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SAP HANA Cloud Platform – Value Prop and Use Cases

for partner migration / adoption discussions

SAP HANA Cloud Platform Product Management

SAP ISV-Ecosystem, GPO

May 20, 2015

PLEASE NOTE:

(2)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 2

SAP HANA Cloud Platform is THE Enabler for our Ecosystem to

Innovate in the Digital Era and Transform to the Cloud

Run Simple on a

SOLID

CORE

AGILE

INNOVATION

on HANA in the

Cloud

Enabled

ECO-SYSTEM

SAP HANA Cloud Platform

Business Network

>150 partners developing on HCP

>800 partner HCP apps in SAP AppCenter

Partner Edge for Application Development

(3)

SAP’s strategic focus: Cloud, SAP HANA and S/4HANA

Extensions (e.g., IoT, LoB, Partner, Industry) Finance Customer Engagement & Commerce Human Resources Manufacturing &

Supply Chain Procurement Travel &

SAP HANA Real-Time Platform

Collaboration | Analytics | Mobility

Select Solutions

SAP HANA

Cloud

Platform

Business Network

Planning (S&OP, EPM, BPC)

S/4HANA

Cloud for Customer

Simple Finance Simple Logistics*

(4)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 4

SAP HANA Cloud Platform

Product description

SAP HANA Cloud Platform is the in-memory Platform-as-a-Service (PaaS) offering from SAP. It enables customers and

partners to build and run business applications in the cloud.

Use cases

Build new applications

Extend SAP on-premise solutions

Extend SAP cloud solutions

Key differentiators

Standards-based development environment

Full access to capabilities of SAP HANA

Different programming models and wide

range of platform services

Superior integration with SAP landscapes

Secure and compliant infrastructure

Target groups

Customers

Partners

SAP HANA Cloud Platform (PaaS)

Applications / Extensions

SAP HANA App Center

Powered by

SAP

HANA

SAP infrastructure

D ev el opm ent O perat ions Application Services

Analytics Collaboration Connectivity Content Fiori Gamification Integration IoT Mobile Portal

Security

Database Services

ASE Graph HANA Planning Predictive

Rules Spatial Text

Runtimes

Java XSJS HTML5

(5)

Ten Use Cases for Partners to address via SAP HANA Cloud Platform

Build

New Cloud Apps

Extend

Extend

On-Premise Apps

USE CASE PLAYS 2015

USE CASE BRIEF

1 Extend

On Premise

-Solutions

(SAP or legacy, including S/4H)

Cloud-agility for innovating and extending processes (incl. HANA, mobile), comfortable connectivity and security

2 Renovate

user experience

with SAP

Fiori

Renovate user experiences via “Write once Run everywhere” browser based apps for desktops & mobile devices

3

Mobile

Consumption

All mobile solution qualities (SMP 3.0) from the cloud (e.g., native, push-notifications, SSO, offline, security, usage analytics)

4

Integration

-solution, HCI-based

Real-time, mediated, bi-directional n:m process- and data integration

5 SAP HANA-based

Analytical

applications

Full in-memory power with all HANA-features like predictive, Geo Spatial, Text mining, Text search; Lumira Server for reporting iinterface

6 Build

IoT

solutions, SAP HANA-based

Securely connect multiple IoT devices to a single IoT hub in the cloud based on open standards + apply full power of HANA-based analytics

7 Enterprise

Collaboration

Leverage SAP JAM to connect solutions or embed SAP Jam capabilities into your applications via pre-defined UI widgets or REST/ODATA-APIs

8

SFSF-Extension

Build customized business processes in SAP HCP as extensions to SuccessFactors Employee Central

9

C4C-Extension

Build customized business processes in SAP HCP as extensions to Cloud4Customer

(6)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 6

Fast adoption: Reference Customers and Partners

…*

(7)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 7

Partner Benefits from SAP HANA Cloud Platform in Development

and Go-To-Market Phase

Fully managed, cloud-development environment for €1.500/year

(+ a la carte options)

Supports HTML5/UI5, Java, HANA XS*, and OData development

Rich and constantly growing set of application services and

in-memory HANA-services, eg,

– mobile via HCPms leveraging the SMP3.0-capabilities and -SDK

– Native HANA* leveraging HANA XS and extensive libraries

Simple onboarding

– No downloading of software and activating of licenses

– Extensive enablement and onboarding support assets

Comfortable integration support**

(1:1 using SAP Cloud Connector, 1:m, n:m using HANA Cloud Integration)

Back-end integration in the cloud via Cloud Appliance Library,

managed and pre-populated SAP systems in the cloud***

Free Store Listing Review, additional certification option (not free)

