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(1)

Oracle Cloud Computing Strategy

(2)

The Safe Harbor

The following is intended to outline our general product

direction. It is intended for information purposes only, and

may not be incorporated into any contract. It is not a

commitment to deliver any material, code, or functionality,

and should not be relied upon in making purchasing

decisions. The development, release, and timing of any

features or functionality described for Oracle’s products

remains at the sole discretion of Oracle.

(3)

Oracle At-a-Glance

Scale

• $36.5B in revenue on a trailing twelve-month basis*

• #1 in 50 product or industry categories

• 380,000 customers in 145 countries

• 20,000 partners

• 108,000 employees

• 14 million developers in Oracle online communities

Innovation and Investment

• 32,000 developers and engineers

• 18,000 customer support specialists, speaking 27 languages

• 17,000 implementation consultants

• 1.5 million students supported annually

• 850 independent Oracle user groups with 800,000 members

(4)

Private Cloud Adoption Is Increasing

Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2010

2011

2010

37% have private clouds today

28% increase from 2010 to 2011

(5)

Public Cloud Adoption Is Increasing

2011

2010

21% use public clouds today

50% increase from 2010 to 2011

(6)

Many Cloud Use Cases

Source: IOUG ResearchWire member study on Cloud Computing, conducted in Aug-Sept 2011

Private Cloud Public Cloud

New applications more often

than extensions to existing

Both dev/test and production

Enterprise more often then

departmental

More often used by employees

than external users

Both stable and dynamic

workloads. Cloudbursting rare.

Long-lived apps more often

than temporary

Observations

(7)

PaaS Outpacing IaaS

Platform as a Service

(PaaS)

Infrastructure as a Service

(IaaS)

(8)

Case

Study

Private PaaS Examples

• Solution:

– JAP – Java Application Platform

– DHP – Database Hosting Platform

– CHP – Compute Hosting Platform

– Centralized deployment of 200+ apps

– Oracle:

• WebLogic Server 10.3

• Oracle Database 11g

• Solaris

• Sun M-Series/T-Series

• Benefits:

– 35% reduction in operating costs

– 30% reduction in project costs

– 44% power consumption avoided in

4 years, while doubling capacity

– No downtime incidents in 3 years

• Solution:

– “Oracle as a Service” PaaS

– Consolidate 300 small to medium

database environments onto 3 grids

– Advanced chargeback model for cost

recovery

– Oracle:

• Oracle Database 11g

• Exadata

• Benefits:

– 50% operating cost improvement

– P&L breakeven in Year 1

– Server utilization: 15% Æ 80%

– Elasticity – CPU can be taken from

resource pool as needed

• Solution

– Oracle Database as a Service (PaaS)

with eGRID

– Consolidation of >60 applications

until now on a standardised platform

– Standardised environment, process

and pricing

– Attractive price model with very low

time to market

• Benefits

– Very fast deployment

– Very good performance (> increase

in all areas)

– Cost reduction of > 50%

– GREEN IT: 57% fewer power used

(9)

Oracle IT: Private IaaS for Dev/Test

Supporting Over 4000 Developers via Self-Service Model

Case

Study

(10)

Oracle IT: Private IaaS for Dev/Test

Delivering Speed and Efficiency for Competitive Advantage

Current Metrics

9 Avg. new VM reservations per day: ~50

9 Avg. self-service reboots per day: ~25

9 Avg. self-service reimages per day: ~100

• Internal hardware resource management application leveraging existing development

automation as a ‘private cloud API’

• A self-service re-imaging & reboot portal for users

• Average server utilization rate exceeds 80% over 7 day work week

Case

Study

(11)

Oracle Cloud Computing Strategy

• Provide customer choice of private and public clouds

• Deliver complete, integrated offerings spanning SaaS,

PaaS and IaaS

• Enable customers to adopt cloud as the business

requires

(12)

Apps Apps

Oracle Cloud Computing Strategy

Private Cloud

I

N

T

E

R

N

E

T

Public Clouds

I

N

T

R

A

N

E

T

Private Cloud Solutions

•Applications on a shared platform

•Database & middleware for PaaS

•Hardware & systems for IaaS

Public Cloud Solutions

•Oracle Cloud Services

•Oracle on 3 rd party public clouds

•Powering 3 rd party public clouds

Cloud Management, Security, Integration

•Management, security and integration

spanning private and public clouds

PaaS PaaS

IaaS IaaS

SaaS SaaS

PaaS PaaS

IaaS IaaS

(13)

