIORI

SAP Fiori, demo cloud edition

Get free access to SAP Fiori demo apps

SAP Fiori, trial cloud edition

Connect SAP Fiori demo apps

to your backend system

Adapt SAP Fiori demo apps to your needs

SAP Fiori, cloud edition

Use SAP Fiori apps productively

from the cloud

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SAP Fiori UX for Cloud

Successfactors – Lab Preview

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 19

SAP Fiori UX for Cloud

Fieldglass and Ariba – Lab Preview

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Side Panels

for SAP GUI

WebDynpro ABAP /

Floorplan Manager

RENEW: Desktop scenarios

Simplify UIs for key roles

User

Applications & Content

SAPUI5

Entry Point

SAP NetWeaver Business Client, SAP Enterprise Portal,

SAP Fiori launchpad*

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© 2015 SAP SE. All rights reserved. 21

ENABLE

NEW

RENEW

(22)

SAP Delivered Fiori App

Customer Extended App

New Field

Add Function

ENABLE: Adapt/Develop SAP Fiori Apps

SAP Web IDE for SAP Fiori / SAPUI5

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 23

ENABLE: Simplify SAP GUI Screens

SAP Screen Personas*

‘Do-it-Yourself’ to your specific needs

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ENABLE: Apply your Brand

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 25

SAP NetWeaver Business Client

S

AP

M

ob

ile

Pl

at

fo

rm

S

er

vi

ce

s

SAP‘s Key UI Tools & Technologies

SAP Enterprise Portal

SAP Fiori launchpad

UI

t

h

em

e

d

es

ig

ne

r

DYNPRO

Web Dynpro

ABAP/FPM

2 1

Flexible UI Designer

GATEWAY

SAPUI5

SAP Web IDE

UI Technologies UI Tools UI Clients

1: Harmonized in run & design time with WebClient UIF, 2Floorplan Manager, 3: for HTML & Windows

SAP GUI

3

SAP Screen

Personas

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SAP Fiori Architecture

High-Level Overview & Recommendation

SAP Business Suite

HCM

Frontend Server

SAPUI5 Content

Gateway / OData

SAP Mobile Platform (SMP)

Benefits added by SMP 3.0

Security – devices, data, content

Application lifecycle management

Offline enablement

Authentication

Multi-platform support

(Apache Cordova)

Push notifications

Monitoring & Logging

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 27

SAP UI Client Convergence Plan

The SAP Fiori launchpad (FLP) will become the web-based entry point for SAP business applications

across platforms and devices.

Offering the transition to SAP Fiori user experience

through

SAP Portal

SAP NetWeaver Business Client for Desktop

leveraging established infrastructures and

best practices in the SAP Fiori launchpad

(28)

Key Takeaway on UI Technologies

Choosing

the right tool or

technology

is one

important step

.

However, in order to achieve a high level of user experience,

it is

neither the first

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© 2015 SAP SE. All rights reserved. 29

ENABLE

NEW

RENEW

(30)

Observations from 350+ customer engagements

IT organizations

require design

skills

Technol

ogy

(feasibility)

Busine

ss

(viability

)

People

(desirability)

Technology

(feasibility)

Business

(viability)

Several UX issues could be solved

with existing SAP tools

IT organizations need to understand

the needs of their end users better

End users perceive custom-built screens as

SAP standard

screens

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 31

G

Designing the HBC Web Shop

CocaCola

(32)

Optimizing Signal Detection

eBay

Faster decisions based on

User-centered design powered by

SAP HANA

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© 2015 SAP SE. All rights reserved. 33

Medical Research Insights

NCT Heidelberg

Design + SAP HANA = Innovation

Won 2 Design Awards

(34)

Discover

Who are the users, how do they work?

What are their daily challenges?

Design

Create UI mockups

Get and incorporate user feedback

Deliver

Implement the solution

Conduct user acceptance tests

Design is a Process

Scope 360° Research Synthesize Ideate Prototype Validate Implement Deploy Test

Design

Discover

Deliver

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 35

INNOVATE

Explore the business value of HANA and design & develop an attractive solution

EMPOWER

Empower your organization with Design Thinking and Design

REALIZE

Implement SAP Fiori or SAP Screen Personas

ADVISE

Create a customer UX strategy &

roadmap

SAP’s UX Design Services

Business needs

U

X

Ma

tu

ri

ty

Time

DESIGN THINKING

powered by

(36)

SAP’s UX Design Services

Offering powered by RDS

U

X

Ma

turity

Time

INNOVATE

EMPOWER

REALIZE

ADVISE

DESIGN THINKING

powered by

UX advisory for business and technology UX Adoption Kit for

SAP Fiori and SAP ScreensPersonas

Optimize existing solution

Design and development enablement

Discover & Design

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 37

(38)

ENABLE

NEW

UX DESIGN SERVICES

UX DESIGN SERVICES

RENEW

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 39

SAP’s customers are enthusiastic about SAP UX

Video

Video

Video

Hampshire County Council & Deloitte

Pacific Drilling

Dong Energy

Video

Video

Video

SaskPower

Vocera Communications

Vilore Foods

(40)

1.