Differentiate by selling own IP and related services

– Quickly deploy your apps for your end-customers

– Avoid the need to ship software and maintain different releases

Be a fully self-sufficient cloud service provider while letting SAP run

the IT-operations

– Embed the platform service into your offering at 40% off list price

– Leverage SAP’s brand or offer the service fully under your brand

– Sell independently to net new and existing SAP HCP customers

– Serve multiple customers out of your HCP-instance

Register for co-selling with SAP AEs who get paid on the sale of your

HCP app°

Leverage SAP’s strategic push of HCP in the market

Build awareness for your HCP apps at SAP-events

– eg, select partners porting their mobile apps could showcase at SAPphire 2015 Demo Theater

Become a reference partner for one of ten HCP-use cases

* Requires dedicated HANA instance option for 290/390€ p.m.

** HCI-option €1500/year

*** CAL €600 p.m. + AWS-hosting charges

° SAP AE sells platform service directly AND gets commission on app co-sold by partner revenue share applies

Development and Evolution

Go To Market and Delivery

(8)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 8

Easy steps to first HCP-app for partners supported by simple tools

Evaluation

Inform yourself

Try it out

Tools

 Free, unlimited HCP-Trial-account; free SAP HANA Developer Edition (if native HANA development needed, cloud-hosting charges apply

 Get-Started docu on App. Devl. Partner Center (PC)

 OpenSAP-courses for HANA and HCP as well as Fiori

 Blogs and Interaction on SAP Community Network

 Optional development-evaluation of native HANA (charges for cloud-hosting apply)

On-boarding

Sign-up as appl. devl

partner

Set-up

Tools

 Sign up Wizard on PC (for existing partners click here)

 Select additional resources, and options (e.g., HCI, mobile services, SAP JAM Devl Edition, SFSF

extension package), if reqd

 Order

 Step-by-step guide

 Technical Onboarding Guide

 PSD-support for partners

Enablement

Learn capabilities

Build app use-case

Tools

 Trainings and Enablement materials on HCP and HANA

(PC)

 Support on HANA and HCP

via the SAP Community Network

 Remote Opportunity Assessment (feasibility validation, architectural guidance)

 Prerequisite: App use-case evaluation based on simple request-form (via PSD)

Build

Design, architect,

build solution

Tools

 HANA Partner Engineering Service (EMEA and NA) for technical enablement and assessment

 Prerequisite: App use-case evaluation based on simple request-form (via PSD)

Go-To-Market

Decide licensing model

Register app (if reqd.)

Certify app (optional)

List on SAP Store

Market & Sell

Tools

 Licensing Options

Documentation incl. pricing

 Store Listing Approval -wizard

 Certification docu. incl. wizard

 Step-by-step guide to self-service publication incl. wizard

 SAP Store-MyAccount

(9)

Invest in SAP HANA Cloud Platform and be a part of SAP’s extension

strategy for SAP’s On-premise and cloud solutions portfolio

HANA Cloud Platform (PaaS)

Visit the partner center

(10)
(11)

Industry Shift to Digital Era Requires an Agile Open Business

Platform

(Gartner Hypothesis)

Business processes need to change to support

“digital moments”

Software spend will only grow at 1% – economic

shift is actually to increased services and SaaS

Digital natives will rent rather than buy –

accelerating shift to cloud

Landscape becoming Bi-modal

Mode 1: Stable core

Mode 2: Innovation platform

Key CEO priorities include:

1.

Ecosystem

, partnerships, and value networks

2.

R&D / Innovation

Services

Software

Current

41%

Personnel

100%

45%

20%

16%

23%

20%

1

10%

25%

1

Hardware

Digital Era

Based on Gartner Symposium, 11 Nov 2014

(12)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 12

Runtimes/Container

-as-a-Service

SAP ASE, SAP IQ, …

[ …* ]

SAP HANA Cloud Platform – High level overview

Platform Services

SAP HANA DB Platform

Transactions Analytics Streaming Predictive Spatial & Graphs Text Mining

Integration Analytics

Mobile Portal Collaboration Security

(13)

What Makes the SAP HANA Cloud Platform Different

Broadest

end-to-end Capability

Access

to broadest set of data sources

SAP HANA

Portal

Collaboration

App Development

Standards

(Web & Java)

Data Integration

API Management

Mobile

UX

App Extensions

Analytics

Security & IDM

Management

Extensibility beyond CRM

HEC

SuccessFactors

Other SAP Cloud Applications

3rd-party apps

Social Data

Fastest

path to the best app

The resources, knowledge, and speed to make your cloud dreams a reality

(14)

14 © 2015 SAP SE or an SAP affiliate company. All rights reserved. ©© 2014 SAP AG or an SAP affiliate company. All rights reserved. 2014 SAP SE or an SAP affiliate company. All rights reserved.