Oracle Cloud Applications

100% Open Standards Based Business Applications

Shared, elastically scalable, standards based platform

Industry Applications

Fusion Applications

Fusion Financials

Fusion Human

Capital Management

Fusion Project

Portfolio Management

Fusion Supply Chain

Management

Fusion Procurement

Fusion Sales &

Marketing

Fusion Governance,

Risk & Compliance

Health

Sciences

Public Sector

Retail

Communications

Financial

Services

Utilities

(14)

Oracle Platform as a Service Products

Oracle Database, MySQL

Exadata Database Machine

Cloud Application Foundation, WebLogic Server,

Exalogic Elastic Cloud

Process Mgmt:

SOA & BPM

Data Integration:

ODI, GoldenGate

Security:

Identity Mgmt

User Interaction:

WebCenter

• Best of breed, enterprise-

grade components

– #1 Application Server

– #1 Database

• Shared

• Elastically scalable

• Comprehensive platform

services

• Standards-based

Applications Applications

Infrastructure Infrastructure

(15)

Oracle Infrastructure as a Service Products

Oracle VM for x86

Oracle Linux

Oracle Solaris

Oracle VM for SPARC (LDom)

Solaris Containers

Sun Servers

Sun Storage

• Best Unix and Linux OS

• Broad range of server

virtualization and

clustering options

• SPARC & x86 servers

• Flash, disk, tape storage

• Networking fabric

Sun Network Fabric

Platform Platform

Applications Applications

(16)

Moving to the Cloud

Evolution from Consolidation to

Private Cloud

Engineered Systems as the

Foundation for Cloud

Oracle’s Complete Cloud Offerings

(17)

Evolution of Private and Public Clouds

Private Cloud Evolution

Hybrid

• Federation with

public clouds

• Interoperability

App1 App2 App3

Private IaaS

Private PaaS

Virtual Private Cloud

Hybrid

PaaS

SaaS

IaaS

Private Cloud

• Self-service

• Policy-based

resource mgmt

App2 App3

Private IaaS

Private PaaS

App1

Silo’d Consolidated

• Physical

• Dedicated

• Static

• Virtual

• Shared services

• Dynamic

App1 App2 App3

App1 App2 App3

Private IaaS

Private PaaS

Consolidate

Standardize

Public Clouds

PaaS SaaS

IaaS

Public Cloud Evolution

ASP ISP

MSP

ISV CSP/

Telcos

(18)

Evolution of Private and Public Clouds

Private Cloud Evolution

Hybrid

• Federation with

public clouds

• Interoperability

• Cloud bursting

App1 App2 App3

Private IaaS

Private PaaS

Virtual Private Cloud

Hybrid

PaaS

SaaS

IaaS

Private Cloud

• Self-service

• Policy-based

resource mgmt

• Chargeback

• Capacity planning

App2 App3

Private IaaS

Private PaaS

App1

Silo’d Consolidated

• Physical

• Dedicated

• Static

• Heterogeneous

• Virtual

• Shared services

• Dynamic

• Standardized

appliances

App1 App2 App3

App1 App2 App3

Private IaaS

Private PaaS

Consolidate

Standardize

Public Clouds

PaaS SaaS

IaaS

Public Cloud Evolution

ASP ISP

MSP

ISV CSP/

Telcos

(19)

Consolidation at PaaS and IaaS Layers

Consolidate onto a standard, shared and elastically scalable PaaS

vs.

Consolidate onto shared IaaS without standardization

(20)

Exadata, Exalogic, SPARC SuperCluster

Extreme Performance, Engineered Systems

• Unmatched performance, simplified deployment, lower total cost

• Building blocks for consolidation and cloud computing

(21)

Evolution of Private and Public Clouds

Private Cloud Evolution

Hybrid

• Federation with

public clouds

• Interoperability

App1 App2 App3

Private IaaS

Private PaaS

Virtual Private Cloud

Hybrid

PaaS

SaaS

IaaS

Private Cloud

• Self-service

• Policy-based

resource mgmt

App2 App3

Private IaaS

Private PaaS

App1

Silo’d Consolidated

• Physical

• Dedicated

• Static

• Virtual

• Shared services

• Dynamic

App1 App2 App3

App1 App2 App3

Private IaaS

Private PaaS

Consolidate

Standardize

Public Clouds

PaaS SaaS

IaaS

Public Cloud Evolution

ASP ISP

MSP

ISV CSP/

Telcos

(22)