There is a shift from features to

experience

2.

All application & UI technologies

converge to SAP Fiori UX

3.

Create your own UX strategy

4.

SAP supports your UX transition

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 41

References and Links

Where to go for more information

Start your UX journey and get involved

experience.sap.com

Calculate the value of UX

experience.sap.com/designservices/

Experience SAP Fiori UX

www.sap.com/fiori-demo

SAP Fiori apps reference library

www.sap.com/fiori-apps-library

Explore UI technologies

(42)

Thank You

experience.sap.com

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. Public 43

© 2015 SAP SE or an SAP affiliate company. All rights reserved.

No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP SE or an SAP affiliate company.

SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trade marks of SAP SE (or an SAP affiliate company) in Germany and other countries. Please see http://global12.sap.com/corporate-en/legal/copyright/index.epxfor additional trademark information and notices. Some software products marketed by SAP SE and its distributors contain proprietary software components of other software vendors.

National product specifications may vary.

These materials are provided by SAP SE or an SAP affiliate company for informational purposes only, without representation or warranty of any kind, and SAP SE or its affiliated companies shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP SE or SAP affiliate company products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty.

In particular, SAP SE or its affiliated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation, and SAP SE’s or its affiliated companies’ strategy and possible future

developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP SE o r its affiliated companies at any time for any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.

(44)

© 2015 SAP SE oder ein SAP-Konzernunternehmen.

Alle Rechte vorbehalten.

Weitergabe und Vervielfältigung dieser Publikation oder von Teilen daraus sind, zu welchem Zweck und in welcher Form auch immer, ohne die ausdrückliche schriftliche Genehmigung durch SAP SE oder ein SAP-Konzernunternehmen nicht gestattet.

SAP und andere in diesem Dokument erwähnte Produkte und Dienstleistungen von SAP sowie die dazugehörigen Logos sind Marken oder eingetragene Marken der SAP SE (oder von einem SAP-Konzernunternehmen) in Deutschland und verschiedenen anderen Ländern weltweit.

Weitere Hinweise und Informationen zum Markenrecht finden Sie unterhttp://global.sap.com/corporate-de/legal/copyright/index.epx.

Die von SAP SE oder deren Vertriebsfirmen angebotenen Softwareprodukte können Softwarekomponenten auch anderer Softwarehersteller enthalten.

Produkte können länderspezifische Unterschiede aufweisen.

Die vorliegenden Unterlagen werden von der SAP SE oder einem SAP-Konzernunternehmen bereitgestellt und dienen ausschließlich zu Informationszwecken. Die SAP SE oder ihre Konzernunternehmen übernehmen keinerlei Haftung oder Gewährleistung für Fehler oder Unvollständigkeiten in dieser Publikation.

Die SAP SE oder ein SAP-Konzernunternehmen steht lediglich für Produkte und Dienstleistungen nach der Maßgabe ein, die in der Vereinbarung über die jeweiligen Produkte und Dienstleistungen ausdrücklich geregelt ist. Keine der hierin enthaltenen Informationen ist als zusätzliche Garantie zu interpretieren.

Insbesondere sind die SAP SE oder ihre Konzernunternehmen in keiner Weise verpflichtet, in dieser Publikation oder einer zugehörigen Präsentation dargestellte Geschäftsabläufe zu verfolgen oder hierin wiedergegebene Funktionen zu entwickeln oder zu veröffentlichen. Diese Publikation oder eine zugehörige Präsentation, die Strategie und etwaige künftige Entwicklungen, Produkte und/oder Plattformen der SAP SE oder ihrer Konzernunternehmen können von der SAP SE oder ihren Konzernunternehmen jederzeit und ohne Angabe von Gründen unangekündigt geändert werden.

Die in dieser Publikation enthaltenen Informationen stellen keine Zusage, kein Versprechen und keine rechtliche Verpflichtung zur Lieferung von Material, Code oder Funktionen dar. Sämtliche vorausschauenden Aussagen unterliegen unterschiedlichen Risiken und Unsicherheiten, durch die die tatsächlichen Ergebnisse von den Erwartungen abweichen können. Die vorausschauenden Aussagen geben die Sicht zu dem Zeitpunkt wieder, zu dem sie getätigt wurden. Dem Leser wird empfohlen, diesen Aussagen kein übertriebenes Vertrauen zu schenken und sich bei Kaufentscheidungen nicht auf sie zu stützen.

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