Education

open.sap.com

HANA Academy (YouTube)

Open standards &&

open source

Code samples

github.com/SAP

Tools && SDKs

tools.hana.ondemand.com

Maven Central

Communication

Release notes

SCN Dev. Center

Twitter, Slideshare…

Information

hcp.sap.com

help.hana.ondemand.com

(15)

Certified SAP Datacenters

World-class Tier 3 and 4 SAP

datacenters around the globe

SAP managed data centers & select partners

operating according to SAP standards

Additional SAP HANA Cloud Platform presence

in preparation

Customer can choose in which datacenter

applications are run and data is stored

Additional planned availability in SAP data centers

(primary + secondary)

Japan

China

Russia

Second step: other (planned) data centers

SAP Data Center

SAP HANA Cloud Platform presence

SAP HANA Cloud Platform planned presence

(16)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 16

SAP S/4HANA Extensibility

Inside-out and outside-in approach

Business Suite,

BW etc.

3

rd

party

Other

SAP

cloud

solutions

In-app extensibility:

Context aware extensions,

focus on tight integration

Side-by-side extensibility

with SAP HANA Cloud

Platform:

Learn from the

outside, weave external

content into your solutions

 Custom fields and tables

 Change / add business logic (rules, BAdIs etc.)

 Analytics extensibility

 On-premise only: Full access to development tools (ABAP in Eclipse, HANA Native etc.)

 Enable a Fiori and Mobile user experience

 Integrate S/4HANA business processes with other SAP Cloud applications and 3rd party

 Leverage HCP services (Cloud Portal, Mobile Documents, Output Management etc.)

 Fully fledged development platform to build extension applications

(17)

Innovate and monetize your business solutions leveraging

SAP PartnerEdge for Application Development

Partner with SAP in a global program

• SAP partner status • Your IP1)

• One global agreement • www.sapadpc.com

Sell

• Leverage SAP’s GTM services • Reach out to SAP’s customers

• Set your price • List on SAP Store • Offer services

Bundle application with the technology

Application-specific runtime licensing

Embed the technology

Embedded licensing

M

O

N

E

T

IZ

E

15% rev share

SAP Store

• Partner management

D

IS

-C

O

V

E

R

SAP PartnerEdge for Application Development

| Exploration member

• Base enablement • Community support • Exploration packs • Proof of Concept

Free

1 year

Choose your innovation packs

• 25 development licenses • Enterprise support2) • Cloud resources • Enablement • Application reviews

IN

N

O

V

A

T

E

Low

annual

fee

Base Fee:

€2000

HCP-Pack:

€1500

3)

Each other

pack: €500

3)

On premise

Cloud

SAP HANA Cloud Platform

Application

integration

SAP HANA

and DBs

Mobile

Business

intelligence

SAP

Business One

(18)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 18

SAP HANA Cloud Platform

Innovation pack plus additional resources options

(prices in EUR p.m.)

Database

Infrastructure

Application

Portal Site visits (1.000) Portal Administrator User

14,58 33,33 SAP HANA dedicated instance Professional (2 cores, 4GB)

SAP HANA Cloud – Compute Unit Premium (4 cores, 8GB) 129,- 189,- 32 GB 64 GB 290,- 390,- 3rd party Connection Unstructured Storage (10 GB) Custom Domain 100,- 10,- 100,- Bandwidth (10 GB) 4,-

SAP Jam test tenant 40,84

SuccessFactors test

tenant* On request SAP HANA Cloud

Integration** 125,- SAP Cloud for Customer

test tenant tbd

* Extension package included ** also available as option on all other innovation packs

€1500 per year

Innovation pack

for SAP HANA

Cloud Platform

 SAP HANA App Services, 2 Cloud Portal Administrators  SAP HANA App Services, Cloud Portal, 4000 Site Visits  SAP Web IDE

 Coaching, online learning, Webinars  SAP HANA Cloud Platform SDK and tools for Java

 2 compute units "lite edition" for development and testing  1 GB structured shared SAP HANA database storage  10 GB bandwidth

 10 GB of unstructured storage volume tier

SAP Jam addtl language

pack 165,84

SAP Jam enterprise

(19)