Oracle Enterprise Manager 12c

Total Cloud Control

Complete Lifecycle

Management

Integrated Cloud

Stack Management

Business-Driven Application

Management

Self-Service IT | Simple and Automated | Business Driven

Plan

Setup

Build

Test

Deploy

Monitor

Manage

Meter &

Charge

Optimize

(23)

Oracle Enterprise Cloud Offerings – Complete Choice

Oracle Cloud Services

Oracle Applications

On Demand

Database On Demand

Exadata On Demand

Middleware On Demand

Exalogic On Demand

Private Cloud Products Private & Public Cloud Services

Cl oud Management

Oracle Public Cloud

Oracle Fusion

CRM Cloud

Service

Oracle Database

Cloud Service

Oracle Java

Cloud Service

Oracle Fusion

HCM Cloud

Service

Oracle Social Network

Infrastructure as a Service

Oracle Database, Database Options

Exadata Database Machine

Cloud Application Foundation: WebLogic Server,

Coherence, JRockit, Exalogic Elastic Cloud

Platform as a Service

SOA & BPM Data Integration:

ODI, GoldenGate

Security:

Identity Mgmt

User Interaction:

WebCenter

Oracle Applications

Applications

Oracle VM for x86

Oracle Linux

Oracle Solaris

Oracle VM for SPARC (LDom)

Solaris Containers

Servers

(24)

Oracle Service Provider Cloud Offerings

Infrastructure as a Service

Oracle Database, Database Options

Exadata Database Machine

Cloud Application Foundation: WebLogic

Server, Coherence, Exalogic Elastic Cloud

Platform as a Service

SOA & BPM Data Integration:

ODI, GoldenGate

Security:

Identity Mgmt

User Interaction:

WebCenter

Oracle Applications

Applications

Oracle VM for x86

Oracle Linux

Oracle Solaris

Oracle VM for SPARC (LDom)

Solaris Containers

Servers

Storage

Service Provider Network

Collaboration

Apps (OCUCS)

Exposure Platform:

OCSG

Cloud Enablement

Business Manag emen t Ser v ice Manag emen t Resource Manag emen t

Cloud Analytics:

OCDM

Order Orchestration:

OSM

Billing:

BRM

Hardware Mgmt: Ops

Center

Enterprise Mgmt:

Enterprise Manager

Service Catalog: UIM,

OVAB

Service Activation:

ASAP, IPSA

Customer Mgmt:

Siebel CRM

Converged

App Platform:

OCCAS

(25)

Oracle Powers Many Third Party Clouds

(26)

SoftBank: White Cloud Enterprise PaaS

Powered by Oracle

„ Database & Java PaaS for Enterprise Systems

„ Fully running on Exadata & Exalogic

+ Data Guard, Database Vault & Advanced Security Option

„ Carrier Grade

- High Performance

- High Security

- High Availability : 99.999%

„ License Options

- Hourly Rates (Oracle License Included)

„ Full Support from SoftBank*

* Platinum Partner with Exadata specialization

Oracle

Oracle Exadata Exadata &Oracle Exalogic Oracle Exalogic Elastic Cloud Elastic Cloud

Case

Study

(27)

Oracle Cloud Services

Premier Cloud Services for Oracle Software and Hardware

12+ years as premier cloud provider

5.5 million satisfied end-users

2 nd largest Enterprise SaaS vendor

14,000 Oracle Service experts

27 languages supported

Secure and Compliant: ISO 27001, ISO 27002, HIPAA,

(28)

Deploy

Provisioning of Firmware,

OS, Middleware, and

Applications

Clone and Scale-out

Test

Functional Testing

Load Testing

Test Management

Maintain

Mobile Management

Phone Home

My Oracle Support Integration

Manage

Configuration Management

Patch Automation

Upgrade Management

Disaster Recovery

Backup & Restores

Monitor

End-to-End Diagnostics

Advanced Automated Monitoring

Energy Utilization and Impact

Complete End‐to‐End Cloud Managed Services for Hardware 

and Software

Integration, Security, Governance

EXADATA EXALOGIC

ERP

HCM

CRM SCM

Financial

Consolidation Analytics/

Procurement BI

(29)

