DATE:
APRIL 1, 2008
08-0103 UPDATE
TO:
ALL BBSC RESELLERS WITH A RIDER G
FROM:
SHARI SENTLOWITZ
PROMOTION:
GSA SALES SUPPORT REBATE PROGRAM
TYPE: DEALER
REBATE
Sony is pleased to announce the GSA Sales Rebate Program. When you sell Sony products under and in accordance with Sony’s GSA contract (excluding Media products which are covered by a separate bulletin) under Rider G of your current 2008 Reseller Agreement and report those GSA sales to Sony, a 2% to 5% administrative credit will be rebated to your account in the form of a credit. Please see table below for rebate percentages and dates they are effective.
Dates Rebate
%
March 27, 2008 thru May 26, 2008
2%
May 27, 2008 thru October 26, 2008
5%
October 27, 2008 thru January 26, 2009
3%
January 27, 2009 thru March 26, 2009
2%
Your 2% to 5 % credit will be based on the invoice price to the Federal Government (excluding off-contract items, training and installation). YOU WILL BE PAID ON ALL CLAIMS THAT ARE SOLD AT GSA PRICING OR LESS THAN GSA PRICING.
DON’T FORGET TO CLAIM!
Not only can 2% to 5% add up – but in order to be eligible for other Sony’s GSA promotions throughout Fiscal Year 2008 you must claim your GSA Sales.
GSA CATALOG
GSA SALES SUPPORT REBATE PROGRAM
BULLETIN # 08-0103 UPDATE
Page Two
Here’s How It Works.
You are eligible to participate in the Sony GSA Sales Support Rebate if you have been offered and agreed to the terms and conditions of Rider G to your 2008 Sony Reseller Agreement.
Your 2% to 5% rebate credit will only apply to purchases that you ship and invoice directly to the Federal government under and in accordance with Sony’s GSA contract. Orders directly received, shipped and invoiced by Sony under its GSA contract will not qualify for the rebate.
All purchase orders secured by you under Sony’s GSA contract must be issued to you as an authorized GSA Reseller, and must contain the correct GSA contract number.
To be eligible for the rebate, purchase orders must be dated between April 1, 2008 and March 31, 2009 and be shipped by you by the latter date. Claims must be submitted to www.sony.com/yourprogramconnection within 30 days of the close of the month in which the products were shipped by you.
Terms and Conditions:
Product Eligibility: All products included on Sony’s current GSA contract at the time of sale qualify for the rebate credit. However, authorized GSA Resellers may only sell those products they are authorized to resell under their current Reseller Agreement.
The rebate credit will only apply to purchases that are shipped and invoiced directly to the Federal government under and in accordance with Sony’s GSA contract. Orders directly received, shipped and invoiced by Sony under its GSA contract will not qualify for the rebate. The rebate is based on the net invoice net price to the Federal Government. Claim Process: RESELLERS MUST affirmatively state that they have no claims in any given month by the
close of that month’s business in order to remain eligible under this rebate program and the Rider G Program.
To successfully enter a claim, the Reseller must follow these steps: 1. Go to www.sony.com/yourprogramconnection.
2. Find this Bulletin name under “Bulletins.” Click on “Claim.
3. Complete the online claim form and hit the “Submit” button to process the submission. The processed claim should now have a claim number. If the claim has been rejected, refer to “Claim Dispute” below.
4. Print a copy of the Claim Confirmation Page and send it with a copy of the original sales invoice. Backup paperwork can be submitted via:
• Fax to: 1.888.437.1923 • Mail to:
Sony Your Program Connection Reward Headquarters PO BOX 42012
Hazelwood, MO, 63042-2012
• Upload the documentation from the Program Connection website.
CLAIMS WILL NOT BE PROCESSED UNTIL THE PAPERWORK HAS BEEN SUBMITTED TO THE
Sony Program Connection REWARD HEADQUARTERS.
Submission Deadlines: All claims for the selected promotion must be submitted by the Reseller online @
www.sony.com/yourprogramconnection within 30 days of the end of the promotion period.
GSA SALES SUPPORT REBATE PROGRAM
BULLETIN # 08-0103 UPDATE
Page Three
Terms and Conditions Cont:
Paperwork Deadline: All backup paperwork for claims must be received by the Sony Program Connection Reward Headquarters no later than 30 days after the online claim submission deadline. If backup for a claim is not received by Program Headquarters by this date, the claim will be rejected and no Rebate will be awarded.
Claim Dispute: Any claims that are denied that reseller wants to dispute must be resolved no longer than 60 days beyond the submission deadline. To dispute a claim, the Reseller should call the toll free number provided on the website of 1-866-562-0806. In the event of any questions or interpretation of the terms and conditions of this promotion, the decision of Sony will be final.