Customer

SAP HANA Cloud Platform – Embedded Licensing makes partners

full cloud solutions providers

SAP HANA CLOUD PLATFORM

Cust A

Partner App

Cust B Cust…n

Partner Cloud Account Multiple Customers Client Separation

Model

Pricing Model

SAP PartnerEdge for

Application Development

Fixed Price based on T-Shirt size: 40% discount on customer price list

• Minimum Contract duration – 1 Year

SAP OEM

Fixed Price based on T-Shirt size: 50% discount on customer price list

• Minimum €300K ACV

• Minimum Contract duration – 3 years

(20)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 20

SAP Hybrid Integration Options

On-premise

Cloud

CRM PLM …. Siebel PeopleSoft Legacy … SAP on-premise solutions 3rd party on-premise solutions

3rd Party Cloud Applications Service Bus Capabilities Subscription Fee Integration

Gateway Multi Tenancy

Operation on SAP Cloud

Extensible Content

SAP HANA Cloud Integration

ERP CRM SAP Cloud Applications

SA

P

So

lu

ti

o

n

M

an

ag

e

r

Service Bus Capabilities Product License Integration Gateway BPM/BRM Operated by Customers Extensible Content

SAP NetWeaver Process Orchestration

Prepackaged Integration Content

 Packaged integration flows with prebuilt integration logic for integration of SAP and 3rd-party, cloud and

on-premise.

Integration Technologies

SAP Hana Cloud Integration: cloud integration platform for mediated process- and data-integration. For customers with cloud-first strategy, existing customers of SAP on-premise middleware who want to diversify integration

portfolio, and for customers without on-premise middleware.

SAP Process Orchestration, SAP Data Services: For existing customers of SAP’s on-premise integration platform, who focus mainly on on-premise integration landscapes and some cloud scenarios.

SAP Cloud Connector: Programmatic point-to-point connectivity, for small-scope and early-stage projects, where no mediation and message-level security is required

SCC SCC

(21)

SAP HANA Cloud Integration, SAP Process Integration, SAP Cloud

Connector – When to use what

General Infos

All products will be developed and marketed in parallel and are fully complementary

Pre-packaged integration content is shipped for SAP HANA Cloud Integration as well as SAP Process Integration

Opportunities for SAP HANA Cloud Integration

Focus on cloud strategy, have the need for cloud-to-cloud integration, have the leading system(s) within the cloud

Do not have SAP Process Integration or SAP Data Services on-Premise

Do not want to invest into an on-Premise middleware and bear the costs associated with it (system set up, maintenance, etc.)

Prefer subscription fee based license model

Require fast innovation

Opportunities for SAP Process Integration

Leverage investments into existing SAP Process Integration or SAP Data Services landscape

Systems that need to be integrated are mainly on-Premise, little or no need for integration of cloud applications

Opportunities for SAP Cloud Connector

Need for integration with cloud applications, but no mediation required, such as mapping, routing, connectivity, security

(22)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 22

HANA Cloud Integration

(HCI-PI)

SAP Process Integration & Orchestration

On-Premise

Deployment

Cloud based service offering hosted by SAP

On-premise installation in customer landscape

Responsibility of

configuration & operations

SAP

Customer

Supported scenarios

Application Edition, FSN, HCP

New:

Standard and Professional Edition

“Unlimited” (any-to-any) integration scenarios

A2A, B2B, ...

License model

Subscription fee

Product license & annual fees

Architecture

Virtualization, multi tenancy, data isolation

Automated failover

Rolling software update

Single tenant solution, no built-in virtualization

capabilities

Failover to be configured by customer

nZDM for SP / EHP updates

Prepackaged content

Available for selected SAP Cloud solutions

Available for a wide variety of on premise SAP /

non-SAP applications

Operations

By SAP Cloud Managed Services

Integrated with Service Provider Cockpit

Local monitors

By customer

Integration with SAP Solution Manager

Local monitors

Preferred use cases

Cloud--Cloud Integration, Cloud—On Premise

integration

On Premise integration, Cloud—On Premise

integration

SAP HANA Cloud Integration

(23)

Application Lifecycle Management Support

SAP HANA Cloud Platform-Tools

For more information refer to the SAP HANA Cloud Platform Operators Guide

SAP HANA Cloud Platform Cockpit

Central visual web interface for managing

& monitoring your accounts and all your

applications across regions.

Deploy & upgrade applications

Manage deployed applications, start,

stop, etc.

Manage & view resource consumption

Monitor applications e.g. Availability

checks, JMX Checks

Manage & view logging

Manage application versions

SAP HANA Cloud Platform Console Client

A command line console for managing your

applications.