Deploy

Provisioning of Firmware,

OS, Middleware, and

Applications

Clone and Scale-out

Test

Functional Testing

Load Testing

Test Management

Maintain

Mobile Management

Phone Home

My Oracle Support Integration

Manage

Configuration Management

Patch Automation

Upgrade Management

Disaster Recovery

Backup & Restores

Complete End‐to‐End Cloud Managed Services for Hardware 

and Software

VALUE

CHOICE

CONFIDENCE

Monitor

End-to-End Diagnostics

Advanced Automated Monitoring

Energy Utilization and Impact

(30)

The Oracle Public Cloud

Applications and Platform: Based on Industry Standards

Fusion

CRM

Fusion

HCM

Fusion

Talent

Database

Service

Java

Service

Oracle Social

Network

Data

Service

Security

Service

(31)

Oracle Public Cloud

Complete Choice

Instant productivity

Complete

100% standards-based

On-cloud or on-premise

• Self-Service, monthly subscription, instant

provisioning

• Complete set of business-critical platform

and application services

• Move existing applications to the cloud

with no change

• Same products available in both modes

(32)

1. Pick Service

5. Get Credentials

6. Use and Manage

2. Select Plan 3. Configure Service

4. Submit Request

Oracle Public Cloud

Extremely Easy-to-Use

cloud.oracle.com

(33)

Elastic Capacity

Virtual Machines Per Tenant

Resource Caging

Security

Complete Data Isolation

User Lifecycle Management

Integration

Data Exchange

Service Catalog & Integration

Oracle Public Cloud

Enterprise-Grade Infrastructure

Database

Machine Elastic Cloud

(34)

Oracle Public Cloud

Database Cloud Service

#1 Database - In the cloud

• Runs ANY Oracle DBMS Application

• Complete SQL & PL/SQL Access

• Complete Access from Java & REST

• Fast Data Upload via DataPump

Multi-Byte & Globalized in 27 Languages

• Web-based Application Development

Data, Schema, & Table-space isolation

• Seamless from Cloud to On-Premise

(35)

Oracle Public Cloud

#1 Application Server - In the cloud

• Runs ANY Java SE & EE Application

• Complete Java EE Support

SOAP & RESTful Web Services

• Eclipse, NetBeans, & JDeveloper Tools

• Auto-generate Database Schemas

Multi-Byte & Globalized in 27 Languages

• Extends Fusion & Database Clouds

• Seamless from Cloud to On-Premise

Java Cloud Service

(36)

Oracle Public Cloud

Customer Relationship Mgmt.

CRM

Sales Planning

Installed Base

Accounts & Contacts

Sales Prediction

Territories

Sales Management

Quotas

Commissions

Forecasting

Partners

Marketing

Campaigns

Goog Ad-Words

E-mail & Web

Leads

Sales Execution

Opportunities

Sales Contracts

Sales Intelligence

Mobile Sales

(37)

Oracle Public Cloud

Human Capital Management

Human

Resources

Workforce

Management

Workforce Planning

Lifecycle Management

Workforce Prediction

Workforce Intelligence

Compensation

Compensation

Benefits

Payroll

Absence

Employee

Self-Service

Worker Directory

Network@Work

Worker Portrait

Mobile Self-Service

Talent

Management

Performance

Management

Goal Management

Talent Review

Personal Profile

(38)

Oracle Public Cloud

Oracle Social Network

Social Network

Enterprise Social Graph

Facebook

Linked-In

Expertise Identification

Document Sharing

Workspaces

Sharing

Co-Editing

Tags, Topics, Search

Feeds

Activity Streams

Application Feeds

Recommendations

Conversations

Real-Time

Communications

Discussion Forums

Presence & Chat

Conferencing

Mobile Social

Oracle

Social

Network

(39)

cloud.oracle.com

(40)

Customer Choice with Oracle Cloud Offerings

SaaS SaaS

Private Clouds

PaaS PaaS

IaaS IaaS

Public Clouds

SaaS SaaS

PaaS PaaS

IaaS IaaS

Management Management Management Management

(41)

Oracle Consulting Cloud Services

Individual enterprises or

applications may join the

roadmap at different points

Define a single

solution for a

given problem

Standardize

Standardize

Standardize

Reduce the

footprint of

deployed

applications

Consolidate

Consolidate

Consolidate

Increase

automation and

reduce manual

tasks for

managing IT

Automate

Automate

Automate

Achieve new

operational

models &

greatest

efficiency

Optimize

Optimize

Optimize

Define strategy

Roadmap

Roadmap

Roadmap

(42)

oracle.com/cloud

www.facebook.com/OracleCloudComputing

@OracleCloudZone Hashtag: #oraclecloud

(43)

References

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