Claim Payment: Payment will be in the form of a credit to the Reseller’s account. Please allow 30-45 days for payment from the date Sony Program Connection Reward Headquarters receives the mailed, faxed or uploaded claim form and the back up paperwork.
Mixing of Promotions: This promotion may be mixed with other promotions. Change/Cancellation: Sony may change or cancel this promotion at any time.
Good Selling!
Shari Sentlowitz
Government and Education Marketing
Sony Electronics Inc.
You have received this email advertisement because you have indicated a desire to receive communications from
Sony Electronics regarding products, promotions, updated information and services.
GSA SALES SUPPORT REBATE PROGRAM
BULLETIN # 08-0103 UPDATE
Page Four
QUESTIONS & ANSWERS
What is a "Rider G"?
Rider G is an attachment to Sony’s Reseller Agreement with certain authorized Resellers. Rider G permits the authorized Reseller to use Sony's GSA Schedules in selling products to the Federal government.
The Rider G requires the Reseller to: (1) accept the pricing and terms provided in Sony's GSA Schedule for sales to the Federal government which reference the GSA Schedule, (2) report such sales to Sony each month, and (3) meet an annual Minimum Purchase Requirement for such sales in order to be considered for a Rider G next year. In addition, the Rider G specifies a sales support rebate to Resellers on reported sales (excluding sales of professional and data media which are covered by a separate marketing program) which for this year is 2% to 5% in accordance with this program.
Current GSA pricing is updated can be located on SNAP two times a month.
Does the Sony Product need to be sold at the GSA Catalog price to receive the 2% rebate?
No. Sony will pay the 2% to 5% rebate based on Reseller’s net invoiced price to the Federal Government as long as the product’s invoice price is not above the published GSA contract price.
If a Reseller does not have a Rider G, does that mean they can't sell to the Federal government?
Without a Rider G, a Reseller can sell products to the Federal government on an "open market basis". This occurs with most bid responses. However, the Reseller cannot reference or take advantage of Sony's GSA contract for such sales.
If a Reseller can sell to the Federal government without a Rider G, why might a Rider G be desirable?
The Federal government often wants to purchase using a seller’s GSA Schedule(s) in order to avoid a lengthy bid process for each purchase. This is especially true for smaller purchases. The GSA Schedule provides the buyer and seller with pre-negotiated pricing and terms.
Can a Reseller profit on GSA Schedule sales?
Yes. In most cases the Reseller’s margin on GSA Schedule sales is similar to that for commercial sales. Other differences for GSA Schedule sales are:
(i) Reseller must absorb the shipping cost to the end user and
(ii) Reseller is eligible to receive a 2% to 5% administrative rebate from Sony on most GSA Schedule sales (except as noted above for media).
If a Reseller doesn't want the 2% to 5% rebate, does it still need to report all such sales to Sony?
Yes. In order for Sony to comply with the terms of its contract with the GSA, Sony is required to report all GSA Schedule sales, including those by its authorized Resellers with a Rider G. Therefore, Sony requires its Resellers with a Rider G to report all GSA Schedule sales on a monthly basis.
GSA SALES SUPPORT REBATE PROGRAM
BULLETIN # 08-0103 UPDATE
Page Five
QUESTIONS & ANSWERS-CONTINUED
Does a Reseller still have to file a monthly report even if sales are zero?
Yes. In accordance with the terms and conditions of the GSA contract and the Resellers Rider G, a monthly report must be filed even if sales are zero.
If a Reseller maintains its own GSA Schedule, can Sony's products be included on it?
At the present time, Sony does not permit its products (except some IT products) to be included on a Reseller’s GSA schedule. Instead, Sony prefers to authorize Resellers to use Sony's own GSA Schedules through a Rider G.
When SNAP publishes GSA pricing, can a reseller sell all of those products to the government?
No, SNAP shows the complete Government price list; however, if a reseller does not have a Reseller Agreement with a schedule covering a certain product then it can not re-sell the products to the Government.
Where can copies of Sony’s current GSA Schedule, including terms and conditions and up-to-date pricing information, be found?
Copies of Sony’s GSA Schedules and pricing are available online at www.sony.com/gsa and pricing is updated around the first and fifteenth of each month. The first few pages after the table of contents in each PDF file describe the terms relating to scope, minimum order, maximum order, FOB, etc. For additional questions, please contact Sony’s GSA Contract Manager at 201-930-6610.
What happens if there are other manufacturer's products or incidental (open market) items in the supporting documentation?
When a reseller submits a claim the supporting documentation must be accurate. A reseller will not be paid for products not on GSA contract. Any items on a purchase order that are not on the Sony GSA must be clearly marked. If there are other manufacturer's products on the purchase order, they must be noted with the respective GSA contract number. In the case of open market items on the purchase order, "open market" should be noted next to the model description.