(24)

Appendix:

(25)

PE4AD program elements & customer deployment requirements

Partner Use Case

Application PE4AD Program Elements (Partner)

Partner Cost Content for development and testing Customer application deployment at runtime

All except 4 Cloud app based on Java

SAP HANA Cloud Innovation Pack (HCP IP)

€1500 p.a.

• SAP HANA Cloud SDK and SAP HANA Cloud Tools for Java • 2 compute units "Lite Edition"

• 1 GB of structured SAP HANA-database storage

• 10 GB bandwidth and 10 GB of unstructured storage volume • SAP HANA AppServices, 2 Cloud Portal Administrators • SAP HANA AppServices, Cloud Portal 4000 Site visits

• SAP Web IDE development environment for SAPUI5-based UI

• Customer deploys application in his SAP HANA Cloud Platform account

• or: Partner provides application with HCP embedded licensing via Partner account (PE4AD / OEM) 1, 2 SAP ERP extensions (via SAP GW), incl. Fiori apps HCP IP + Appl.Integration Innovation pack €1500 + €500 p.a.

• Application integration innovation pack (for integration with SAP backend system)

• On Premise system for test purpose and add-on development

• See above

• SAP ERP/Business Suite on premise** • Option: Deployment of Fiori application on

premise* 3 Mobile Apps HCP IP €1500 p.a. • 25 development users for HCP mobile services

• SAP Web IDE development environment for SAPUI5-based user interfaces (incl. in HCP innovation pack) to create Fiori UX

• See above

• SAP HANA Cloud Platform mobile services • Option: Deployment on premise*

4 HCI-Adaptor or Integration Content

Any innovation pack + HANA Cloud

Integration resources

IP-fee + fee for HCI-resources

• SAP HANA Cloud Integration, developer edition (10 connections, 10 GB bandwidth)

• Additional connections/bandwidth can be purchased

• Customer deploys partner integration content or partner adaptor in his edition of SAP HCI or SAP HCP (which includes HCI)

5, 6 SAP HANA native app (XS) HCP IP + SAP HANA dedicated instance €1500 p.a. + €290/390 Monthly

• 32 GB SAP HANA instance for native SAP HANA development • 64 GB SAP HANA instance for native SAP HANA development

• See above

• Option: Deployment of SAP HANA native apps in a SAP HANA on premise system*

7 SAP Jam Extensions HCP IP + SAP Jam developer edition €1500 + €490 p.a.

• SAP Jam development and test tenant • Pre-integrated with HCP account

• Customer deploys application in his SAP HANA Cloud Platform account

• SAP Jam enterprise edition 8 SFSF EC extensions HCP IP + SFSF demo tenant €1500 + Free

• SAP HANA Cloud Enablement for SuccessFactors

• SuccessFactors test tenant (via separate SFSF test contract)

• See above

• SFSF Employee Central**

• SFSF Employee Central extension pack 9 C4C extensions HCP IP

+ SAP C4C tenant

€1500 +

€ 2000**

• Currently partners need an additional Cloud Solution Partner Agreement to receive a SAP C4C-test tenant

• See above • SAP C4C**

(26)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 26

Service Partner

Use-Cases substantiated with showcase-examples

– many involved partners active in multiple business models

1.

Extend

On Premise

-Solutions

(SAP or legacy, including S/4H)

2.

Renovate

user experience

with SAP Fiori

3.

Mobile

Consumption

4.

Integration

-solution, HCI-based

5.

SAP HANA-based

Analytical

applications

6.

Build

IoT

solutions, SAP HANA-based

7.

Enterprise

Collaboration

8.

SFSF-Extension

9.

C4C-Extension

10.

Ariba-Extension

Build

New Cloud Apps

Extend

Cloud Apps

Extend

On-Premise Apps

Time2Go

Mobile Documents

Networking Lunch

Product Stewardship Network

Precision Marketing

VAR Partner ISV-Partner

(27)

HCP 1: Extend Solutions On Premise (SAP or Legacy)

HCP – OP Connectivity via SAP Cloud Connector

 SAP Cloud Connector(SCC) establishes secure SSL VPN connection between the SAP HANA Cloud and on-premise systems (SAP & 3rd Party system)

 Leverage SCC for user ID propagation and access logging for auditing & compliance

 Supports pre-configured “Destination API” and certificate inspection to safeguard

against forgeries

 Complementary to SAP Gateway, SAP HANA Cloud Integration and 3rd party integration suites both on-premise and in the cloud

HCP – OP Connectivity via SAP HANA Cloud Integration – Process Integration

 For customers and partners with advanced integration needs

 Jump start your integration project with prepackaged integration content

 Combines process & data integration capabilities

SAP Cloud Identity Service

 SSO, Support for 3rd party identity provider, federated authentication, user reuse

Use-Case-specific Considerations

 N/A

Target partner characteristics

 Partner with expertise in existing SAP Business Suite and Industry solutions

Additional specific HCP-differentiators

 Built-in services such as persistence, SAP HANA Cloud Portal, HCI-PI & DS, Document Service

 OP-connectivity via SCC w/o need to change the enterprise firewall configuration

User

Identity Provider

(e.g. SAP ID Service, SAP NetWeaver IdM, Microsoft ADFS 2.0, …) Internet

C

us

tom

er

On

-Prem

is

e

(or

C

ust

om

er

in

H

EC

)

SAP Cloud Connector HCP-Applications

Internet

HTTPS

C

us

tom

er

SAP

H

C

P

ECC / S4H CRM HCM SAP On-Premise Solution

SSL Tunnel Firewall Firewall A uth en ti c ati on

SAP Cloud Identity Service SAP HANA

Cloud Integration

(28)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 28

HCP 2: Renovate user experience with SAP Fiori

SAP Fiori UIs

 Write once run everywhere browser based applications for desktops & mobile devices

 Renovate user experience of existing on-premise applications and create new ones

 SAP Fiori, cloud edition to simplify and accelerate SAP Fiori implementation and extension on the HANA Cloud Platform, while leveraging existing back-end investments

 Fiori Launchpad as the new application entry point

 Secure and easy connectivity to SAP systems with SAP Cloud Connector and advanced integration with SAP HANA Cloud Integration

 Consume on-premise backend functionality through OData based services

 Improve developer productivity with SAP Web IDE covering end-to-end application lifecycle: development, packaging, deployment, and customer

Use-Case-specific Considerations

 UX-renovation mainly as custom project

 New packaged apps (e.g., extensions to SAP solutions) should follow Fiori design guidelines

Target partner characteristics

 User experience products

Additional specific HCP-differentiators

 Build Fiori apps and extend existing ones

 SAP Fiori cloud edition, SAPUI5, SAP Web IDE.

ECC / S4H CRM HCM SAP On-Premise Solution

C

us

tom

er

(or

C

us

tom

er

H

EC

)

Firewall SSL Tunnel Firewall SAP Cloud Connector Internet Applications on SAP HANA Cloud Platform

Internet

HTTPS

C

us

tom

er

SAP

H

C

P

SAP HANA Cloud Integration SAPUI5 SDK Java EE Server ODATA

Fiori UX

Cloud Portal

Access

SAP HANA Cloud Portal

(29)

HCP 3: Mobile Consumption

ECC /

S4H CRM HCM

SAP On-Premise Solution (pot. HANA-based)

C

us

tom

er

(or

C

us

tom

er

H

EC

)

SSL Tunnel Firewall Firewall SAP Cloud Connector Internet

Mobile app configuration

OData HTTPS

C

us

tom

er

SAP

H

C

P

SAPUI5 SDK Java EE Server ODATA

Fiori

Browser-UX

Mobile Devices

(native/hybrid)

Mobile Services

HCP Mobile Services

All mobile solution qualities from the cloud (e.g., native

capabilities, true mobile app experience, push-notifications,

SSO, offline, security)

Use-Case-specific Considerations*

No Syclo Apps, no Mobiliser, no MBO’s

Target partner characteristics

Developing new mobile app

On Premise-mobile apps available,

Experience with major device OS’s

Additional specific HCP-differentiators

Enterprise-class mobile platform in the cloud

Easy extension of online app with offline-capabilities

Mobile app integration with SAP Backend

SAP HANA Cloud Integration

Mobile app add-on (Gateway)

Cloud Backend

(30)

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 30

HCP 4: Integration-solution, HCI based

Connectivity via SAP HANA Cloud Integration (HCI)

Real-time, mediated, bi-directional process integration and data

integration

Prepackaged graphical integration flows & mappings

Centralized monitoring and administration

Pre-built integration content and adapters

Partners can extend integration content as well as connectivity

options

Use-Case-specific Considerations*

HCI requires HCP with HANA as a database

Target partner characteristics

Partners with Integration Platform aaS experiences or existing

assets, who want to commercialize additional integration

content and adapters

Partners, who want to extend cloud and OP-solutions

Additional specific HCP-differentiators

Compatible with SAP NetWeaver PI content (e.g., mappings)

and SAP Data Services (planned)

* runtime and design-time

CRM PLM ….

Siebel PeopleSoft Legacy … SAP on-premise solutions

3rd party on-premise solutions 3rd-party Cloud Applications Service Bus Capabilities Subscription Fee Integration

Gateway Multi Tenancy

Operation on SAP Cloud

Extensible Content

SAP HANA Cloud Integration

ERP CRM SAP Cloud Applications

C

loud

C

us

tom

er

(31)

HCP 5: SAP HANA Based Analytical applications

SAP HANA DB Platform

Heavy data processing in the database using Stored procedures,

Calculation Engine

Take advantage of features like predictive, Geo Spatial, Text mining,

Text search and SAP HANA Application Function Library (AFL)

Create web based UIs according to Fiori design with SAPUI5

Build analytic dashboards using SAP

Lumira Server (Q2 2015)

Share Insightful analytic dashboards with SAP Lumira Cloud

Use-Case-specific Considerations

SAP Lumira Server

availability (Q2 2015)

Target partner characteristics

Partners aspiring to build next generation applications based on big

data

Additional specific HCP-differentiators

Easy & fast access to dedicated SAP HANA instance in the cloud

Use SAP HANA Streaming to uncover the signal from the noise in

your incoming data – especially those originating in the cloud

Efficient and state-of-the-art development of web applications

Internet HTTPS

C

us

tom

er

SAP

Native HANA Applications

SAP Lumira

SAP HANA DB Platform: Data + Data Processing

Data

Text Search, Spatial, Geo, … Application Function Library

HCP

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. 32

ESP Edge

HCP 6: Build IoT solutions, SAP HANA-based

SAP HANA DB Platform

 Leverage open standard based technologies with secure connectivity options to connect multiple IoT devices to a single IoT hub in the cloud

 Provide insightful analytics on your IoT data through SAP Lumira

 Use advanced HANA engines & business libraries like predictive, planning, geo-spatial, graph, text search, text analytics to analyze IoT Big Data

 Store & forward data synchronization using embedded SQL Anywhere & SAP Mobilink service

 Build enticing user experiences following Fiori guidelines with SAPUI5 deployed on the SAP HANA Cloud Platform

Use-Case-specific Considerations*

 Since May 2015 HCP IoT services are offered on HCP trial instance that include a standardized Remote Device Mgmt. and Message Management to enable IoT applications for partners/customers (productive availability planned for Q3/2015)

 Remote Device Management: Manage the device life cycle from onboarding to decommissioning

 Message Management: Collect sensor data and store it in the HCP persistence layer

 SAP Lumira Server availability (Q2 2015)

Target partner characteristics

 Well-suited for partners with an industry orientation towards logistics, Utilities, Retail and Consumer Scenarios

Additional specific HCP-differentiators

 Leverage open standard based technologies with secure connectivity options to connect multiple IoT devices to a single IoT hub in the cloud

IoT Applications

Internet

HTTPS

C

us

tom

er

SAP

H

C

P

Machine, Devices, Things

Firewall

Firewall

Mobilink Client SQL Anywhere

Local store & forward

C

us

tom

er

D

ev

ic

es

SAPUI5, SAP Lumira

Internet

HANA

SSL Tunnel

* runtime and design-time

Remote Dev. Mgmt Msg Mgt Svc Mobilink Service

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SAP HANA Cloud Platform for the Internet of Things

SAP HANA Cloud Platform for IoT

SAP HANA Cloud Platform IoT

services End Customer

(On site) (SAP Customer) Business owner

SAP HANA Cloud

Integration Business Suite Systems (ERP, CRM , etc.)

Device

HANA Big Data Platform SAP HANA Cloud Platform Machine

Integration Integration Process

IoT Applications (SAP, Partner and

Custom apps)

remote data sync

Device Device SQL Anywhere / MobiLink ESP Edge Data processing In-Memory Engines

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. 34

HCP 7: Enterprise Collaboration

SAP Jam-based collaboration (extension)

Connect SAP and third-party solutions from all lines of

business and industries and bring its application data into

SAP Jam work patterns.

Embed SAP Jam capabilities into third-party business

applications via pre-defined UI widgets or through SAP

Jam’s REST and OData based APIs

Use-Case-specific Considerations*

No embedded licensing/OEM of SAP Jam possible

Target partner characteristics

SI or ISV

Additional specific HCP-differentiators

Secure access to existing on-premise solutions

ECC /

S4H CRM HCM

SAP On-Premise Solution (pot. HANA-based)

C

us

tom

er

(or

C

us

tom

er

H

EC

)

Firewall SSL Tunnel Firewall SAP Cloud Connector REST / OData HTTPS

C

us

tom

er

SAP

H

C

P

ODATA SAP HANA

Cloud Integration

HCP-tenant

SAP Jam

tenant

SAP Jam / Content

HCP-based app Jam Group/ Template

SSL Tunnel

Internet

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SFTP

HCP 8: SFSF-Extension

Cloud Extension to SuccessFactors

Get started with SuccessFactors extension package

Build customized business processes in SAP HCP as extensions to

SuccessFactors HCM Suite

Additional APIs are made available with every subsequent release

Reach out to SAP SuccessFactors growing customer base

Use-Case-specific Considerations*

Feasibility check needed for the customer scenario w.r.t. the scope of

available SuccessFactors APIs.

Target partner characteristics

SuccessFactors implementation & OEM partners,

Partners in HR & HCM space

Additional specific HCP-differentiators

Datacenter co-location, resulting in low latency

Life cycle management, Security integration(Roles & permissions

propagation), Administration, embedded marketplace, extension trial

SuccessFactors Employee Central Compensation ….. SuccessFactors API layer

Internet

HTTPS

C

us

tom

er

SAP

(optionally) SAP HANA Cloud Integration/Boomi

SAP HANA Cloud Connectivity Service

SOAP

HTML5/SAPUI5 +

SuccessFactors

config UIs

SAP HANA Cloud Portal

Fiori Launchpad

HCP Java

applications

ODATA

HCP HTML5

applications

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. 36

HCP 9: C4C-Extension

Cloud Extension to C4C

Rich collection of oData services

Existing WebIDE templates to enable rapid development and

deployment of UIs against the APIs

Use-Case-specific Considerations*

Extend C4C using HCI

Enable extending C4C processes to external audiences (B2B /

B2C)

Target partner characteristics

C4C – partners / Partners in CRM space

Additional specific HCP-differentiators

External user facing application

Same datacenter – zero latency

* runtime and design-time

Marketing Sales Service

C

us

tom

er

SAP

Cloud 4 Customer

Fiori

SAPUI5 Apps

SAP HANA

Cloud Portal

ODATA HTTPS

HCP Java

applications

HCP HTML5

applications

(optionally) SAP HANA Cloud Integration/Boomi

SAP HANA Cloud Connectivity Service

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SAP HANA Cloud Platform

SAP Cloud Applications Studio

Best used for…

Stand-alone cloud application development

Extension of SAP on-premise applications via cloud applications

Extension of SAP cloud applications like SuccessFactors (“out-app extension”) via loosely coupled applications

Extension SAP cloud applications (“in-app extension”) like SAP

Business ByDesign, Cloud for Customer

Hook in to the behavior of SAP Business Objects and processes Integrate your own additional objects, UI’s, reports, forms, …

Benefits and key

capabilities…

 Fast innovation cycles and short time to developer productivity (open standards, regular platform updates)

 Secure integration with on-premise back-ends

 Structured (database) and unstructured (documents) storage in the cloud

 Integration with existing identity federation and single sign-on services

 Low cost, fast deployment solution for stand-alone applications/extensions complementing enterprise applications

 Shortest time to market due to re-use of existing business capabilities (e.g. billing, tax, customers, orders)

 Easy extension of existing applications with enhancements to SAP”s standard objects or own objects with seamless UI integration

 Pattern based user interface - out-of-the box mobile UI enabled

 Re-use components for transactional business application development, extension of predefined object models of aforementioned SAP cloud applications

Partner Program…

SAP PartnerEdge program for Application Development –

Innovation Pack for SAP HANA Cloud Platform

SAP Cloud Solution Partner Program

SAP HANA Cloud Platform and SAP Cloud Applications Studio

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© 2015 SAP SE or an SAP affiliate company. All rights reserved. 38

HCP 10: Ariba-Extension

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© 2015 SAP SE or an SAP affiliate company. All rights reserved.

No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP SE or an SAP affiliate company. SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE (or an SAP affiliate company) in Germany and other countries. Please see http://global12.sap.com/corporate-en/legal/copyright/index.epx for additional trademark information and notices. Some software products marketed by SAP SE and its distributors contain proprietary software components of other software vendors.

National product specifications may vary.

These materials are provided by SAP SE or an SAP affiliate company for informational purposes only, without representation or warranty of any kind, and SAP SE or its affiliated companies shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP SE or SAP affiliate company products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty.

In particular, SAP SE or its affiliated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation, and SAP SE’s or its affiliated companies’ strategy and possible future

developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP SE or its affiliated companies at any time for any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.

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